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Penn State University
1.
Donaldson, Ben.
Application of Product Family Design Tools to Explosive Ordnance Disposal Robots
.
Degree: 2011, Penn State University
URL: https://submit-etda.libraries.psu.edu/catalog/9159
► ABSTRACT This thesis details the application of product family design tools to a future line of robots. A number of design tools are discussed and…
(more)
▼ ABSTRACT
This thesis details the application of
product family design tools to a future line of
robots. A number of design tools are discussed and applied using both marketing and
engineering data related to the robot
product family. The Applied Research Laboratory’s
(ARL) trade space exploration tool – the ARL Trade Space Visualizer (ATSV) – is
reviewed as well, followed by a discussion of how ATSV can use the conclusions in this
thesis to guide exploration of the robot family design space.
The primary data provided for this thesis included surveys of existing robots’
abilities, as well as conceptual mission scenarios that encompass the requirements for the
family of next-generation robots. Each scenario had dozens of quantitative requirements
and functional needs along with accompanying data to score the effectiveness of existing
robots. In order to reduce the number of variables for trade space exploration, the
scenarios were grouped using fuzzy C-means clustering with respect to the scenarios’
requirements and functionality into 9 clusters based on the best fit to the data. Histograms
were also created for the individual scenarios and clusters to visualize the resulting
distributions, allowing noteworthy and difficult outliers to be quickly identified for future
discussion.
To connect the mission scenarios to existing robot architectures, two quantitative
design tools were applied to three existing third-party robots. The first design tool,
Generational Variety Index (GVI), used matrices to score future market needs that are not
currently satisfied and determine which subsystems/modules will most likely need to be
redesigned to satisfy these needs. The second design tool, Design Structure Matrix
(DSM), examined internal connections and interfaces in the robots to determine how
redesign in one subsystem would affect other subsystem. Both design tools highlighted
the subsystems and specifications that were most influential (or most influenced).
The final analysis combined both the mission scenario data and the design tools to
examine each subsystem or specification for use in the robot platform. For each
subsystem, the analysis explains whether it could satisfy all scenarios in a single (or a
few) forms, if standardization is possible in certain dimensions to reduce engineering costs; and for the more difficult-to-standardize subsystems, what redesign would make
standardization more possible. The conclusions, meant as educated suggestions for
further investigation in ATSV, are listed by subsystem and specification.
Advisors/Committee Members: Timothy William Simpson, Thesis Advisor/Co-Advisor, Timothy William Simpson, Thesis Advisor/Co-Advisor.
Subjects/Keywords: product family design; product platforms
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APA (6th Edition):
Donaldson, B. (2011). Application of Product Family Design Tools to Explosive Ordnance Disposal Robots
. (Thesis). Penn State University. Retrieved from https://submit-etda.libraries.psu.edu/catalog/9159
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Donaldson, Ben. “Application of Product Family Design Tools to Explosive Ordnance Disposal Robots
.” 2011. Thesis, Penn State University. Accessed March 07, 2021.
https://submit-etda.libraries.psu.edu/catalog/9159.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Donaldson, Ben. “Application of Product Family Design Tools to Explosive Ordnance Disposal Robots
.” 2011. Web. 07 Mar 2021.
Vancouver:
Donaldson B. Application of Product Family Design Tools to Explosive Ordnance Disposal Robots
. [Internet] [Thesis]. Penn State University; 2011. [cited 2021 Mar 07].
Available from: https://submit-etda.libraries.psu.edu/catalog/9159.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Donaldson B. Application of Product Family Design Tools to Explosive Ordnance Disposal Robots
. [Thesis]. Penn State University; 2011. Available from: https://submit-etda.libraries.psu.edu/catalog/9159
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
2.
Schiff, Nathan M.
Essays in Urban and Public Economics.
Degree: PhD, Economics, 2009, Brown University
URL: https://repository.library.brown.edu/studio/item/bdr:188/
► This thesis comprises two related papers on spatial competition and product variety and a third paper on voting momentum in sequential elections, co-authored with Brian…
(more)
▼ This thesis comprises two related papers on spatial
competition and
product variety and a third paper on voting
momentum in sequential elections, co-authored with Brian Knight of
Brown University. The first paper measures horizontal
differentiation in the restaurant industry and explores the
relationship between population, land area, and
product variety in
U.S. cities. I discuss a model in which market size is a function
of both population and geographic space and then evaluate
implications of this model using a unique data set of 81,000
restaurants across 63 cities. I show that cities with larger
populations and smaller land areas have a greater number of
cuisines. The results are consistent with a model of entry
thresholds and suggest that city structure directly increases
consumption good diversity by agglomerating heterogeneous
preferences. The second paper examines the location choices of
restaurants in Manhattan and documents the prevalence of
same-cuisine geographic clusters. I use spatial point pattern
techniques to describe global location patterns and to define
individual clusters. I then set up a simple discrete choice model
to predict the number of restaurants of each cuisine in census
tracts. I find that many clusters cannot be explained with area
observables, suggesting that demand externalities may expand the
market catchment area of clustered restaurants. The third paper
provides an investigation of the role of momentum and social
learning in sequential voting systems. In the econometric model,
voters are uncertain over candidate quality, and voters in late
states attempt to infer the information held by those in early
states from voting returns. The empirical application focuses on
the responses of daily polling data to the release of voting
returns in the 2004 presidential primary. The voting weights
implied by the estimated model demonstrate that early voters have
up to 20 times the influence of late voters in the selection of
candidates. Simulations under different electoral structures imply
that a simultaneous election would have been more competitive due
to the absence of herding.
Advisors/Committee Members: Henderson, Vernon (director), Henderson, Vernon (reader), Baum-Snow, Nathaniel (reader), Knight, Brian (reader).
Subjects/Keywords: product variety
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Schiff, N. M. (2009). Essays in Urban and Public Economics. (Doctoral Dissertation). Brown University. Retrieved from https://repository.library.brown.edu/studio/item/bdr:188/
Chicago Manual of Style (16th Edition):
Schiff, Nathan M. “Essays in Urban and Public Economics.” 2009. Doctoral Dissertation, Brown University. Accessed March 07, 2021.
https://repository.library.brown.edu/studio/item/bdr:188/.
MLA Handbook (7th Edition):
Schiff, Nathan M. “Essays in Urban and Public Economics.” 2009. Web. 07 Mar 2021.
Vancouver:
Schiff NM. Essays in Urban and Public Economics. [Internet] [Doctoral dissertation]. Brown University; 2009. [cited 2021 Mar 07].
Available from: https://repository.library.brown.edu/studio/item/bdr:188/.
Council of Science Editors:
Schiff NM. Essays in Urban and Public Economics. [Doctoral Dissertation]. Brown University; 2009. Available from: https://repository.library.brown.edu/studio/item/bdr:188/

University of Nairobi
3.
Orry, Diana S.
Product differentiation as a strategy for sustainable competitive advantage in banks issuing credit cards in Kenya
.
Degree: 2011, University of Nairobi
URL: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/13098
► Banks like any other institutions requires sustainability as it is essentially dynamic with many subsets, each depending on the nature of the strategic task. Any…
(more)
▼ Banks like any other institutions requires sustainability as it is essentially dynamic with many subsets, each depending on the nature of the strategic task. Any organization functioning within its hypercompetitive environment over time needs to achieve sustainable competitive advantage through a strong product differentiation strategy. Credit card issuing can help the banks develop their own brand image and separate themselves from their competition by being different.
There is need to improve the adaptation of credit cards to raise the achievement of sustainable competitive advantage in bank institutions. Therefore this research study sought to investigate extent to which banks achieve sustainable competitive advantage through product differentiation focusing on credit cards Issuers.
The study used a descriptive survey approach in collecting data from the respondents. The number of the respondents was 44 staff working in all the 11 commercial banks who are credit card issuers. A questionnaire which was drop and pick administered was used in gathering of primary and secondary data. Quantitative and qualitative techniques were used to analyze both primary and secondary data. The content analysis was used to analyze the respondents’ views.
From the findings the study established that commercial banks need to recognize visa and master credit cards and identify its appropriate market for processing payments methods as a product differentiation to achieve sustainable competitive advantage. From the findings, the study concluded that commercial banks in Kenya need to adopt a number of best practices when trying to create differentiation through credit card which include focusing on strengths, developing a strong marketing campaign, a unique logo and brand, and a unique image in order to have sustainable competitive advantage.
Subjects/Keywords: Product differentiation
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Orry, D. S. (2011). Product differentiation as a strategy for sustainable competitive advantage in banks issuing credit cards in Kenya
. (Thesis). University of Nairobi. Retrieved from http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/13098
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Orry, Diana S. “Product differentiation as a strategy for sustainable competitive advantage in banks issuing credit cards in Kenya
.” 2011. Thesis, University of Nairobi. Accessed March 07, 2021.
http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/13098.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Orry, Diana S. “Product differentiation as a strategy for sustainable competitive advantage in banks issuing credit cards in Kenya
.” 2011. Web. 07 Mar 2021.
Vancouver:
Orry DS. Product differentiation as a strategy for sustainable competitive advantage in banks issuing credit cards in Kenya
. [Internet] [Thesis]. University of Nairobi; 2011. [cited 2021 Mar 07].
Available from: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/13098.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Orry DS. Product differentiation as a strategy for sustainable competitive advantage in banks issuing credit cards in Kenya
. [Thesis]. University of Nairobi; 2011. Available from: http://erepository.uonbi.ac.ke:8080/xmlui/handle/123456789/13098
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Nairobi
4.
Onsarigo, Jenipher K.
Product diversification and its perceived effect on growth of companies
.
Degree: 2011, University of Nairobi
URL: http://hdl.handle.net/11295/96913
► The main objective of this study was to identify the different product diversification strategies that have been put in place at NMG and to determine…
(more)
▼ The main objective of this study was to identify the different product diversification strategies that have been put in place at NMG and to determine their effects on growth as perceived by NMG Management. The study adopted a case study design which provided an opportunity to examine the different product diversification strategies that have been implemented over the years. The study used primary data which was collected through a structured questionnaire from the middle and senior management staff of the Nation Media Group.
The collected data was edited, coded and analyzed using the technique of content analysis. From the results of the study, it emerged that a number of product diversification strategies are evident at NMG, these embrace market expansion which included the company going across borders to expand its operation, introduction of new product line to increase market share in broadcasting and digital divisions, and finding new users for the current product. This is evident in that these days the print newspapers can be read through the internet every day.
The study concluded that NMG has deliberately developed and implemented diversification strategies that have seen it grow to its current level. On the basis of the findings presented above; it was recommended that Nation Media Group should continue with the development and implementation of diversification strategies. Suggestions were made that a similar study be replicated for other major players in the industry.
Subjects/Keywords: Product diversification
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Onsarigo, J. K. (2011). Product diversification and its perceived effect on growth of companies
. (Thesis). University of Nairobi. Retrieved from http://hdl.handle.net/11295/96913
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Onsarigo, Jenipher K. “Product diversification and its perceived effect on growth of companies
.” 2011. Thesis, University of Nairobi. Accessed March 07, 2021.
http://hdl.handle.net/11295/96913.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Onsarigo, Jenipher K. “Product diversification and its perceived effect on growth of companies
.” 2011. Web. 07 Mar 2021.
Vancouver:
Onsarigo JK. Product diversification and its perceived effect on growth of companies
. [Internet] [Thesis]. University of Nairobi; 2011. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/11295/96913.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Onsarigo JK. Product diversification and its perceived effect on growth of companies
. [Thesis]. University of Nairobi; 2011. Available from: http://hdl.handle.net/11295/96913
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

ETH Zürich
5.
Schwarz, Isabel.
Beyond LCA: Development of a framework for product sustainability assessment in the context of a product's system environment.
Degree: 2017, ETH Zürich
URL: http://hdl.handle.net/20.500.11850/210325
► To this day Life Cycle Assessment (LCA) is the most widely adopted and conclusive tool for the assessment of product sustainability along its entire physical…
(more)
▼ To this day Life Cycle Assessment (LCA) is the most widely adopted and conclusive tool for the assessment of
product sustainability along its entire physical life cycle. However, LCA entails two major shortcomings: first, it exclusively assesses environmental sustainability impacts and therefore neglects the social and economic dimensions of sustainability. Secondly, it solely focuses on directly
product-related processes and does not account for the broader context in which a
product is manufactured, used or recycled. For those reasons, the purpose of this thesis is to go beyond LCA and develop a framework for
product sustainability assessment in the context of a product’s system environment
In order to provide a solid conceptual basis, an extensive literature study of sustainability concepts and existing methods for
product sustainability assessment (PSA) was conducted; sixteen identified PSA tools were critically evaluated with respect to their methodology and specific features. The systematical literature review, together with the identified research gap, constitute a contribution to the field of
product sustainability assessment and served as a basis for the framework to be developed.
The framework for
Product System Sustainability Assessment (PSSA) focuses on the assessment of active consumer products in their use phase. It is based on the concept of system levers, which aims to formalize the leveraging effects of the product’s system environment on
product sustainability. The environmental, social and economic dimensions of sustainability, as well as the five identified dimensions of the system environment are specified in a top-down approach. Based on that, the final PSSA framework is composed. It provides a conclusive methodology to comprehensively capture the multi-dimensionality of sustainability and the complexity of a product’s system environment. A proof of concept is given based on a case study on battery electric vehicles in different local contexts.
The final conclusion of this thesis is the finding that
product sustainability is not an inherent
product characteristic, but a function of the product’s broader system environment. Therefore,
product sustainability must be assessed from a dynamic perspective, to account both for temporal changes and interrelations between the
product and its system environment and vice versa.
Advisors/Committee Members: Gutowski, Timothy, Weiss, Lukas, Wegener, Konrad.
Subjects/Keywords: product sustainability
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Schwarz, I. (2017). Beyond LCA: Development of a framework for product sustainability assessment in the context of a product's system environment. (Thesis). ETH Zürich. Retrieved from http://hdl.handle.net/20.500.11850/210325
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Schwarz, Isabel. “Beyond LCA: Development of a framework for product sustainability assessment in the context of a product's system environment.” 2017. Thesis, ETH Zürich. Accessed March 07, 2021.
http://hdl.handle.net/20.500.11850/210325.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Schwarz, Isabel. “Beyond LCA: Development of a framework for product sustainability assessment in the context of a product's system environment.” 2017. Web. 07 Mar 2021.
Vancouver:
Schwarz I. Beyond LCA: Development of a framework for product sustainability assessment in the context of a product's system environment. [Internet] [Thesis]. ETH Zürich; 2017. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/20.500.11850/210325.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Schwarz I. Beyond LCA: Development of a framework for product sustainability assessment in the context of a product's system environment. [Thesis]. ETH Zürich; 2017. Available from: http://hdl.handle.net/20.500.11850/210325
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Georgia Tech
6.
Libby, Seth Leon.
Framework for product architectural analysis of unmanned systems and technologies: FA2UST.
Degree: PhD, Aerospace Engineering, 2018, Georgia Tech
URL: http://hdl.handle.net/1853/62608
► Utilization of unmanned aerial vehicles (UAVs) is now widespread across government, military, and soon civil operations. Also, in today's budget-oriented environment, manufacturers face increasing pressure…
(more)
▼ Utilization of unmanned aerial vehicles (UAVs) is now widespread across government, military, and soon civil operations. Also, in today's budget-oriented environment, manufacturers face increasing pressure to develop cost-effective, timely products. Although a relatively new industry, UAVs encounter analogous fiscal pressures. Due to multi-mission, capability-based design requirements and tighter fiscal constraints, system architects use reconfigurable or
product family architectures to increase performance capabilities or reduce manufacturing costs. However, the introduction of new architectures have some unintended consequences. Examples include cannibalization of performance from commonality and increased complexity in the design process from reconfigurability. Depending on the industry different
product ar, it is laborious to determine which architecture should be implemented. Therefore, correctly selecting an initial
product architecture to meet present and future requirements is crucial. Consequences of inadequate
product architecture implementation include sub-optimal performance, cost overruns, loss of customers, and possible restart or scrapping of the
product's production. Therefore, this dissertation proposes a method that aims to aid the system engineers in choosing the most appropriate
product architecture when developing vehicles and planning their evolution. The proposed framework combines business strategy with systems engineering to create customer needs; identifies architecture selection drivers; creates a numerical architecture space; and develops evaluation criteria. Drivers are derived from case studies of multiple industries, and validated with sensitivity studies. Commonality and reconfigurability indexes are from previous
product design methods are used to numerically represent the architecture space. Finally, new metrics are introduced to capture the trade between requirement satisfaction, flexibility, and complexity of a
product architecture. These metrics relate to the
product architecture's ability to satisfy given requirements; resilience to changing requirements; and difficulty to be modified. The result provides system architects means to identify favorable
product architectures. The framework aids system architects in performing trade-offs between different architecture alternatives, and in identifying relations among a
product architecture's characteristics and its development. Execution of the framework occurs before down-selecting configuration during conceptual design and is designed to increase traceability of the decisions made throughout the rest of the design process.
Advisors/Committee Members: Mavris, Dimitri (advisor), Domercant, Jean Charles (committee member), Pinon, Olivia J. (committee member), Schrage, Daniel P. (committee member), Jouannet, Christopher (committee member), Amadori, Kristian (committee member).
Subjects/Keywords: Unmanned aerial vehicles; Product architecture; Product development
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Libby, S. L. (2018). Framework for product architectural analysis of unmanned systems and technologies: FA2UST. (Doctoral Dissertation). Georgia Tech. Retrieved from http://hdl.handle.net/1853/62608
Chicago Manual of Style (16th Edition):
Libby, Seth Leon. “Framework for product architectural analysis of unmanned systems and technologies: FA2UST.” 2018. Doctoral Dissertation, Georgia Tech. Accessed March 07, 2021.
http://hdl.handle.net/1853/62608.
MLA Handbook (7th Edition):
Libby, Seth Leon. “Framework for product architectural analysis of unmanned systems and technologies: FA2UST.” 2018. Web. 07 Mar 2021.
Vancouver:
Libby SL. Framework for product architectural analysis of unmanned systems and technologies: FA2UST. [Internet] [Doctoral dissertation]. Georgia Tech; 2018. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/1853/62608.
Council of Science Editors:
Libby SL. Framework for product architectural analysis of unmanned systems and technologies: FA2UST. [Doctoral Dissertation]. Georgia Tech; 2018. Available from: http://hdl.handle.net/1853/62608

University of Guelph
7.
Taylor, Derek.
What Are You Looking At? I’m Human Too: Stereotypes in Anthropomorphized Products.
Degree: MS, Department of Marketing and Consumer Studies, 2015, University of Guelph
URL: https://atrium.lib.uoguelph.ca/xmlui/handle/10214/9249
► Across two studies, this research attempts to show that anthropomorphism is not as advantageous for products as previously thought and that when products are anthropomorphized…
(more)
▼ Across two studies, this research attempts to show that anthropomorphism is not as advantageous for products as previously thought and that when products are anthropomorphized they are susceptible to the same stereotypes that are applied to humans. Experiment 1 is designed to show that anthropomorphized products are subjected to the same stereotypes as humans when the form of the
product is inconsistent with its claim. Experiment 2 is designed to replicate experiment 1 in a different
product category and establish the underlying mechanism of skepticism toward stereotyped anthropomorphized objects. Finally, theoretical, substantive and policy implications are discussed.
Advisors/Committee Members: Colwell, Scott (advisor), Noseworthy, Theodore J. (advisor).
Subjects/Keywords: Anthropomorphism; Stereotypes; Product design; Product shapes
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Taylor, D. (2015). What Are You Looking At? I’m Human Too: Stereotypes in Anthropomorphized Products. (Masters Thesis). University of Guelph. Retrieved from https://atrium.lib.uoguelph.ca/xmlui/handle/10214/9249
Chicago Manual of Style (16th Edition):
Taylor, Derek. “What Are You Looking At? I’m Human Too: Stereotypes in Anthropomorphized Products.” 2015. Masters Thesis, University of Guelph. Accessed March 07, 2021.
https://atrium.lib.uoguelph.ca/xmlui/handle/10214/9249.
MLA Handbook (7th Edition):
Taylor, Derek. “What Are You Looking At? I’m Human Too: Stereotypes in Anthropomorphized Products.” 2015. Web. 07 Mar 2021.
Vancouver:
Taylor D. What Are You Looking At? I’m Human Too: Stereotypes in Anthropomorphized Products. [Internet] [Masters thesis]. University of Guelph; 2015. [cited 2021 Mar 07].
Available from: https://atrium.lib.uoguelph.ca/xmlui/handle/10214/9249.
Council of Science Editors:
Taylor D. What Are You Looking At? I’m Human Too: Stereotypes in Anthropomorphized Products. [Masters Thesis]. University of Guelph; 2015. Available from: https://atrium.lib.uoguelph.ca/xmlui/handle/10214/9249

Halmstad University
8.
Steinert, Douglas Eduard.
Understanding Buyer Behavior in the Context of Product Adaptation : A Case Study of Volvo Trucks.
Degree: Business and Engineering (SET), 2012, Halmstad University
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-17872
► This dissertation studies the relationship of product adaptation and buyer behavior. By standardizing products, it was possible for organizations to produce in large scale…
(more)
▼ This dissertation studies the relationship of product adaptation and buyer behavior. By standardizing products, it was possible for organizations to produce in large scale and make them accessible for many different markets. Nevertheless, these different markets also have particularities which cannot be ignored and therefore, product adaptation is necessary to some extent; even for standardized products. Organizations should then optimize their product adaptation police in order to reach an assertive marketing strategy. In this regard, this study develops a model which predicts product adaptation from the understanding of buyer behavior. The understanding of buyer behavior, from the seller organization perspective, can provide organizations with a wide range of information to predict product adaptation. It was concluded, by using the case of Volvo, that organizations can optimize their marketing strategy by predicting product adaptation from observing and understanding their buyer´s behavior looking at the following variables: environmental influences focusing as well on the industry and segment, organizational factors, motivational factors and the nature of decision-making. Besides these variables, the data coming from after-sale processes and trend reports also help to predict product adaptation.
Subjects/Keywords: Product Standardization; Product Adaptation; Buyer Behavior; Volvo
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Steinert, D. E. (2012). Understanding Buyer Behavior in the Context of Product Adaptation : A Case Study of Volvo Trucks. (Thesis). Halmstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-17872
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Steinert, Douglas Eduard. “Understanding Buyer Behavior in the Context of Product Adaptation : A Case Study of Volvo Trucks.” 2012. Thesis, Halmstad University. Accessed March 07, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-17872.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Steinert, Douglas Eduard. “Understanding Buyer Behavior in the Context of Product Adaptation : A Case Study of Volvo Trucks.” 2012. Web. 07 Mar 2021.
Vancouver:
Steinert DE. Understanding Buyer Behavior in the Context of Product Adaptation : A Case Study of Volvo Trucks. [Internet] [Thesis]. Halmstad University; 2012. [cited 2021 Mar 07].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-17872.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Steinert DE. Understanding Buyer Behavior in the Context of Product Adaptation : A Case Study of Volvo Trucks. [Thesis]. Halmstad University; 2012. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-17872
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
9.
Redondo, Jone Ruiz.
Design of the interior of a refrigerator and a freezer.
Degree: Engineering Science, 2015, University of Skövde
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-11536
► This project aimed to design the interior of a Super Premium refrigerator and a freezer of Electrolux directed to a Chinese market. To carry…
(more)
▼ This project aimed to design the interior of a Super Premium refrigerator and a freezer of Electrolux directed to a Chinese market. To carry out this, the user and its environment was analysed in detail in order to get as much information as possible to obtain a successful design. The market was also analysed to see the competitive products that other brands could have. Taking into account all the information collected in the analysis some innovative concepts were proposed and from these concepts a solution was obtained which met all the objectives. This final product fits with the daily life of the user. In addition, it gives a touch of innovation to the market of household appliances.
Subjects/Keywords: product design; product development; Electrolux; refrigerator
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Redondo, J. R. (2015). Design of the interior of a refrigerator and a freezer. (Thesis). University of Skövde. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-11536
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Redondo, Jone Ruiz. “Design of the interior of a refrigerator and a freezer.” 2015. Thesis, University of Skövde. Accessed March 07, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-11536.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Redondo, Jone Ruiz. “Design of the interior of a refrigerator and a freezer.” 2015. Web. 07 Mar 2021.
Vancouver:
Redondo JR. Design of the interior of a refrigerator and a freezer. [Internet] [Thesis]. University of Skövde; 2015. [cited 2021 Mar 07].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-11536.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Redondo JR. Design of the interior of a refrigerator and a freezer. [Thesis]. University of Skövde; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:his:diva-11536
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Uppsala University
10.
Edin, Michaela.
Clarifying product management : A study of the sensemaking outcome in a management practice.
Degree: Business Studies, 2015, Uppsala University
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-255727
► Today’s technological development has shed new light upon the management practiceproduct management and it is considered more important than ever to manage products.Moreover, organisations…
(more)
▼ Today’s technological development has shed new light upon the management practiceproduct management and it is considered more important than ever to manage products.Moreover, organisations to a growing extent face external bodies that evaluate them andimpose organisational structures that they need to comply with. Product management isnevertheless characterised with ambiguity, broad definitions and various depictions. Ascattered research field together with practitioners struggle to define the area stress the needto clarify product management structuring. This thesis uses a sensemaking perspective and akaleidoscopic approach in order to capture product management structuring in a fragmentedarea. It means that we investigate what the sensemaking outcome of product management isand why organisational members make sense this way. This thesis has found that productmanagement is understood on two main levels and that the practice comprises bothconsistency and inconsistency on an inter-organisational level. Findings suggest that sharedidentity, strong commitment, cues, metaphors and expectations have influenced consistentunderstandings and crystallised the sensemaking outcome. In addition, product governanceinfluences product management and therefore the sensemaking outcome are inconsistent inseveral structuring elements. The thesis concludes that our contemporary productmanagement practice is comprised with general components that can be structured similarlybut also components that require a customised structuring due to the product governance trait.
Subjects/Keywords: product management; sensemaking outcome; understanding; product governance
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Edin, M. (2015). Clarifying product management : A study of the sensemaking outcome in a management practice. (Thesis). Uppsala University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-255727
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Edin, Michaela. “Clarifying product management : A study of the sensemaking outcome in a management practice.” 2015. Thesis, Uppsala University. Accessed March 07, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-255727.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Edin, Michaela. “Clarifying product management : A study of the sensemaking outcome in a management practice.” 2015. Web. 07 Mar 2021.
Vancouver:
Edin M. Clarifying product management : A study of the sensemaking outcome in a management practice. [Internet] [Thesis]. Uppsala University; 2015. [cited 2021 Mar 07].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-255727.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Edin M. Clarifying product management : A study of the sensemaking outcome in a management practice. [Thesis]. Uppsala University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-255727
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Southern California
11.
Labrecque, Jennifer S.
Past behavior as friend or foe? Harnessing existing consumer
habits in new product adoption.
Degree: MA, Psychology, 2011, University of Southern California
URL: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/671919/rec/4950
► Why do consumers adopt some new products and abandon others? Successfully adopting a new product, especially in domains where consumers have established habits, involves more…
(more)
▼ Why do consumers adopt some new products and abandon
others? Successfully adopting a new
product, especially in domains
where consumers have established habits, involves more than just
positive
product experiences and good intentions. Consumers can
adopt new products when armed with reminder cues that leverage
their existing habits. In support, an initial survey showed that
consumers remember to use novel products not only when they like
the
product but also when they use strategies that link the
product
to existing routines. In a four week experiment to test these
strategies, some participants formed habit-cued intentions by tying
new
product use to their typical laundry habits, thereby
establishing automatic reminder cues whenever their old behaviors
were triggered. These intentions were more successful than standard
implementation intentions, especially with participants who gave
little thought to their laundry, presumably because these
participants were most at risk for falling back into established
habits.
Advisors/Committee Members: Wood, Wendy (Committee Chair), Read, Stephen J. (Committee Member), Priester, Joseph (Committee Member).
Subjects/Keywords: habit; product adoption; implementation intentions; product attitudes
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Labrecque, J. S. (2011). Past behavior as friend or foe? Harnessing existing consumer
habits in new product adoption. (Masters Thesis). University of Southern California. Retrieved from http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/671919/rec/4950
Chicago Manual of Style (16th Edition):
Labrecque, Jennifer S. “Past behavior as friend or foe? Harnessing existing consumer
habits in new product adoption.” 2011. Masters Thesis, University of Southern California. Accessed March 07, 2021.
http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/671919/rec/4950.
MLA Handbook (7th Edition):
Labrecque, Jennifer S. “Past behavior as friend or foe? Harnessing existing consumer
habits in new product adoption.” 2011. Web. 07 Mar 2021.
Vancouver:
Labrecque JS. Past behavior as friend or foe? Harnessing existing consumer
habits in new product adoption. [Internet] [Masters thesis]. University of Southern California; 2011. [cited 2021 Mar 07].
Available from: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/671919/rec/4950.
Council of Science Editors:
Labrecque JS. Past behavior as friend or foe? Harnessing existing consumer
habits in new product adoption. [Masters Thesis]. University of Southern California; 2011. Available from: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/671919/rec/4950

Oklahoma State University
12.
Perez Salinas, Alfredo Felipe.
Effect of the product innovation process in new product development with the moderation effect of customer participation in the food industry.
Degree: Business Administration, 2019, Oklahoma State University
URL: http://hdl.handle.net/11244/324873
► New product development (NPD) success and product innovation have been a very important topic in management literature. New product development focuses on launching new products…
(more)
▼ New
product development (NPD) success and
product innovation have been a very important topic in management literature. New
product development focuses on launching new products into the market, and
product innovation is important for
product growth and technological improvements. Over the last decades, new products have been launched to create a competitive advantage to companies and to satisfy customers' needs. However, new
product development has been a challenge from new ideas to financial aspects. Despite constant searches for new products to satisfy customer needs, the low success in new
product developments raises concerns and questions in companies. Companies invest a high amount of resources to develop new products and to improve their
product innovation process. However, the constant lack of successful products that satisfy customers and solve customer problems have been the main issue. Many factors can affect new
product development, such as the process of
product innovation. The
product innovation process is a key element for the success of new products. This study focuses on the effects of the
product innovation process to successfully develop new products. Various indicators are used for new
product development and the
product innovation process to help increase the success of products. This research uses a specific population from the food industry, which was evaluated in a quantitative analysis format. A survey was adapted from past studies for the analysis. The results show that there is an important correlation between the production innovation process and new
product development success. The regression analysis shows that the production innovation process and open
product innovation is positively associated with new
product development success. Substantively, this research builds on the growing stream of new
product development and
product innovation process literature. While previous research has shown that
product innovation is an important outcome of NPD, this study explicated the different types of innovation processes on new
product development success. Thus, this research extends the literature by showing that there is an extra benefit when the
product innovation process meets NPD success.
Advisors/Committee Members: Delen, Dursun (advisor), White, Margaret (committee member), Sarathy, Rathin (committee member), Edwards, Bryan (committee member).
Subjects/Keywords: food industry; new product development; product innovation
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Perez Salinas, A. F. (2019). Effect of the product innovation process in new product development with the moderation effect of customer participation in the food industry. (Thesis). Oklahoma State University. Retrieved from http://hdl.handle.net/11244/324873
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Perez Salinas, Alfredo Felipe. “Effect of the product innovation process in new product development with the moderation effect of customer participation in the food industry.” 2019. Thesis, Oklahoma State University. Accessed March 07, 2021.
http://hdl.handle.net/11244/324873.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Perez Salinas, Alfredo Felipe. “Effect of the product innovation process in new product development with the moderation effect of customer participation in the food industry.” 2019. Web. 07 Mar 2021.
Vancouver:
Perez Salinas AF. Effect of the product innovation process in new product development with the moderation effect of customer participation in the food industry. [Internet] [Thesis]. Oklahoma State University; 2019. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/11244/324873.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Perez Salinas AF. Effect of the product innovation process in new product development with the moderation effect of customer participation in the food industry. [Thesis]. Oklahoma State University; 2019. Available from: http://hdl.handle.net/11244/324873
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

NSYSU
13.
Chou, Ching-yi.
The Impact of Product Line Advertisement on Consumer Reference Price and Purchase Behavior.
Degree: Master, Business Management, 2008, NSYSU
URL: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0212108-150833
► Product line extension is considered a low-cost, low-risk strategy of introducing products under the same category. Under product line extension strategy, however, manufactures and retailers…
(more)
▼ Product line extension is considered a low-cost, low-risk strategy of introducing products under the same category. Under
product line extension strategy, however, manufactures and retailers usually advertise merely one
product during a certain period, rather than advertising all products within the
product line at the same time. Taking example of Coke Cola, it keeps extending its
product line horizontally in the past years. There are Classic, Diet and Zero Coke belonging to the main
product line. As we observed, Coke Cola seldom advertised for three products simultaneously. On the contrary, to highly impress consumers, only one
product would be strongly promoted in a certain period. What is interesting is whether the advertisement of Zero Coke lowers the price that Classic Coke buyers are prepared to pay toward Classic Coke while zero calorie is highly emphasized in ads. It would be interesting to investigate the impact of
product line advertisement on consumers to see whether the
product line advertisement always brings positive influence on reference price toward consumers with different purchase purposes.
This research addressed the question of how
product-line advertisement influences consumerâs reference price within vertical and horizontal
product line. It combined the research of
product line extension and the concept of reference price to give advice for marketing. The category of
product used in experiment is durable that was suggested in prior study. To examine the relationship between
product-line advertisement and reference price, experimental method was performed here to test different kind of
product line advertisement toward consumers with different purpose purposes, buying high-end
product, low-end
product or one certain
product belonging to the horizontal
product line. The results indicated that within the vertical
product line, the brand advertisement with low-end
product decreases the reference price toward high-end
product buyers whereas the informational advertisement with low-end
product increases the reference price toward high-end
product buyers. Besides, within the horizontal
product line, both of the brand and informational advertisement with one certain
product in horizontal
product line decreases the reference price toward the buyer who would like to buy another
product belonging to the same
product line.
Advisors/Committee Members: Chang, Chia-Chi (chair), Wu, Chi-Cheng (committee member), Hsieh, Yi-Ching (chair).
Subjects/Keywords: Product Line Advertisement; Reference Price; Purchase Behavior; Vertical product line; Product line; Horizontal product line
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Chou, C. (2008). The Impact of Product Line Advertisement on Consumer Reference Price and Purchase Behavior. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0212108-150833
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Chou, Ching-yi. “The Impact of Product Line Advertisement on Consumer Reference Price and Purchase Behavior.” 2008. Thesis, NSYSU. Accessed March 07, 2021.
http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0212108-150833.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Chou, Ching-yi. “The Impact of Product Line Advertisement on Consumer Reference Price and Purchase Behavior.” 2008. Web. 07 Mar 2021.
Vancouver:
Chou C. The Impact of Product Line Advertisement on Consumer Reference Price and Purchase Behavior. [Internet] [Thesis]. NSYSU; 2008. [cited 2021 Mar 07].
Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0212108-150833.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Chou C. The Impact of Product Line Advertisement on Consumer Reference Price and Purchase Behavior. [Thesis]. NSYSU; 2008. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0212108-150833
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Pretoria
14.
[No author].
The role of personality traits and motivation in
determining brand ambassador performance in the alcoholic beverage
industry
.
Degree: 2010, University of Pretoria
URL: http://upetd.up.ac.za/thesis/available/etd-03302010-121945/
► The research explored the role of personality traits and motivation in determining Brand Ambassador (BA) performance. Fragmentation in the media and consumers who are more…
(more)
▼ The research explored the role of personality traits
and motivation in determining Brand Ambassador (BA) performance.
Fragmentation in the media and consumers who are more aware of
clever marketing, are turning to the more credible messages and
advice on products or services spread by BA’s within their circle
of friends, before making purchasing decisions. Marketers seeking
to recruit high potential BA’s need to know what personality traits
are required for a BA to be successful. By implication a BA is type
of sales representative and using the sales literature as the
platform, successful sales representatives require all Big Five
personality traits of Extraversion, Agreeableness,
Conscientiousness, Neuroticism and Openness to Experience as well
as Motivation.The NEO-FFI questionnaire was used to measure the Big
Five personality traits, and was adapted to include a measure of
Motivation. The questionnaire was completed by 120 BA’s from the
South African Breweries (SAB) Egoli region, who had a performance
record. T-tests, multiple regression and correlation were the
statistical techniques employed to test the relationships between
personality traits, motivation and BA performance.The outcome was
that Conscientiousness was the only personality trait found tobe
statistically significant. The results suggest that the BA rankings
supplied by SAB were flawed. The reliability measures suggest that
the NEO-FFI questionnaire needs to be adapted before being
implemented in South Africa and a rating scale is a better
indicator of performance proxy than ranking scale.
Advisors/Committee Members: Ms N Kleyn (advisor).
Subjects/Keywords: UCTD;
Product management
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
author], [. (2010). The role of personality traits and motivation in
determining brand ambassador performance in the alcoholic beverage
industry
. (Masters Thesis). University of Pretoria. Retrieved from http://upetd.up.ac.za/thesis/available/etd-03302010-121945/
Chicago Manual of Style (16th Edition):
author], [No. “The role of personality traits and motivation in
determining brand ambassador performance in the alcoholic beverage
industry
.” 2010. Masters Thesis, University of Pretoria. Accessed March 07, 2021.
http://upetd.up.ac.za/thesis/available/etd-03302010-121945/.
MLA Handbook (7th Edition):
author], [No. “The role of personality traits and motivation in
determining brand ambassador performance in the alcoholic beverage
industry
.” 2010. Web. 07 Mar 2021.
Vancouver:
author] [. The role of personality traits and motivation in
determining brand ambassador performance in the alcoholic beverage
industry
. [Internet] [Masters thesis]. University of Pretoria; 2010. [cited 2021 Mar 07].
Available from: http://upetd.up.ac.za/thesis/available/etd-03302010-121945/.
Council of Science Editors:
author] [. The role of personality traits and motivation in
determining brand ambassador performance in the alcoholic beverage
industry
. [Masters Thesis]. University of Pretoria; 2010. Available from: http://upetd.up.ac.za/thesis/available/etd-03302010-121945/

University of Pretoria
15.
[No author].
Factors of successful brand extensions in the FMCG
industry
.
Degree: 2010, University of Pretoria
URL: http://upetd.up.ac.za/thesis/available/etd-04012010-113445/
► FMCG companies use extensions to launch bulk of their new products. This trend is set to continue despite the growing literature which indicates that increasing…
(more)
▼ FMCG companies use extensions to launch bulk of
their new products. This trend is set to continue despite the
growing literature which indicates that increasing number of
extensions fail in the first 3 years of launch. Thus it is
necessary for Brand
Product Managers to understand factors of
successful extensions. In this report a National Brands LTD (NBL)
case study was conducted using 5 factors that were researched by
Nijssen (1997), to analyse 7 extensions linked to 4 brands and that
were launched in the last 3 years. Of the studied extensions, 4
have been found to have to have influence on the success of
extensions. Findings of 1 factor were not conclusive. A factor that
did not form part of the research propositions was also found to be
key for the success of extensions.
Advisors/Committee Members: Mr M Goldman (advisor).
Subjects/Keywords: UCTD;
Product management
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
author], [. (2010). Factors of successful brand extensions in the FMCG
industry
. (Masters Thesis). University of Pretoria. Retrieved from http://upetd.up.ac.za/thesis/available/etd-04012010-113445/
Chicago Manual of Style (16th Edition):
author], [No. “Factors of successful brand extensions in the FMCG
industry
.” 2010. Masters Thesis, University of Pretoria. Accessed March 07, 2021.
http://upetd.up.ac.za/thesis/available/etd-04012010-113445/.
MLA Handbook (7th Edition):
author], [No. “Factors of successful brand extensions in the FMCG
industry
.” 2010. Web. 07 Mar 2021.
Vancouver:
author] [. Factors of successful brand extensions in the FMCG
industry
. [Internet] [Masters thesis]. University of Pretoria; 2010. [cited 2021 Mar 07].
Available from: http://upetd.up.ac.za/thesis/available/etd-04012010-113445/.
Council of Science Editors:
author] [. Factors of successful brand extensions in the FMCG
industry
. [Masters Thesis]. University of Pretoria; 2010. Available from: http://upetd.up.ac.za/thesis/available/etd-04012010-113445/

Universiteit Utrecht
16.
Sprockel, Y.H.B.
The impact of Software Product Lines from a Product Management perspective.
Degree: 2013, Universiteit Utrecht
URL: http://dspace.library.uu.nl:8080/handle/1874/276057
► In this research, we follow a well validated and already used at numerous Product Software Companies (PSC) Competence model, the SPM Competence Model and Maturity…
(more)
▼ In this research, we follow a well validated and already used at numerous
Product Software Companies (PSC) Competence model, the SPM Competence Model and Maturity Matrix. This Competence model serves as the foundation of SPM for this research. Through an extensive literature study, we identified the key practices of SPL. These SPL-practices describe
product management activities that are performed in a SPL development environment. In this research we evaluated the identified SPL-practices through experts active in SPL development and structured them accordingly through implementation into the SPM maturity matrix, making it the SPLM (Software
Product Line Management) maturity matrix.
Advisors/Committee Members: Brinkkemper, S..
Subjects/Keywords: Software product lines; Software Product management; Product lines; Software Product Lines Maturity Matrix
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Sprockel, Y. H. B. (2013). The impact of Software Product Lines from a Product Management perspective. (Masters Thesis). Universiteit Utrecht. Retrieved from http://dspace.library.uu.nl:8080/handle/1874/276057
Chicago Manual of Style (16th Edition):
Sprockel, Y H B. “The impact of Software Product Lines from a Product Management perspective.” 2013. Masters Thesis, Universiteit Utrecht. Accessed March 07, 2021.
http://dspace.library.uu.nl:8080/handle/1874/276057.
MLA Handbook (7th Edition):
Sprockel, Y H B. “The impact of Software Product Lines from a Product Management perspective.” 2013. Web. 07 Mar 2021.
Vancouver:
Sprockel YHB. The impact of Software Product Lines from a Product Management perspective. [Internet] [Masters thesis]. Universiteit Utrecht; 2013. [cited 2021 Mar 07].
Available from: http://dspace.library.uu.nl:8080/handle/1874/276057.
Council of Science Editors:
Sprockel YHB. The impact of Software Product Lines from a Product Management perspective. [Masters Thesis]. Universiteit Utrecht; 2013. Available from: http://dspace.library.uu.nl:8080/handle/1874/276057

Rochester Institute of Technology
17.
Munoli, Nataraj.
3D Hybrid Model For New Product Development.
Degree: MS, Manufacturing and Mechanical Engineering Technology (CAST), 2017, Rochester Institute of Technology
URL: https://scholarworks.rit.edu/theses/9711
► Peter Thiel, in his book Zero to One, mentioned the importance of going from zero to one over one to infinity. The value of…
(more)
▼ Peter Thiel, in his book Zero to One, mentioned the importance of going from zero to one over one to infinity. The value of innovation and creating a unique
product will always hold a higher value than doing something that has already been done. The author explains how the businesses that are unique or have very few competitors tend to be more successful when compared to businesses that offer similar services or products as offered by numerous other businesses. To achieve this edge over the contemporaries, there is a growing need to introduce new products to the market by exploiting new and futuristic technology. This idea is profitable for the company only if the
product is introduced before any of its contemporaries, spending as less cost and resources possible and with the minimal risk factor. For most complex innovative products, the end goal is known but the form, process, and risks that will be encountered while achieving the end objective are unknown. It is important for a New
Product Development (NPD) model to have a distinction between fundamental objectives and means objectives, which will help design objectives and solutions. While developing complex and innovative products, the company without a proper structure of development will end up spending a lot of time, money, and resources on tasks that will not lead them to the end goal. This proposal addresses these problems and proposes a possible solution; a structured model that is based on ideas of Suh’s axiomatic design, Barry Boehm’s Spiral model and Robert Cooper’s Stage-Gate process. The proposed hybrid of these three processes is a model that accounts for customer attributes at each stage of its development and is structured and takes into consideration other aspects of innovative
product development, such as risk, scheduling, cost, performance, and regulatory concerns.
Advisors/Committee Members: Richard R. Share II.
Subjects/Keywords: New product development
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Munoli, N. (2017). 3D Hybrid Model For New Product Development. (Masters Thesis). Rochester Institute of Technology. Retrieved from https://scholarworks.rit.edu/theses/9711
Chicago Manual of Style (16th Edition):
Munoli, Nataraj. “3D Hybrid Model For New Product Development.” 2017. Masters Thesis, Rochester Institute of Technology. Accessed March 07, 2021.
https://scholarworks.rit.edu/theses/9711.
MLA Handbook (7th Edition):
Munoli, Nataraj. “3D Hybrid Model For New Product Development.” 2017. Web. 07 Mar 2021.
Vancouver:
Munoli N. 3D Hybrid Model For New Product Development. [Internet] [Masters thesis]. Rochester Institute of Technology; 2017. [cited 2021 Mar 07].
Available from: https://scholarworks.rit.edu/theses/9711.
Council of Science Editors:
Munoli N. 3D Hybrid Model For New Product Development. [Masters Thesis]. Rochester Institute of Technology; 2017. Available from: https://scholarworks.rit.edu/theses/9711

Penn State University
18.
Sung, Kiseok.
EFFECTS OF GRIP SPAN IN ONE-HANDED THUMB INTERACTION WITH A SMARTPHONE.
Degree: 2017, Penn State University
URL: https://submit-etda.libraries.psu.edu/catalog/9496kys5239
► The purpose of this study was to investigate whether different grip spans affected the touch performance of one-handed thumb interaction with a smartphone. Tapping time,…
(more)
▼ The purpose of this study was to investigate whether different grip spans affected the touch performance of one-handed thumb interaction with a smartphone. Tapping time, hit count, and thumb-tip displacement were measured while using three mock-ups of an iPhone 5S, 6, and 6 Plus, respectively. In the tapping task, four positions were tested: top-left, top-right, bottom-left, and bottom-right. The results showed that the hit count (F2,14=8.596, p=.004) and thumb-tip displacement (F2,14=11.348, p=.001) significantly decreased as the grip span increased. Thus, I concluded that there existed another problem beyond the limit of thumb length that caused a reachability issue when using a large smartphone. Thus, this should be considered in the user interface design of a large smartphone.
Advisors/Committee Members: Andris Freivalds, Thesis Advisor/Co-Advisor.
Subjects/Keywords: Product Design; Ergonomics
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
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APA (6th Edition):
Sung, K. (2017). EFFECTS OF GRIP SPAN IN ONE-HANDED THUMB INTERACTION WITH A SMARTPHONE. (Thesis). Penn State University. Retrieved from https://submit-etda.libraries.psu.edu/catalog/9496kys5239
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Sung, Kiseok. “EFFECTS OF GRIP SPAN IN ONE-HANDED THUMB INTERACTION WITH A SMARTPHONE.” 2017. Thesis, Penn State University. Accessed March 07, 2021.
https://submit-etda.libraries.psu.edu/catalog/9496kys5239.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Sung, Kiseok. “EFFECTS OF GRIP SPAN IN ONE-HANDED THUMB INTERACTION WITH A SMARTPHONE.” 2017. Web. 07 Mar 2021.
Vancouver:
Sung K. EFFECTS OF GRIP SPAN IN ONE-HANDED THUMB INTERACTION WITH A SMARTPHONE. [Internet] [Thesis]. Penn State University; 2017. [cited 2021 Mar 07].
Available from: https://submit-etda.libraries.psu.edu/catalog/9496kys5239.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Sung K. EFFECTS OF GRIP SPAN IN ONE-HANDED THUMB INTERACTION WITH A SMARTPHONE. [Thesis]. Penn State University; 2017. Available from: https://submit-etda.libraries.psu.edu/catalog/9496kys5239
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Newcastle
19.
Peyrovian, Banafsheh.
Relationship between new product development activities, product advantage, product newness and new product performance in independent new firms.
Degree: PhD, 2017, University of Newcastle
URL: http://hdl.handle.net/1959.13/1355229
► Research Doctorate - Doctor of Philosophy (PhD)
New-product development (NPD) is argued to be amongst the most significant sources of competitive advantage and capability for…
(more)
▼ Research Doctorate - Doctor of Philosophy (PhD)
New-product development (NPD) is argued to be amongst the most significant sources of competitive advantage and capability for firms, which leads to improved firm performance through the introduction of superior products (goods/services) to customers, relative to rivals in the market. An important driver for achieving innovation outcomes is argued to be the execution proficiency of innovation activities. However, there is a lack of scholarly understanding of how the execution proficiency of a comprehensive series of NPD activities might affect product advantage in the independent-new-firm context. Independent new firms play a significant role in the country’s economic development and growth. Independent new firms are firms that act independently of any association with an existing organisation, as well being eight years and younger from the end of the founding episode of the firm (i.e. the firm’s birthdate), which is marked by the first systematic sale of the new product. There are over 2 million SMEs in Australia, with nearly all new firms being independent new firms. The successful launch of first products has been shown to be crucially important to the survival of independent new firms, which suffer from a scarcity of resources. This scarcity is argued to have a significant impact on the execution proficiency of the NPD activities in independent new firms, which could affect not only the successful launch of the new product, but also the firm’s survival or failure. However, despite the number and economic importance of independent new firms, there has been a lack of research regarding investigation of NPD activities in this context. Therefore, this thesis seeks to address this gap in the literature and expand the understanding of the NPD process in the context of the independent new firms. To this end, drawing upon a critical review of the literature, a conceptual model was developed that featured six constructs requiring scholarly attention in the context of independent new firms: NPD activities execution, new-product performance (NPP) and product characteristics, which included product advantage, product newness to the firm and product newness to the customer. Lastly, environmental turbulence was posited to moderate the relationships in the conceptual model. This research adopted a positivist, quantitative research strategy that featured a cross-sectional research design. The sample population was independent new firms in Australia, which were no older than eight years since beginning first systematic sales of their new product. A reputable market-research firm was contracted to provide the sample. Participants completed an online survey, with 164 usable responses received. The hypotheses were tested using Partial Least Squares Structural Equation Modelling (PLS-SEM). The findings of this study revealed that the proficiency of NPD process activities by independent new firms has a significant and positive effect on product advantage, which in turn drives NPP.…
Advisors/Committee Members: University of Newcastle. Faculty of Business & Law, Newcastle Business School.
Subjects/Keywords: new product development (NPD); product advantage; product newness; new product performance (NPP); independent new firms
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Peyrovian, B. (2017). Relationship between new product development activities, product advantage, product newness and new product performance in independent new firms. (Doctoral Dissertation). University of Newcastle. Retrieved from http://hdl.handle.net/1959.13/1355229
Chicago Manual of Style (16th Edition):
Peyrovian, Banafsheh. “Relationship between new product development activities, product advantage, product newness and new product performance in independent new firms.” 2017. Doctoral Dissertation, University of Newcastle. Accessed March 07, 2021.
http://hdl.handle.net/1959.13/1355229.
MLA Handbook (7th Edition):
Peyrovian, Banafsheh. “Relationship between new product development activities, product advantage, product newness and new product performance in independent new firms.” 2017. Web. 07 Mar 2021.
Vancouver:
Peyrovian B. Relationship between new product development activities, product advantage, product newness and new product performance in independent new firms. [Internet] [Doctoral dissertation]. University of Newcastle; 2017. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/1959.13/1355229.
Council of Science Editors:
Peyrovian B. Relationship between new product development activities, product advantage, product newness and new product performance in independent new firms. [Doctoral Dissertation]. University of Newcastle; 2017. Available from: http://hdl.handle.net/1959.13/1355229

Vilnius University
20.
Vaitkus,
Andrius.
Naujo produkto įvedimo į rinką
modelis.
Degree: Master, 2009, Vilnius University
URL: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2006~D_20090908_193858-44922
;
► Kadangi įmonės atlieka naujo produkto įvedimą į rinką nesiremiant metodiškai pagrįsta, naujo produkto įvedimo į rinką matrica, naudoja tik atskirus privalomus tokios metodikos elementus, ir…
(more)
▼ Kadangi įmonės atlieka naujo produkto
įvedimą į rinką nesiremiant metodiškai pagrįsta, naujo produkto
įvedimo į rinką matrica, naudoja tik atskirus privalomus tokios
metodikos elementus, ir neturi tinkamų įvertinimo kriterijų naujo
produkto įvedimo sėkmei pamatuoti pasitvirtino rekomenduotina
naudoti darbo autoriaus pristatytą „Naujo produkto įvedimo į rinką
modelį, kuris pagelbės įmonių konkurencingumo
užtikrinimui.
The aim of the study is to formulate a model
that Lithuanian enterprises could use in practice getting a new
product entry into the market. The object of the study is the
enterprises which are selling water heaters established in Kaunas
city. The main argument of the study was that these enterprises do
not have clearly delineated, prepared after methodological concepts
new product entry to the market matrix, that the enterprises do not
possess proper assessment criteria for the new product entry to the
market success measurement. The author of the study has made a
theoretical analysis of the papers and presented the new product
entry to the market scientific approaches. It is estimated the new
product entry to the market models proposed by the number of
scientists in various papers and studies. The empirical research
was held in 2005-2006 study years. 10 enterprises took part into
the research. According to the research data and theory analysis
the author formulated a new product entry to the market model that
Lithuanian enterprises can use in their
practice.
Advisors/Committee Members: Gargasas, Audrius (Master's thesis supervisor).
Subjects/Keywords: New product
model
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Vaitkus,
Andrius. (2009). Naujo produkto įvedimo į rinką
modelis. (Masters Thesis). Vilnius University. Retrieved from http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2006~D_20090908_193858-44922 ;
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
Chicago Manual of Style (16th Edition):
Vaitkus,
Andrius. “Naujo produkto įvedimo į rinką
modelis.” 2009. Masters Thesis, Vilnius University. Accessed March 07, 2021.
http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2006~D_20090908_193858-44922 ;.
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
MLA Handbook (7th Edition):
Vaitkus,
Andrius. “Naujo produkto įvedimo į rinką
modelis.” 2009. Web. 07 Mar 2021.
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
Vancouver:
Vaitkus,
Andrius. Naujo produkto įvedimo į rinką
modelis. [Internet] [Masters thesis]. Vilnius University; 2009. [cited 2021 Mar 07].
Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2006~D_20090908_193858-44922 ;.
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
Council of Science Editors:
Vaitkus,
Andrius. Naujo produkto įvedimo į rinką
modelis. [Masters Thesis]. Vilnius University; 2009. Available from: http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2006~D_20090908_193858-44922 ;
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

University of Pretoria
21.
Byers, Michael.
The role of
personality traits and motivation in determining brand ambassador
performance in the alcoholic beverage industry.
Degree: Gordon Institute of Business
Science (GIBS), 2010, University of Pretoria
URL: http://hdl.handle.net/2263/23617
► The research explored the role of personality traits and motivation in determining Brand Ambassador (BA) performance. Fragmentation in the media and consumers who are more…
(more)
▼ The research explored the role of personality traits and
motivation in determining Brand Ambassador (BA) performance.
Fragmentation in the media and consumers who are more aware of
clever marketing, are turning to the more credible messages and
advice on products or services spread by BA’s within their circle
of friends, before making purchasing decisions. Marketers seeking
to recruit high potential BA’s need to know what personality traits
are required for a BA to be successful. By implication a BA is type
of sales representative and using the sales literature as the
platform, successful sales representatives require all Big Five
personality traits of Extraversion, Agreeableness,
Conscientiousness, Neuroticism and Openness to Experience as well
as Motivation.The NEO-FFI questionnaire was used to measure the Big
Five personality traits, and was adapted to include a measure of
Motivation. The questionnaire was completed by 120 BA’s from the
South African Breweries (SAB) Egoli region, who had a performance
record. T-tests, multiple regression and correlation were the
statistical techniques employed to test the relationships between
personality traits, motivation and BA performance.The outcome was
that Conscientiousness was the only personality trait found tobe
statistically significant. The results suggest that the BA rankings
supplied by SAB were flawed. The reliability measures suggest that
the NEO-FFI questionnaire needs to be adapted before being
implemented in South Africa and a rating scale is a better
indicator of performance proxy than ranking scale.
Advisors/Committee Members: Ms N Kleyn (advisor).
Subjects/Keywords: UCTD; Product
management
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Byers, M. (2010). The role of
personality traits and motivation in determining brand ambassador
performance in the alcoholic beverage industry. (Masters Thesis). University of Pretoria. Retrieved from http://hdl.handle.net/2263/23617
Chicago Manual of Style (16th Edition):
Byers, Michael. “The role of
personality traits and motivation in determining brand ambassador
performance in the alcoholic beverage industry.” 2010. Masters Thesis, University of Pretoria. Accessed March 07, 2021.
http://hdl.handle.net/2263/23617.
MLA Handbook (7th Edition):
Byers, Michael. “The role of
personality traits and motivation in determining brand ambassador
performance in the alcoholic beverage industry.” 2010. Web. 07 Mar 2021.
Vancouver:
Byers M. The role of
personality traits and motivation in determining brand ambassador
performance in the alcoholic beverage industry. [Internet] [Masters thesis]. University of Pretoria; 2010. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/2263/23617.
Council of Science Editors:
Byers M. The role of
personality traits and motivation in determining brand ambassador
performance in the alcoholic beverage industry. [Masters Thesis]. University of Pretoria; 2010. Available from: http://hdl.handle.net/2263/23617

Queensland University of Technology
22.
Catchpoole, Jesani Mitsuko.
Developing and evaluating approaches for utilising injury data to support product safety initiatives.
Degree: 2015, Queensland University of Technology
URL: https://eprints.qut.edu.au/82805/
► With increasing concern about consumer product-related injuries in Australia, product safety regulators need evidence-based research to understand risks and patterns to inform their decision making.…
(more)
▼ With increasing concern about consumer product-related injuries in Australia, product safety regulators need evidence-based research to understand risks and patterns to inform their decision making. This study analysed paediatric injury data to identify and quantify product-related injuries in children to inform product safety prioritisation. This study provides information on novel techniques for interrogating health data to identify trends and patterns in product-related injuries to inform strategic directions in this growing area of concern.
Subjects/Keywords: Injury data; Injury Surveillance; Product Causality; Product involvement fcator; Product-related injury; Product Safety; Prioritisation
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Catchpoole, J. M. (2015). Developing and evaluating approaches for utilising injury data to support product safety initiatives. (Thesis). Queensland University of Technology. Retrieved from https://eprints.qut.edu.au/82805/
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Catchpoole, Jesani Mitsuko. “Developing and evaluating approaches for utilising injury data to support product safety initiatives.” 2015. Thesis, Queensland University of Technology. Accessed March 07, 2021.
https://eprints.qut.edu.au/82805/.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Catchpoole, Jesani Mitsuko. “Developing and evaluating approaches for utilising injury data to support product safety initiatives.” 2015. Web. 07 Mar 2021.
Vancouver:
Catchpoole JM. Developing and evaluating approaches for utilising injury data to support product safety initiatives. [Internet] [Thesis]. Queensland University of Technology; 2015. [cited 2021 Mar 07].
Available from: https://eprints.qut.edu.au/82805/.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Catchpoole JM. Developing and evaluating approaches for utilising injury data to support product safety initiatives. [Thesis]. Queensland University of Technology; 2015. Available from: https://eprints.qut.edu.au/82805/
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Exeter
23.
Fox, Trevor Jonathan.
Questioning the social desirability of product liability claims.
Degree: PhD, 2015, University of Exeter
URL: http://hdl.handle.net/10871/18742
► This thesis seeks to answer the primary question as to whether Product Liability Claims are socially desirable by reference to three Product Liability case studies…
(more)
▼ This thesis seeks to answer the primary question as to whether Product Liability Claims are socially desirable by reference to three Product Liability case studies and a survey of 132 archived Product Liability claims. These constitute a representative random sample of Product Liability cases handled by the Author’s Legal Practice. This practice has provided a window through which serious failings are identified in (i) the strict liability based Product Liability Directive; (ii) tort itself as a mechanism for compensating injured persons; and (iii) the procedural infrastructure in which claims are made, as recently reformed in accordance with Lord Justice Jackson’s recommendations. This thesis tests Product Liability claims against the objectives of tort: deterrence; corrective justice; retribution and vindication; distributive justice and compensation. It is found that Product Liability claims fail to meet the defined standard of social desirability. There is nothing special about products to necessitate or justify a bespoke system of liability. Product Liability claims for damages represent in microcosm the broader picture of personal injury claims as a whole. This thesis highlights the failings of a system which relies heavily on gambling upon outcomes; perpetuates a ‘have a go’ culture; rewards the lucky few; builds in an unacceptable element of moral hazard and tolerates and generates the costs of a high volume of claims which serve no practical or legal purpose. It is concluded that 1. The Product Liability Directive was introduced as an emotive response to the Thalidomide tragedy but it would fail to provide a remedy in a similar disaster. Instead it treats sufferers of minor mishaps as victims and contributes to a litigation industry that inculcates in society a false and unnecessary sense of entitlement. 2. The Product Liability Directive should be repealed as a flawed and misconceived piece of legislation that fails to achieve its key goal of protecting consumers and harmonising the law. 3. Support is found in this practical research for much of what Atiyah advocated in his seminal work The Damages Lottery. The possibility of an all-embracing no-fault liability system should be reconsidered subject to strict controls, including thresholds, to ensure that it compensates and rehabilitates only those with genuine needs. 4. A first party insurance market would have to develop to fill the gaps.
Subjects/Keywords: 346.03; Product Liability
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Fox, T. J. (2015). Questioning the social desirability of product liability claims. (Doctoral Dissertation). University of Exeter. Retrieved from http://hdl.handle.net/10871/18742
Chicago Manual of Style (16th Edition):
Fox, Trevor Jonathan. “Questioning the social desirability of product liability claims.” 2015. Doctoral Dissertation, University of Exeter. Accessed March 07, 2021.
http://hdl.handle.net/10871/18742.
MLA Handbook (7th Edition):
Fox, Trevor Jonathan. “Questioning the social desirability of product liability claims.” 2015. Web. 07 Mar 2021.
Vancouver:
Fox TJ. Questioning the social desirability of product liability claims. [Internet] [Doctoral dissertation]. University of Exeter; 2015. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/10871/18742.
Council of Science Editors:
Fox TJ. Questioning the social desirability of product liability claims. [Doctoral Dissertation]. University of Exeter; 2015. Available from: http://hdl.handle.net/10871/18742
24.
Matikainen, Juha.
Using product placement in movies as a promoting channel.
Degree: 2011, HAAGA-HELIA ammattikorkeakoulu
URL: http://www.theseus.fi/handle/10024/31158
► This research based thesis analyses the possible ways of creating a successful product placement in a movie, what type of risks are involved in product…
(more)
▼ This research based thesis analyses the possible ways of creating a successful
product placement in a movie, what type of risks are involved in
product placements in movies and how these
product placements affect the viewer’s image of the movie as well as the company whose
product is placed.
The main task in this analysis is to find out how
product placements are made at the moment and what the similarities are in the way they are made. This includes the use of existing movies with various amounts of
product placements as well as movie review sites and use of websites that discuss these
product placements or show the
product placements.
The objective is to create simple ethical guidelines to follow when making
product placements. The other objective is to define a successful
product placement, which creates the most benefit to the company whose
product is placed.
The analysis is made by using the information available on the
subject on websites as well as case studies from a book concentrating on the
subject. This is due to the fact that there is only one book that concentrates only on the phenomena of
product placement in movies. This way of advertising is evolving continuously and has become a routine in Hollywood movies.
Advisors/Committee Members: HAAGA-HELIA ammattikorkeakoulu.
Subjects/Keywords: product placement; movies
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Matikainen, J. (2011). Using product placement in movies as a promoting channel. (Thesis). HAAGA-HELIA ammattikorkeakoulu. Retrieved from http://www.theseus.fi/handle/10024/31158
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Matikainen, Juha. “Using product placement in movies as a promoting channel.” 2011. Thesis, HAAGA-HELIA ammattikorkeakoulu. Accessed March 07, 2021.
http://www.theseus.fi/handle/10024/31158.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Matikainen, Juha. “Using product placement in movies as a promoting channel.” 2011. Web. 07 Mar 2021.
Vancouver:
Matikainen J. Using product placement in movies as a promoting channel. [Internet] [Thesis]. HAAGA-HELIA ammattikorkeakoulu; 2011. [cited 2021 Mar 07].
Available from: http://www.theseus.fi/handle/10024/31158.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Matikainen J. Using product placement in movies as a promoting channel. [Thesis]. HAAGA-HELIA ammattikorkeakoulu; 2011. Available from: http://www.theseus.fi/handle/10024/31158
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Virginia Tech
25.
Orfi, Nihal Mohamed Sherif.
Harnessing Product Complexity: An Integrative Approach.
Degree: PhD, Industrial and Systems Engineering, 2011, Virginia Tech
URL: http://hdl.handle.net/10919/77292
► In today's market, companies are faced with pressure to increase variety in product offerings. While increasing variety can help increase market share and sales growth,…
(more)
▼ In today's market, companies are faced with pressure to increase variety in
product offerings. While increasing variety can help increase market share and sales growth, the costs of doing so can be significant. Ultimately, variety causes complexity in products and processes to soar, which negatively impacts
product development, quality, production scheduling, efficiency and more.
Product variety is just one common cause of
product complexity, a topic that several researchers have tackled with several sources of
product complexity now identified. However, even with such progress,
product complexity continues to be a theoretical concept, making it difficult for companies to fully implement advances and fully manage
product complexity.
More and more companies are relying on
product family design to handle
product variety. Broadly, a
product family can be defined as a group of products sharing common elements. The advantages for companies using
product family strategies can be significant: they enable efficient derivation of
product variants, reduce inventory and handling costs, as well as setup and retooling time. The design challenge however, is to select the
product platform to generate a variety of products with minimum deviation from individual requirements. Accordingly, the structure of
product families makes designing and evaluating them a challenging process. In order to fully embrace the relationships between variety,
product complexity, and
product families an understanding of
product complexity causes and impacts is essential.
This research begins by introducing four main dimensions of
product complexity within the context of a generalized definition.
Product complexity indicators suitable in
product design, development and production are derived. By establishing measurements for the identified indicators and using clustering techniques, a complexity evaluation approach for
product family designs is also developed in this research. The evaluation approach is also applied on a component basis, to identify Critical Components that are main sources and contributors of complexity within
product families. By standardizing identified Critical Components,
product complexity levels and associated costs can be managed. A case application of three
product families from a tire manufacturing company is used to verify that this research approach is suitable for evaluating and managing
product complexity in
product families.
Advisors/Committee Members: Terpenny, Janis P. (committeechair), Koelling, C. Patrick (committee member), Triantis, Konstantinos P. (committee member), Sahin-Sariisik, Asli (committeecochair).
Subjects/Keywords: Product Variety Management; Grey Clustering; Non-assembled Products; Product Platform; Product Family; Product Complexity
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Orfi, N. M. S. (2011). Harnessing Product Complexity: An Integrative Approach. (Doctoral Dissertation). Virginia Tech. Retrieved from http://hdl.handle.net/10919/77292
Chicago Manual of Style (16th Edition):
Orfi, Nihal Mohamed Sherif. “Harnessing Product Complexity: An Integrative Approach.” 2011. Doctoral Dissertation, Virginia Tech. Accessed March 07, 2021.
http://hdl.handle.net/10919/77292.
MLA Handbook (7th Edition):
Orfi, Nihal Mohamed Sherif. “Harnessing Product Complexity: An Integrative Approach.” 2011. Web. 07 Mar 2021.
Vancouver:
Orfi NMS. Harnessing Product Complexity: An Integrative Approach. [Internet] [Doctoral dissertation]. Virginia Tech; 2011. [cited 2021 Mar 07].
Available from: http://hdl.handle.net/10919/77292.
Council of Science Editors:
Orfi NMS. Harnessing Product Complexity: An Integrative Approach. [Doctoral Dissertation]. Virginia Tech; 2011. Available from: http://hdl.handle.net/10919/77292

University of Southern California
26.
Kwon, Ohjin.
Essays on product trade-ins: Implications for consumer
demand and retailer behavior.
Degree: PhD, Business Administration, 2012, University of Southern California
URL: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/313509/rec/2475
► My dissertation research examines implications of product trade-ins for consumer demand and retailer pricing behavior. Although product trade-ins are very prevalent in many durable goods…
(more)
▼ My dissertation research examines implications of
product trade-ins for consumer demand and retailer pricing
behavior. Although
product trade-ins are very prevalent in many
durable goods markets, such as golf clubs, home appliances, and
automobiles, there has been relatively little academic research
examining this phenomenon. I examine how information provided by
consumers' previous purchases can be leveraged to predict their
future choices and its implications for retailer pricing
decisions.; In the first chapter, I propose a spatial
autoregressive multinomial probit model in which the preferences
and marketing mix responsiveness of different consumers depend upon
their relative proximity to each other. Unlike previous
applications of spatial models in marketing that have focused on
the impact of geographical proximity between consumers, I develop a
contiguity metric which accounts for the similarity between
consumer's previous purchases. I demonstrate that information about
a consumer's previous purchase can be harnessed to predict the
choices of other consumers for other products as well as simply to
improve choice predictions of the same consumer for the same
product, known in the marketing literature as structural state
dependence.; I estimate the proposed model using transaction data
for new car purchases in the midsize sedan market. The proposed
model outperforms the commonly used random coefficient probit model
as well as other spatial models that are based solely on the
geographic closeness between consumers or that only incorporate
preference or response correlation individually, but not together.
I show the spatial correlations in one market may be used to yield
more accurate predictions of consumer demand in other markets. I
also show that ignoring spatial correlation based on previous
vehicle similarity is found to underestimate the elasticity
differences between brand-loyal consumers and switchers.; Building
on this idea, in the second chapter, I investigate how the
information provided by the trade-in decisions of a consumer
impacts the new car pricing decisions of a retailer. First, I
develop a theoretical model of the phenomenon, and use it to derive
the optimal new car prices with and without trade-in information.
Second, I test the predictions of my theoretical model by
estimating a hedonic regression model of new car prices obtained
from transaction data in the midsize sedan market. Finally, I
develop and estimate a structural choice model and conduct a series
of counterfactual analysis to quantify the benefit of trade-in
information to the dealer.; The unique equilibrium solution of my
theoretical model suggests that retailers charge a premium on new
car when consumers trade in their used cars and that the premiums
are even higher if the traded in vehicle is more similar to the new
one. My empirical analysis supports my theory by showing that
consumers who traded-in a used vehicle paid a higher price for the
same new car than those who did not. Further, those consumers who
traded in used cars…
Advisors/Committee Members: Siddarth, Sivaramakrishnan (Committee Chair), Dukes, Anthony J. (Committee Member), Luo, Lan (Committee Member), Hsiao, Cheng (Committee Member).
Subjects/Keywords: Product trade-ins
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Kwon, O. (2012). Essays on product trade-ins: Implications for consumer
demand and retailer behavior. (Doctoral Dissertation). University of Southern California. Retrieved from http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/313509/rec/2475
Chicago Manual of Style (16th Edition):
Kwon, Ohjin. “Essays on product trade-ins: Implications for consumer
demand and retailer behavior.” 2012. Doctoral Dissertation, University of Southern California. Accessed March 07, 2021.
http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/313509/rec/2475.
MLA Handbook (7th Edition):
Kwon, Ohjin. “Essays on product trade-ins: Implications for consumer
demand and retailer behavior.” 2012. Web. 07 Mar 2021.
Vancouver:
Kwon O. Essays on product trade-ins: Implications for consumer
demand and retailer behavior. [Internet] [Doctoral dissertation]. University of Southern California; 2012. [cited 2021 Mar 07].
Available from: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/313509/rec/2475.
Council of Science Editors:
Kwon O. Essays on product trade-ins: Implications for consumer
demand and retailer behavior. [Doctoral Dissertation]. University of Southern California; 2012. Available from: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll127/id/313509/rec/2475

KTH
27.
LINDBLAD, CAROLINE.
How modular complex product systems constrain product development efforts : A case study of pavers.
Degree: Industrial Management, 2016, KTH
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190200
► This study investigates product development of complex products in a modular environment at the paver manufacturer Dynapac. It is determined how the complexity of…
(more)
▼ This study investigates product development of complex products in a modular environment at the paver manufacturer Dynapac. It is determined how the complexity of a modular product constrains product development.Product development in a modular enviornment is a popular research topic in previous literature. However there is limited literature regarding in what ways the complexity of a modular product constrains product development in form of new product variants demanded by the market. A more comprehensive research within this field is interesting for manufacturing companies producing complex products in a modular environment since it could ease and optimize their product development processes. An efficient product development process is crucial to stay competitive and to be able to serve the market rapidly with qualitative and desired products, which increases the importance of this study.With the aim to address the limitations of the existing literature on product development based from modular complex product systems a case study was conducted. The constraints of developing a new paver model demanded by the market caused by the complexity of the paver design were identified.The findings of the research have both theoretical and managerial implications. The theoretical contribution consists mainly of the identification of a new type of overall constraints in modular complex product systems which I call ‖architectural functional constraints‖. These constraints cause an unexpected chain reaction of affected modules in the product system when a change to one module is made, even if the change ostensibly only should affect the module in question. The results show that the effects of this type of constraints is a constraining factor on product development of new product variants in a modular environment. The effects of the architectural functional constraints constrain product development since they trigger time consuming activities in order to avoid a dysfunctional product, or a product that has a high level of commonality with other product offerings. Further the effects oppose a rapid and cost-efficient product development which is regarded to be two of the main benefits with modularity.The managerial implications include a decision process for new product development projects that can be used when architectural functional constraints are found in a product in order to ensure an economic sustainable development of new product variants. Hence managers can use the decision process as a tool to both make and communicate current and future decisions in a structured way.The study is a starting point for further studies investigating how the complexity of modular products might constrain product development efforts. It is expected that the results of the study can be used by other manufacturing companies operating in a similar context, producing complex product systems in a modular environment.
Subjects/Keywords: Modularity; Modular Product Platforms; Complex Product Systems; Product Development
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
LINDBLAD, C. (2016). How modular complex product systems constrain product development efforts : A case study of pavers. (Thesis). KTH. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190200
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
LINDBLAD, CAROLINE. “How modular complex product systems constrain product development efforts : A case study of pavers.” 2016. Thesis, KTH. Accessed March 07, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190200.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
LINDBLAD, CAROLINE. “How modular complex product systems constrain product development efforts : A case study of pavers.” 2016. Web. 07 Mar 2021.
Vancouver:
LINDBLAD C. How modular complex product systems constrain product development efforts : A case study of pavers. [Internet] [Thesis]. KTH; 2016. [cited 2021 Mar 07].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190200.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
LINDBLAD C. How modular complex product systems constrain product development efforts : A case study of pavers. [Thesis]. KTH; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-190200
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Hong Kong University of Science and Technology
28.
Kuo, Wai Keung ISD.
I-Square technology an image anti-counterfeiting solution.
Degree: 2018, Hong Kong University of Science and Technology
URL: http://repository.ust.hk/ir/Record/1783.1-96004
;
http://repository.ust.hk/ir/bitstream/1783.1-96004/1/th_redirect.html
► We noted the severity of counterfeiting problems all around the globe, especially in China. Counterfeit products affect company images, weaken the willingness of foreign brands…
(more)
▼ We noted the severity of counterfeiting problems all around the globe, especially in China. Counterfeit products affect company images, weaken the willingness of foreign brands to enter the local market, destroy local dwellers’ confidence in products and continuously jeopardize the country’s economy. I-Square provides anti-counterfeiting and verification solution to branded products so that consumers can verify genuine products easily and the solution can be adapted to a variety of products at the market. I-Square has an exclusive license to adopt HKUST’s patented (US patent: US8948445, China Invention patent: CN103383738A) technology “Two-dimensional bar code embedded visual information”. This technology can embed a two-dimensional bar code with a refined image and can combine a verification label and a brand image with the product package. The anti-counterfeiting label in I-Square’s image anti-counterfeiting solution cannot be copied or transferred, and reuse of packaging can also be prevented. I-Square provide the anti-counterfeiting and verification solution with the implementation of cloud technology. The system can also effectively trace and identify counterfeit products. I-Square’s solution is low cost, and it provides a handy way of product verification and can be adapted to a variety of products in the market. The system can also provide branded products with add-on service like CRM, data analysis etc. I-Square aims at eradicating counterfeit problems for the world. Our first step is to solve the problem in China. We need to boost local dwellers’ confidence in domestic products, and at the same time improve enterprises’ image and spice up China’s economy.
Subjects/Keywords: Product coding equipment industry
; Marketing
; Product coding
; Product counterfeiting
; Management
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Kuo, W. K. I. (2018). I-Square technology an image anti-counterfeiting solution. (Thesis). Hong Kong University of Science and Technology. Retrieved from http://repository.ust.hk/ir/Record/1783.1-96004 ; http://repository.ust.hk/ir/bitstream/1783.1-96004/1/th_redirect.html
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Kuo, Wai Keung ISD. “I-Square technology an image anti-counterfeiting solution.” 2018. Thesis, Hong Kong University of Science and Technology. Accessed March 07, 2021.
http://repository.ust.hk/ir/Record/1783.1-96004 ; http://repository.ust.hk/ir/bitstream/1783.1-96004/1/th_redirect.html.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Kuo, Wai Keung ISD. “I-Square technology an image anti-counterfeiting solution.” 2018. Web. 07 Mar 2021.
Vancouver:
Kuo WKI. I-Square technology an image anti-counterfeiting solution. [Internet] [Thesis]. Hong Kong University of Science and Technology; 2018. [cited 2021 Mar 07].
Available from: http://repository.ust.hk/ir/Record/1783.1-96004 ; http://repository.ust.hk/ir/bitstream/1783.1-96004/1/th_redirect.html.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Kuo WKI. I-Square technology an image anti-counterfeiting solution. [Thesis]. Hong Kong University of Science and Technology; 2018. Available from: http://repository.ust.hk/ir/Record/1783.1-96004 ; http://repository.ust.hk/ir/bitstream/1783.1-96004/1/th_redirect.html
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Indian Institute of Science
29.
Kalyandurg, Niranjan.
Understanding Global Team Effectiveness In The Context Of Product Development.
Degree: PhD, Faculty of Engineering, 2013, Indian Institute of Science
URL: http://etd.iisc.ac.in/handle/2005/2023
► Today's global economy requires many organizations to co-ordinate work across a variety of intra and inter-organizational boundaries (Armstrong & Cole, 1995; Lipnack & Stamps, 1997).…
(more)
▼ Today's global economy requires many organizations to co-ordinate work across a variety of intra and inter-organizational boundaries (Armstrong & Cole, 1995; Lipnack & Stamps, 1997). Global competition, re-engineered
product life cycles, mass customization, and the increased need to respond quickly to customer needs are just some of the more pronounced trends currently driving organizational change (Grenier & Metes, 1995; Miles & Snow, 1986; Miles & Snow, 1992). An organizations growth and profitability is largely due to the strategies of globalization. Firms developing products with global applications must build competencies to connect and leverage knowledge on a worldwide basis (Bartlett and Ghoshal, 1998). In several industries
product development is a crucial ingredient and therefore factors such as cost of development, cycle time and increased productivity are key drivers for market share and profitability.
Product development is an expensive process particularly in the engineering and technology intensive segments. Technological advances have enabled many companies to assemble teams of employees from across the country or around the world into global teams to solve complex organizational problems (Lipnack and Stamps, 1997). Such teams are sometimes temporary, culturally diverse, geographically dispersed, and electronically communicating collections of individuals (Kristof, Brown, Sims, and Smith, 1995). These teams allow organizations to increase efficiency and effectiveness by tapping the knowledge, skills, and expertise of employees around the globe, increasing opportunities for information or knowledge exchange through expanded social networks (Wellman 1996). A large amount of investment is spent in human resources and hence ways to optimize the spending by leveraging global resources, directly helps the bottom line (Govindarajan & Gupta 2001). Models that could be used to understand better team development and effectiveness have been limited to those based on the traditional colocated group perspective. Theory development and empirical research are needed to help managers better understand and respond to the challenges that global teams face (Furst, Blackburn & Rosen, 1999). A literature review conducted found though team effectiveness has been fairly well researched the extension of the topic and as applied to global teams remains a gap.
This study attempts to understand team effectiveness and its relevance when applied to a global team in a
product development environment. The study involves developing a suitable model and understanding the causal relationships between the identified factors and explains the model based on the findings.
Review of Literature
The study reviewed a vast amount of literature relating to teams and small workgroups and summarized findings under; Team Definition, Team Types and Nature, Team Composition, Task Design, Team Development, Team Processes, Organizational Context and Global Teams. The literary review suggests that though research is steadily increasing, empirical…
Advisors/Committee Members: Akhilesh, K B (advisor).
Subjects/Keywords: New Product Development; Product Management; Global Product Development; Product Development - Global Team Effectiveness; Global Team Effectiveness Model; Product Development Effectiveness; Management
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Kalyandurg, N. (2013). Understanding Global Team Effectiveness In The Context Of Product Development. (Doctoral Dissertation). Indian Institute of Science. Retrieved from http://etd.iisc.ac.in/handle/2005/2023
Chicago Manual of Style (16th Edition):
Kalyandurg, Niranjan. “Understanding Global Team Effectiveness In The Context Of Product Development.” 2013. Doctoral Dissertation, Indian Institute of Science. Accessed March 07, 2021.
http://etd.iisc.ac.in/handle/2005/2023.
MLA Handbook (7th Edition):
Kalyandurg, Niranjan. “Understanding Global Team Effectiveness In The Context Of Product Development.” 2013. Web. 07 Mar 2021.
Vancouver:
Kalyandurg N. Understanding Global Team Effectiveness In The Context Of Product Development. [Internet] [Doctoral dissertation]. Indian Institute of Science; 2013. [cited 2021 Mar 07].
Available from: http://etd.iisc.ac.in/handle/2005/2023.
Council of Science Editors:
Kalyandurg N. Understanding Global Team Effectiveness In The Context Of Product Development. [Doctoral Dissertation]. Indian Institute of Science; 2013. Available from: http://etd.iisc.ac.in/handle/2005/2023

Indian Institute of Science
30.
Onkar, Prasad S.
Development of 2D and 3D Sketching Environment to Support Early Phases of Design.
Degree: PhD, Faculty of Engineering, 2018, Indian Institute of Science
URL: http://etd.iisc.ac.in/handle/2005/3362
► The traditional pen-paper sketching is extensively used in the early stages of product design as it supports creative exploration of product concepts and provides a…
(more)
▼ The traditional pen-paper sketching is extensively used in the early stages of
product design as it supports creative exploration of
product concepts and provides a fluidic mode for the expression of ideas. The Computer Aided Design (CAD) models support the later stages of design and
manufacturing process. Faithful conversion of the designer’s ideas from concept sketches to the CAD models is a skill intensive and time consuming exercise which reduces the overall
productivity of the organization. Providing computer based support can help the designer, in several ways, by reducing demand on the skill and allow focusing more on creative exploration of the concepts. Towards that, the thesis presents methodologies to understand the
product concept sketches, support cognitive activities like perceiving the composition and behaviour, and create and interact with the sketches, directly in 3D.
To begin with, traditional 2D sketches of
product concepts are studied mainly to explores the psychological (cognitive) and physiological (musculoskeletal) activities of the designer in the context of the
product being designed. A sketching application is created for capturing the sketches created using a tablet in digitized form. The captured data is analyzed based on the
identified parameters. A grouping methodology is devised to group the stroke based on the
observations which are akin to Gestalt laws of perceptual organization. This functional grouping or segmentation is used to identify the mental model of the
product concept and the design rationale behind it.
In concept sketches, annotations carry information like behaviour, functionality and usage. These wishful declarations need to be verified through simulation! To simulate the behavior of the components identified by the functional segmentation method, a kinematic model is defined where the designers interactively describe the constituents like joints, fixed links, inputs, etc. The
interactive simulation changes the underlying kinematic model and makes the sketches to move to show the behavior. This system also provides methods to verify boundary constraints and allows creating patterns.
Traditional 2D sketching suffers from several deficiencies. To overcome these, a novel direct 3D sketching methodology is proposed with stereo vision and haptic feedback. Different types of strokes creations like curves, strips and sweep surfaces, directly in 3D space, are demonstrated.
Further, to provide control over stroke creation process, visual and haptic feedbacks are studied. Haptic rendering schemes for stroke generation are explored based on mechanics of sketching.
Using the curve generation methods, surface generation schemes are devised. Mainly two types of schemes are explored (a) sweep surface and (b) Hatching surfaces. To support constrained concept exploration, two types of haptic constraints are modeled and their application is demonstrated in constraining a sketch within a boundary and outside a boundary. Motion constraints are implemented by simulating the behaviour of…
Advisors/Committee Members: Sen, Dibakar (advisor).
Subjects/Keywords: Product Design; Product Concept Sketches; Product Sketching; Product Conceptual Design; Product Development; 3D Product Sketching; 2D Product Sketching; Sketches - Behavior Simulation; Sketch based Colloboration; Product Sketching - Computer Aided Design; Collobarative Conceptual Design; Product Sketch Understanding; Conceptual Design; Conceptual Design; Computer Aided Product Concept Sketching; Manufacturing Engineering
Record Details
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Onkar, P. S. (2018). Development of 2D and 3D Sketching Environment to Support Early Phases of Design. (Doctoral Dissertation). Indian Institute of Science. Retrieved from http://etd.iisc.ac.in/handle/2005/3362
Chicago Manual of Style (16th Edition):
Onkar, Prasad S. “Development of 2D and 3D Sketching Environment to Support Early Phases of Design.” 2018. Doctoral Dissertation, Indian Institute of Science. Accessed March 07, 2021.
http://etd.iisc.ac.in/handle/2005/3362.
MLA Handbook (7th Edition):
Onkar, Prasad S. “Development of 2D and 3D Sketching Environment to Support Early Phases of Design.” 2018. Web. 07 Mar 2021.
Vancouver:
Onkar PS. Development of 2D and 3D Sketching Environment to Support Early Phases of Design. [Internet] [Doctoral dissertation]. Indian Institute of Science; 2018. [cited 2021 Mar 07].
Available from: http://etd.iisc.ac.in/handle/2005/3362.
Council of Science Editors:
Onkar PS. Development of 2D and 3D Sketching Environment to Support Early Phases of Design. [Doctoral Dissertation]. Indian Institute of Science; 2018. Available from: http://etd.iisc.ac.in/handle/2005/3362
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