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You searched for subject:(destination images). Showing records 1 – 3 of 3 total matches.

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University of South Carolina

1. Atadil, Hilmi Atahan. An Examination Of Destination Choice Behavior Using Meme Maps, Images and Decision Making Styles.

Degree: PhD, School of Hotel, Restaurant and Tourism Management, 2016, University of South Carolina

The purpose of this dissertation is to examine the destination choice behavior of tourists by using meme maps, images and decision making styles. The current article-based dissertation entails three separate studies that utilized data collected from Chinese, Arab, Russian and German tourists. The first article included within this dissertation assesses the perceived importance of the attributes that form destination images based on general vacation experiences and opinions of tourists and compares the expected performance of destination attributes of Turkey in attracting tourists from its emerging markets (like China as well as Arab countries) using modified version of Importance-Performance Analysis. The second article identifies tourist segments using a factor-cluster approach based on travel Decision Making Styles (DMS) of individuals, and profiles tourist segments and identifies likely differences between these segments using a series of variables such as tourism involvement, destination images and demographic characteristics. The third and the major article of the dissertation advances and transfers the knowledge of Memetics science into the field of tourism and hospitality by creating meme maps of a major tourism destination within Turkey. Versatile findings of the three studies advance the theoretical understanding of the decision-making behavior of tourists. Moreover, these findings create new knowledge in tourism by reconceptualizing and refining constructs such as memes, DMS and tourisminvolvement. Findings also provide invaluable practical management information for destination management organizations (DMOs), and the tourism and hospitality industry. More specifically, the first article verifies that different tourist segments can attach different levels of importance and performance to the perceived destination image of the same destination. Specific practical implications were recommended for the Turkish destination management organizations that want to generate tailored marketing strategies for emerging markets. Moreover, while the second article validates the efficacy of the Consumer Involvement Profile, it concludes that there are attitudinal differences among the DMS tourist segments towards destination image and tourism involvement. Positioning strategies were developed based on the identified key characteristics of the obtained tourist segments. Lastly, the major article of the dissertation also provides significant theoretical and practical implications. There is no certain and well-accepted methodology and statistical procedure to generate meme maps in the tourism and hospitality field. Thus, the major article includes explanation of the employed methodology and statistical procedures in detail to guide the future research on Memetics in the field. Advisors/Committee Members: Ercan Trunk.

Subjects/Keywords: Business; Hospitality Administration and Management; Destination Choice Behavior; Meme Maps; Images; Decision Making Styles

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Atadil, H. A. (2016). An Examination Of Destination Choice Behavior Using Meme Maps, Images and Decision Making Styles. (Doctoral Dissertation). University of South Carolina. Retrieved from https://scholarcommons.sc.edu/etd/3405

Chicago Manual of Style (16th Edition):

Atadil, Hilmi Atahan. “An Examination Of Destination Choice Behavior Using Meme Maps, Images and Decision Making Styles.” 2016. Doctoral Dissertation, University of South Carolina. Accessed June 04, 2020. https://scholarcommons.sc.edu/etd/3405.

MLA Handbook (7th Edition):

Atadil, Hilmi Atahan. “An Examination Of Destination Choice Behavior Using Meme Maps, Images and Decision Making Styles.” 2016. Web. 04 Jun 2020.

Vancouver:

Atadil HA. An Examination Of Destination Choice Behavior Using Meme Maps, Images and Decision Making Styles. [Internet] [Doctoral dissertation]. University of South Carolina; 2016. [cited 2020 Jun 04]. Available from: https://scholarcommons.sc.edu/etd/3405.

Council of Science Editors:

Atadil HA. An Examination Of Destination Choice Behavior Using Meme Maps, Images and Decision Making Styles. [Doctoral Dissertation]. University of South Carolina; 2016. Available from: https://scholarcommons.sc.edu/etd/3405


Universidade do Rio Grande do Sul

2. Machado, Danielle Fernandes Costa. Fotografias de viagens nas redes sociais: um estudo sobre os efeitos da visualização de fotografias na imagem do destino e na intenção futura de visita.

Degree: 2015, Universidade do Rio Grande do Sul

O objetivo geral desta tese consisitiu na proposição e teste de um modelo teórico que buscou relacionar o efeito da visualização de fotografias de viagem em redes sociais na alteração da percepção da imagem do destino turístico retratado e na intenção futura de visitá-lo. O estudo foi realizado a partir de uma abordagem multimétodos que incluiu uma fase qualitativa, de caráter exploratório, seguida de um estudo quantitativo. Na primeira etapa do estudo, intentou-se identificar os principais fatores que afetam a percepção da imagem de destinos pelos usuários de rede social. A partir da realização de entrevistas individuais e em grupo, foi possível verificar a existência de três fatores centrais: 1) envolvimento temporal e afetivo com a rede social; 2) perfil dos usuários em relação às suas motivações para o uso da rede social. Foram identificados três perfis motivacionais, incluindo: obter informações sobre destinos turísticos (caçadores de destinos), interagir com colegas a partir de curtidas e comentários (interacionistas) e bisbilhotar a vida privada de amigos da rede (investigadores sociais); 3) força dos laços e identificação entre emissor (postador de fotos) e receptor (visualizador de fotos) da mensagem visual. Posteriormente, procedeu-se à elaboração de um survey on line com seiscentos usuários do Facebook para verificar os efeitos destes fatores na imagem do destino e na intenção futura de visitá-lo. Os dados coletados a partir deste questionário permitiram a elaboração de dois modelos de regressão logística. Para o primeiro modelo apresentado, verificou-se que somente três características dos usuários tiveram efeito estatisticamente significativo sobre a alteração positiva da imagem do destino turístico. O maior efeito estatístico foi verificado pela variável caçador de destinos, seguida de identificação com os pares. Embora em um nível de significância estatística de 10%, verificou-se que o perfil interacionista também possui certa relação com a alteração da imagem. As outras variáveis não tiveram relação estatisticamente significativa. O segundo modelo proposto analisou o efeito das mesmas variáveis anteriores na intenção/probabilidade de visitar o destino retratatado no futuro. Novamente, os perfis caçador de destinos e identificação com os pares apresentaram os maiores efeitos na variável dependente que foi testada. A variável envolvimento temporal-afetivo também foi estatiscamente significativa, em um nível superior a 5%. No entanto, o perfil investigador social apresentou um efeito não esperado na intenção de visita futura. Os resultados indicaram que ser caracterizado por esse perfil reduz as chances de se visitar o destino retratado quase pela metade. Especula-se que esse efeito seja decorrente da forte orientação desses usuários para a comparação social e a busca por prestígio. Tendo em vista investigações anteriores que apontam que a familiaridade com o destino apresenta uma relação negativa com a mudança da imagem do lugar, optou-se por verificar o efeito da familiaridade como variável de… Advisors/Committee Members: Slongo, Luiz Antonio.

Subjects/Keywords: Fotografia : Viagens; Destination-images; Redes sociais; Visitation intent; Percepção visual; Social networks

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Machado, D. F. C. (2015). Fotografias de viagens nas redes sociais: um estudo sobre os efeitos da visualização de fotografias na imagem do destino e na intenção futura de visita. (Thesis). Universidade do Rio Grande do Sul. Retrieved from http://hdl.handle.net/10183/127234

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Machado, Danielle Fernandes Costa. “Fotografias de viagens nas redes sociais: um estudo sobre os efeitos da visualização de fotografias na imagem do destino e na intenção futura de visita.” 2015. Thesis, Universidade do Rio Grande do Sul. Accessed June 04, 2020. http://hdl.handle.net/10183/127234.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Machado, Danielle Fernandes Costa. “Fotografias de viagens nas redes sociais: um estudo sobre os efeitos da visualização de fotografias na imagem do destino e na intenção futura de visita.” 2015. Web. 04 Jun 2020.

Vancouver:

Machado DFC. Fotografias de viagens nas redes sociais: um estudo sobre os efeitos da visualização de fotografias na imagem do destino e na intenção futura de visita. [Internet] [Thesis]. Universidade do Rio Grande do Sul; 2015. [cited 2020 Jun 04]. Available from: http://hdl.handle.net/10183/127234.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Machado DFC. Fotografias de viagens nas redes sociais: um estudo sobre os efeitos da visualização de fotografias na imagem do destino e na intenção futura de visita. [Thesis]. Universidade do Rio Grande do Sul; 2015. Available from: http://hdl.handle.net/10183/127234

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

3. Chen, Yen-yang. The Strategy of Country Branding- A Case Study of Country of Origin Images and Destination Images on Taiwan and New Zealand.

Degree: Master, Business Management, 2004, NSYSU

With the development of globalization, countries with positive and good âcountry imagesâ take more advantages when competing for tourists, products and investments in the world. Country images are attitudes that people have towards countryâs people, organizations and institutions. Country images normally derive from history and environment events and will affect the evaluation of countryâs products. This research holds that âCountry brandingâ can build up positive country images, improve negative images and increase consumersâ desire to cousume countryâs products. Three cases are discussed in this research: product images and destination images of Taiwan and destination images of New Zealand. Literature review and interviews are the main research methods. This research concludes that setting up a responsible organization, maintaining sufficient and stable fund and assigning a suitable leader are essential for the country branding strateies. Besides, when forming the country branding strategies, this research suggests that: 1) Differentiation is one of the most important concept. 2) Country branding should be based on countryâs reality and features. 3) Country branding should deliver âintegrated, consistent and sustainableâ images to customers. Advisors/Committee Members: none (chair), none (committee member), none (chair), none (committee member).

Subjects/Keywords: destination images; country of origin; country branding; New Zealand; Taiwan

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chen, Y. (2004). The Strategy of Country Branding- A Case Study of Country of Origin Images and Destination Images on Taiwan and New Zealand. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0205104-014951

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chen, Yen-yang. “The Strategy of Country Branding- A Case Study of Country of Origin Images and Destination Images on Taiwan and New Zealand.” 2004. Thesis, NSYSU. Accessed June 04, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0205104-014951.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chen, Yen-yang. “The Strategy of Country Branding- A Case Study of Country of Origin Images and Destination Images on Taiwan and New Zealand.” 2004. Web. 04 Jun 2020.

Vancouver:

Chen Y. The Strategy of Country Branding- A Case Study of Country of Origin Images and Destination Images on Taiwan and New Zealand. [Internet] [Thesis]. NSYSU; 2004. [cited 2020 Jun 04]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0205104-014951.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chen Y. The Strategy of Country Branding- A Case Study of Country of Origin Images and Destination Images on Taiwan and New Zealand. [Thesis]. NSYSU; 2004. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0205104-014951

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

.