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You searched for subject:(ntergenerationality). One record found.

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Universidade Nova

1. Rosa, Joana Menezes. Business plan for “Three Generations”.

Degree: 2013, Universidade Nova

A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics

This thesis presents a business plan of an innovative start-up, named “Three Generations”(TG), which includes three infrastructures: Senior Residence, Nursery&Kindergarten and Pool&Gym. I did a extensive research of both industries using mainly internet resources. I identified that Portugal is currently experiencing an “aging boom” and that intergenerationality is a key factor to deal with it. Although in the last years there was an increase in Senior Care Services supply, a market gap is identified, so TG’s main target will be people with medium/medium-high income level, and by joining seniors with children, the company will be contributing to the active aging.

Advisors/Committee Members: Pinho, Paulo.

Subjects/Keywords: Entrepreneurship; Senior; Children; ntergenerationality

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Rosa, J. M. (2013). Business plan for “Three Generations”. (Thesis). Universidade Nova. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9789

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Rosa, Joana Menezes. “Business plan for “Three Generations”.” 2013. Thesis, Universidade Nova. Accessed July 20, 2019. http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9789.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Rosa, Joana Menezes. “Business plan for “Three Generations”.” 2013. Web. 20 Jul 2019.

Vancouver:

Rosa JM. Business plan for “Three Generations”. [Internet] [Thesis]. Universidade Nova; 2013. [cited 2019 Jul 20]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9789.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Rosa JM. Business plan for “Three Generations”. [Thesis]. Universidade Nova; 2013. Available from: http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9789

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

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