subject:(music marketing live music concert musician band independant viral artist organizer e marketing e business e commerce electronic markets website internet web 2 0 intermediary information good transaction costs social networks coordination phase net effect genre culture sme entrepreneur target group label)

University of Vienna

1. Mayrhofer, Florian. Möglichkeiten der Vermarktung von Live-Musikern auf elektronischen Märkten.

Degree: 2008, University of Vienna

►

Diese Arbeit analysiert Strukturen und Plattformen der Musikvermarktung in elektronischen Märkten. Abseits der Filesharing-Problematik und der Umsatzrückgänge großer Major-Labels werden dabei die Möglichkeiten beleuchtet, die… (more)

Subjects/Keywords: 85.40 Marketing; 85.06 Unternehmensführung; 54.84 Webmanagement; 24.41 Ausbildung, Beruf, Organisationen; Musik / Marketing / Vermarktung / Live-Musik / Konzert / Musiker / Band / unabhängig / viral / Künstler / Veranstalter / E-Marketing / E-Business / E-Commerce / Elektronische Märkte / Webseite / Internet / Web 2.0 / Intermediär / Vermittler / Informationsgüter / Transaktionskosten / Soziale Netzwerke / Koordinationsphase / Netzeffekt / Genre / Kultur / KMU / Unternehmer / Zielgruppe / Label; music / marketing / live music / concert / musician / band / independant / viral / artist / organizer / e-marketing / e-business / e-commerce / electronic markets / website / internet / web 2.0 / intermediary / information good / transaction costs / social networks / coordination phase / net effect / genre / culture / sme / entrepreneur / target group / label

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Mayrhofer, F. (2008). Möglichkeiten der Vermarktung von Live-Musikern auf elektronischen Märkten. (Thesis). University of Vienna. Retrieved from http://othes.univie.ac.at/2919/

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Mayrhofer, Florian. “Möglichkeiten der Vermarktung von Live-Musikern auf elektronischen Märkten.” 2008. Thesis, University of Vienna. Accessed January 18, 2021. http://othes.univie.ac.at/2919/.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Mayrhofer, Florian. “Möglichkeiten der Vermarktung von Live-Musikern auf elektronischen Märkten.” 2008. Web. 18 Jan 2021.

Vancouver:

Mayrhofer F. Möglichkeiten der Vermarktung von Live-Musikern auf elektronischen Märkten. [Internet] [Thesis]. University of Vienna; 2008. [cited 2021 Jan 18]. Available from: http://othes.univie.ac.at/2919/.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mayrhofer F. Möglichkeiten der Vermarktung von Live-Musikern auf elektronischen Märkten. [Thesis]. University of Vienna; 2008. Available from: http://othes.univie.ac.at/2919/

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

2. Musilová, Veronika. Elektronický obchod a jeho marketing: E-commerce and its Marketing.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/5278

► I will attend to creation suitable model of e-marketing for e-shop with flowers in my diploma work. The aim will by join the possible instruments… (more)

Subjects/Keywords: marketing; e-marketing; elektronický obchod; elektronické podnikání; internet; zákazník; virální marketing; banner; SEO; SEM; e-mail marketing; mikrostránky; cena; produkt; propagace; distribuce; spam; vyhledávač; marketing; e-marketing; electronic commerce; electronic business; internet; costomer; viral marketing; banner; Search Engine Optimization; Search Engine Marketing; e-mail marketing; microsite; price; product; promotion; distribution; spam; locator

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Musilová, V. (2019). Elektronický obchod a jeho marketing: E-commerce and its Marketing. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/5278

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Musilová, Veronika. “Elektronický obchod a jeho marketing: E-commerce and its Marketing.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/5278.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Musilová, Veronika. “Elektronický obchod a jeho marketing: E-commerce and its Marketing.” 2019. Web. 18 Jan 2021.

Vancouver:

Musilová V. Elektronický obchod a jeho marketing: E-commerce and its Marketing. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/5278.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Musilová V. Elektronický obchod a jeho marketing: E-commerce and its Marketing. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/5278

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

3. Hladíková, Jana. Zavedení modulu elektronického obchodování: Introduction of electronic business module.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/995

► The diploma paper deals with the introducing of an e-business module in the MVDr. Ivo Dupal - SANVET company in which I have been currently… (more)

Subjects/Keywords: B2B; B2C; e-business; e-commerce; e-marketing; Internet; B2B; B2C; e-business; e-commerce; e-marketing; Internet

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Hladíková, J. (2019). Zavedení modulu elektronického obchodování: Introduction of electronic business module. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/995

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Hladíková, Jana. “Zavedení modulu elektronického obchodování: Introduction of electronic business module.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/995.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Hladíková, Jana. “Zavedení modulu elektronického obchodování: Introduction of electronic business module.” 2019. Web. 18 Jan 2021.

Vancouver:

Hladíková J. Zavedení modulu elektronického obchodování: Introduction of electronic business module. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/995.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hladíková J. Zavedení modulu elektronického obchodování: Introduction of electronic business module. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/995

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

4. Vastušková, Valéria. Elektronický obchod - jeho založenie, prevádzkovanie, propagácia a problémy s tým súvisiace: Electronic commerce - problems related to its establishment, running and propagation.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/28259

► The objective of the bachelor’s thesis is analysis and consequential assessment of the marketing strategy and the way how the e-shop Petra computer s.r.o. is… (more)

Subjects/Keywords: Elektronický obchod; elektronické podnikanie; marketing; e-marketing.; Electronic commerce; electronic business; marketing; e-marketing.

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Vastušková, V. (2019). Elektronický obchod - jeho založenie, prevádzkovanie, propagácia a problémy s tým súvisiace: Electronic commerce - problems related to its establishment, running and propagation. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/28259

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Vastušková, Valéria. “Elektronický obchod - jeho založenie, prevádzkovanie, propagácia a problémy s tým súvisiace: Electronic commerce - problems related to its establishment, running and propagation.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/28259.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Vastušková, Valéria. “Elektronický obchod - jeho založenie, prevádzkovanie, propagácia a problémy s tým súvisiace: Electronic commerce - problems related to its establishment, running and propagation.” 2019. Web. 18 Jan 2021.

Vancouver:

Vastušková V. Elektronický obchod - jeho založenie, prevádzkovanie, propagácia a problémy s tým súvisiace: Electronic commerce - problems related to its establishment, running and propagation. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/28259.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Vastušková V. Elektronický obchod - jeho založenie, prevádzkovanie, propagácia a problémy s tým súvisiace: Electronic commerce - problems related to its establishment, running and propagation. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/28259

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

5. Synek, Jiří. Zhodnocení elektronického obchodu firmy Parfémy – Online.cz: Evaluation of e-commerce of firm Parfémy – Online.cz.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/28252

Evalution of e - commerce Parfémy-online.cz , possible recommendations to change and extents, outline of new possibilities for this e – commerce. Advisors/Committee Members: Dydowicz, Petr (advisor), Miková, Veronika (referee).

Subjects/Keywords: elektonický obchod; marketing; Internet; obchodování na Internetu; e - marketing; e - commerce; marketing; Internet; e - business; e - marketing

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Synek, J. (2019). Zhodnocení elektronického obchodu firmy Parfémy – Online.cz: Evaluation of e-commerce of firm Parfémy – Online.cz. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/28252

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Synek, Jiří. “Zhodnocení elektronického obchodu firmy Parfémy – Online.cz: Evaluation of e-commerce of firm Parfémy – Online.cz.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/28252.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Synek, Jiří. “Zhodnocení elektronického obchodu firmy Parfémy – Online.cz: Evaluation of e-commerce of firm Parfémy – Online.cz.” 2019. Web. 18 Jan 2021.

Vancouver:

Synek J. Zhodnocení elektronického obchodu firmy Parfémy – Online.cz: Evaluation of e-commerce of firm Parfémy – Online.cz. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/28252.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Synek J. Zhodnocení elektronického obchodu firmy Parfémy – Online.cz: Evaluation of e-commerce of firm Parfémy – Online.cz. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/28252

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

6. Liebscher, Lukáš. Návrh podpory prodeje elektronického obchodu: Proposal of Sales Promotion for E-shop.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/39645

► The content of this master’s thesis is the proposal of partial solutions from the internet marketing tools for electronic cigarettes ecommerce. The thesis is focused… (more)

Subjects/Keywords: Elektronický obchod; B2C; e-shop; e-komerce; internetový marketing; podpora prodeje; direct marketing.; Electronic business; B2C; e-shop; e-commerce; internet marketing; sales promotion; direct marketing.

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Liebscher, L. (2019). Návrh podpory prodeje elektronického obchodu: Proposal of Sales Promotion for E-shop. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/39645

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Liebscher, Lukáš. “Návrh podpory prodeje elektronického obchodu: Proposal of Sales Promotion for E-shop.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/39645.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Liebscher, Lukáš. “Návrh podpory prodeje elektronického obchodu: Proposal of Sales Promotion for E-shop.” 2019. Web. 18 Jan 2021.

Vancouver:

Liebscher L. Návrh podpory prodeje elektronického obchodu: Proposal of Sales Promotion for E-shop. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/39645.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Liebscher L. Návrh podpory prodeje elektronického obchodu: Proposal of Sales Promotion for E-shop. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/39645

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

7. Novák, Tomáš. Analýza a návrh řešení internetového obchodu: Analysis and Design of E-commerce Firms.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/23802

► This bachelor thesis contains a proposal of electronic trade for company, engaged in the manufacture and sale of various kinds of engineering components. This is… (more)

Subjects/Keywords: Elektronický obchod; B2B; e-shop; Internet; e-business; marketing; E-commerce; B2B; e-shop; Internet; e-business; marketing

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Novák, T. (2018). Analýza a návrh řešení internetového obchodu: Analysis and Design of E-commerce Firms. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/23802

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Novák, Tomáš. “Analýza a návrh řešení internetového obchodu: Analysis and Design of E-commerce Firms.” 2018. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/23802.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Novák, Tomáš. “Analýza a návrh řešení internetového obchodu: Analysis and Design of E-commerce Firms.” 2018. Web. 18 Jan 2021.

Vancouver:

Novák T. Analýza a návrh řešení internetového obchodu: Analysis and Design of E-commerce Firms. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/23802.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Novák T. Analýza a návrh řešení internetového obchodu: Analysis and Design of E-commerce Firms. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/23802

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of KwaZulu-Natal

8. Mthembu, Sinegugu Portia. Conquering barriers to e-commerce in Africa's e-tail business : a case of Spree.

Degree: 2016, University of KwaZulu-Natal

URL: http://hdl.handle.net/10413/15375

► In Africa, organisations that want to increase their involvement in the multilateral trading system need to overcome the e-commerce barriers in the continent. Many have… (more)

Subjects/Keywords: Electronic commerce.; Internet Marketing.; E-tailing.; E-commerce.; Spree.; Theses - Management Studies.; E-commerce barriers.; African e-commerce.; Business strategy.; Business models.

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Mthembu, S. P. (2016). Conquering barriers to e-commerce in Africa's e-tail business : a case of Spree. (Thesis). University of KwaZulu-Natal. Retrieved from http://hdl.handle.net/10413/15375

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Mthembu, Sinegugu Portia. “Conquering barriers to e-commerce in Africa's e-tail business : a case of Spree.” 2016. Thesis, University of KwaZulu-Natal. Accessed January 18, 2021. http://hdl.handle.net/10413/15375.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Mthembu, Sinegugu Portia. “Conquering barriers to e-commerce in Africa's e-tail business : a case of Spree.” 2016. Web. 18 Jan 2021.

Vancouver:

Mthembu SP. Conquering barriers to e-commerce in Africa's e-tail business : a case of Spree. [Internet] [Thesis]. University of KwaZulu-Natal; 2016. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/10413/15375.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mthembu SP. Conquering barriers to e-commerce in Africa's e-tail business : a case of Spree. [Thesis]. University of KwaZulu-Natal; 2016. Available from: http://hdl.handle.net/10413/15375

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

9. Kosíř, Martin. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/26507

► This bachelor thesis is focused on analysis and a design of an electronic shop, so that the most modern trends in industry are met, company… (more)

Subjects/Keywords: Elektronický obchod; elektronické podnikání; internet; marketing; E-commerce; e-business; internet; marketing

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Kosíř, M. (2018). Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/26507

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Kosíř, Martin. “Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.” 2018. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/26507.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Kosíř, Martin. “Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.” 2018. Web. 18 Jan 2021.

Vancouver:

Kosíř M. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/26507.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kosíř M. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/26507

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

10. Bondy, Radim. Vliv sociálních sítí na e-marketing: Influence of Social Networks on E-marketing.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/4504

Analysis tools e-marketing using social networking with a focus on open-source solutions. Application of selected techniques for the proposed e-shop Bylinkárna.cz Advisors/Committee Members: Dvořák, Jiří (advisor), Dvořák, Jiří (referee).

Subjects/Keywords: e-marketing; informační systém; internetový obchod; sociální sítě; e-marketing; information systems; e-commerce; social networks

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Bondy, R. (2018). Vliv sociálních sítí na e-marketing: Influence of Social Networks on E-marketing. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/4504

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Bondy, Radim. “Vliv sociálních sítí na e-marketing: Influence of Social Networks on E-marketing.” 2018. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/4504.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Bondy, Radim. “Vliv sociálních sítí na e-marketing: Influence of Social Networks on E-marketing.” 2018. Web. 18 Jan 2021.

Vancouver:

Bondy R. Vliv sociálních sítí na e-marketing: Influence of Social Networks on E-marketing. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/4504.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Bondy R. Vliv sociálních sítí na e-marketing: Influence of Social Networks on E-marketing. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/4504

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

11. Balharová, Lucie. Internetový marketing elektronického obchodu: Internet Marketing E-commerce.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/9832

► The bachelor's thesis is based on a detailed situational analysis of the new marketing strategy of the FAROT s.r.o. company, which operates on the market… (more)

Subjects/Keywords: Marketingová strategie; internetový marketing; elektronický obchod; e-shop; e-business; e-promotion; SEO; link building; copywriting; mikrostránky; sociální marketing; marketingový mix; komunikační mix; Marketing strategy; Internet marketing; e-commerce; e-shop; e-business; e-promotion; SEO; link building; copywriting; microsites; social marketing; marketing mix; communications mix

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Balharová, L. (2018). Internetový marketing elektronického obchodu: Internet Marketing E-commerce. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/9832

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Balharová, Lucie. “Internetový marketing elektronického obchodu: Internet Marketing E-commerce.” 2018. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/9832.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Balharová, Lucie. “Internetový marketing elektronického obchodu: Internet Marketing E-commerce.” 2018. Web. 18 Jan 2021.

Vancouver:

Balharová L. Internetový marketing elektronického obchodu: Internet Marketing E-commerce. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/9832.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Balharová L. Internetový marketing elektronického obchodu: Internet Marketing E-commerce. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/9832

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

12. Tomášková, Lenka. Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/21158

► The main goal of this diploma thesis is to design appropriate strategies to increase the marketing efficiency of dating tours via the website of the… (more)

Subjects/Keywords: Elektronický obchod; elektronické podnikání; strategie elektronického obchodu; internet; marketing; E-commerce; e-business; e-commerce strategy; internet; marketing

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Tomášková, L. (2019). Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/21158

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Tomášková, Lenka. “Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/21158.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Tomášková, Lenka. “Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company.” 2019. Web. 18 Jan 2021.

Vancouver:

Tomášková L. Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/21158.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Tomášková L. Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/21158

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

13. Kosíř, Martin. Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/71473

► This bachelor thesis is about a design of strategy management of an electronic shop, so that the most modern trends in industry are met, company… (more)

Subjects/Keywords: Elektronický obchod; elektronické podnikání; strategie elektronického obchodu; internet; marketing; E-commerce; e-business; e-commerce strategy; internet; marketing

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Kosíř, M. (2019). Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/71473

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Kosíř, Martin. “Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/71473.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Kosíř, Martin. “Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company.” 2019. Web. 18 Jan 2021.

Vancouver:

Kosíř M. Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/71473.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kosíř M. Strategické řízení elektronického obchodu firmy: Strategic Management of E-commerce Company. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/71473

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

14. Ruspil, Thomas. Le statut, l'identification et le rôle des e-leaders d'opinion dans les réseaux sociaux internet : Status, identification and role of e-opinion leaders on internet social networks.

Degree: Docteur es, Sciences de gestion, 2017, Université Toulouse I – Capitole

URL: http://www.theses.fr/2017TOU10065

►

L’identification des e-Leaders d’Opinion (e-LO) sur les réseaux sociaux internet est un enjeu important pour les managers marketing. Cette thèse s’intéresse à ces e-LO au… (more)

▼

L’identification des e-Leaders d’Opinion (e-LO) sur les réseaux sociaux internet est un enjeu important pour les managers marketing. Cette thèse s’intéresse à ces e-LO au travers de leur rôle, de leur statut et de leur identification. Chacun de ces trois piliers de la thèse fait l’objet d’une controverse dans la littérature. Les trois études menées dans cette thèse apportent des réponses complémentaires et croisées à ces controverses. Concernant le statut de l’e-LO, nous définissions l’e-LO dans les réseaux sociaux internet selon trois caractéristiques : l’expertise dans la catégorie de produit, la volonté de publier des contenus valorisables pour leurs contacts et la volonté de développer leur capital social. Concernant l’identification des e-LO, une échelle de mesure multidimensionnelle dotée d’une bonne validité externe est développée. Elle est confrontée à des mesures d’e-LO et de LO inspirées de la littérature, mais également à des mesures alternatives comme la métrique algorithmique Klout et des indicateurs sociométriques de profil Twitter. Enfin, quatre modèles et leurs variantes sont testés pour mieux comprendre l’origine et le mécanisme de l’e-influence de l’e-LO (rôle de l’e-LO). Nous montrons que l’e-LO a un impact sur l’e-influence dans la catégorie de produit. La confiance joue le rôle de médiateur entre l’e-LO et l’e-influence. Ces résultats plaident pour l’intérêt des e-LO pour le marketing viral.

E-Opinion Leaders (e-OL) identification on internet social networks is a major issue for marketing managers. This thesis deals with the role, status and identification of these e-OL. Each one of these three aspects are subject to controversial debates in the literature. Three studies are conducted within this thesis. They provide complementary and crossed answers to these debates. Regarding the e-OL status, we offer a definition for the e-OL concept in the specific context of internet social networks within three main characteristics: expertise in the product category, the will to publish valuable contents for their contacts, and the will to develop their social capital. Then, for the e-OL identification, we develop a new and multidimensional measurement scale for this concept. This scale shows good external validity. We confront it with others e-LO measures inspired by traditional OL measures, but also with alternative identification methods as the Twitter profile indicators and the Klout score algorithm. Finally, we test four models and their variants in order to better understand the origin and mechanism of the main e-LO role: the e-influence. We especially show that e-OL has an impact on e-influence. We also show that confidence mediates the link between e-LO and e-influence. These results speak to the relevance of e-OL in a viral marketing perspective.

Advisors/Committee Members: Vernette, Éric (thesis director).

Subjects/Keywords: E-leader d'opinion; E-opinion leader; Viral marketing; Online social networks

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Ruspil, T. (2017). Le statut, l'identification et le rôle des e-leaders d'opinion dans les réseaux sociaux internet : Status, identification and role of e-opinion leaders on internet social networks. (Doctoral Dissertation). Université Toulouse I – Capitole. Retrieved from http://www.theses.fr/2017TOU10065

Chicago Manual of Style (16^th Edition):

Ruspil, Thomas. “Le statut, l'identification et le rôle des e-leaders d'opinion dans les réseaux sociaux internet : Status, identification and role of e-opinion leaders on internet social networks.” 2017. Doctoral Dissertation, Université Toulouse I – Capitole. Accessed January 18, 2021. http://www.theses.fr/2017TOU10065.

MLA Handbook (7^th Edition):

Ruspil, Thomas. “Le statut, l'identification et le rôle des e-leaders d'opinion dans les réseaux sociaux internet : Status, identification and role of e-opinion leaders on internet social networks.” 2017. Web. 18 Jan 2021.

Vancouver:

Ruspil T. Le statut, l'identification et le rôle des e-leaders d'opinion dans les réseaux sociaux internet : Status, identification and role of e-opinion leaders on internet social networks. [Internet] [Doctoral dissertation]. Université Toulouse I – Capitole; 2017. [cited 2021 Jan 18]. Available from: http://www.theses.fr/2017TOU10065.

Council of Science Editors:

Ruspil T. Le statut, l'identification et le rôle des e-leaders d'opinion dans les réseaux sociaux internet : Status, identification and role of e-opinion leaders on internet social networks. [Doctoral Dissertation]. Université Toulouse I – Capitole; 2017. Available from: http://www.theses.fr/2017TOU10065

15. Ribeiro, Lúcia Sofia Fardilhas. Otimização do sítio web e google adwords.

Degree: 2015, Instituto Politécnico do Porto

URL: http://www.rcaap.pt/detail.jsp?id=oai:recipp.ipp.pt:10400.22/5975

►

Relatório de estágio apresentado ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Empreendedorismo e Internacionalização, sob orientação… (more)

▼

Relatório de estágio apresentado ao Instituto de Contabilidade e Administração do Porto para a obtenção do grau de Mestre em Empreendedorismo e Internacionalização, sob orientação de Doutora Ana Azevedo.

A internet, um fenómeno que veio revolucionar o mundo. Dificilmente, qualquer campo da atividade humana consegue ser imune à internet. Esta última veio reformular conceitos de velocidade e de tempo, encurtar distâncias, ultrapassando barreiras que antes seriam impensáveis. Criou hábitos de consumo e implicou alterações nas atividades comerciais, sendo considerada um instrumento essencial para as empresas. O comércio eletrónico e consequentemente as novas estratégias de marketing e publicidade são cada vez mais um foco central de muitas empresas e organizações. O objetivo deste trabalho prende-se com o desenvolvimento de estratégias, através do usufruto de ferramentas de marketing, de forma a promover e aumentar a visibilidade da Onedirect. Tendo em conta que se trata de uma empresa de vendas online, procurou-se que as estratégias utilizadas fossem suportadas por tecnologias de informação e comunicação (TIC), constituindo, assim, o marketing eletrónico e a publicidade online grandes contributos nesta temática. Os resultados do trabalho desenvolvido foram conseguidos por via da investigação-ação. A metodologia investigação-ação serviu de suporte à investigação, sendo o método que melhor se adaptou à situação de estágio, em que a própria investigadora esteve imersa no meio. De acordo com os resultados observados, comprova-se que a investigadora promoveu alterações no ambiente organizacional, contribuindo para um maior número de visualizações do sítio web da Onedirect e por conseguinte um maior volume esperado de vendas.

The internet phenomenon has deeply transformed the world. Hardly, any field of human activity can be immune to internet. It reformulated the concepts of velocity and time, overcome distances, bridging the gap that in the past would have been unthinkable. The internet invented consumption habits and caused changes in commercial activities and has been identified as an important tool for the companies. The e-commerce or electronic commerce, and consequently new marketing strategies and advertising are increasingly seen as a central focus for the companies. The goal of this paperwork is about the development of strategies, through marketing tools, to promote and increase visibility of Onedirect. As a company online, your strategies implemented would have the support the information and communication technology. The e-marketing and advertising had much to contribute for this. The methodology used to achieve the results of the work was action research. The action research was the methodology that support my investigation because it was the best method adapted to the internship, in which the investigator participates in the action. According to the results, it was clearthat the investigator caused changes in organizational environment. The investigator contributed to a larger number visualizations of…

Advisors/Committee Members: Azevedo, Ana.

Subjects/Keywords: Internet; Marketing eletrónico; Publicidade; Comércio eletrónico; E-commerce; Emarketing; Electronic marketing; Electronic commerce; E-commerce; Advertising

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Ribeiro, L. S. F. (2015). Otimização do sítio web e google adwords. (Thesis). Instituto Politécnico do Porto. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:recipp.ipp.pt:10400.22/5975

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Ribeiro, Lúcia Sofia Fardilhas. “Otimização do sítio web e google adwords.” 2015. Thesis, Instituto Politécnico do Porto. Accessed January 18, 2021. http://www.rcaap.pt/detail.jsp?id=oai:recipp.ipp.pt:10400.22/5975.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Ribeiro, Lúcia Sofia Fardilhas. “Otimização do sítio web e google adwords.” 2015. Web. 18 Jan 2021.

Vancouver:

Ribeiro LSF. Otimização do sítio web e google adwords. [Internet] [Thesis]. Instituto Politécnico do Porto; 2015. [cited 2021 Jan 18]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:recipp.ipp.pt:10400.22/5975.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Ribeiro LSF. Otimização do sítio web e google adwords. [Thesis]. Instituto Politécnico do Porto; 2015. Available from: http://www.rcaap.pt/detail.jsp?id=oai:recipp.ipp.pt:10400.22/5975

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Luleå University of Technology

16. Efendioglu, Abdulkadir. Attracting Customers Online : Effectiveness of Online Marketing Tools.

Degree: 2011, Luleå University of Technology

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-56147

►

Recent developments on internet have created new possibilities of doing business and communicating with customers. And these technology developments have led to the foundation… (more)

▼

Recent developments on internet have created new possibilities of doing business and communicating with customers. And these technology developments have led to the foundation of e-commerce. E-commerce sales kept growing in the recent years and it has been foreseen by researchers that this growth will continue even more in the next years. Consumer behavior online has changed as well and online users have become all-powerful, due to large numbers and promiscuous – consumers visit a lot of websites, but purchase from just a few. Also, the new social consumer uses the internet to be connected and receive information. As a result, internet became a new intermediary between companies and their customers. It is already acknowledged as an important marketing communication channel competing with the traditional ones, such as TV, Magazines, and Radio. Internet provides different ways of online communications with different communication tools that need a better judgment of their effect on consumer communication. The purpose of our thesis is to provide a better understanding on the effectiveness of each online marketing communication tools. In order to reach the purpose of this study our conceptual framework is designed based on earlier studies. A mix of qualitative and quantitative method and case study was chosen. In order to collect data face-to-face semi-structured interviews are held with sixteen students of Luleå University of Technology. The findings of this study showed that customers are conscious about online marketing communication activities and efficiency of the online marketing communication tools are effected by the attributes towards this tools. These tools can be successful at leading for positive outcomes and attracting new visitors to the website if adopted correctly. We have discovered that ‘entertaining’ and ‘trustworthy’ are the most important attributes in online communication and will make any B2C communication successful.

Validerat; 20110519 (anonymous)

Subjects/Keywords: Social Behaviour Law; online marketing; online marketing tools; search engine marketing; viral marketing; online pr; online partnership; e-mail marketing; interactive ads; attracting customers online; online customers; website traffic; b2c e-commerce; effectiveness in communication; online communication; Samhälls-; beteendevetenskap; juridik; online marketing; online marketing tools; search engine marketing; viral marketing; online pr; online partnership; e-mail marketing; interactive ads; attracting customers online; online customers; website traffic; b2c e-commerce; effectiveness in communication; online communication

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Efendioglu, A. (2011). Attracting Customers Online : Effectiveness of Online Marketing Tools. (Thesis). Luleå University of Technology. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-56147

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Efendioglu, Abdulkadir. “Attracting Customers Online : Effectiveness of Online Marketing Tools.” 2011. Thesis, Luleå University of Technology. Accessed January 18, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-56147.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Efendioglu, Abdulkadir. “Attracting Customers Online : Effectiveness of Online Marketing Tools.” 2011. Web. 18 Jan 2021.

Vancouver:

Efendioglu A. Attracting Customers Online : Effectiveness of Online Marketing Tools. [Internet] [Thesis]. Luleå University of Technology; 2011. [cited 2021 Jan 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-56147.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Efendioglu A. Attracting Customers Online : Effectiveness of Online Marketing Tools. [Thesis]. Luleå University of Technology; 2011. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-56147

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

17. Castro, Alberto Jorge Ribas. Relatório de estágio na startup Facestore: estagiário no Departamento de Marketing .

Degree: 2018, Universidade de Aveiro

URL: http://hdl.handle.net/10773/26884

► O atual relatório incidirá sobre o relato das atividades e tarefas desenvolvidas no âmbito de Estágio Curricular, agregado ao Mestrado de Marketing. Esta experiência decorreu… (more)

Subjects/Keywords: Digital marketing; External communication; Social media communication; Using social media; Corporate social media; Communication technologies; Internet communication; Marketing 3.0; e-Commerce; Online shopping; Online ads; Google adwords; Google analytics; Social media ads; Facebook ads; E-mail marketing; Relationship marketing; CRM; Visual marketing; Website design; Benchmarking; Events management; Corporate events marketing plan; Business strategy

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Castro, A. J. R. (2018). Relatório de estágio na startup Facestore: estagiário no Departamento de Marketing . (Thesis). Universidade de Aveiro. Retrieved from http://hdl.handle.net/10773/26884

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Castro, Alberto Jorge Ribas. “Relatório de estágio na startup Facestore: estagiário no Departamento de Marketing .” 2018. Thesis, Universidade de Aveiro. Accessed January 18, 2021. http://hdl.handle.net/10773/26884.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Castro, Alberto Jorge Ribas. “Relatório de estágio na startup Facestore: estagiário no Departamento de Marketing .” 2018. Web. 18 Jan 2021.

Vancouver:

Castro AJR. Relatório de estágio na startup Facestore: estagiário no Departamento de Marketing . [Internet] [Thesis]. Universidade de Aveiro; 2018. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/10773/26884.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Castro AJR. Relatório de estágio na startup Facestore: estagiário no Departamento de Marketing . [Thesis]. Universidade de Aveiro; 2018. Available from: http://hdl.handle.net/10773/26884

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

18. Kadeřábek, Jakub. Budování komerčně úspěšných internetových projektů: Building of Successful Web Projects.

Degree: 2014, Brno University of Technology

URL: http://hdl.handle.net/11012/3727

► This diploma thesis considers with describing of methods and procedures used in process of production and building successful web projects. Main spheres of interest are… (more)

Subjects/Keywords: internet; WWW; e-business strategie; CRM; Internet marketing; internetový obchod; e-shop; e-komerce; internet; WWW; e-business strategy; CRM; internet marketing; e-shop; e-commerce

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Kadeřábek, J. (2014). Budování komerčně úspěšných internetových projektů: Building of Successful Web Projects. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/3727

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Kadeřábek, Jakub. “Budování komerčně úspěšných internetových projektů: Building of Successful Web Projects.” 2014. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/3727.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Kadeřábek, Jakub. “Budování komerčně úspěšných internetových projektů: Building of Successful Web Projects.” 2014. Web. 18 Jan 2021.

Vancouver:

Kadeřábek J. Budování komerčně úspěšných internetových projektů: Building of Successful Web Projects. [Internet] [Thesis]. Brno University of Technology; 2014. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/3727.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kadeřábek J. Budování komerčně úspěšných internetových projektů: Building of Successful Web Projects. [Thesis]. Brno University of Technology; 2014. Available from: http://hdl.handle.net/11012/3727

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

19. Novosadová, Petra. Návrh Elektronického Obchodu a Marketingové Strategie: Design and E-commerce Marketing Strategy.

Degree: 2014, Brno University of Technology

URL: http://hdl.handle.net/11012/22950

► This diploma thesis is focused on design and e-commerce marketing strategy. It mainly deals with how to increase traffic on websites and in chemist shop… (more)

Subjects/Keywords: elektronický obchod; e-marketing; marketingová strategie; podpora prodeje; internet; electronic commerce; e-marketing; marketing strategy; sales promotion; internet

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Novosadová, P. (2014). Návrh Elektronického Obchodu a Marketingové Strategie: Design and E-commerce Marketing Strategy. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/22950

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Novosadová, Petra. “Návrh Elektronického Obchodu a Marketingové Strategie: Design and E-commerce Marketing Strategy.” 2014. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/22950.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Novosadová, Petra. “Návrh Elektronického Obchodu a Marketingové Strategie: Design and E-commerce Marketing Strategy.” 2014. Web. 18 Jan 2021.

Vancouver:

Novosadová P. Návrh Elektronického Obchodu a Marketingové Strategie: Design and E-commerce Marketing Strategy. [Internet] [Thesis]. Brno University of Technology; 2014. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/22950.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Novosadová P. Návrh Elektronického Obchodu a Marketingové Strategie: Design and E-commerce Marketing Strategy. [Thesis]. Brno University of Technology; 2014. Available from: http://hdl.handle.net/11012/22950

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

20. Hadač, Michal. Návrh implementace elektronického obchodu: Design of E-commerce Implementation.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/4041

► The main topic of my bachelor’s thesis is create the e-commerce project for Ekolux company. In this work I will focus on two main parts… (more)

Subjects/Keywords: Elektronický obchod; elektronické podnikání; marketing elektronického obchodu; Internet; open-source system; Electronic commerce; electronic business; e-commerce; internet marketing; Internet; open-source system

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Hadač, M. (2019). Návrh implementace elektronického obchodu: Design of E-commerce Implementation. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/4041

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Hadač, Michal. “Návrh implementace elektronického obchodu: Design of E-commerce Implementation.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/4041.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Hadač, Michal. “Návrh implementace elektronického obchodu: Design of E-commerce Implementation.” 2019. Web. 18 Jan 2021.

Vancouver:

Hadač M. Návrh implementace elektronického obchodu: Design of E-commerce Implementation. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/4041.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hadač M. Návrh implementace elektronického obchodu: Design of E-commerce Implementation. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/4041

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Universidade Nova

21. Oliveira, Tiago André Gonçalves Félix de. Estimation Models for the adoption and use of information technology: internet-related technologies at firm level in the Portuguese and European context.

Degree: 2011, Universidade Nova

URL: https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/6735

►

Dissertação apresentada como requisito parcial para obtenção do grau de Doutor em Gestão de Informação

Nowadays it is consensual that information technology (IT) has a… (more)

Subjects/Keywords: Information technology; IT adoption; Technology-organization-environment (TOE); Internet; Website; E-commerce; E-business; B2B e-commerce; Positivism; Europe; Portugal

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Oliveira, T. A. G. F. d. (2011). Estimation Models for the adoption and use of information technology: internet-related technologies at firm level in the Portuguese and European context. (Thesis). Universidade Nova. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/6735

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Oliveira, Tiago André Gonçalves Félix de. “Estimation Models for the adoption and use of information technology: internet-related technologies at firm level in the Portuguese and European context.” 2011. Thesis, Universidade Nova. Accessed January 18, 2021. https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/6735.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Oliveira, Tiago André Gonçalves Félix de. “Estimation Models for the adoption and use of information technology: internet-related technologies at firm level in the Portuguese and European context.” 2011. Web. 18 Jan 2021.

Vancouver:

Oliveira TAGFd. Estimation Models for the adoption and use of information technology: internet-related technologies at firm level in the Portuguese and European context. [Internet] [Thesis]. Universidade Nova; 2011. [cited 2021 Jan 18]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/6735.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Oliveira TAGFd. Estimation Models for the adoption and use of information technology: internet-related technologies at firm level in the Portuguese and European context. [Thesis]. Universidade Nova; 2011. Available from: https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/6735

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

22. Dragula, Peter. Využití IT pro podporu firemních procesů: Using IT for Business Process Support.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/15109

► The area of small and medium enterprises (SMEs) is an important factor, in which many see a promise of improvement of the economic situation. It… (more)

Subjects/Keywords: Informačné technológie; IT; firemné procesy; webový portál; sociálne siete; CMS; marketing; e-shop; drobné podnikanie; Information technology; IT; business process; web portal; social networks; CMS; marketing; e-shop; small enterprises

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Dragula, P. (2018). Využití IT pro podporu firemních procesů: Using IT for Business Process Support. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/15109

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Dragula, Peter. “Využití IT pro podporu firemních procesů: Using IT for Business Process Support.” 2018. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/15109.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Dragula, Peter. “Využití IT pro podporu firemních procesů: Using IT for Business Process Support.” 2018. Web. 18 Jan 2021.

Vancouver:

Dragula P. Využití IT pro podporu firemních procesů: Using IT for Business Process Support. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/15109.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Dragula P. Využití IT pro podporu firemních procesů: Using IT for Business Process Support. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/15109

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Luleå University of Technology

23. Moghimi, Bahman. Customer Relationship Management : Reasons of Success or Failure of CRM Projects From the Perspective of Advisors.

Degree: 2011, Luleå University of Technology

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-50815

►

The purpose of this study is to gain a better understanding of what are the valid critical success factors in Iranian CRM projects according… (more)

▼

The purpose of this study is to gain a better understanding of what are the valid critical success factors in Iranian CRM projects according to CRM experts and advisors and as a result what is the average success score of these projects in our country. My research begins with the definitions and understanding of customer relationship management as systems of automation in one hand and complex philosophy and strategic revolutions in the other hand. Then the literature was reviewed considering components and modules of such I.S systems leading to relationships between the elements of CRM as a multi-dimensional construct to find out the Critical Success Factors in CRM projects as the reasons to fail or success. Then the metrics of these CSFs are found and the questionnaire designed in Likert type, translated and tested as the adequateness of the metrics to modify the CSF and the currency of translation. Then the validated questionnaires were used in self administrated interviews and the results were analyzed statistically leading to the items that are paid close attention such as "Multidisciplinary team responsible for implementation of the CRM project" and "Integration of other IS within the company with CRM for consistency and availability of information related to customers" AND items that are not paid enough attention such as "Channels of communication with customers" or "CEO support". Furthermore the analysis shows that in technology understanding of customer relationship management, Iranian projects were not bad with a score of more than sixty to seventy out of one hundred while in strategic sales and support systems and internal marketing to change and modify the mindsets were about fifty out of one hundred. This is while we can observe that CRM consultants had a view of "start" in shaping the CRM strategy with the top CEO support but in another scope went through integration and channels of communication with customer and in their final step had a focus on supporting operational management.

Validerat; 20110817 (marikav)

Subjects/Keywords: Social Behaviour Law; marketing; electronic commerce; Samhälls-; beteendevetenskap; juridik; marknadsföring; e-handel; marketing; electronic commerce

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Moghimi, B. (2011). Customer Relationship Management : Reasons of Success or Failure of CRM Projects From the Perspective of Advisors. (Thesis). Luleå University of Technology. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-50815

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Moghimi, Bahman. “Customer Relationship Management : Reasons of Success or Failure of CRM Projects From the Perspective of Advisors.” 2011. Thesis, Luleå University of Technology. Accessed January 18, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-50815.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Moghimi, Bahman. “Customer Relationship Management : Reasons of Success or Failure of CRM Projects From the Perspective of Advisors.” 2011. Web. 18 Jan 2021.

Vancouver:

Moghimi B. Customer Relationship Management : Reasons of Success or Failure of CRM Projects From the Perspective of Advisors. [Internet] [Thesis]. Luleå University of Technology; 2011. [cited 2021 Jan 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-50815.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Moghimi B. Customer Relationship Management : Reasons of Success or Failure of CRM Projects From the Perspective of Advisors. [Thesis]. Luleå University of Technology; 2011. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-50815

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

24. Motta, Roberto Lion Uchoa Lacerda. Gestão de E-commerce.

Degree: 2017, Repositório Científico Lusófona

URL: https://www.rcaap.pt/detail.jsp?id=oai:recil.grupolusofona.pt:10437/8399

►

A gestão de e-commerce tem como objetivo gerir e administrar de forma adequada, operações de e-commerce ou canais de vendas via internet de produtos ou… (more)

▼

A gestão de e-commerce tem como objetivo gerir e administrar de forma adequada, operações de e-commerce ou canais de vendas via internet de produtos ou serviços. Através das diversas atividades ou rotinas de trabalho que são fundamentais para uma gestão eficaz, de forma a conduzir este modelo de negócio ou canal de vendas de forma lucrativa e com crescimento continuo. As atividades estão divididas em sete pilares principais: Administrativa, Produtos, Consumidores, Planejamento, Plataforma de Negócios, Estratégia Comercial e Marketing Online. Todas tem importância em uma operação de vendas pela internet, são etapas fundamentais para o sucesso de um negocio aonde cada uma depende da outra nos diferentes processos da gestão e de planejamento. Deixar uma de lado ou esquecer-se de cumprir de forma completa uma das atividades, diminui a potencialização dos negócios ou irá prejudicar a imagem da empresa afetando a percepção de valor do consumidor. Na gestão de e-commerce e vendas pela internet o consumidor deve fazer parte de todos os processos, bem como os pilares que sustentam o negocio de forma a agregar valor no processo de compra. Através dos tópicos descritos temos uma metodologia e modelo de gestão de e-commerce que pode ser adotado em diferentes segmentos, principalmente nas micros, pequenas e médias empresas, adequando ao seu modelo de negócio, gestão de pessoas e estrutura de atuação. O detalhamento das atividades propostas resultou em uma otimização dos recursos e esforços nas atividades exemplificadas com uma melhoria de forma geral. Nas analises de desempenho foram adotadas diversas medidas para a melhoria dos processos que ajudaram na otimização de performance do negocio. Para todos os casos devem ser seguidos passo a passo às atividades listadas envolvendo a estratégia comercial, planejamento de marketing, além do envolvimento de setores como televendas, análise de credito, logistica, estoque e etc. Este modelo foi utilizado nos exemplos de cases citados representaram resultados positivos para as empresas nas quais foram desenvolvidas, principalmente no aumento de faturamento, aumento de visitas e base de clientes.

The management of e-commerce aims to manage and administrate properly, an e-commerce or internet sales channels transactions for products or services. Through the various activities or work routines that are fundamental to an effective management in order to drive this business model or channel sales profitably and with continued growth. The activities are divided in seven main areas: Administrative, Products, Consumers, Planning, Business Platform, Business Strategy and Online Marketing. All of them have fundamental importance in an operation of Internet Sales. They are key steps to success of a business and depends on each other in the different processes of management. Leave one side or forgetting to fulfill a complete activity, can lower the enhancement of business or harm the company's image affects in the perceived consumer value. In the management of e-commerce and internet sales the…

Advisors/Committee Members: Costa, António Augusto, orient..

Subjects/Keywords: MESTRADO EM GESTÃO DE EMPRESAS; GESTÃO DE EMPRESAS; COMÉRCIO ELETRÓNICO; E-MARKETING; INTERNET; BUSINESS MANAGEMENT; E-COMMERCE; E-MARKETING; INTERNET

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Motta, R. L. U. L. (2017). Gestão de E-commerce. (Thesis). Repositório Científico Lusófona. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:recil.grupolusofona.pt:10437/8399

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Motta, Roberto Lion Uchoa Lacerda. “Gestão de E-commerce.” 2017. Thesis, Repositório Científico Lusófona. Accessed January 18, 2021. https://www.rcaap.pt/detail.jsp?id=oai:recil.grupolusofona.pt:10437/8399.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Motta, Roberto Lion Uchoa Lacerda. “Gestão de E-commerce.” 2017. Web. 18 Jan 2021.

Vancouver:

Motta RLUL. Gestão de E-commerce. [Internet] [Thesis]. Repositório Científico Lusófona; 2017. [cited 2021 Jan 18]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:recil.grupolusofona.pt:10437/8399.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Motta RLUL. Gestão de E-commerce. [Thesis]. Repositório Científico Lusófona; 2017. Available from: https://www.rcaap.pt/detail.jsp?id=oai:recil.grupolusofona.pt:10437/8399

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

25. Bruštík, Michal. Analýza a návrh řešení slevového serveru: Analysis and Design of Coupon & Discount E-commerce Model.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/21156

► This bachelor thesis is dealing with an analysis of a functional electronic shop owned by company Liquid Design s.r.o.. It performs necessary research of current… (more)

Subjects/Keywords: Elektronický obchod; e-shop; e-business; e-commerce; analýza; marketing; SEO; slevový server; Electronic commerce; e-shop; e-business; e-commerce; analysis; marketing; SEO; discount server

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Bruštík, M. (2019). Analýza a návrh řešení slevového serveru: Analysis and Design of Coupon & Discount E-commerce Model. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/21156

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Bruštík, Michal. “Analýza a návrh řešení slevového serveru: Analysis and Design of Coupon & Discount E-commerce Model.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/21156.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Bruštík, Michal. “Analýza a návrh řešení slevového serveru: Analysis and Design of Coupon & Discount E-commerce Model.” 2019. Web. 18 Jan 2021.

Vancouver:

Bruštík M. Analýza a návrh řešení slevového serveru: Analysis and Design of Coupon & Discount E-commerce Model. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/21156.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Bruštík M. Analýza a návrh řešení slevového serveru: Analysis and Design of Coupon & Discount E-commerce Model. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/21156

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

26. Lužník, Tomáš. Implementace ERP systému ve firmě a jeho propojení s E-shopem: Implementation of ERP System in the Company and Connecting with E-shop.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/14497

► This thesis deals with the ERP system at the interconnection of e-commerce companies and proposing solutions to implement processes in companies that are logical and… (more)

Subjects/Keywords: ERP; e-shop; E-marketing; B2C; Internet; ERP; E-commerce; E-marketing; B2C; Internet

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Lužník, T. (2019). Implementace ERP systému ve firmě a jeho propojení s E-shopem: Implementation of ERP System in the Company and Connecting with E-shop. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/14497

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Lužník, Tomáš. “Implementace ERP systému ve firmě a jeho propojení s E-shopem: Implementation of ERP System in the Company and Connecting with E-shop.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/14497.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Lužník, Tomáš. “Implementace ERP systému ve firmě a jeho propojení s E-shopem: Implementation of ERP System in the Company and Connecting with E-shop.” 2019. Web. 18 Jan 2021.

Vancouver:

Lužník T. Implementace ERP systému ve firmě a jeho propojení s E-shopem: Implementation of ERP System in the Company and Connecting with E-shop. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/14497.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lužník T. Implementace ERP systému ve firmě a jeho propojení s E-shopem: Implementation of ERP System in the Company and Connecting with E-shop. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/14497

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

27. Hrubešová, Markéta. Rozvoj obchodních aktivit v LenovoShopu: Development of Business Activities in LenovoShop.

Degree: 2020, Brno University of Technology

URL: http://hdl.handle.net/11012/191339

► Diploma thesis deals with development of the business activities of M Computers s. r. o., specifically with development of the business activities in Lenovoshop, which… (more)

Subjects/Keywords: Elektronické obchodování; rozvoj; analýza; obchodní model; propagace; internetový marketing; sociální sítě; E-commerce; development; analysis; business model; promotion; internet marketing; social networks

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Hrubešová, M. (2020). Rozvoj obchodních aktivit v LenovoShopu: Development of Business Activities in LenovoShop. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/191339

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Hrubešová, Markéta. “Rozvoj obchodních aktivit v LenovoShopu: Development of Business Activities in LenovoShop.” 2020. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/191339.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Hrubešová, Markéta. “Rozvoj obchodních aktivit v LenovoShopu: Development of Business Activities in LenovoShop.” 2020. Web. 18 Jan 2021.

Vancouver:

Hrubešová M. Rozvoj obchodních aktivit v LenovoShopu: Development of Business Activities in LenovoShop. [Internet] [Thesis]. Brno University of Technology; 2020. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/191339.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hrubešová M. Rozvoj obchodních aktivit v LenovoShopu: Development of Business Activities in LenovoShop. [Thesis]. Brno University of Technology; 2020. Available from: http://hdl.handle.net/11012/191339

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

28. Klusová, Alena. Model e-marketingu firmy: Model E-marketing Company.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/4814

► This thesis focuses on e-marketing. Based on the knowledge from a theoretical part is in a practical part proposed Model of e-marketing which ensure the… (more)

Subjects/Keywords: elektronický marketing; elektronický obchod; Internet; marketing; www stránky; marketingový mix; E-marketing; E-shop; Internet; Marketing; Website; Marketing Mix

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Klusová, A. (2019). Model e-marketingu firmy: Model E-marketing Company. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/4814

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Klusová, Alena. “Model e-marketingu firmy: Model E-marketing Company.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/4814.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Klusová, Alena. “Model e-marketingu firmy: Model E-marketing Company.” 2019. Web. 18 Jan 2021.

Vancouver:

Klusová A. Model e-marketingu firmy: Model E-marketing Company. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/4814.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Klusová A. Model e-marketingu firmy: Model E-marketing Company. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/4814

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Linnaeus University

29. Hansson, Madelene. “We Traded Our Privacy for Comfortability” : A Study About How Big Data is Used and Abused by Major International Companies.

Degree: Marketing, 2020, Linnaeus University

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96480

► Due to digitalization, e-commerce and online presence is something most of us take for granted. Companies are moving more towards an internet-based arena of… (more)

Subjects/Keywords: Big Data; E-commerce Marketing; Ethic; Deontological; Utilitarian; Digitalization; Website Cookies; Business Administration; Företagsekonomi

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Hansson, M. (2020). “We Traded Our Privacy for Comfortability” : A Study About How Big Data is Used and Abused by Major International Companies. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96480

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Hansson, Madelene. ““We Traded Our Privacy for Comfortability” : A Study About How Big Data is Used and Abused by Major International Companies.” 2020. Thesis, Linnaeus University. Accessed January 18, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96480.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Hansson, Madelene. ““We Traded Our Privacy for Comfortability” : A Study About How Big Data is Used and Abused by Major International Companies.” 2020. Web. 18 Jan 2021.

Vancouver:

Hansson M. “We Traded Our Privacy for Comfortability” : A Study About How Big Data is Used and Abused by Major International Companies. [Internet] [Thesis]. Linnaeus University; 2020. [cited 2021 Jan 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96480.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hansson M. “We Traded Our Privacy for Comfortability” : A Study About How Big Data is Used and Abused by Major International Companies. [Thesis]. Linnaeus University; 2020. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96480

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

30. Kočár, Radek. Návrh a implementace elektronického obchodu: Design and Implementation of E-commerce.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/22595

This thesis focuses on design and implementation of e-commerce. It describes the process of e-commerce creation and evaluates implemented solutions. The result is functional e-commerce, which reflects all demands appointed by Business Factory, s.r.o. Advisors/Committee Members: Dvořák, Jiří (advisor), Dvořák, Jiří (referee).

Subjects/Keywords: elektronický obchod; optimalizace stránek; elektronický marketing; PrestaShop; e-commerce; web page optimalization; electronic marketing; PrestaShop

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Kočár, R. (2019). Návrh a implementace elektronického obchodu: Design and Implementation of E-commerce. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/22595

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Kočár, Radek. “Návrh a implementace elektronického obchodu: Design and Implementation of E-commerce.” 2019. Thesis, Brno University of Technology. Accessed January 18, 2021. http://hdl.handle.net/11012/22595.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Kočár, Radek. “Návrh a implementace elektronického obchodu: Design and Implementation of E-commerce.” 2019. Web. 18 Jan 2021.

Vancouver:

Kočár R. Návrh a implementace elektronického obchodu: Design and Implementation of E-commerce. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 18]. Available from: http://hdl.handle.net/11012/22595.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kočár R. Návrh a implementace elektronického obchodu: Design and Implementation of E-commerce. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/22595

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Open Access Theses and Dissertations