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You searched for subject:(target audiences). Showing records 1 – 6 of 6 total matches.

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University of Florida

1. Tamariz, Gabriela P. Reaching and Retaining U.S. Hispanic audience on television.

Degree: MA, Mass Communication - Journalism and Communications, 2015, University of Florida

 This research examines television networks that target the U.S. Hispanic demographic, their content development and marketing strategies, programming schedules and the challenges they face targeting… (more)

Subjects/Keywords: Acculturation; Audiences; Demography; Hispanics; Marketing; Multiculturalism; News content; Target audiences; Television networks; Television programs; bicultural  – hispanic  – latino  – marketing  – multicultural  – television; City of Hollywood ( local )

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APA (6th Edition):

Tamariz, G. P. (2015). Reaching and Retaining U.S. Hispanic audience on television. (Masters Thesis). University of Florida. Retrieved from https://ufdc.ufl.edu/UFE0049365

Chicago Manual of Style (16th Edition):

Tamariz, Gabriela P. “Reaching and Retaining U.S. Hispanic audience on television.” 2015. Masters Thesis, University of Florida. Accessed November 28, 2020. https://ufdc.ufl.edu/UFE0049365.

MLA Handbook (7th Edition):

Tamariz, Gabriela P. “Reaching and Retaining U.S. Hispanic audience on television.” 2015. Web. 28 Nov 2020.

Vancouver:

Tamariz GP. Reaching and Retaining U.S. Hispanic audience on television. [Internet] [Masters thesis]. University of Florida; 2015. [cited 2020 Nov 28]. Available from: https://ufdc.ufl.edu/UFE0049365.

Council of Science Editors:

Tamariz GP. Reaching and Retaining U.S. Hispanic audience on television. [Masters Thesis]. University of Florida; 2015. Available from: https://ufdc.ufl.edu/UFE0049365


Vilnius University

2. Naujalytė, Ieva. Organizacijų ryšių su visuomene ypatumai socialinėse medijose.

Degree: Master, 2014, Vilnius University

Magistro baigiamojo darbo objektas – ryšiai su visuomene socialinėse medijose. Darbo tikslas – ištirti socialinių medijų taikymo ryšių su visuomene veikloje galimybes ir ypatumus ir… (more)

Subjects/Keywords: Socialinės medijos; Ryšiai su visuomene; Tikslinės grupės; Komunikacijos tikslas; Žinutės; Grįžtamasis ryšys; Internetas; Žiniasklaida social media; Public relations; Target audiences; Communication objective; Messages; Feedback; Internet

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APA (6th Edition):

Naujalytė, Ieva. (2014). Organizacijų ryšių su visuomene ypatumai socialinėse medijose. (Masters Thesis). Vilnius University. Retrieved from http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20140625_193525-63784 ;

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Chicago Manual of Style (16th Edition):

Naujalytė, Ieva. “Organizacijų ryšių su visuomene ypatumai socialinėse medijose.” 2014. Masters Thesis, Vilnius University. Accessed November 28, 2020. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20140625_193525-63784 ;.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

MLA Handbook (7th Edition):

Naujalytė, Ieva. “Organizacijų ryšių su visuomene ypatumai socialinėse medijose.” 2014. Web. 28 Nov 2020.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Vancouver:

Naujalytė, Ieva. Organizacijų ryšių su visuomene ypatumai socialinėse medijose. [Internet] [Masters thesis]. Vilnius University; 2014. [cited 2020 Nov 28]. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20140625_193525-63784 ;.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Council of Science Editors:

Naujalytė, Ieva. Organizacijų ryšių su visuomene ypatumai socialinėse medijose. [Masters Thesis]. Vilnius University; 2014. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2010~D_20140625_193525-63784 ;

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete


Virginia Commonwealth University

3. Lee, Deidra. Broken News: Market Segmentation and Selective Exposure in Online News.

Degree: PhD, Media, Art, and Text, 2013, Virginia Commonwealth University

 Research has revealed that more Americans than ever are turning to the World Wide Web as their primary source for news and information instead of… (more)

Subjects/Keywords: African-American news; Black Press; news websites; public sphere; online news; market segmentation; selective exposure; Trayvon Martin; new media; legacy media; web sphere; target audiences; black press; African-American websites; black news; mainstream websites; framing; gatekeeping; editorial slant; internet news; Art and Design; Arts and Humanities; Interdisciplinary Arts and Media

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APA (6th Edition):

Lee, D. (2013). Broken News: Market Segmentation and Selective Exposure in Online News. (Doctoral Dissertation). Virginia Commonwealth University. Retrieved from https://doi.org/10.25772/VFXF-0N33 ; https://scholarscompass.vcu.edu/etd/564

Chicago Manual of Style (16th Edition):

Lee, Deidra. “Broken News: Market Segmentation and Selective Exposure in Online News.” 2013. Doctoral Dissertation, Virginia Commonwealth University. Accessed November 28, 2020. https://doi.org/10.25772/VFXF-0N33 ; https://scholarscompass.vcu.edu/etd/564.

MLA Handbook (7th Edition):

Lee, Deidra. “Broken News: Market Segmentation and Selective Exposure in Online News.” 2013. Web. 28 Nov 2020.

Vancouver:

Lee D. Broken News: Market Segmentation and Selective Exposure in Online News. [Internet] [Doctoral dissertation]. Virginia Commonwealth University; 2013. [cited 2020 Nov 28]. Available from: https://doi.org/10.25772/VFXF-0N33 ; https://scholarscompass.vcu.edu/etd/564.

Council of Science Editors:

Lee D. Broken News: Market Segmentation and Selective Exposure in Online News. [Doctoral Dissertation]. Virginia Commonwealth University; 2013. Available from: https://doi.org/10.25772/VFXF-0N33 ; https://scholarscompass.vcu.edu/etd/564


University of Florida

4. Go, Eun. Effects of Anti-Alcohol Message Types on Rebellious-Risk Takers.

Degree: MA, Mass Communication - Journalism and Communications, 2010, University of Florida

 The present study examines how college students process humorous and fear-arousing messages differently based on their rebellious tendency. Especially, to explore how high rebellious risk… (more)

Subjects/Keywords: Advertising campaigns; Alcoholic beverages; Alcohols; Binge drinking; College students; Discounting; Habitual behavior; Humor; T tests; Target audiences; binge, fear, humorous, rebellious, risk

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Go, E. (2010). Effects of Anti-Alcohol Message Types on Rebellious-Risk Takers. (Masters Thesis). University of Florida. Retrieved from https://ufdc.ufl.edu/UFE0042156

Chicago Manual of Style (16th Edition):

Go, Eun. “Effects of Anti-Alcohol Message Types on Rebellious-Risk Takers.” 2010. Masters Thesis, University of Florida. Accessed November 28, 2020. https://ufdc.ufl.edu/UFE0042156.

MLA Handbook (7th Edition):

Go, Eun. “Effects of Anti-Alcohol Message Types on Rebellious-Risk Takers.” 2010. Web. 28 Nov 2020.

Vancouver:

Go E. Effects of Anti-Alcohol Message Types on Rebellious-Risk Takers. [Internet] [Masters thesis]. University of Florida; 2010. [cited 2020 Nov 28]. Available from: https://ufdc.ufl.edu/UFE0042156.

Council of Science Editors:

Go E. Effects of Anti-Alcohol Message Types on Rebellious-Risk Takers. [Masters Thesis]. University of Florida; 2010. Available from: https://ufdc.ufl.edu/UFE0042156


University of Florida

5. Park, Hyunsoo, 1966-. Forecasting advertising communication effects using media exposure distribution models test market results in South Korea.

Degree: PhD, Mass Communication, 1998, University of Florida

Subjects/Keywords: Advertising; Advertising campaigns; Advertising expenditures; Advertising media; Advertising research; Advertising to sales ratios; Brands; Consumer advertising; Modeling; Target audiences

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Park, Hyunsoo, 1. (1998). Forecasting advertising communication effects using media exposure distribution models test market results in South Korea. (Doctoral Dissertation). University of Florida. Retrieved from https://ufdc.ufl.edu/AA00017634

Chicago Manual of Style (16th Edition):

Park, Hyunsoo, 1966-. “Forecasting advertising communication effects using media exposure distribution models test market results in South Korea.” 1998. Doctoral Dissertation, University of Florida. Accessed November 28, 2020. https://ufdc.ufl.edu/AA00017634.

MLA Handbook (7th Edition):

Park, Hyunsoo, 1966-. “Forecasting advertising communication effects using media exposure distribution models test market results in South Korea.” 1998. Web. 28 Nov 2020.

Vancouver:

Park, Hyunsoo 1. Forecasting advertising communication effects using media exposure distribution models test market results in South Korea. [Internet] [Doctoral dissertation]. University of Florida; 1998. [cited 2020 Nov 28]. Available from: https://ufdc.ufl.edu/AA00017634.

Council of Science Editors:

Park, Hyunsoo 1. Forecasting advertising communication effects using media exposure distribution models test market results in South Korea. [Doctoral Dissertation]. University of Florida; 1998. Available from: https://ufdc.ufl.edu/AA00017634


University of Florida

6. Lee, Kyung Yul, 1958-. Evaluating the effectiveness of television advertising schedules in terms of advertising exposure.

Degree: PhD, Journalism and Communications, 1995, University of Florida

Subjects/Keywords: Advertising; Advertising media; Advertising research; Advertising to sales ratios; Audiences; Modeling; News content; Regression analysis; Target audiences; Television commercials

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lee, Kyung Yul, 1. (1995). Evaluating the effectiveness of television advertising schedules in terms of advertising exposure. (Doctoral Dissertation). University of Florida. Retrieved from https://ufdc.ufl.edu/AA00040994

Chicago Manual of Style (16th Edition):

Lee, Kyung Yul, 1958-. “Evaluating the effectiveness of television advertising schedules in terms of advertising exposure.” 1995. Doctoral Dissertation, University of Florida. Accessed November 28, 2020. https://ufdc.ufl.edu/AA00040994.

MLA Handbook (7th Edition):

Lee, Kyung Yul, 1958-. “Evaluating the effectiveness of television advertising schedules in terms of advertising exposure.” 1995. Web. 28 Nov 2020.

Vancouver:

Lee, Kyung Yul 1. Evaluating the effectiveness of television advertising schedules in terms of advertising exposure. [Internet] [Doctoral dissertation]. University of Florida; 1995. [cited 2020 Nov 28]. Available from: https://ufdc.ufl.edu/AA00040994.

Council of Science Editors:

Lee, Kyung Yul 1. Evaluating the effectiveness of television advertising schedules in terms of advertising exposure. [Doctoral Dissertation]. University of Florida; 1995. Available from: https://ufdc.ufl.edu/AA00040994

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