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You searched for subject:(customer valuation). Showing records 1 – 10 of 10 total matches.

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Univerzitet u Beogradu

1. Pobrić, Amira R. Merenje i upravljanje profitabilnošću kupaca.

Degree: Ekonomski fakultet, 2016, Univerzitet u Beogradu

Društvene nauke / Računovodstvo

Stvaranje vrednosti za vlasnike predstavlja primarni cilj svake profitno orijentisane organizacije. Da bi se ostvario ovaj cilj potrebno je istovremeno zadovoljiti… (more)

Subjects/Keywords: value creation; customer relationship management; customer accounting; Customer Profitability; customer valuation

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Pobrić, A. R. (2016). Merenje i upravljanje profitabilnošću kupaca. (Thesis). Univerzitet u Beogradu. Retrieved from https://fedorabg.bg.ac.rs/fedora/get/o:11160/bdef:Content/get

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Pobrić, Amira R. “Merenje i upravljanje profitabilnošću kupaca.” 2016. Thesis, Univerzitet u Beogradu. Accessed October 19, 2019. https://fedorabg.bg.ac.rs/fedora/get/o:11160/bdef:Content/get.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Pobrić, Amira R. “Merenje i upravljanje profitabilnošću kupaca.” 2016. Web. 19 Oct 2019.

Vancouver:

Pobrić AR. Merenje i upravljanje profitabilnošću kupaca. [Internet] [Thesis]. Univerzitet u Beogradu; 2016. [cited 2019 Oct 19]. Available from: https://fedorabg.bg.ac.rs/fedora/get/o:11160/bdef:Content/get.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Pobrić AR. Merenje i upravljanje profitabilnošću kupaca. [Thesis]. Univerzitet u Beogradu; 2016. Available from: https://fedorabg.bg.ac.rs/fedora/get/o:11160/bdef:Content/get

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

2. Lundström, Carl-David. Kundkapitalets roll i företagsvärderingen : En jämförande studie mellan svenska och amerikanska företagsmäklares inställning till kundkapitalet i värderingsprocessen.

Degree: Social Sciences, 2016, Södertörn University

Syfte: Studiens syfte är att undersöka svenska och amerikanska företagsmäklares inställning till kundkapitalet och dess värderingsmodeller. Studien syftar även till att finna konsekvenser som… (more)

Subjects/Keywords: Business valuation; customer capital; intellectual capital; business appraiser; customer value; intangible assets; customer lifetime value; customer equity; customer profitability; multi-period excess earnings method; Företagsvärdering; kundkapital; intellektuellt kapital; företagsmäklare; kundvärde; kundvärdering; immateriella tillgångar

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APA (6th Edition):

Lundström, C. (2016). Kundkapitalets roll i företagsvärderingen : En jämförande studie mellan svenska och amerikanska företagsmäklares inställning till kundkapitalet i värderingsprocessen. (Thesis). Södertörn University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30495

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lundström, Carl-David. “Kundkapitalets roll i företagsvärderingen : En jämförande studie mellan svenska och amerikanska företagsmäklares inställning till kundkapitalet i värderingsprocessen.” 2016. Thesis, Södertörn University. Accessed October 19, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30495.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lundström, Carl-David. “Kundkapitalets roll i företagsvärderingen : En jämförande studie mellan svenska och amerikanska företagsmäklares inställning till kundkapitalet i värderingsprocessen.” 2016. Web. 19 Oct 2019.

Vancouver:

Lundström C. Kundkapitalets roll i företagsvärderingen : En jämförande studie mellan svenska och amerikanska företagsmäklares inställning till kundkapitalet i värderingsprocessen. [Internet] [Thesis]. Södertörn University; 2016. [cited 2019 Oct 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30495.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lundström C. Kundkapitalets roll i företagsvärderingen : En jämförande studie mellan svenska och amerikanska företagsmäklares inställning till kundkapitalet i värderingsprocessen. [Thesis]. Södertörn University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30495

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


California State University – San Bernardino

3. Wells, David Michael. Impact of brand equity on the purchasing of consumer durables.

Degree: MBA, College of Business and Public Administration, 2007, California State University – San Bernardino

The purpose of this research was to demonstrate the importance of brand equity in the purchase of consumer durable goods, specifically heating, ventilation and air conditioning (HVAC) systems. Advisors/Committee Members: Seitz, Victoria, Newman, Eric, Peake, Lloyd.

Subjects/Keywords: Brand name products Valuation; Branding (Marking) Management; Intangible property Valuation; Customer loyalty; Brand name products Valuation; Customer loyalty; Intangible property Valuation.; Marketing

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APA (6th Edition):

Wells, D. M. (2007). Impact of brand equity on the purchasing of consumer durables. (Thesis). California State University – San Bernardino. Retrieved from https://scholarworks.lib.csusb.edu/etd-project/3139

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wells, David Michael. “Impact of brand equity on the purchasing of consumer durables.” 2007. Thesis, California State University – San Bernardino. Accessed October 19, 2019. https://scholarworks.lib.csusb.edu/etd-project/3139.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wells, David Michael. “Impact of brand equity on the purchasing of consumer durables.” 2007. Web. 19 Oct 2019.

Vancouver:

Wells DM. Impact of brand equity on the purchasing of consumer durables. [Internet] [Thesis]. California State University – San Bernardino; 2007. [cited 2019 Oct 19]. Available from: https://scholarworks.lib.csusb.edu/etd-project/3139.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wells DM. Impact of brand equity on the purchasing of consumer durables. [Thesis]. California State University – San Bernardino; 2007. Available from: https://scholarworks.lib.csusb.edu/etd-project/3139

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

4. Holia, Denha; Camila, Coppola. Värdering av varumärket : En jämförande studie mellan SEB och Länsförsäkringar Södermanland.

Degree: Society and Engineering, 2014, Mälardalen University

  Frågeställningar:                  Vilket tillvägagångssätt används för att samla in relevant information för värderingen? Finns det en generell metod för varumärkesvärdering eller använder sig företag inom… (more)

Subjects/Keywords: Brand; brand valuation; Customer Loyalty; trademark; intangible asset; bank; Varumärke; varumärkesvärdering; kundlojalitet; immateriell tillgång; bank; Economics and Business; Ekonomi och näringsliv

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Holia, Denha; Camila, C. (2014). Värdering av varumärket : En jämförande studie mellan SEB och Länsförsäkringar Södermanland. (Thesis). Mälardalen University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-25290

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Holia, Denha; Camila, Coppola. “Värdering av varumärket : En jämförande studie mellan SEB och Länsförsäkringar Södermanland.” 2014. Thesis, Mälardalen University. Accessed October 19, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-25290.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Holia, Denha; Camila, Coppola. “Värdering av varumärket : En jämförande studie mellan SEB och Länsförsäkringar Södermanland.” 2014. Web. 19 Oct 2019.

Vancouver:

Holia, Denha; Camila C. Värdering av varumärket : En jämförande studie mellan SEB och Länsförsäkringar Södermanland. [Internet] [Thesis]. Mälardalen University; 2014. [cited 2019 Oct 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-25290.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Holia, Denha; Camila C. Värdering av varumärket : En jämförande studie mellan SEB och Länsförsäkringar Södermanland. [Thesis]. Mälardalen University; 2014. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-25290

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Pennsylvania

5. Mccarthy, Daniel Minh. Customer-Based Corporate Valuation: Modeling With Missing, Aggregated Data Summaries.

Degree: 2017, University of Pennsylvania

 There is growing interest in "customer-based corporate valuation," explicitly tying the value of a firm's customer base to its financial valuation. This dissertation studies the… (more)

Subjects/Keywords: customer equity; customer lifetime value; indirect inference; marketing metrics; valuation; Advertising and Promotion Management; Finance and Financial Management; Marketing; Statistics and Probability

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Mccarthy, D. M. (2017). Customer-Based Corporate Valuation: Modeling With Missing, Aggregated Data Summaries. (Thesis). University of Pennsylvania. Retrieved from https://repository.upenn.edu/edissertations/2461

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Mccarthy, Daniel Minh. “Customer-Based Corporate Valuation: Modeling With Missing, Aggregated Data Summaries.” 2017. Thesis, University of Pennsylvania. Accessed October 19, 2019. https://repository.upenn.edu/edissertations/2461.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Mccarthy, Daniel Minh. “Customer-Based Corporate Valuation: Modeling With Missing, Aggregated Data Summaries.” 2017. Web. 19 Oct 2019.

Vancouver:

Mccarthy DM. Customer-Based Corporate Valuation: Modeling With Missing, Aggregated Data Summaries. [Internet] [Thesis]. University of Pennsylvania; 2017. [cited 2019 Oct 19]. Available from: https://repository.upenn.edu/edissertations/2461.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mccarthy DM. Customer-Based Corporate Valuation: Modeling With Missing, Aggregated Data Summaries. [Thesis]. University of Pennsylvania; 2017. Available from: https://repository.upenn.edu/edissertations/2461

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Virginia Tech

6. Hyun, Sunghyup. Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing.

Degree: PhD, Hospitality and Tourism Management, 2009, Virginia Tech

 Understanding the contribution of marketing to the shareholder value of a company has been a major challenge for marketing research. The purpose of this dissertation… (more)

Subjects/Keywords: relationship equity; brand equity; value equity; SERVPERF; firm valuation; customer lifetime value; shareholder value; Customer equity

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hyun, S. (2009). Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing. (Doctoral Dissertation). Virginia Tech. Retrieved from http://hdl.handle.net/10919/28350

Chicago Manual of Style (16th Edition):

Hyun, Sunghyup. “Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing.” 2009. Doctoral Dissertation, Virginia Tech. Accessed October 19, 2019. http://hdl.handle.net/10919/28350.

MLA Handbook (7th Edition):

Hyun, Sunghyup. “Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing.” 2009. Web. 19 Oct 2019.

Vancouver:

Hyun S. Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing. [Internet] [Doctoral dissertation]. Virginia Tech; 2009. [cited 2019 Oct 19]. Available from: http://hdl.handle.net/10919/28350.

Council of Science Editors:

Hyun S. Creating and Validating a Measure of Customer Equity in Hospitality Businesses: Linking Shareholder Value With Return on Marketing. [Doctoral Dissertation]. Virginia Tech; 2009. Available from: http://hdl.handle.net/10919/28350


NSYSU

7. Hsieh, Hsun-Huang. Economical evaluation for the improvement strategy of drinking water quality by advanced water treatment in Greter Kaohsiung District.

Degree: Master, Public Affairs Management, 2004, NSYSU

Subjects/Keywords: Customer Relationship Management; Economical evaluation; Contingent Valuation Method; drinking water quality by advanced water treatment

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hsieh, H. (2004). Economical evaluation for the improvement strategy of drinking water quality by advanced water treatment in Greter Kaohsiung District. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0617104-114956

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hsieh, Hsun-Huang. “Economical evaluation for the improvement strategy of drinking water quality by advanced water treatment in Greter Kaohsiung District.” 2004. Thesis, NSYSU. Accessed October 19, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0617104-114956.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hsieh, Hsun-Huang. “Economical evaluation for the improvement strategy of drinking water quality by advanced water treatment in Greter Kaohsiung District.” 2004. Web. 19 Oct 2019.

Vancouver:

Hsieh H. Economical evaluation for the improvement strategy of drinking water quality by advanced water treatment in Greter Kaohsiung District. [Internet] [Thesis]. NSYSU; 2004. [cited 2019 Oct 19]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0617104-114956.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hsieh H. Economical evaluation for the improvement strategy of drinking water quality by advanced water treatment in Greter Kaohsiung District. [Thesis]. NSYSU; 2004. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0617104-114956

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

8. CALDERON MUñOZ, DIEGO ANDRES. Identificación de Factores de éxito en la Comercialización de Bebidas Isotónicas. Caso de Estudio: Coca-Cola FEMSA .

Degree: 2015, Universidad de los Andes

 RESUMEN: La creación de estrategias de mercadeo dirigidas al posicionamiento geográfico de un producto requieren de técnicas de valoración de los clientes que permitan medir… (more)

Subjects/Keywords: Principal Component Analysis; PCA; Customer Valuation; RFM; Cluster Analysis; Generalized Additive Models; GAM; Posicionamiento de Clientes; Estrategia.

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APA (6th Edition):

CALDERON MUñOZ, D. A. (2015). Identificación de Factores de éxito en la Comercialización de Bebidas Isotónicas. Caso de Estudio: Coca-Cola FEMSA . (Thesis). Universidad de los Andes. Retrieved from https://documentodegrado.uniandes.edu.co/documentos/9505.pdf

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

CALDERON MUñOZ, DIEGO ANDRES. “Identificación de Factores de éxito en la Comercialización de Bebidas Isotónicas. Caso de Estudio: Coca-Cola FEMSA .” 2015. Thesis, Universidad de los Andes. Accessed October 19, 2019. https://documentodegrado.uniandes.edu.co/documentos/9505.pdf.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

CALDERON MUñOZ, DIEGO ANDRES. “Identificación de Factores de éxito en la Comercialización de Bebidas Isotónicas. Caso de Estudio: Coca-Cola FEMSA .” 2015. Web. 19 Oct 2019.

Vancouver:

CALDERON MUñOZ DA. Identificación de Factores de éxito en la Comercialización de Bebidas Isotónicas. Caso de Estudio: Coca-Cola FEMSA . [Internet] [Thesis]. Universidad de los Andes; 2015. [cited 2019 Oct 19]. Available from: https://documentodegrado.uniandes.edu.co/documentos/9505.pdf.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

CALDERON MUñOZ DA. Identificación de Factores de éxito en la Comercialización de Bebidas Isotónicas. Caso de Estudio: Coca-Cola FEMSA . [Thesis]. Universidad de los Andes; 2015. Available from: https://documentodegrado.uniandes.edu.co/documentos/9505.pdf

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

9. Johansson, Frida. Värdesättning av småhustomter : En jämförelse mellan exploatörer och kunders värdesättning av småhustomter vid upprättandet av nya bostadsområden.

Degree: Business Administration, 2013, Karlstad University

  When single-family lots are valued for development of new residential areas,the valuation is influenced by several factors. The valuation is a matter ofdefinition that… (more)

Subjects/Keywords: Value; single-family lot; land; property; customer behavior; value-influencing factors; valuation

Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Sample image

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Johansson, F. (2013). Värdesättning av småhustomter : En jämförelse mellan exploatörer och kunders värdesättning av småhustomter vid upprättandet av nya bostadsområden. (Thesis). Karlstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-28514

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Johansson, Frida. “Värdesättning av småhustomter : En jämförelse mellan exploatörer och kunders värdesättning av småhustomter vid upprättandet av nya bostadsområden.” 2013. Thesis, Karlstad University. Accessed October 19, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-28514.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Johansson, Frida. “Värdesättning av småhustomter : En jämförelse mellan exploatörer och kunders värdesättning av småhustomter vid upprättandet av nya bostadsområden.” 2013. Web. 19 Oct 2019.

Vancouver:

Johansson F. Värdesättning av småhustomter : En jämförelse mellan exploatörer och kunders värdesättning av småhustomter vid upprättandet av nya bostadsområden. [Internet] [Thesis]. Karlstad University; 2013. [cited 2019 Oct 19]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-28514.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Johansson F. Värdesättning av småhustomter : En jämförelse mellan exploatörer och kunders värdesättning av småhustomter vid upprättandet av nya bostadsområden. [Thesis]. Karlstad University; 2013. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-28514

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Rhodes University

10. Samkange, Tichaona. An evaluation of the brand campus concept implemented at Mercedes-Benz South Africa: a case study.

Degree: Faculty of Commerce, Rhodes Investec Business School, 2009, Rhodes University

 Primarily, this research study was concerned with the evaluation of the brand campus concept implemented at then DaimlerChrysler South Africa in 2002, as a case… (more)

Subjects/Keywords: Mercedes-Benz of South Africa; DaimlerChrysler  – South Africa; Consumer satisfaction Case studies  – South Africa; Product management Case studies  – South Africa; Brand name products  – Management Case studies; Brand name products  – Valuation Case studies; Marketing Case studies  – South Africa; Brand choices Case studies  – South Africa; Customer preferences Case studies  – South Africa

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APA (6th Edition):

Samkange, T. (2009). An evaluation of the brand campus concept implemented at Mercedes-Benz South Africa: a case study. (Thesis). Rhodes University. Retrieved from http://hdl.handle.net/10962/d1003861

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Samkange, Tichaona. “An evaluation of the brand campus concept implemented at Mercedes-Benz South Africa: a case study.” 2009. Thesis, Rhodes University. Accessed October 19, 2019. http://hdl.handle.net/10962/d1003861.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Samkange, Tichaona. “An evaluation of the brand campus concept implemented at Mercedes-Benz South Africa: a case study.” 2009. Web. 19 Oct 2019.

Vancouver:

Samkange T. An evaluation of the brand campus concept implemented at Mercedes-Benz South Africa: a case study. [Internet] [Thesis]. Rhodes University; 2009. [cited 2019 Oct 19]. Available from: http://hdl.handle.net/10962/d1003861.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Samkange T. An evaluation of the brand campus concept implemented at Mercedes-Benz South Africa: a case study. [Thesis]. Rhodes University; 2009. Available from: http://hdl.handle.net/10962/d1003861

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

.