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You searched for subject:(special exhibition). Showing records 1 – 2 of 2 total matches.

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NSYSU

1. Fang, Yu-Wen. A study on the effect of special exhibitions on revisit intention in Taiwan museums.

Degree: Master, Business Management, 2014, NSYSU

In recent years, people do leisure activities more than before. There are more and more leisure activities. However, one of leisure activities is museum visiting. Therefore, the intense museum competitions is increasing. On the other hand, museums seldom change the permanent exhibitions, so people havenât interested in museums. Therefore, museums cooperate with company or media to host special exhibitions. It not only let people know the new information but also let people visit the museum. Special exhibitions could help upgrade peopleâs civil life. This research attempt to explore when people visited the special exhibition whether it will affect peopleâs brand attachment toward the museum, or it will affect peopleâs revisit intention. This research survey seven museums in Taiwan. Totally 500 questionnaires are responsed. The result shows that the special exhibition satisfaction has significant difference in revisit intention of special exhibition and permanent exhibitions. Brand attachment has significant difference in revisit intention of special exhibition and permanent exhibitions. Finally, the research proposes and discusses a few managerial implications based on these findings. Advisors/Committee Members: Jen-Tsung Huang (chair), Rui-Hsin Kao (committee member), Huei-Mei Liang (committee member), Yi-Ming Tu (chair).

Subjects/Keywords: satisfaction; revisit intention; special exhibition; museum; brand attachment

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Fang, Y. (2014). A study on the effect of special exhibitions on revisit intention in Taiwan museums. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Fang, Yu-Wen. “A study on the effect of special exhibitions on revisit intention in Taiwan museums.” 2014. Thesis, NSYSU. Accessed December 10, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Fang, Yu-Wen. “A study on the effect of special exhibitions on revisit intention in Taiwan museums.” 2014. Web. 10 Dec 2019.

Vancouver:

Fang Y. A study on the effect of special exhibitions on revisit intention in Taiwan museums. [Internet] [Thesis]. NSYSU; 2014. [cited 2019 Dec 10]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Fang Y. A study on the effect of special exhibitions on revisit intention in Taiwan museums. [Thesis]. NSYSU; 2014. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Hong Kong

2. 魏怡康.; Ngai, Yee-hong. Macau Convention & Exhibition Centre.

Degree: M. Arch., 1997, University of Hong Kong

published_or_final_version

Architecture

Master

Master of Architecture

Subjects/Keywords: Convention facilities - China - Macau (Special Administration Region) - Designs and plans.; Exhibition buildings - China - Macau (Special Administration Region) - Designs and plans.

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

魏怡康.; Ngai, Y. (1997). Macau Convention & Exhibition Centre. (Masters Thesis). University of Hong Kong. Retrieved from Ngai, Y. [魏怡康]. (1997). Macau Convention & Exhibition Centre. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3198361 ; http://dx.doi.org/10.5353/th_b3198361 ; http://hdl.handle.net/10722/26837

Chicago Manual of Style (16th Edition):

魏怡康.; Ngai, Yee-hong. “Macau Convention & Exhibition Centre.” 1997. Masters Thesis, University of Hong Kong. Accessed December 10, 2019. Ngai, Y. [魏怡康]. (1997). Macau Convention & Exhibition Centre. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3198361 ; http://dx.doi.org/10.5353/th_b3198361 ; http://hdl.handle.net/10722/26837.

MLA Handbook (7th Edition):

魏怡康.; Ngai, Yee-hong. “Macau Convention & Exhibition Centre.” 1997. Web. 10 Dec 2019.

Vancouver:

魏怡康.; Ngai Y. Macau Convention & Exhibition Centre. [Internet] [Masters thesis]. University of Hong Kong; 1997. [cited 2019 Dec 10]. Available from: Ngai, Y. [魏怡康]. (1997). Macau Convention & Exhibition Centre. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3198361 ; http://dx.doi.org/10.5353/th_b3198361 ; http://hdl.handle.net/10722/26837.

Council of Science Editors:

魏怡康.; Ngai Y. Macau Convention & Exhibition Centre. [Masters Thesis]. University of Hong Kong; 1997. Available from: Ngai, Y. [魏怡康]. (1997). Macau Convention & Exhibition Centre. (Thesis). University of Hong Kong, Pokfulam, Hong Kong SAR. Retrieved from http://dx.doi.org/10.5353/th_b3198361 ; http://dx.doi.org/10.5353/th_b3198361 ; http://hdl.handle.net/10722/26837

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