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You searched for subject:(online advertising is leading the e mail advertising). Showing records 1 – 30 of 169308 total matches.

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1. Sinkar, Jasmina. MODELI IN TEHNOLOGIJE SPLETNEGA OGLAŠEVANJA.

Degree: 2012, Univerza v Mariboru

Spletno oglaševanje je najbolj rastoči trend na področju marketinga oziroma je vse bolj pomemben del trženjskih aktivnostih. Posledično pa je tudi vedno bolj učinkovit v… (more)

Subjects/Keywords: tradicionalno oglaševanje; spletno oglaševanje; internet; socialna omrežja; e-poštno oglaševanje.; Online advertising is the most growing trend in the field of marketing and is an increasingly important part of marketing activities. Consequently; it is also becoming more efficiently compared to traditional advertising. As a communication tool; the internet has become very important because it can quickly reach a large number of worldwide users. From this perspective; it is also very interesting for advertisers; and for enterprises or agencies in charge of online advertising. In this thesis we studied the designs and technology of online advertising. We found that in terms of models of online advertising; the social networking has the greatest potential. Not only that it provides two-way communication and that the company may approach users; the costs at this time are very beneficial. In terms of technology; online advertising is leading the e-mail advertising; because it reaches the user in a few seconds; it is also cost effective and can include images; videos; logos; in short; everything that a compa; info:eu-repo/classification/udc/004.7

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APA (6th Edition):

Sinkar, J. (2012). MODELI IN TEHNOLOGIJE SPLETNEGA OGLAŠEVANJA. (Masters Thesis). Univerza v Mariboru. Retrieved from https://dk.um.si/IzpisGradiva.php?id=38269 ; https://dk.um.si/Dokument.php?id=51978&dn= ; https://plus.si.cobiss.net/opac7/bib/11183132?lang=sl

Chicago Manual of Style (16th Edition):

Sinkar, Jasmina. “MODELI IN TEHNOLOGIJE SPLETNEGA OGLAŠEVANJA.” 2012. Masters Thesis, Univerza v Mariboru. Accessed January 19, 2021. https://dk.um.si/IzpisGradiva.php?id=38269 ; https://dk.um.si/Dokument.php?id=51978&dn= ; https://plus.si.cobiss.net/opac7/bib/11183132?lang=sl.

MLA Handbook (7th Edition):

Sinkar, Jasmina. “MODELI IN TEHNOLOGIJE SPLETNEGA OGLAŠEVANJA.” 2012. Web. 19 Jan 2021.

Vancouver:

Sinkar J. MODELI IN TEHNOLOGIJE SPLETNEGA OGLAŠEVANJA. [Internet] [Masters thesis]. Univerza v Mariboru; 2012. [cited 2021 Jan 19]. Available from: https://dk.um.si/IzpisGradiva.php?id=38269 ; https://dk.um.si/Dokument.php?id=51978&dn= ; https://plus.si.cobiss.net/opac7/bib/11183132?lang=sl.

Council of Science Editors:

Sinkar J. MODELI IN TEHNOLOGIJE SPLETNEGA OGLAŠEVANJA. [Masters Thesis]. Univerza v Mariboru; 2012. Available from: https://dk.um.si/IzpisGradiva.php?id=38269 ; https://dk.um.si/Dokument.php?id=51978&dn= ; https://plus.si.cobiss.net/opac7/bib/11183132?lang=sl


AUT University

2. Waechter, Susanne Franziska. Contextual advertising in online communication: An investigation of relationships between multiple content types on a webpage .

Degree: 2010, AUT University

 As part of the promotional mix, advertising plays a significant role in a company’s or organisation’s communication with its consumers and stakeholders. In order to… (more)

Subjects/Keywords: Online communication; Online advertising; Contextual advertising; Perception

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APA (6th Edition):

Waechter, S. F. (2010). Contextual advertising in online communication: An investigation of relationships between multiple content types on a webpage . (Thesis). AUT University. Retrieved from http://hdl.handle.net/10292/912

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Waechter, Susanne Franziska. “Contextual advertising in online communication: An investigation of relationships between multiple content types on a webpage .” 2010. Thesis, AUT University. Accessed January 19, 2021. http://hdl.handle.net/10292/912.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Waechter, Susanne Franziska. “Contextual advertising in online communication: An investigation of relationships between multiple content types on a webpage .” 2010. Web. 19 Jan 2021.

Vancouver:

Waechter SF. Contextual advertising in online communication: An investigation of relationships between multiple content types on a webpage . [Internet] [Thesis]. AUT University; 2010. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/10292/912.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Waechter SF. Contextual advertising in online communication: An investigation of relationships between multiple content types on a webpage . [Thesis]. AUT University; 2010. Available from: http://hdl.handle.net/10292/912

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Brno University of Technology

3. Učeň, Michal. Elektronické formy marketingu: Web publishing and contents.

Degree: 2019, Brno University of Technology

 The aim of the bachelor thesis is definition of present forms of electronic marketing and analysing their ability to be effective in relationship with different… (more)

Subjects/Keywords: Marketing; elektronický marketing; e-mail marketing; internetová reklama.; Marketing; electronic marketing; e-mail marketing; internet advertising.

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APA (6th Edition):

Učeň, M. (2019). Elektronické formy marketingu: Web publishing and contents. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/28130

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Učeň, Michal. “Elektronické formy marketingu: Web publishing and contents.” 2019. Thesis, Brno University of Technology. Accessed January 19, 2021. http://hdl.handle.net/11012/28130.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Učeň, Michal. “Elektronické formy marketingu: Web publishing and contents.” 2019. Web. 19 Jan 2021.

Vancouver:

Učeň M. Elektronické formy marketingu: Web publishing and contents. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/11012/28130.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Učeň M. Elektronické formy marketingu: Web publishing and contents. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/28130

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Brno University of Technology

4. Kuna, Martin. Zhodnocení on-line marketingových aktivit společnosti SNOWBOARD ZEZULA s.r.o.: On-line marketing activities evaluation of SNOWBOARD ZEZULA s.r.o.

Degree: 2019, Brno University of Technology

 This bachelor’s thesis evaluates the most important aspects of the on-line marketing tools utilisation in conditions of SNOWBOARD ZEZULA s.r.o. The first part deals with… (more)

Subjects/Keywords: Marketing; on-line marketing; e-mail marketing; internetová reklama.; Marketing; on-line marketing; e-mail marketing; internet advertising.

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kuna, M. (2019). Zhodnocení on-line marketingových aktivit společnosti SNOWBOARD ZEZULA s.r.o.: On-line marketing activities evaluation of SNOWBOARD ZEZULA s.r.o. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/6877

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kuna, Martin. “Zhodnocení on-line marketingových aktivit společnosti SNOWBOARD ZEZULA s.r.o.: On-line marketing activities evaluation of SNOWBOARD ZEZULA s.r.o.” 2019. Thesis, Brno University of Technology. Accessed January 19, 2021. http://hdl.handle.net/11012/6877.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kuna, Martin. “Zhodnocení on-line marketingových aktivit společnosti SNOWBOARD ZEZULA s.r.o.: On-line marketing activities evaluation of SNOWBOARD ZEZULA s.r.o.” 2019. Web. 19 Jan 2021.

Vancouver:

Kuna M. Zhodnocení on-line marketingových aktivit společnosti SNOWBOARD ZEZULA s.r.o.: On-line marketing activities evaluation of SNOWBOARD ZEZULA s.r.o. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/11012/6877.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kuna M. Zhodnocení on-line marketingových aktivit společnosti SNOWBOARD ZEZULA s.r.o.: On-line marketing activities evaluation of SNOWBOARD ZEZULA s.r.o. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/6877

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Ghana

5. Bassaw, J.P. Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market .

Degree: 2018, University of Ghana

Online advertising is an increasingly-examined aspect of marketing literature, yet the relationship between the specific dimensions of the construct and its outcomes remain unclear. This… (more)

Subjects/Keywords: Advertising; Purchase; Automobile Market; Online Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Bassaw, J. P. (2018). Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market . (Masters Thesis). University of Ghana. Retrieved from http://ugspace.ug.edu.gh/handle/123456789/30778

Chicago Manual of Style (16th Edition):

Bassaw, J P. “Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market .” 2018. Masters Thesis, University of Ghana. Accessed January 19, 2021. http://ugspace.ug.edu.gh/handle/123456789/30778.

MLA Handbook (7th Edition):

Bassaw, J P. “Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market .” 2018. Web. 19 Jan 2021.

Vancouver:

Bassaw JP. Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market . [Internet] [Masters thesis]. University of Ghana; 2018. [cited 2021 Jan 19]. Available from: http://ugspace.ug.edu.gh/handle/123456789/30778.

Council of Science Editors:

Bassaw JP. Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market . [Masters Thesis]. University of Ghana; 2018. Available from: http://ugspace.ug.edu.gh/handle/123456789/30778

6. Alves, Tomás de Oliveira Mouton Ribeiro. Assessing the relative performance of online advertising media.

Degree: 2014, RCAAP

Online marketing campaigns are the big trend in today’s advertising world. The obvious advantages of online ad media – low costs, multiple tracking options and… (more)

Subjects/Keywords: Online Advertising; Media Channels; Digital Media Performance; Multi-channel Campaigns; E-mail Marketing; Facebook Ads; Google Ad Words; Publicidade on-line; Canais Online; Desempenho de Canais Digitais; Campanhas Multi-canal; Anúncios Facebook; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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APA (6th Edition):

Alves, T. d. O. M. R. (2014). Assessing the relative performance of online advertising media. (Thesis). RCAAP. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/15268

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Alves, Tomás de Oliveira Mouton Ribeiro. “Assessing the relative performance of online advertising media.” 2014. Thesis, RCAAP. Accessed January 19, 2021. http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/15268.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Alves, Tomás de Oliveira Mouton Ribeiro. “Assessing the relative performance of online advertising media.” 2014. Web. 19 Jan 2021.

Vancouver:

Alves TdOMR. Assessing the relative performance of online advertising media. [Internet] [Thesis]. RCAAP; 2014. [cited 2021 Jan 19]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/15268.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Alves TdOMR. Assessing the relative performance of online advertising media. [Thesis]. RCAAP; 2014. Available from: http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/15268

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Pretoria

7. [No author]. The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling .

Degree: 2011, University of Pretoria

Advertising is the centre of numerous studies due to it central role in business, however it remains quite static amidst revolutionary consumer shifts towards digital… (more)

Subjects/Keywords: UCTD; Advertising investment; Technology; Gatekeeping; Interactivity; Online advertising; Digital; Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

author], [. (2011). The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling . (Masters Thesis). University of Pretoria. Retrieved from http://upetd.up.ac.za/thesis/available/etd-04172011-155732/

Chicago Manual of Style (16th Edition):

author], [No. “The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling .” 2011. Masters Thesis, University of Pretoria. Accessed January 19, 2021. http://upetd.up.ac.za/thesis/available/etd-04172011-155732/.

MLA Handbook (7th Edition):

author], [No. “The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling .” 2011. Web. 19 Jan 2021.

Vancouver:

author] [. The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling . [Internet] [Masters thesis]. University of Pretoria; 2011. [cited 2021 Jan 19]. Available from: http://upetd.up.ac.za/thesis/available/etd-04172011-155732/.

Council of Science Editors:

author] [. The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling . [Masters Thesis]. University of Pretoria; 2011. Available from: http://upetd.up.ac.za/thesis/available/etd-04172011-155732/


University of Pretoria

8. Havlik-Liebenberg, Marketa. The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling.

Degree: Gordon Institute of Business Science (GIBS), 2011, University of Pretoria

Advertising is the centre of numerous studies due to it central role in business, however it remains quite static amidst revolutionary consumer shifts towards digital… (more)

Subjects/Keywords: UCTD; Advertising investment; Technology; Gatekeeping; Interactivity; Online advertising; Digital; Advertising

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Havlik-Liebenberg, Marketa. (2011). The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling. (Masters Thesis). University of Pretoria. Retrieved from http://hdl.handle.net/2263/23998

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Chicago Manual of Style (16th Edition):

Havlik-Liebenberg, Marketa. “The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling.” 2011. Masters Thesis, University of Pretoria. Accessed January 19, 2021. http://hdl.handle.net/2263/23998.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

MLA Handbook (7th Edition):

Havlik-Liebenberg, Marketa. “The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling.” 2011. Web. 19 Jan 2021.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Vancouver:

Havlik-Liebenberg, Marketa. The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling. [Internet] [Masters thesis]. University of Pretoria; 2011. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/2263/23998.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Council of Science Editors:

Havlik-Liebenberg, Marketa. The role of the marketer as a gatekeeper to digital media in South Africa: investment factor identification through structural equation modelling. [Masters Thesis]. University of Pretoria; 2011. Available from: http://hdl.handle.net/2263/23998

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

9. Adams, Jonna. Just another ad?.

Degree: 2016, , Faculty of Culture and Society (KS)

  Marketers often target women because they represent over half of the population in Canada and Sweden and because they are the purchasing agents for… (more)

Subjects/Keywords: social media advertising; targeted advertising; online advertising; audience; Arts; Konst

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APA (6th Edition):

Adams, J. (2016). Just another ad?. (Thesis). , Faculty of Culture and Society (KS). Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23051

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Adams, Jonna. “Just another ad?.” 2016. Thesis, , Faculty of Culture and Society (KS). Accessed January 19, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23051.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Adams, Jonna. “Just another ad?.” 2016. Web. 19 Jan 2021.

Vancouver:

Adams J. Just another ad?. [Internet] [Thesis]. , Faculty of Culture and Society (KS); 2016. [cited 2021 Jan 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23051.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Adams J. Just another ad?. [Thesis]. , Faculty of Culture and Society (KS); 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23051

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

10. Zia Ul Haq. effectiveness of online advertising a study with reference to selected cities;.

Degree: 2014, Osmania University

newline

Advisors/Committee Members: Mohammad Abdul Azeem.

Subjects/Keywords: Online Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Haq, Z. U. (2014). effectiveness of online advertising a study with reference to selected cities;. (Thesis). Osmania University. Retrieved from http://shodhganga.inflibnet.ac.in/handle/10603/24161

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Haq, Zia Ul. “effectiveness of online advertising a study with reference to selected cities;.” 2014. Thesis, Osmania University. Accessed January 19, 2021. http://shodhganga.inflibnet.ac.in/handle/10603/24161.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Haq, Zia Ul. “effectiveness of online advertising a study with reference to selected cities;.” 2014. Web. 19 Jan 2021.

Vancouver:

Haq ZU. effectiveness of online advertising a study with reference to selected cities;. [Internet] [Thesis]. Osmania University; 2014. [cited 2021 Jan 19]. Available from: http://shodhganga.inflibnet.ac.in/handle/10603/24161.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Haq ZU. effectiveness of online advertising a study with reference to selected cities;. [Thesis]. Osmania University; 2014. Available from: http://shodhganga.inflibnet.ac.in/handle/10603/24161

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Nairobi

11. Ngugi, Kimani. Internet Users’Attitudes Towards Online Advertising: Study Of Internet Users In Nairobi .

Degree: 2009, University of Nairobi

Subjects/Keywords: Online Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Ngugi, K. (2009). Internet Users’Attitudes Towards Online Advertising: Study Of Internet Users In Nairobi . (Thesis). University of Nairobi. Retrieved from http://hdl.handle.net/11295/96357

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Ngugi, Kimani. “Internet Users’Attitudes Towards Online Advertising: Study Of Internet Users In Nairobi .” 2009. Thesis, University of Nairobi. Accessed January 19, 2021. http://hdl.handle.net/11295/96357.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Ngugi, Kimani. “Internet Users’Attitudes Towards Online Advertising: Study Of Internet Users In Nairobi .” 2009. Web. 19 Jan 2021.

Vancouver:

Ngugi K. Internet Users’Attitudes Towards Online Advertising: Study Of Internet Users In Nairobi . [Internet] [Thesis]. University of Nairobi; 2009. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/11295/96357.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Ngugi K. Internet Users’Attitudes Towards Online Advertising: Study Of Internet Users In Nairobi . [Thesis]. University of Nairobi; 2009. Available from: http://hdl.handle.net/11295/96357

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Ghana

12. Bassaw, J.P. Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market .

Degree: 2018, University of Ghana

Online advertising is an increasingly-examined aspect of marketing literature, yet the relationship between the specific dimensions of the construct and its outcomes remain unclear. This… (more)

Subjects/Keywords: Online Advertising; Automobile Market

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Bassaw, J. P. (2018). Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market . (Masters Thesis). University of Ghana. Retrieved from http://ugspace.ug.edu.gh/handle/123456789/30608

Chicago Manual of Style (16th Edition):

Bassaw, J P. “Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market .” 2018. Masters Thesis, University of Ghana. Accessed January 19, 2021. http://ugspace.ug.edu.gh/handle/123456789/30608.

MLA Handbook (7th Edition):

Bassaw, J P. “Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market .” 2018. Web. 19 Jan 2021.

Vancouver:

Bassaw JP. Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market . [Internet] [Masters thesis]. University of Ghana; 2018. [cited 2021 Jan 19]. Available from: http://ugspace.ug.edu.gh/handle/123456789/30608.

Council of Science Editors:

Bassaw JP. Online Advertising Characteristics and Purchase Intention in the Ghanaian Automobile Market . [Masters Thesis]. University of Ghana; 2018. Available from: http://ugspace.ug.edu.gh/handle/123456789/30608


University of Manchester

13. Rabab'A, Moh'd Ghazi. The expansion of trademark functions with particular reference to online keywords advertising : the European experience.

Degree: PhD, 2016, University of Manchester

 The primary purpose of a trademark is to facilitate the communication of information between consumers and producers about their products and services to those who… (more)

Subjects/Keywords: 346.04; Trademarks; Online Keywords Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Rabab'A, M. G. (2016). The expansion of trademark functions with particular reference to online keywords advertising : the European experience. (Doctoral Dissertation). University of Manchester. Retrieved from https://www.research.manchester.ac.uk/portal/en/theses/the-expansion-of-trademark-functions-with-particular-reference-to-online-keywords-advertisingthe-european-experience(3a239549-8cc4-4808-a585-882c43bf3252).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.680002

Chicago Manual of Style (16th Edition):

Rabab'A, Moh'd Ghazi. “The expansion of trademark functions with particular reference to online keywords advertising : the European experience.” 2016. Doctoral Dissertation, University of Manchester. Accessed January 19, 2021. https://www.research.manchester.ac.uk/portal/en/theses/the-expansion-of-trademark-functions-with-particular-reference-to-online-keywords-advertisingthe-european-experience(3a239549-8cc4-4808-a585-882c43bf3252).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.680002.

MLA Handbook (7th Edition):

Rabab'A, Moh'd Ghazi. “The expansion of trademark functions with particular reference to online keywords advertising : the European experience.” 2016. Web. 19 Jan 2021.

Vancouver:

Rabab'A MG. The expansion of trademark functions with particular reference to online keywords advertising : the European experience. [Internet] [Doctoral dissertation]. University of Manchester; 2016. [cited 2021 Jan 19]. Available from: https://www.research.manchester.ac.uk/portal/en/theses/the-expansion-of-trademark-functions-with-particular-reference-to-online-keywords-advertisingthe-european-experience(3a239549-8cc4-4808-a585-882c43bf3252).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.680002.

Council of Science Editors:

Rabab'A MG. The expansion of trademark functions with particular reference to online keywords advertising : the European experience. [Doctoral Dissertation]. University of Manchester; 2016. Available from: https://www.research.manchester.ac.uk/portal/en/theses/the-expansion-of-trademark-functions-with-particular-reference-to-online-keywords-advertisingthe-european-experience(3a239549-8cc4-4808-a585-882c43bf3252).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.680002


University of Manchester

14. Rabab'A, Moh'D Ghazi. The Expansion of Trademark Functions with Particular Reference to Online Keywords Advertising:The European Experience.

Degree: 2016, University of Manchester

 The primary purpose of a trademark is to facilitate the communication of information between consumers and producers about their products and services to those who… (more)

Subjects/Keywords: Trademarks; Online Keywords Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Rabab'A, M. G. (2016). The Expansion of Trademark Functions with Particular Reference to Online Keywords Advertising:The European Experience. (Doctoral Dissertation). University of Manchester. Retrieved from http://www.manchester.ac.uk/escholar/uk-ac-man-scw:295525

Chicago Manual of Style (16th Edition):

Rabab'A, Moh'D Ghazi. “The Expansion of Trademark Functions with Particular Reference to Online Keywords Advertising:The European Experience.” 2016. Doctoral Dissertation, University of Manchester. Accessed January 19, 2021. http://www.manchester.ac.uk/escholar/uk-ac-man-scw:295525.

MLA Handbook (7th Edition):

Rabab'A, Moh'D Ghazi. “The Expansion of Trademark Functions with Particular Reference to Online Keywords Advertising:The European Experience.” 2016. Web. 19 Jan 2021.

Vancouver:

Rabab'A MG. The Expansion of Trademark Functions with Particular Reference to Online Keywords Advertising:The European Experience. [Internet] [Doctoral dissertation]. University of Manchester; 2016. [cited 2021 Jan 19]. Available from: http://www.manchester.ac.uk/escholar/uk-ac-man-scw:295525.

Council of Science Editors:

Rabab'A MG. The Expansion of Trademark Functions with Particular Reference to Online Keywords Advertising:The European Experience. [Doctoral Dissertation]. University of Manchester; 2016. Available from: http://www.manchester.ac.uk/escholar/uk-ac-man-scw:295525

15. Branquinho, Inês Maria Pereira. O impacto do Facebook na publicidade online : uma perspetiva Google versus Facebook.

Degree: 2014, RCAAP

Este trabalho teve como objetivo perceber qual o impacto do Facebook na publicidade online. Para tal, decidiu-se realizar uma comparação do seu modelo de negócio… (more)

Subjects/Keywords: Facebook; Google; Publicidade online; Online advertising; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Branquinho, I. M. P. (2014). O impacto do Facebook na publicidade online : uma perspetiva Google versus Facebook. (Thesis). RCAAP. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/16965

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Branquinho, Inês Maria Pereira. “O impacto do Facebook na publicidade online : uma perspetiva Google versus Facebook.” 2014. Thesis, RCAAP. Accessed January 19, 2021. http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/16965.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Branquinho, Inês Maria Pereira. “O impacto do Facebook na publicidade online : uma perspetiva Google versus Facebook.” 2014. Web. 19 Jan 2021.

Vancouver:

Branquinho IMP. O impacto do Facebook na publicidade online : uma perspetiva Google versus Facebook. [Internet] [Thesis]. RCAAP; 2014. [cited 2021 Jan 19]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/16965.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Branquinho IMP. O impacto do Facebook na publicidade online : uma perspetiva Google versus Facebook. [Thesis]. RCAAP; 2014. Available from: http://www.rcaap.pt/detail.jsp?id=oai:repositorio.ucp.pt:10400.14/16965

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

16. Gomes, Roriane Patrícia Nunes Nascimento. Influência das emoções e de características pessoais na partilha de vídeos de publicidade online.

Degree: 2015, Repositório Científico do Instituto Politécnico de Lisboa

Dissertação apresentada à Escola Superior de Comunicação Social como parte dos requisitos para obtenção de grau de mestre em Publicidade e Marketing.

Cada vez mais,… (more)

Subjects/Keywords: Publicidade; Publicidade online; Internet; Comunicação publicitária; Emoções; Vídeos; Advertising; Online advertising; Advertising communication; Emotions

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Gomes, R. P. N. N. (2015). Influência das emoções e de características pessoais na partilha de vídeos de publicidade online. (Thesis). Repositório Científico do Instituto Politécnico de Lisboa. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.ipl.pt:10400.21/5906

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Gomes, Roriane Patrícia Nunes Nascimento. “Influência das emoções e de características pessoais na partilha de vídeos de publicidade online.” 2015. Thesis, Repositório Científico do Instituto Politécnico de Lisboa. Accessed January 19, 2021. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.ipl.pt:10400.21/5906.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Gomes, Roriane Patrícia Nunes Nascimento. “Influência das emoções e de características pessoais na partilha de vídeos de publicidade online.” 2015. Web. 19 Jan 2021.

Vancouver:

Gomes RPNN. Influência das emoções e de características pessoais na partilha de vídeos de publicidade online. [Internet] [Thesis]. Repositório Científico do Instituto Politécnico de Lisboa; 2015. [cited 2021 Jan 19]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.ipl.pt:10400.21/5906.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Gomes RPNN. Influência das emoções e de características pessoais na partilha de vídeos de publicidade online. [Thesis]. Repositório Científico do Instituto Politécnico de Lisboa; 2015. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.ipl.pt:10400.21/5906

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Addis Ababa University

17. WUBSHET, WALELIGN. AN INVESTIGATION INTO THE EFFICACY OF SELECTED ADVERTISING CLIPS ON ETV: CULTURAL CONSIDERATIONS .

Degree: 2010, Addis Ababa University

Advertising is part of everyday culture in the same way that television programs are part of culture. Advertising is recognized as being a source of… (more)

Subjects/Keywords: Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

WUBSHET, W. (2010). AN INVESTIGATION INTO THE EFFICACY OF SELECTED ADVERTISING CLIPS ON ETV: CULTURAL CONSIDERATIONS . (Thesis). Addis Ababa University. Retrieved from http://etd.aau.edu.et/dspace/handle/123456789/7326

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

WUBSHET, WALELIGN. “AN INVESTIGATION INTO THE EFFICACY OF SELECTED ADVERTISING CLIPS ON ETV: CULTURAL CONSIDERATIONS .” 2010. Thesis, Addis Ababa University. Accessed January 19, 2021. http://etd.aau.edu.et/dspace/handle/123456789/7326.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

WUBSHET, WALELIGN. “AN INVESTIGATION INTO THE EFFICACY OF SELECTED ADVERTISING CLIPS ON ETV: CULTURAL CONSIDERATIONS .” 2010. Web. 19 Jan 2021.

Vancouver:

WUBSHET W. AN INVESTIGATION INTO THE EFFICACY OF SELECTED ADVERTISING CLIPS ON ETV: CULTURAL CONSIDERATIONS . [Internet] [Thesis]. Addis Ababa University; 2010. [cited 2021 Jan 19]. Available from: http://etd.aau.edu.et/dspace/handle/123456789/7326.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

WUBSHET W. AN INVESTIGATION INTO THE EFFICACY OF SELECTED ADVERTISING CLIPS ON ETV: CULTURAL CONSIDERATIONS . [Thesis]. Addis Ababa University; 2010. Available from: http://etd.aau.edu.et/dspace/handle/123456789/7326

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Waikato

18. Calderwood, Richard John. Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development .

Degree: 2012, University of Waikato

 The relationship between clients and agencies involved in developing quality advertising campaigns has long been an area of interest for researchers. Much of the early… (more)

Subjects/Keywords: Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Calderwood, R. J. (2012). Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development . (Doctoral Dissertation). University of Waikato. Retrieved from http://hdl.handle.net/10289/5968

Chicago Manual of Style (16th Edition):

Calderwood, Richard John. “Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development .” 2012. Doctoral Dissertation, University of Waikato. Accessed January 19, 2021. http://hdl.handle.net/10289/5968.

MLA Handbook (7th Edition):

Calderwood, Richard John. “Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development .” 2012. Web. 19 Jan 2021.

Vancouver:

Calderwood RJ. Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development . [Internet] [Doctoral dissertation]. University of Waikato; 2012. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/10289/5968.

Council of Science Editors:

Calderwood RJ. Successful Collaboration Between Marketers and Agencies: Towards a Client perspective on Advertising Development . [Doctoral Dissertation]. University of Waikato; 2012. Available from: http://hdl.handle.net/10289/5968


Virginia Tech

19. Peng, Huihui. Young People's Attitudes on Art Infusion Advertising on Social Media:  Focus Groups with Chinese Students.

Degree: MA, Communication, 2017, Virginia Tech

 In China, advertisements posted by online influencers on social media platforms have become a new trend of marketing. Through the lenses of art-infusion theory and… (more)

Subjects/Keywords: Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Peng, H. (2017). Young People's Attitudes on Art Infusion Advertising on Social Media:  Focus Groups with Chinese Students. (Masters Thesis). Virginia Tech. Retrieved from http://hdl.handle.net/10919/78373

Chicago Manual of Style (16th Edition):

Peng, Huihui. “Young People's Attitudes on Art Infusion Advertising on Social Media:  Focus Groups with Chinese Students.” 2017. Masters Thesis, Virginia Tech. Accessed January 19, 2021. http://hdl.handle.net/10919/78373.

MLA Handbook (7th Edition):

Peng, Huihui. “Young People's Attitudes on Art Infusion Advertising on Social Media:  Focus Groups with Chinese Students.” 2017. Web. 19 Jan 2021.

Vancouver:

Peng H. Young People's Attitudes on Art Infusion Advertising on Social Media:  Focus Groups with Chinese Students. [Internet] [Masters thesis]. Virginia Tech; 2017. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/10919/78373.

Council of Science Editors:

Peng H. Young People's Attitudes on Art Infusion Advertising on Social Media:  Focus Groups with Chinese Students. [Masters Thesis]. Virginia Tech; 2017. Available from: http://hdl.handle.net/10919/78373

20. Harding, William. How social media users trust advertising more than you think.

Degree: 2011, , School of Management

  Consumers today are no longer bound to advertisers in their search for product information. Social media platforms and technologies are now empowering consumers to… (more)

Subjects/Keywords: Web 2.0; Social Media; Online Advertising; Online Marketing; Advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Harding, W. (2011). How social media users trust advertising more than you think. (Thesis). , School of Management. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:bth-4562

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Harding, William. “How social media users trust advertising more than you think.” 2011. Thesis, , School of Management. Accessed January 19, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-4562.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Harding, William. “How social media users trust advertising more than you think.” 2011. Web. 19 Jan 2021.

Vancouver:

Harding W. How social media users trust advertising more than you think. [Internet] [Thesis]. , School of Management; 2011. [cited 2021 Jan 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:bth-4562.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Harding W. How social media users trust advertising more than you think. [Thesis]. , School of Management; 2011. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:bth-4562

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Brno University of Technology

21. Kováčik, Viktor. Návrh elektronického obchodu: Design E-commerce.

Degree: 2018, Brno University of Technology

 This bachelor thesis includes theoretical data that deal with problems concerning an internet shop. It includes statistics about the most frequent purchases on the internet.… (more)

Subjects/Keywords: Elektronický obchod; Obchodování na internetu; Internetová reklama; E-commerce; online business; Internet advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kováčik, V. (2018). Návrh elektronického obchodu: Design E-commerce. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/14446

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kováčik, Viktor. “Návrh elektronického obchodu: Design E-commerce.” 2018. Thesis, Brno University of Technology. Accessed January 19, 2021. http://hdl.handle.net/11012/14446.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kováčik, Viktor. “Návrh elektronického obchodu: Design E-commerce.” 2018. Web. 19 Jan 2021.

Vancouver:

Kováčik V. Návrh elektronického obchodu: Design E-commerce. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/11012/14446.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kováčik V. Návrh elektronického obchodu: Design E-commerce. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/14446

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Duke University

22. Choi, Hana. Monetization in Product and Display Advertising Marketplaces .

Degree: 2019, Duke University

  This dissertation considers monetization strategies in the context of online product and display ad marketplaces. The first chapter considers online marketplace platforms that trade-off… (more)

Subjects/Keywords: Marketing; Economics; Consumer Search; Display Advertising; E-commerce; Online Marketplaces; Real-Time Buying; Reserve Prices

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Choi, H. (2019). Monetization in Product and Display Advertising Marketplaces . (Thesis). Duke University. Retrieved from http://hdl.handle.net/10161/18728

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Choi, Hana. “Monetization in Product and Display Advertising Marketplaces .” 2019. Thesis, Duke University. Accessed January 19, 2021. http://hdl.handle.net/10161/18728.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Choi, Hana. “Monetization in Product and Display Advertising Marketplaces .” 2019. Web. 19 Jan 2021.

Vancouver:

Choi H. Monetization in Product and Display Advertising Marketplaces . [Internet] [Thesis]. Duke University; 2019. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/10161/18728.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Choi H. Monetization in Product and Display Advertising Marketplaces . [Thesis]. Duke University; 2019. Available from: http://hdl.handle.net/10161/18728

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Adelaide

23. Sim, Ming Qing Ervin. The value of online advertising: exploring the effects of advertisements on consumer perceptions of media vehicle value.

Degree: 2016, University of Adelaide

 In the current media environment, consumers have access to a wide variety of content at little to no monetary cost, with many content providers having… (more)

Subjects/Keywords: online advertising value; advertising interactivity; advertising execution quality; website value; consumer motivations for website use

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Sim, M. Q. E. (2016). The value of online advertising: exploring the effects of advertisements on consumer perceptions of media vehicle value. (Thesis). University of Adelaide. Retrieved from http://hdl.handle.net/2440/103573

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Sim, Ming Qing Ervin. “The value of online advertising: exploring the effects of advertisements on consumer perceptions of media vehicle value.” 2016. Thesis, University of Adelaide. Accessed January 19, 2021. http://hdl.handle.net/2440/103573.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Sim, Ming Qing Ervin. “The value of online advertising: exploring the effects of advertisements on consumer perceptions of media vehicle value.” 2016. Web. 19 Jan 2021.

Vancouver:

Sim MQE. The value of online advertising: exploring the effects of advertisements on consumer perceptions of media vehicle value. [Internet] [Thesis]. University of Adelaide; 2016. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/2440/103573.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Sim MQE. The value of online advertising: exploring the effects of advertisements on consumer perceptions of media vehicle value. [Thesis]. University of Adelaide; 2016. Available from: http://hdl.handle.net/2440/103573

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Halmstad University

24. Högström, Julia. Programmatic Advertising: A Quantitative Study of Consumer Attitudes Towards Highly Frequent Online Ads.

Degree: Engineering and Science, 2017, Halmstad University

Because of the adaptation to technological and social changes, the advertising environment is constantly evolving and today the central part of online advertising is(more)

Subjects/Keywords: Online advertising; digital advertising; programmatic advertising; Real-time bidding; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Högström, J. (2017). Programmatic Advertising: A Quantitative Study of Consumer Attitudes Towards Highly Frequent Online Ads. (Thesis). Halmstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33990

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Högström, Julia. “Programmatic Advertising: A Quantitative Study of Consumer Attitudes Towards Highly Frequent Online Ads.” 2017. Thesis, Halmstad University. Accessed January 19, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33990.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Högström, Julia. “Programmatic Advertising: A Quantitative Study of Consumer Attitudes Towards Highly Frequent Online Ads.” 2017. Web. 19 Jan 2021.

Vancouver:

Högström J. Programmatic Advertising: A Quantitative Study of Consumer Attitudes Towards Highly Frequent Online Ads. [Internet] [Thesis]. Halmstad University; 2017. [cited 2021 Jan 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33990.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Högström J. Programmatic Advertising: A Quantitative Study of Consumer Attitudes Towards Highly Frequent Online Ads. [Thesis]. Halmstad University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33990

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Brno University of Technology

25. Uhrová, Pavlína. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.

Degree: 2019, Brno University of Technology

 This thesis is focused on promoting the company Winery Josef Uher through Internet market. This is especially the design of appropriate ways of selling products… (more)

Subjects/Keywords: Elektronické podnikání; elektronický obchod; e-shop; marketing na internetu; nástroje marketingové komunikace na internetu; druhy internetové reklamy; E-business; e-commerce; e -shop; online marketing; marketing communication tools on the Internet; types of online advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Uhrová, P. (2019). Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/21160

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Uhrová, Pavlína. “Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.” 2019. Thesis, Brno University of Technology. Accessed January 19, 2021. http://hdl.handle.net/11012/21160.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Uhrová, Pavlína. “Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.” 2019. Web. 19 Jan 2021.

Vancouver:

Uhrová P. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/11012/21160.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Uhrová P. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/21160

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Vytautas Magnus University

26. Puzyriovaitė, Žana. „N“ įmonės paslaugų reklamos internete projektas.

Degree: Master, Marketing and Administration, 2008, Vytautas Magnus University

Šio darbo tikslas – ištirti Lietuvos gyventojų požiūrį į reklamą internete ir pateikti „N“ įmonei pasiūlymus kaip tinkamiausiu būdu reklamuoti savo paslaugas internete. Darbas sudarytas… (more)

Subjects/Keywords: Internetinė reklama; Reklamos priemonės; Online advertising; Advertising mediums

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Puzyriovaitė, Žana. (2008). „N“ įmonės paslaugų reklamos internete projektas. (Masters Thesis). Vytautas Magnus University. Retrieved from http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2008~D_20080825_133656-29738 ;

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Chicago Manual of Style (16th Edition):

Puzyriovaitė, Žana. “„N“ įmonės paslaugų reklamos internete projektas.” 2008. Masters Thesis, Vytautas Magnus University. Accessed January 19, 2021. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2008~D_20080825_133656-29738 ;.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

MLA Handbook (7th Edition):

Puzyriovaitė, Žana. “„N“ įmonės paslaugų reklamos internete projektas.” 2008. Web. 19 Jan 2021.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Vancouver:

Puzyriovaitė, Žana. „N“ įmonės paslaugų reklamos internete projektas. [Internet] [Masters thesis]. Vytautas Magnus University; 2008. [cited 2021 Jan 19]. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2008~D_20080825_133656-29738 ;.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Council of Science Editors:

Puzyriovaitė, Žana. „N“ įmonės paslaugų reklamos internete projektas. [Masters Thesis]. Vytautas Magnus University; 2008. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2008~D_20080825_133656-29738 ;

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

27. Patriksson, Johan; Javette, David. Revising Arising Advertising : A study on Generation Y’s perception to traditional and alternative advertising on news sites.

Degree: Business Administration, 2016, Jönköping University

  Abstract Background Online Advertising is a continuously developing phenomenon, which helps several websites stay financially alive. However, online advertising tends to often be avoided… (more)

Subjects/Keywords: Advertising; Avoidance; Online; Native Advertising; Generation Y; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Patriksson, Johan; Javette, D. (2016). Revising Arising Advertising : A study on Generation Y’s perception to traditional and alternative advertising on news sites. (Thesis). Jönköping University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30305

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Patriksson, Johan; Javette, David. “Revising Arising Advertising : A study on Generation Y’s perception to traditional and alternative advertising on news sites.” 2016. Thesis, Jönköping University. Accessed January 19, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30305.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Patriksson, Johan; Javette, David. “Revising Arising Advertising : A study on Generation Y’s perception to traditional and alternative advertising on news sites.” 2016. Web. 19 Jan 2021.

Vancouver:

Patriksson, Johan; Javette D. Revising Arising Advertising : A study on Generation Y’s perception to traditional and alternative advertising on news sites. [Internet] [Thesis]. Jönköping University; 2016. [cited 2021 Jan 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30305.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Patriksson, Johan; Javette D. Revising Arising Advertising : A study on Generation Y’s perception to traditional and alternative advertising on news sites. [Thesis]. Jönköping University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30305

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Texas – Austin

28. Lawson, Whitney Elizabeth. Advertising networks and the state of online advertising.

Degree: MA, Advertising, 2010, University of Texas – Austin

 The current economic climate presents many challenges to advertisers. In 2009, advertising spending in the United States dropped 12.3 percent, forcing advertisers to focus on… (more)

Subjects/Keywords: Advertising networks; Internet advertising; Digital advertising; Online advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lawson, W. E. (2010). Advertising networks and the state of online advertising. (Masters Thesis). University of Texas – Austin. Retrieved from http://hdl.handle.net/2152/ETD-UT-2010-05-1090

Chicago Manual of Style (16th Edition):

Lawson, Whitney Elizabeth. “Advertising networks and the state of online advertising.” 2010. Masters Thesis, University of Texas – Austin. Accessed January 19, 2021. http://hdl.handle.net/2152/ETD-UT-2010-05-1090.

MLA Handbook (7th Edition):

Lawson, Whitney Elizabeth. “Advertising networks and the state of online advertising.” 2010. Web. 19 Jan 2021.

Vancouver:

Lawson WE. Advertising networks and the state of online advertising. [Internet] [Masters thesis]. University of Texas – Austin; 2010. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/2152/ETD-UT-2010-05-1090.

Council of Science Editors:

Lawson WE. Advertising networks and the state of online advertising. [Masters Thesis]. University of Texas – Austin; 2010. Available from: http://hdl.handle.net/2152/ETD-UT-2010-05-1090


Drexel University

29. Ost, Emily M. The Fall membership acquisition at the Pennsylvania Academy of the Fine Arts.

Degree: 2012, Drexel University

This case study outlines the plan implemented by The Pennsylvania Academy of the Fine Arts (PAFA) during the fall of 2011 in conjunction with the… (more)

Subjects/Keywords: Arts – Management; Arts fund raising; Art museums – Finance; Advertising, Direct-mail

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Ost, E. M. (2012). The Fall membership acquisition at the Pennsylvania Academy of the Fine Arts. (Thesis). Drexel University. Retrieved from http://hdl.handle.net/1860/4422

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Ost, Emily M. “The Fall membership acquisition at the Pennsylvania Academy of the Fine Arts.” 2012. Thesis, Drexel University. Accessed January 19, 2021. http://hdl.handle.net/1860/4422.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Ost, Emily M. “The Fall membership acquisition at the Pennsylvania Academy of the Fine Arts.” 2012. Web. 19 Jan 2021.

Vancouver:

Ost EM. The Fall membership acquisition at the Pennsylvania Academy of the Fine Arts. [Internet] [Thesis]. Drexel University; 2012. [cited 2021 Jan 19]. Available from: http://hdl.handle.net/1860/4422.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Ost EM. The Fall membership acquisition at the Pennsylvania Academy of the Fine Arts. [Thesis]. Drexel University; 2012. Available from: http://hdl.handle.net/1860/4422

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of California – Berkeley

30. Berman, Ron. Essays on Incentives and Measurement of Online Marketing Efforts.

Degree: Business Administration, Ph, 2014, University of California – Berkeley

 This dissertation contains three essays that examine different aspects of online marketing activities, the ability of marketers to measure the effectiveness of such activities, and… (more)

Subjects/Keywords: Marketing; Attribution; Experimentation; Online Advertising; SEO

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APA (6th Edition):

Berman, R. (2014). Essays on Incentives and Measurement of Online Marketing Efforts. (Thesis). University of California – Berkeley. Retrieved from http://www.escholarship.org/uc/item/5rs8m0j0

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Berman, Ron. “Essays on Incentives and Measurement of Online Marketing Efforts.” 2014. Thesis, University of California – Berkeley. Accessed January 19, 2021. http://www.escholarship.org/uc/item/5rs8m0j0.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Berman, Ron. “Essays on Incentives and Measurement of Online Marketing Efforts.” 2014. Web. 19 Jan 2021.

Vancouver:

Berman R. Essays on Incentives and Measurement of Online Marketing Efforts. [Internet] [Thesis]. University of California – Berkeley; 2014. [cited 2021 Jan 19]. Available from: http://www.escholarship.org/uc/item/5rs8m0j0.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Berman R. Essays on Incentives and Measurement of Online Marketing Efforts. [Thesis]. University of California – Berkeley; 2014. Available from: http://www.escholarship.org/uc/item/5rs8m0j0

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

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