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You searched for subject:(Relationship Marketing). Showing records 1 – 30 of 870 total matches.

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Addis Ababa University

1. Getnet, Neway. The Role of Relationship Marketing in Enhancing Customer Services and Company’s Growth: case of KK private Ltd. Com .

Degree: 2014, Addis Ababa University

 The growth and survival of any business organization depend on its customers. Customers are source of profit as well as the building block of maintaining… (more)

Subjects/Keywords: Marketing; Relationship Marketing; Customer Services

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APA (6th Edition):

Getnet, N. (2014). The Role of Relationship Marketing in Enhancing Customer Services and Company’s Growth: case of KK private Ltd. Com . (Thesis). Addis Ababa University. Retrieved from http://etd.aau.edu.et/dspace/handle/123456789/6030

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Getnet, Neway. “The Role of Relationship Marketing in Enhancing Customer Services and Company’s Growth: case of KK private Ltd. Com .” 2014. Thesis, Addis Ababa University. Accessed April 09, 2020. http://etd.aau.edu.et/dspace/handle/123456789/6030.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Getnet, Neway. “The Role of Relationship Marketing in Enhancing Customer Services and Company’s Growth: case of KK private Ltd. Com .” 2014. Web. 09 Apr 2020.

Vancouver:

Getnet N. The Role of Relationship Marketing in Enhancing Customer Services and Company’s Growth: case of KK private Ltd. Com . [Internet] [Thesis]. Addis Ababa University; 2014. [cited 2020 Apr 09]. Available from: http://etd.aau.edu.et/dspace/handle/123456789/6030.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Getnet N. The Role of Relationship Marketing in Enhancing Customer Services and Company’s Growth: case of KK private Ltd. Com . [Thesis]. Addis Ababa University; 2014. Available from: http://etd.aau.edu.et/dspace/handle/123456789/6030

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Université Catholique de Louvain

2. Defoy, Gilles. L’impact de la nostalgie évoquée par la marque sur le marketing relationnel.

Degree: 2017, Université Catholique de Louvain

Le marketing relationnel s’impose de plus en plus comme un modèle de référence. À l’heure des réseaux sociaux, de la rapidité de la communication et… (more)

Subjects/Keywords: relationship marketing; nostalgia

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APA (6th Edition):

Defoy, G. (2017). L’impact de la nostalgie évoquée par la marque sur le marketing relationnel. (Thesis). Université Catholique de Louvain. Retrieved from http://hdl.handle.net/2078.1/thesis:11252

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Defoy, Gilles. “L’impact de la nostalgie évoquée par la marque sur le marketing relationnel.” 2017. Thesis, Université Catholique de Louvain. Accessed April 09, 2020. http://hdl.handle.net/2078.1/thesis:11252.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Defoy, Gilles. “L’impact de la nostalgie évoquée par la marque sur le marketing relationnel.” 2017. Web. 09 Apr 2020.

Vancouver:

Defoy G. L’impact de la nostalgie évoquée par la marque sur le marketing relationnel. [Internet] [Thesis]. Université Catholique de Louvain; 2017. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/2078.1/thesis:11252.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Defoy G. L’impact de la nostalgie évoquée par la marque sur le marketing relationnel. [Thesis]. Université Catholique de Louvain; 2017. Available from: http://hdl.handle.net/2078.1/thesis:11252

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Louisiana State University

3. Walz, Anna Maria. The definition, creation, and evolution of buyer-seller relationships.

Degree: PhD, Marketing, 2009, Louisiana State University

 The theoretical and practical importance of relational exchange is well known. However, customers are often annoyed at companies’ relationship building attempts. In addition, the literature… (more)

Subjects/Keywords: relationship definition; relationship creation; relationship evolution; relationship development; relationship lifecycle; relationship stages; relationship marketing

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APA (6th Edition):

Walz, A. M. (2009). The definition, creation, and evolution of buyer-seller relationships. (Doctoral Dissertation). Louisiana State University. Retrieved from etd-07012009-065845 ; https://digitalcommons.lsu.edu/gradschool_dissertations/3751

Chicago Manual of Style (16th Edition):

Walz, Anna Maria. “The definition, creation, and evolution of buyer-seller relationships.” 2009. Doctoral Dissertation, Louisiana State University. Accessed April 09, 2020. etd-07012009-065845 ; https://digitalcommons.lsu.edu/gradschool_dissertations/3751.

MLA Handbook (7th Edition):

Walz, Anna Maria. “The definition, creation, and evolution of buyer-seller relationships.” 2009. Web. 09 Apr 2020.

Vancouver:

Walz AM. The definition, creation, and evolution of buyer-seller relationships. [Internet] [Doctoral dissertation]. Louisiana State University; 2009. [cited 2020 Apr 09]. Available from: etd-07012009-065845 ; https://digitalcommons.lsu.edu/gradschool_dissertations/3751.

Council of Science Editors:

Walz AM. The definition, creation, and evolution of buyer-seller relationships. [Doctoral Dissertation]. Louisiana State University; 2009. Available from: etd-07012009-065845 ; https://digitalcommons.lsu.edu/gradschool_dissertations/3751


University of Newcastle

4. Cheung, Rachel Shuk-Yee. Managerial perceptions of the link between internal relationship marketing orientation and business performance in Hong Kong.

Degree: DBA, 2013, University of Newcastle

Research Doctorate - Doctor of Business Administration (DBA)

The purpose of this research is to investigate the managerial perceptions of the linkage between internal relationship(more)

Subjects/Keywords: internal relationship marketing orientation; relationship marketing orientation; marketing; business performance

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Cheung, R. S. (2013). Managerial perceptions of the link between internal relationship marketing orientation and business performance in Hong Kong. (Doctoral Dissertation). University of Newcastle. Retrieved from http://hdl.handle.net/1959.13/1041811

Chicago Manual of Style (16th Edition):

Cheung, Rachel Shuk-Yee. “Managerial perceptions of the link between internal relationship marketing orientation and business performance in Hong Kong.” 2013. Doctoral Dissertation, University of Newcastle. Accessed April 09, 2020. http://hdl.handle.net/1959.13/1041811.

MLA Handbook (7th Edition):

Cheung, Rachel Shuk-Yee. “Managerial perceptions of the link between internal relationship marketing orientation and business performance in Hong Kong.” 2013. Web. 09 Apr 2020.

Vancouver:

Cheung RS. Managerial perceptions of the link between internal relationship marketing orientation and business performance in Hong Kong. [Internet] [Doctoral dissertation]. University of Newcastle; 2013. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/1959.13/1041811.

Council of Science Editors:

Cheung RS. Managerial perceptions of the link between internal relationship marketing orientation and business performance in Hong Kong. [Doctoral Dissertation]. University of Newcastle; 2013. Available from: http://hdl.handle.net/1959.13/1041811


University of Johannesburg

5. Naidoo, Logantheran Perumall. Internal marketing in a customer service centre.

Degree: 2009, University of Johannesburg

M.B.A.

Building relationships with various groups of stakeholders is critical to an organisation’s success. One critical group of stakeholders are the organisation’s employees – the… (more)

Subjects/Keywords: Relationship marketing; Customer services

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APA (6th Edition):

Naidoo, L. P. (2009). Internal marketing in a customer service centre. (Thesis). University of Johannesburg. Retrieved from http://hdl.handle.net/10210/2386

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Naidoo, Logantheran Perumall. “Internal marketing in a customer service centre.” 2009. Thesis, University of Johannesburg. Accessed April 09, 2020. http://hdl.handle.net/10210/2386.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Naidoo, Logantheran Perumall. “Internal marketing in a customer service centre.” 2009. Web. 09 Apr 2020.

Vancouver:

Naidoo LP. Internal marketing in a customer service centre. [Internet] [Thesis]. University of Johannesburg; 2009. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10210/2386.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Naidoo LP. Internal marketing in a customer service centre. [Thesis]. University of Johannesburg; 2009. Available from: http://hdl.handle.net/10210/2386

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Johannesburg

6. Saunders, Brandon. Customer centricity as an experience economy.

Degree: 2012, University of Johannesburg

M.B.A.

The question then arises is there not perhaps a fourth level of economic value as a result of engineering experiences for customers, and in… (more)

Subjects/Keywords: Relationship marketing.; Consumers - Research

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APA (6th Edition):

Saunders, B. (2012). Customer centricity as an experience economy. (Thesis). University of Johannesburg. Retrieved from http://hdl.handle.net/10210/7352

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Saunders, Brandon. “Customer centricity as an experience economy.” 2012. Thesis, University of Johannesburg. Accessed April 09, 2020. http://hdl.handle.net/10210/7352.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Saunders, Brandon. “Customer centricity as an experience economy.” 2012. Web. 09 Apr 2020.

Vancouver:

Saunders B. Customer centricity as an experience economy. [Internet] [Thesis]. University of Johannesburg; 2012. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10210/7352.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Saunders B. Customer centricity as an experience economy. [Thesis]. University of Johannesburg; 2012. Available from: http://hdl.handle.net/10210/7352

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Nairobi

7. Nyaosi, Emily G. The effect of relationship marketing amongst the stakeholders of the East African breweries limited .

Degree: 2012, University of Nairobi

 Customer relationships are the lifeblood of every good company. Relationships between a company and their customers, distributors, employees, referral sources, are vital to continued, sustained… (more)

Subjects/Keywords: EABL; Relationship marketing; Stakeholders

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APA (6th Edition):

Nyaosi, E. G. (2012). The effect of relationship marketing amongst the stakeholders of the East African breweries limited . (Thesis). University of Nairobi. Retrieved from http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/10636

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Nyaosi, Emily G. “The effect of relationship marketing amongst the stakeholders of the East African breweries limited .” 2012. Thesis, University of Nairobi. Accessed April 09, 2020. http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/10636.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Nyaosi, Emily G. “The effect of relationship marketing amongst the stakeholders of the East African breweries limited .” 2012. Web. 09 Apr 2020.

Vancouver:

Nyaosi EG. The effect of relationship marketing amongst the stakeholders of the East African breweries limited . [Internet] [Thesis]. University of Nairobi; 2012. [cited 2020 Apr 09]. Available from: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/10636.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Nyaosi EG. The effect of relationship marketing amongst the stakeholders of the East African breweries limited . [Thesis]. University of Nairobi; 2012. Available from: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/10636

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

8. Li, Yu-Wen. How can Personalized Online Services Affect Customer Loyalty: The Relationship Building Perspective.

Degree: PhD, Information Management, 2012, NSYSU

 Personalization that uses information technology to tailor content and products/services to the preferences and tastes of individual customers has become a useful function in online… (more)

Subjects/Keywords: Relationship Marketing; Personalization; Relational Benefit

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Li, Y. (2012). How can Personalized Online Services Affect Customer Loyalty: The Relationship Building Perspective. (Doctoral Dissertation). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0215112-003109

Chicago Manual of Style (16th Edition):

Li, Yu-Wen. “How can Personalized Online Services Affect Customer Loyalty: The Relationship Building Perspective.” 2012. Doctoral Dissertation, NSYSU. Accessed April 09, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0215112-003109.

MLA Handbook (7th Edition):

Li, Yu-Wen. “How can Personalized Online Services Affect Customer Loyalty: The Relationship Building Perspective.” 2012. Web. 09 Apr 2020.

Vancouver:

Li Y. How can Personalized Online Services Affect Customer Loyalty: The Relationship Building Perspective. [Internet] [Doctoral dissertation]. NSYSU; 2012. [cited 2020 Apr 09]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0215112-003109.

Council of Science Editors:

Li Y. How can Personalized Online Services Affect Customer Loyalty: The Relationship Building Perspective. [Doctoral Dissertation]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0215112-003109


Massey University

9. Maguiness, Paul. Evaluation of stakeholder relationship marketing : a paradigm in practice : a 156.899 thesis submitted to Massey University at Albany in fulfilment of the requirements for the degree of Master of Business Studies (MBS) in Marketing .

Degree: 2004, Massey University

 The evolution of competitive economies in the early 20 th century saw the rapid development of the marketing discipline as organisations sought to secure their… (more)

Subjects/Keywords: Relationship marketing

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APA (6th Edition):

Maguiness, P. (2004). Evaluation of stakeholder relationship marketing : a paradigm in practice : a 156.899 thesis submitted to Massey University at Albany in fulfilment of the requirements for the degree of Master of Business Studies (MBS) in Marketing . (Thesis). Massey University. Retrieved from http://hdl.handle.net/10179/12718

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Maguiness, Paul. “Evaluation of stakeholder relationship marketing : a paradigm in practice : a 156.899 thesis submitted to Massey University at Albany in fulfilment of the requirements for the degree of Master of Business Studies (MBS) in Marketing .” 2004. Thesis, Massey University. Accessed April 09, 2020. http://hdl.handle.net/10179/12718.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Maguiness, Paul. “Evaluation of stakeholder relationship marketing : a paradigm in practice : a 156.899 thesis submitted to Massey University at Albany in fulfilment of the requirements for the degree of Master of Business Studies (MBS) in Marketing .” 2004. Web. 09 Apr 2020.

Vancouver:

Maguiness P. Evaluation of stakeholder relationship marketing : a paradigm in practice : a 156.899 thesis submitted to Massey University at Albany in fulfilment of the requirements for the degree of Master of Business Studies (MBS) in Marketing . [Internet] [Thesis]. Massey University; 2004. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10179/12718.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Maguiness P. Evaluation of stakeholder relationship marketing : a paradigm in practice : a 156.899 thesis submitted to Massey University at Albany in fulfilment of the requirements for the degree of Master of Business Studies (MBS) in Marketing . [Thesis]. Massey University; 2004. Available from: http://hdl.handle.net/10179/12718

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Massey University

10. Pescott, Christopher James. The evaluation of stakeholder relationship marketing information systems.

Degree: Master of Business Studies, Marketing, 2004, Massey University

 Modern business is evolving, the large profit driven organisations of the past have dissipated and responsible, triple bottom line, sustainability focused organisations are pioneering global… (more)

Subjects/Keywords: Relationship Marketing

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APA (6th Edition):

Pescott, C. J. (2004). The evaluation of stakeholder relationship marketing information systems. (Masters Thesis). Massey University. Retrieved from http://hdl.handle.net/10179/11231

Chicago Manual of Style (16th Edition):

Pescott, Christopher James. “The evaluation of stakeholder relationship marketing information systems.” 2004. Masters Thesis, Massey University. Accessed April 09, 2020. http://hdl.handle.net/10179/11231.

MLA Handbook (7th Edition):

Pescott, Christopher James. “The evaluation of stakeholder relationship marketing information systems.” 2004. Web. 09 Apr 2020.

Vancouver:

Pescott CJ. The evaluation of stakeholder relationship marketing information systems. [Internet] [Masters thesis]. Massey University; 2004. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10179/11231.

Council of Science Editors:

Pescott CJ. The evaluation of stakeholder relationship marketing information systems. [Masters Thesis]. Massey University; 2004. Available from: http://hdl.handle.net/10179/11231


Massey University

11. Sima, Herbert. Using stakeholder relationship marketing to enhance entrepreneurship.

Degree: Master of Business Studies, Marketing, 2005, Massey University

Relationship marketing has received extensive attention from marketing scholars in the last two decades. It evolved in the 1980s from the transactional marketing of the… (more)

Subjects/Keywords: Relationship marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Sima, H. (2005). Using stakeholder relationship marketing to enhance entrepreneurship. (Masters Thesis). Massey University. Retrieved from http://hdl.handle.net/10179/11400

Chicago Manual of Style (16th Edition):

Sima, Herbert. “Using stakeholder relationship marketing to enhance entrepreneurship.” 2005. Masters Thesis, Massey University. Accessed April 09, 2020. http://hdl.handle.net/10179/11400.

MLA Handbook (7th Edition):

Sima, Herbert. “Using stakeholder relationship marketing to enhance entrepreneurship.” 2005. Web. 09 Apr 2020.

Vancouver:

Sima H. Using stakeholder relationship marketing to enhance entrepreneurship. [Internet] [Masters thesis]. Massey University; 2005. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10179/11400.

Council of Science Editors:

Sima H. Using stakeholder relationship marketing to enhance entrepreneurship. [Masters Thesis]. Massey University; 2005. Available from: http://hdl.handle.net/10179/11400


North-West University

12. Mmusi, Mmusi. Improving customer satisfaction, layalty and retention through relationship marketing : the case of Botswana railways / Mmusi, Mmusi .

Degree: 2010, North-West University

Relationship marketing reduces emphasis on the sales focus that organizations traditionally place on profitability, shifting towards a campaign that emphasizes customer relations and retention. The… (more)

Subjects/Keywords: Relationship marketing; Customer relations

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APA (6th Edition):

Mmusi, M. (2010). Improving customer satisfaction, layalty and retention through relationship marketing : the case of Botswana railways / Mmusi, Mmusi . (Thesis). North-West University. Retrieved from http://hdl.handle.net/10394/16017

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Mmusi, Mmusi. “Improving customer satisfaction, layalty and retention through relationship marketing : the case of Botswana railways / Mmusi, Mmusi .” 2010. Thesis, North-West University. Accessed April 09, 2020. http://hdl.handle.net/10394/16017.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Mmusi, Mmusi. “Improving customer satisfaction, layalty and retention through relationship marketing : the case of Botswana railways / Mmusi, Mmusi .” 2010. Web. 09 Apr 2020.

Vancouver:

Mmusi M. Improving customer satisfaction, layalty and retention through relationship marketing : the case of Botswana railways / Mmusi, Mmusi . [Internet] [Thesis]. North-West University; 2010. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10394/16017.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mmusi M. Improving customer satisfaction, layalty and retention through relationship marketing : the case of Botswana railways / Mmusi, Mmusi . [Thesis]. North-West University; 2010. Available from: http://hdl.handle.net/10394/16017

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Karlstad University

13. Awan, Salman Ahmad. Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers.

Degree: Business Administration, 2011, Karlstad University

The telecommunication business has been transformed in Sweden through the past few years. Previously telecom industry was under monopoly which has now been converted… (more)

Subjects/Keywords: Marketing; Management; Customer Relationship; Telecom

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Awan, S. A. (2011). Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers. (Thesis). Karlstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-9522

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Awan, Salman Ahmad. “Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers.” 2011. Thesis, Karlstad University. Accessed April 09, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-9522.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Awan, Salman Ahmad. “Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers.” 2011. Web. 09 Apr 2020.

Vancouver:

Awan SA. Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers. [Internet] [Thesis]. Karlstad University; 2011. [cited 2020 Apr 09]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-9522.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Awan SA. Loyalty Enhancing Communication for Telecom Customer Relationships : A Qualitative Study of Telecom Customers. [Thesis]. Karlstad University; 2011. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-9522

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Johannesburg

14. Reynolds-De Bruin, Leigh. The influence of internal marketing on internal customers within retail banking.

Degree: 2014, University of Johannesburg

M.Com. (Marketing Management)

Despite the extensive research undertaken in the subject area of services marketing, not much research has been conducted in the internal marketing(more)

Subjects/Keywords: Bank marketing; Relationship marketing; Customer services

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Reynolds-De Bruin, L. (2014). The influence of internal marketing on internal customers within retail banking. (Thesis). University of Johannesburg. Retrieved from http://hdl.handle.net/10210/11257

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Reynolds-De Bruin, Leigh. “The influence of internal marketing on internal customers within retail banking.” 2014. Thesis, University of Johannesburg. Accessed April 09, 2020. http://hdl.handle.net/10210/11257.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Reynolds-De Bruin, Leigh. “The influence of internal marketing on internal customers within retail banking.” 2014. Web. 09 Apr 2020.

Vancouver:

Reynolds-De Bruin L. The influence of internal marketing on internal customers within retail banking. [Internet] [Thesis]. University of Johannesburg; 2014. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10210/11257.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Reynolds-De Bruin L. The influence of internal marketing on internal customers within retail banking. [Thesis]. University of Johannesburg; 2014. Available from: http://hdl.handle.net/10210/11257

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Vilnius University

15. Daugėlaitė, Ingrida. Verslo partnerystės vystymas vidaus marketingo pagrindu.

Degree: Master, 2014, Vilnius University

Vidaus marketingas yra traktuojamas kaip pagrindinis ir lemiamas veiksnys, turintis įtakos išorinio marketingo sėkmei, nes darbuotojų ir vidaus aplinkos dėka įmonės gali labiau atitikti vartotojų… (more)

Subjects/Keywords: Busines partnership; Internal marketing; Motivation; Relationship marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Daugėlaitė, Ingrida. (2014). Verslo partnerystės vystymas vidaus marketingo pagrindu. (Masters Thesis). Vilnius University. Retrieved from http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2009~D_20140626_183143-21135 ;

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Chicago Manual of Style (16th Edition):

Daugėlaitė, Ingrida. “Verslo partnerystės vystymas vidaus marketingo pagrindu.” 2014. Masters Thesis, Vilnius University. Accessed April 09, 2020. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2009~D_20140626_183143-21135 ;.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

MLA Handbook (7th Edition):

Daugėlaitė, Ingrida. “Verslo partnerystės vystymas vidaus marketingo pagrindu.” 2014. Web. 09 Apr 2020.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Vancouver:

Daugėlaitė, Ingrida. Verslo partnerystės vystymas vidaus marketingo pagrindu. [Internet] [Masters thesis]. Vilnius University; 2014. [cited 2020 Apr 09]. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2009~D_20140626_183143-21135 ;.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Council of Science Editors:

Daugėlaitė, Ingrida. Verslo partnerystės vystymas vidaus marketingo pagrindu. [Masters Thesis]. Vilnius University; 2014. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2009~D_20140626_183143-21135 ;

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete


University of Pretoria

16. Harris, Daniel Arthur. Engaging with the engaged – Issues around the topic of customer engagement.

Degree: MBA, Gordon Institute of Business Science (GIBS), 2013, University of Pretoria

 This research project explores a number of issues related to the topic of Total Customer Engagement Value, specifically looking to ascertain whether encouraging engagement amongst… (more)

Subjects/Keywords: UCTD; Customer relations; Relationship marketing; Marketing management

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Harris, D. A. (2013). Engaging with the engaged – Issues around the topic of customer engagement. (Masters Thesis). University of Pretoria. Retrieved from http://hdl.handle.net/2263/41982

Chicago Manual of Style (16th Edition):

Harris, Daniel Arthur. “Engaging with the engaged – Issues around the topic of customer engagement.” 2013. Masters Thesis, University of Pretoria. Accessed April 09, 2020. http://hdl.handle.net/2263/41982.

MLA Handbook (7th Edition):

Harris, Daniel Arthur. “Engaging with the engaged – Issues around the topic of customer engagement.” 2013. Web. 09 Apr 2020.

Vancouver:

Harris DA. Engaging with the engaged – Issues around the topic of customer engagement. [Internet] [Masters thesis]. University of Pretoria; 2013. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/2263/41982.

Council of Science Editors:

Harris DA. Engaging with the engaged – Issues around the topic of customer engagement. [Masters Thesis]. University of Pretoria; 2013. Available from: http://hdl.handle.net/2263/41982


NSYSU

17. Hsieh, Chung-Chieh. The Marketing Research of Real Estateï¼ Relationship Marketing For Yao-Qun Advertising Companyï¼ Take âGreen Buildingâ For Example.

Degree: Master, Communications Management, 2013, NSYSU

 The real estate industry in recent decades Taiwan's economic development, has always played an important role as the locomotive, and also led to the rapid… (more)

Subjects/Keywords: Relationship Marketing; Real Estate; Marketing Research

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hsieh, C. (2013). The Marketing Research of Real Estateï¼ Relationship Marketing For Yao-Qun Advertising Companyï¼ Take âGreen Buildingâ For Example. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802113-152654

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hsieh, Chung-Chieh. “The Marketing Research of Real Estateï¼ Relationship Marketing For Yao-Qun Advertising Companyï¼ Take âGreen Buildingâ For Example.” 2013. Thesis, NSYSU. Accessed April 09, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802113-152654.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hsieh, Chung-Chieh. “The Marketing Research of Real Estateï¼ Relationship Marketing For Yao-Qun Advertising Companyï¼ Take âGreen Buildingâ For Example.” 2013. Web. 09 Apr 2020.

Vancouver:

Hsieh C. The Marketing Research of Real Estateï¼ Relationship Marketing For Yao-Qun Advertising Companyï¼ Take âGreen Buildingâ For Example. [Internet] [Thesis]. NSYSU; 2013. [cited 2020 Apr 09]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802113-152654.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hsieh C. The Marketing Research of Real Estateï¼ Relationship Marketing For Yao-Qun Advertising Companyï¼ Take âGreen Buildingâ For Example. [Thesis]. NSYSU; 2013. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802113-152654

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

18. Mondragón-Cabellos, Jorge-Luis. Influencia del marketing relacional de redes sociales sobre la fidelización de marca: caso fan page Pilsen en jóvenes y adultos .

Degree: 2018, Universidad de Lima

 Determina si el marketing relacional en la fan page de Pilsen Callao influye en la fidelización del cliente joven y adulto. Adicionalmente, se han formulado… (more)

Subjects/Keywords: Relationship marketing; Trademarks; Marketing relacional; Marcas comerciales

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Mondragón-Cabellos, J. (2018). Influencia del marketing relacional de redes sociales sobre la fidelización de marca: caso fan page Pilsen en jóvenes y adultos . (Thesis). Universidad de Lima. Retrieved from http://repositorio.ulima.edu.pe/handle/ulima/6627

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Mondragón-Cabellos, Jorge-Luis. “Influencia del marketing relacional de redes sociales sobre la fidelización de marca: caso fan page Pilsen en jóvenes y adultos .” 2018. Thesis, Universidad de Lima. Accessed April 09, 2020. http://repositorio.ulima.edu.pe/handle/ulima/6627.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Mondragón-Cabellos, Jorge-Luis. “Influencia del marketing relacional de redes sociales sobre la fidelización de marca: caso fan page Pilsen en jóvenes y adultos .” 2018. Web. 09 Apr 2020.

Vancouver:

Mondragón-Cabellos J. Influencia del marketing relacional de redes sociales sobre la fidelización de marca: caso fan page Pilsen en jóvenes y adultos . [Internet] [Thesis]. Universidad de Lima; 2018. [cited 2020 Apr 09]. Available from: http://repositorio.ulima.edu.pe/handle/ulima/6627.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mondragón-Cabellos J. Influencia del marketing relacional de redes sociales sobre la fidelización de marca: caso fan page Pilsen en jóvenes y adultos . [Thesis]. Universidad de Lima; 2018. Available from: http://repositorio.ulima.edu.pe/handle/ulima/6627

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Victoria University of Wellington

19. Thompson, Nicholas Paul. The Development and Maintenance of Customer Relationships through Communication: a Consumer Perspective.

Degree: 2010, Victoria University of Wellington

 Consumers increasingly control their relationships with brands, including how and with whom they choose to communicate. Bringing together elements of relationship marketing and brand theory,… (more)

Subjects/Keywords: Relationship marketing; Branding (Marketing); Communication; Customer relations

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Thompson, N. P. (2010). The Development and Maintenance of Customer Relationships through Communication: a Consumer Perspective. (Doctoral Dissertation). Victoria University of Wellington. Retrieved from http://hdl.handle.net/10063/1513

Chicago Manual of Style (16th Edition):

Thompson, Nicholas Paul. “The Development and Maintenance of Customer Relationships through Communication: a Consumer Perspective.” 2010. Doctoral Dissertation, Victoria University of Wellington. Accessed April 09, 2020. http://hdl.handle.net/10063/1513.

MLA Handbook (7th Edition):

Thompson, Nicholas Paul. “The Development and Maintenance of Customer Relationships through Communication: a Consumer Perspective.” 2010. Web. 09 Apr 2020.

Vancouver:

Thompson NP. The Development and Maintenance of Customer Relationships through Communication: a Consumer Perspective. [Internet] [Doctoral dissertation]. Victoria University of Wellington; 2010. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/10063/1513.

Council of Science Editors:

Thompson NP. The Development and Maintenance of Customer Relationships through Communication: a Consumer Perspective. [Doctoral Dissertation]. Victoria University of Wellington; 2010. Available from: http://hdl.handle.net/10063/1513


Arizona State University

20. Loveland, James M. Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance.

Degree: PhD, Business Administration, 2011, Arizona State University

 Understanding the customer experience, which requires a thorough knowledge of all touchpoints that can result from the way that a product is marketed, sold, and… (more)

Subjects/Keywords: Marketing; customer experience; engagement; relationship marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Loveland, J. M. (2011). Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance. (Doctoral Dissertation). Arizona State University. Retrieved from http://repository.asu.edu/items/8936

Chicago Manual of Style (16th Edition):

Loveland, James M. “Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance.” 2011. Doctoral Dissertation, Arizona State University. Accessed April 09, 2020. http://repository.asu.edu/items/8936.

MLA Handbook (7th Edition):

Loveland, James M. “Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance.” 2011. Web. 09 Apr 2020.

Vancouver:

Loveland JM. Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance. [Internet] [Doctoral dissertation]. Arizona State University; 2011. [cited 2020 Apr 09]. Available from: http://repository.asu.edu/items/8936.

Council of Science Editors:

Loveland JM. Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance. [Doctoral Dissertation]. Arizona State University; 2011. Available from: http://repository.asu.edu/items/8936

21. Pereira, Hélia Gonçalves. Determinantes da fidelização na compra de produtos turísticos online.

Degree: 2009, RCAAP

Doutoramento em Gestão. Especialidade em Marketing / M31 e L86

O principal objectivo desta investigação consistiu no desenvolvimento do conhecimento empírico no que concerne à… (more)

Subjects/Keywords: Relacionamento; Marketing relacional; Internet marketing; Fidelização; Relationship; Relationship Marketing; Internet Marketing; Loyalty

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Pereira, H. G. (2009). Determinantes da fidelização na compra de produtos turísticos online. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2144

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Pereira, Hélia Gonçalves. “Determinantes da fidelização na compra de produtos turísticos online.” 2009. Thesis, RCAAP. Accessed April 09, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2144.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Pereira, Hélia Gonçalves. “Determinantes da fidelização na compra de produtos turísticos online.” 2009. Web. 09 Apr 2020.

Vancouver:

Pereira HG. Determinantes da fidelização na compra de produtos turísticos online. [Internet] [Thesis]. RCAAP; 2009. [cited 2020 Apr 09]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2144.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Pereira HG. Determinantes da fidelização na compra de produtos turísticos online. [Thesis]. RCAAP; 2009. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2144

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Technical University of Lisbon

22. Simas, Pedro Manuel Jacinto e. Plano de marketing para a empresa de rent-a-car “Auto Turística Picoense”.

Degree: 2017, Technical University of Lisbon

Mestrado em Marketing

O seguinte Trabalho Final de Mestrado tem como principal propósito o desenvolvimento de um plano de marketing para a empresa Auto Turística… (more)

Subjects/Keywords: Plano de Marketing; Marketing de Serviços; Marketing Relacional; Marketing Plan; Marketing Services; Relationship Marketing

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APA (6th Edition):

Simas, P. M. J. e. (2017). Plano de marketing para a empresa de rent-a-car “Auto Turística Picoense”. (Thesis). Technical University of Lisbon. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/14928

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Simas, Pedro Manuel Jacinto e. “Plano de marketing para a empresa de rent-a-car “Auto Turística Picoense”.” 2017. Thesis, Technical University of Lisbon. Accessed April 09, 2020. https://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/14928.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Simas, Pedro Manuel Jacinto e. “Plano de marketing para a empresa de rent-a-car “Auto Turística Picoense”.” 2017. Web. 09 Apr 2020.

Vancouver:

Simas PMJe. Plano de marketing para a empresa de rent-a-car “Auto Turística Picoense”. [Internet] [Thesis]. Technical University of Lisbon; 2017. [cited 2020 Apr 09]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/14928.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Simas PMJe. Plano de marketing para a empresa de rent-a-car “Auto Turística Picoense”. [Thesis]. Technical University of Lisbon; 2017. Available from: https://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/14928

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Addis Ababa University

23. ROBSON, MEKONNIN. CUSTOMER RELATIONSHIP MANAGEMENT AND ITS RELATIONSHIP TO MARKETING PERFORMANCE OF THE SELECTED BANKS IN ADDIS ABABA .

Degree: 2013, Addis Ababa University

 In this study attempt has been made to investigate customer relationship management and its relationship to marketing performance of the selected banks in Addis Ababa.… (more)

Subjects/Keywords: Customer Relationship Management; Marketing Performance; Relationship Marketing; Customer Orientation

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APA (6th Edition):

ROBSON, M. (2013). CUSTOMER RELATIONSHIP MANAGEMENT AND ITS RELATIONSHIP TO MARKETING PERFORMANCE OF THE SELECTED BANKS IN ADDIS ABABA . (Thesis). Addis Ababa University. Retrieved from http://etd.aau.edu.et/dspace/handle/123456789/2346

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

ROBSON, MEKONNIN. “CUSTOMER RELATIONSHIP MANAGEMENT AND ITS RELATIONSHIP TO MARKETING PERFORMANCE OF THE SELECTED BANKS IN ADDIS ABABA .” 2013. Thesis, Addis Ababa University. Accessed April 09, 2020. http://etd.aau.edu.et/dspace/handle/123456789/2346.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

ROBSON, MEKONNIN. “CUSTOMER RELATIONSHIP MANAGEMENT AND ITS RELATIONSHIP TO MARKETING PERFORMANCE OF THE SELECTED BANKS IN ADDIS ABABA .” 2013. Web. 09 Apr 2020.

Vancouver:

ROBSON M. CUSTOMER RELATIONSHIP MANAGEMENT AND ITS RELATIONSHIP TO MARKETING PERFORMANCE OF THE SELECTED BANKS IN ADDIS ABABA . [Internet] [Thesis]. Addis Ababa University; 2013. [cited 2020 Apr 09]. Available from: http://etd.aau.edu.et/dspace/handle/123456789/2346.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

ROBSON M. CUSTOMER RELATIONSHIP MANAGEMENT AND ITS RELATIONSHIP TO MARKETING PERFORMANCE OF THE SELECTED BANKS IN ADDIS ABABA . [Thesis]. Addis Ababa University; 2013. Available from: http://etd.aau.edu.et/dspace/handle/123456789/2346

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

24. Peres, Vasco França. O papel da formação na relação com clientes: Impacto sobre as vendas.

Degree: 2010, RCAAP

Mestrado em Marketing

O Marketing e as Vendas são actualmente duas áreas inseparáveis nas organizações. Entre estes dois departamentos, a comunicação deve fluir sem que… (more)

Subjects/Keywords: Relação; Fidelização; Parceria; Marketing Relacional; Relationship; Fidelization; Partnership; Relationship Marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Peres, V. F. (2010). O papel da formação na relação com clientes: Impacto sobre as vendas. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/1968

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Peres, Vasco França. “O papel da formação na relação com clientes: Impacto sobre as vendas.” 2010. Thesis, RCAAP. Accessed April 09, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/1968.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Peres, Vasco França. “O papel da formação na relação com clientes: Impacto sobre as vendas.” 2010. Web. 09 Apr 2020.

Vancouver:

Peres VF. O papel da formação na relação com clientes: Impacto sobre as vendas. [Internet] [Thesis]. RCAAP; 2010. [cited 2020 Apr 09]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/1968.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Peres VF. O papel da formação na relação com clientes: Impacto sobre as vendas. [Thesis]. RCAAP; 2010. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/1968

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Pretoria

25. Stapelberg, Colette. Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context.

Degree: Gordon Institute of Business Science (GIBS), 2013, University of Pretoria

 The value of the organisation’s credibility, reputation and interaction with customers equates to its relationship capital. Relationship capital defines the aptitude of an organisation to… (more)

Subjects/Keywords: UCTD; Relationship antecedents; Relationship quality; Relationship marketing; Commitment levels

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Stapelberg, C. (2013). Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context. (Masters Thesis). University of Pretoria. Retrieved from http://hdl.handle.net/2263/22836

Chicago Manual of Style (16th Edition):

Stapelberg, Colette. “Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context.” 2013. Masters Thesis, University of Pretoria. Accessed April 09, 2020. http://hdl.handle.net/2263/22836.

MLA Handbook (7th Edition):

Stapelberg, Colette. “Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context.” 2013. Web. 09 Apr 2020.

Vancouver:

Stapelberg C. Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context. [Internet] [Masters thesis]. University of Pretoria; 2013. [cited 2020 Apr 09]. Available from: http://hdl.handle.net/2263/22836.

Council of Science Editors:

Stapelberg C. Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context. [Masters Thesis]. University of Pretoria; 2013. Available from: http://hdl.handle.net/2263/22836


NSYSU

26. Wang, Chia-yun. The factors to affect the performance of relationship marketing : by S company's B2B transaction example.

Degree: Master, EMBA, 2009, NSYSU

 In recent years, many companies face extreme competition in this business. They also recognize one thing that it is very important for them to manage… (more)

Subjects/Keywords: Relationship performance; Relationship orientation; Relationship marketing; Business-to-business

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APA (6th Edition):

Wang, C. (2009). The factors to affect the performance of relationship marketing : by S company's B2B transaction example. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0818109-145134

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wang, Chia-yun. “The factors to affect the performance of relationship marketing : by S company's B2B transaction example.” 2009. Thesis, NSYSU. Accessed April 09, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0818109-145134.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wang, Chia-yun. “The factors to affect the performance of relationship marketing : by S company's B2B transaction example.” 2009. Web. 09 Apr 2020.

Vancouver:

Wang C. The factors to affect the performance of relationship marketing : by S company's B2B transaction example. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Apr 09]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0818109-145134.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wang C. The factors to affect the performance of relationship marketing : by S company's B2B transaction example. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0818109-145134

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

27. Hsu, Wen-Ling. Relationship Marketing for Tzu Chi DAAI TV.

Degree: Master, Institute of Marketing Communication, 2015, NSYSU

 This research aims to build the framework of relationship marketing for the non-profit television station. Therefore, the study discusses the relationship benefits, relationship quality and… (more)

Subjects/Keywords: relationship marketing; loyalty; Non-profit organizationsr; relationship benefits; relationship quality

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hsu, W. (2015). Relationship Marketing for Tzu Chi DAAI TV. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0020115-155907

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hsu, Wen-Ling. “Relationship Marketing for Tzu Chi DAAI TV.” 2015. Thesis, NSYSU. Accessed April 09, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0020115-155907.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hsu, Wen-Ling. “Relationship Marketing for Tzu Chi DAAI TV.” 2015. Web. 09 Apr 2020.

Vancouver:

Hsu W. Relationship Marketing for Tzu Chi DAAI TV. [Internet] [Thesis]. NSYSU; 2015. [cited 2020 Apr 09]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0020115-155907.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hsu W. Relationship Marketing for Tzu Chi DAAI TV. [Thesis]. NSYSU; 2015. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0020115-155907

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Pretoria

28. [No author]. Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context .

Degree: 2013, University of Pretoria

 The value of the organisation’s credibility, reputation and interaction with customers equates to its relationship capital. Relationship capital defines the aptitude of an organisation to… (more)

Subjects/Keywords: UCTD; Relationship antecedents; Relationship quality; Relationship marketing; Commitment levels

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

author], [. (2013). Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context . (Masters Thesis). University of Pretoria. Retrieved from http://upetd.up.ac.za/thesis/available/etd-02242013-134718/

Chicago Manual of Style (16th Edition):

author], [No. “Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context .” 2013. Masters Thesis, University of Pretoria. Accessed April 09, 2020. http://upetd.up.ac.za/thesis/available/etd-02242013-134718/.

MLA Handbook (7th Edition):

author], [No. “Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context .” 2013. Web. 09 Apr 2020.

Vancouver:

author] [. Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context . [Internet] [Masters thesis]. University of Pretoria; 2013. [cited 2020 Apr 09]. Available from: http://upetd.up.ac.za/thesis/available/etd-02242013-134718/.

Council of Science Editors:

author] [. Contact personnel versus the organisation : antecedents impacting relationship quality in the business-to-business context . [Masters Thesis]. University of Pretoria; 2013. Available from: http://upetd.up.ac.za/thesis/available/etd-02242013-134718/


University of Nairobi

29. Kahora, Jean W. The influence of relationship marketing by Telecommunication Vendors on Kenyan Telecommunication Service providers’ customer loyalty: .

Degree: 2012, University of Nairobi

 Increasingly, marketing is moving from a focus on individual transactions and towards a focus on building value-laden relationships and partnerships with the customer. The goal… (more)

Subjects/Keywords: Relationship marketing; Relationship marketing tactics; Relationship quality; Customer satisfaction; Customer trust; Customer commitment; Customer loyalty.

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kahora, J. W. (2012). The influence of relationship marketing by Telecommunication Vendors on Kenyan Telecommunication Service providers’ customer loyalty: . (Thesis). University of Nairobi. Retrieved from http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/12890

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kahora, Jean W. “The influence of relationship marketing by Telecommunication Vendors on Kenyan Telecommunication Service providers’ customer loyalty: .” 2012. Thesis, University of Nairobi. Accessed April 09, 2020. http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/12890.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kahora, Jean W. “The influence of relationship marketing by Telecommunication Vendors on Kenyan Telecommunication Service providers’ customer loyalty: .” 2012. Web. 09 Apr 2020.

Vancouver:

Kahora JW. The influence of relationship marketing by Telecommunication Vendors on Kenyan Telecommunication Service providers’ customer loyalty: . [Internet] [Thesis]. University of Nairobi; 2012. [cited 2020 Apr 09]. Available from: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/12890.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kahora JW. The influence of relationship marketing by Telecommunication Vendors on Kenyan Telecommunication Service providers’ customer loyalty: . [Thesis]. University of Nairobi; 2012. Available from: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/12890

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Technical University of Lisbon

30. Ferreira, António Filipe Andrade Caldeira. Programas de fidelidade em hotelaria: o caso Porto Bay.

Degree: 2010, Technical University of Lisbon

Mestrado em Marketing

As estratégias de relacionamento constituem um dos principais factores de diferenciação utilizados actualmente pelas cadeias hoteleiras e que têm por objectivo atingir… (more)

Subjects/Keywords: Customer Relationship Marketing; marketing relacional; programas de fidelidade; indústria hoteleira; Customer Relationship Marketing; relationship marketing; loyalty programs; hospitality industry

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Ferreira, A. F. A. C. (2010). Programas de fidelidade em hotelaria: o caso Porto Bay. (Thesis). Technical University of Lisbon. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/2439

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Ferreira, António Filipe Andrade Caldeira. “Programas de fidelidade em hotelaria: o caso Porto Bay.” 2010. Thesis, Technical University of Lisbon. Accessed April 09, 2020. http://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/2439.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Ferreira, António Filipe Andrade Caldeira. “Programas de fidelidade em hotelaria: o caso Porto Bay.” 2010. Web. 09 Apr 2020.

Vancouver:

Ferreira AFAC. Programas de fidelidade em hotelaria: o caso Porto Bay. [Internet] [Thesis]. Technical University of Lisbon; 2010. [cited 2020 Apr 09]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/2439.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Ferreira AFAC. Programas de fidelidade em hotelaria: o caso Porto Bay. [Thesis]. Technical University of Lisbon; 2010. Available from: http://www.rcaap.pt/detail.jsp?id=oai:www.repository.utl.pt:10400.5/2439

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

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