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You searched for subject:(Product Strategy). Showing records 1 – 30 of 219 total matches.

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Delft University of Technology

1. Van de Ven, F.A.H.J. Creating a sustainable brand and product strategy for Cau Tre, Saigon (Vietnam):.

Degree: 2011, Delft University of Technology

 This MSc. thesis is about the creation of a sustainable brand and product strategy for Vietnamese food and tea processing company, Cau Tre. During an… (more)

Subjects/Keywords: product strategy; sustainability; SPIN; tea product

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APA (6th Edition):

Van de Ven, F. A. H. J. (2011). Creating a sustainable brand and product strategy for Cau Tre, Saigon (Vietnam):. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:cac3d280-73f5-432f-967d-9ca5733843ac

Chicago Manual of Style (16th Edition):

Van de Ven, F A H J. “Creating a sustainable brand and product strategy for Cau Tre, Saigon (Vietnam):.” 2011. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:cac3d280-73f5-432f-967d-9ca5733843ac.

MLA Handbook (7th Edition):

Van de Ven, F A H J. “Creating a sustainable brand and product strategy for Cau Tre, Saigon (Vietnam):.” 2011. Web. 20 Oct 2019.

Vancouver:

Van de Ven FAHJ. Creating a sustainable brand and product strategy for Cau Tre, Saigon (Vietnam):. [Internet] [Masters thesis]. Delft University of Technology; 2011. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:cac3d280-73f5-432f-967d-9ca5733843ac.

Council of Science Editors:

Van de Ven FAHJ. Creating a sustainable brand and product strategy for Cau Tre, Saigon (Vietnam):. [Masters Thesis]. Delft University of Technology; 2011. Available from: http://resolver.tudelft.nl/uuid:cac3d280-73f5-432f-967d-9ca5733843ac


University of South Africa

2. Du Toit, Ronald. Strategic marketing options .

Degree: 2011, University of South Africa

The aim of this research was to determine if strategic marketing options will grow the sales of finer grade vermiculite.

Subjects/Keywords: Vermiculite; Minerals industry; Marketing strategy; Product Strategy

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APA (6th Edition):

Du Toit, R. (2011). Strategic marketing options . (Doctoral Dissertation). University of South Africa. Retrieved from http://hdl.handle.net/10500/3978

Chicago Manual of Style (16th Edition):

Du Toit, Ronald. “Strategic marketing options .” 2011. Doctoral Dissertation, University of South Africa. Accessed October 20, 2019. http://hdl.handle.net/10500/3978.

MLA Handbook (7th Edition):

Du Toit, Ronald. “Strategic marketing options .” 2011. Web. 20 Oct 2019.

Vancouver:

Du Toit R. Strategic marketing options . [Internet] [Doctoral dissertation]. University of South Africa; 2011. [cited 2019 Oct 20]. Available from: http://hdl.handle.net/10500/3978.

Council of Science Editors:

Du Toit R. Strategic marketing options . [Doctoral Dissertation]. University of South Africa; 2011. Available from: http://hdl.handle.net/10500/3978


Delft University of Technology

3. Pillich, M.F.L.M. Big Things come in Small Packages: Developing a Launch Strategy for the World's Smallest Condensing Boiler:.

Degree: 2010, Delft University of Technology

 The Magic Boiler Company (henceforth TMBC) is a start-up company. Apart from trading on a small scale, it has a limited operating history. The company… (more)

Subjects/Keywords: condensing boiler; product launch; strategy

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APA (6th Edition):

Pillich, M. F. L. M. (2010). Big Things come in Small Packages: Developing a Launch Strategy for the World's Smallest Condensing Boiler:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:ca452bee-7a68-4bc6-b68a-26cbe16faafb

Chicago Manual of Style (16th Edition):

Pillich, M F L M. “Big Things come in Small Packages: Developing a Launch Strategy for the World's Smallest Condensing Boiler:.” 2010. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:ca452bee-7a68-4bc6-b68a-26cbe16faafb.

MLA Handbook (7th Edition):

Pillich, M F L M. “Big Things come in Small Packages: Developing a Launch Strategy for the World's Smallest Condensing Boiler:.” 2010. Web. 20 Oct 2019.

Vancouver:

Pillich MFLM. Big Things come in Small Packages: Developing a Launch Strategy for the World's Smallest Condensing Boiler:. [Internet] [Masters thesis]. Delft University of Technology; 2010. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:ca452bee-7a68-4bc6-b68a-26cbe16faafb.

Council of Science Editors:

Pillich MFLM. Big Things come in Small Packages: Developing a Launch Strategy for the World's Smallest Condensing Boiler:. [Masters Thesis]. Delft University of Technology; 2010. Available from: http://resolver.tudelft.nl/uuid:ca452bee-7a68-4bc6-b68a-26cbe16faafb


Delft University of Technology

4. Wang, C.H. Glamor in, Camp out! Product evaluation and marketing strategy for NoveFlex:.

Degree: 2014, Delft University of Technology

 This graduation thesis is carried out for NoveFlex, a new startup who creates products that adapt an emerging mobile lifestyle of the contemporary world. One… (more)

Subjects/Keywords: marketing strategy; product commercialization; branding

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APA (6th Edition):

Wang, C. H. (2014). Glamor in, Camp out! Product evaluation and marketing strategy for NoveFlex:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:5452e854-f15b-4e7a-97bb-e5da5705abd3

Chicago Manual of Style (16th Edition):

Wang, C H. “Glamor in, Camp out! Product evaluation and marketing strategy for NoveFlex:.” 2014. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:5452e854-f15b-4e7a-97bb-e5da5705abd3.

MLA Handbook (7th Edition):

Wang, C H. “Glamor in, Camp out! Product evaluation and marketing strategy for NoveFlex:.” 2014. Web. 20 Oct 2019.

Vancouver:

Wang CH. Glamor in, Camp out! Product evaluation and marketing strategy for NoveFlex:. [Internet] [Masters thesis]. Delft University of Technology; 2014. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:5452e854-f15b-4e7a-97bb-e5da5705abd3.

Council of Science Editors:

Wang CH. Glamor in, Camp out! Product evaluation and marketing strategy for NoveFlex:. [Masters Thesis]. Delft University of Technology; 2014. Available from: http://resolver.tudelft.nl/uuid:5452e854-f15b-4e7a-97bb-e5da5705abd3


Delft University of Technology

5. Romijn, P.A. Product Strategy Recommendations for an Efficient Light Manufacturer:.

Degree: 2011, Delft University of Technology

 This report is a summary of all the phases of the Graduation Project fulfilled by Pieter Romijn. The project was performed at the company Lemnis… (more)

Subjects/Keywords: sustainable; lighting; roadmap; product strategy

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APA (6th Edition):

Romijn, P. A. (2011). Product Strategy Recommendations for an Efficient Light Manufacturer:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:8ddf8741-45f0-46a6-a47d-61a81b955f7d

Chicago Manual of Style (16th Edition):

Romijn, P A. “Product Strategy Recommendations for an Efficient Light Manufacturer:.” 2011. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:8ddf8741-45f0-46a6-a47d-61a81b955f7d.

MLA Handbook (7th Edition):

Romijn, P A. “Product Strategy Recommendations for an Efficient Light Manufacturer:.” 2011. Web. 20 Oct 2019.

Vancouver:

Romijn PA. Product Strategy Recommendations for an Efficient Light Manufacturer:. [Internet] [Masters thesis]. Delft University of Technology; 2011. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:8ddf8741-45f0-46a6-a47d-61a81b955f7d.

Council of Science Editors:

Romijn PA. Product Strategy Recommendations for an Efficient Light Manufacturer:. [Masters Thesis]. Delft University of Technology; 2011. Available from: http://resolver.tudelft.nl/uuid:8ddf8741-45f0-46a6-a47d-61a81b955f7d


NSYSU

6. Wu, I-Chen. The Study of Traditional Bakeryâs Marketing Strategy âThe Case of Wu Chi Bakery.

Degree: Master, Business Management, 2011, NSYSU

 The research has investigated the traditional bakeryâs marketing strategy. In recent years, traditional bakery store has impacted by the introduce of western diet culture and… (more)

Subjects/Keywords: marketing strategy; product strategy; promotion strategy; channel strategy; price strategy; selective distribution

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APA (6th Edition):

Wu, I. (2011). The Study of Traditional Bakeryâs Marketing Strategy âThe Case of Wu Chi Bakery. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907111-200519

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wu, I-Chen. “The Study of Traditional Bakeryâs Marketing Strategy âThe Case of Wu Chi Bakery.” 2011. Thesis, NSYSU. Accessed October 20, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907111-200519.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wu, I-Chen. “The Study of Traditional Bakeryâs Marketing Strategy âThe Case of Wu Chi Bakery.” 2011. Web. 20 Oct 2019.

Vancouver:

Wu I. The Study of Traditional Bakeryâs Marketing Strategy âThe Case of Wu Chi Bakery. [Internet] [Thesis]. NSYSU; 2011. [cited 2019 Oct 20]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907111-200519.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wu I. The Study of Traditional Bakeryâs Marketing Strategy âThe Case of Wu Chi Bakery. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907111-200519

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

7. LEE, I-HSIU. The Impact of Marketing Strategies on Building Brand Equity-A Case of Nike.

Degree: Master, Business Management, 2014, NSYSU

 Abstract With the changing times . The " brand " is increasingly important issue to many enterprises. To establish a good "brand" can strengthen corporate… (more)

Subjects/Keywords: Brand Equity; Nike; Marketing Strategy; Product Strategy; Integrated Marketing Communications Strategy

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APA (6th Edition):

LEE, I. (2014). The Impact of Marketing Strategies on Building Brand Equity-A Case of Nike. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0610114-201052

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

LEE, I-HSIU. “The Impact of Marketing Strategies on Building Brand Equity-A Case of Nike.” 2014. Thesis, NSYSU. Accessed October 20, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0610114-201052.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

LEE, I-HSIU. “The Impact of Marketing Strategies on Building Brand Equity-A Case of Nike.” 2014. Web. 20 Oct 2019.

Vancouver:

LEE I. The Impact of Marketing Strategies on Building Brand Equity-A Case of Nike. [Internet] [Thesis]. NSYSU; 2014. [cited 2019 Oct 20]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0610114-201052.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

LEE I. The Impact of Marketing Strategies on Building Brand Equity-A Case of Nike. [Thesis]. NSYSU; 2014. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0610114-201052

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Nairobi

8. Mwenje, S. N. Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited .

Degree: 2011, University of Nairobi

 The banking industry has remained relatively constant over the past several decades; however liberalized domestic regulation, intensified internal competition, rapid innovations in new financial instrument,… (more)

Subjects/Keywords: Product Innovation As A Competitive Strategy

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APA (6th Edition):

Mwenje, S. N. (2011). Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited . (Thesis). University of Nairobi. Retrieved from http://hdl.handle.net/11295/96934

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Mwenje, S N. “Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited .” 2011. Thesis, University of Nairobi. Accessed October 20, 2019. http://hdl.handle.net/11295/96934.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Mwenje, S N. “Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited .” 2011. Web. 20 Oct 2019.

Vancouver:

Mwenje SN. Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited . [Internet] [Thesis]. University of Nairobi; 2011. [cited 2019 Oct 20]. Available from: http://hdl.handle.net/11295/96934.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mwenje SN. Product Innovation As A Competitive Strategy In Barclays Bank Of Kenya Limited . [Thesis]. University of Nairobi; 2011. Available from: http://hdl.handle.net/11295/96934

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Delft University of Technology

9. De Vries, J. Co-creation as a usable product innovation strategy:.

Degree: 2011, Delft University of Technology

 This thesis investigates how co-creation can be a suitable strategy for product development. It resulted in a product innovation strategy where co-creation is the core… (more)

Subjects/Keywords: co-creation; product innovation; strategy; co-operation

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APA (6th Edition):

De Vries, J. (2011). Co-creation as a usable product innovation strategy:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:a007d1db-15c9-4f4e-827a-33e214eb94a0

Chicago Manual of Style (16th Edition):

De Vries, J. “Co-creation as a usable product innovation strategy:.” 2011. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:a007d1db-15c9-4f4e-827a-33e214eb94a0.

MLA Handbook (7th Edition):

De Vries, J. “Co-creation as a usable product innovation strategy:.” 2011. Web. 20 Oct 2019.

Vancouver:

De Vries J. Co-creation as a usable product innovation strategy:. [Internet] [Masters thesis]. Delft University of Technology; 2011. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:a007d1db-15c9-4f4e-827a-33e214eb94a0.

Council of Science Editors:

De Vries J. Co-creation as a usable product innovation strategy:. [Masters Thesis]. Delft University of Technology; 2011. Available from: http://resolver.tudelft.nl/uuid:a007d1db-15c9-4f4e-827a-33e214eb94a0


Delft University of Technology

10. Chan, H.Y. Exploring the opportunities of the European air filtration market for 3M Filtrete:.

Degree: 2011, Delft University of Technology

 This thesis is a summary of all the results of the graduation project conducted at 3M Filtrete. 3M Filtrete, a brand by worldwide organization 3M,… (more)

Subjects/Keywords: air filters; product strategy; market overview

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APA (6th Edition):

Chan, H. Y. (2011). Exploring the opportunities of the European air filtration market for 3M Filtrete:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:2f543698-b871-48ab-beff-9f46d7765ec3

Chicago Manual of Style (16th Edition):

Chan, H Y. “Exploring the opportunities of the European air filtration market for 3M Filtrete:.” 2011. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:2f543698-b871-48ab-beff-9f46d7765ec3.

MLA Handbook (7th Edition):

Chan, H Y. “Exploring the opportunities of the European air filtration market for 3M Filtrete:.” 2011. Web. 20 Oct 2019.

Vancouver:

Chan HY. Exploring the opportunities of the European air filtration market for 3M Filtrete:. [Internet] [Masters thesis]. Delft University of Technology; 2011. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:2f543698-b871-48ab-beff-9f46d7765ec3.

Council of Science Editors:

Chan HY. Exploring the opportunities of the European air filtration market for 3M Filtrete:. [Masters Thesis]. Delft University of Technology; 2011. Available from: http://resolver.tudelft.nl/uuid:2f543698-b871-48ab-beff-9f46d7765ec3


Delft University of Technology

11. Poelhekke, D. Developing an introduction strategy for SimGas' domestic biogas plants that responds to the needs of potential customers and fits the local context of Gujarat, India:.

Degree: 2014, Delft University of Technology

 SimGas provides households in developing countries with clean and affordable energy and sanitation solutions that improve their lives and income positions. Their solution is domestic… (more)

Subjects/Keywords: Introduction Strategy; Strategic Product Design; Biogas; India

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APA (6th Edition):

Poelhekke, D. (2014). Developing an introduction strategy for SimGas' domestic biogas plants that responds to the needs of potential customers and fits the local context of Gujarat, India:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:b2fe7f64-a44a-4755-bb38-39c77426f419

Chicago Manual of Style (16th Edition):

Poelhekke, D. “Developing an introduction strategy for SimGas' domestic biogas plants that responds to the needs of potential customers and fits the local context of Gujarat, India:.” 2014. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:b2fe7f64-a44a-4755-bb38-39c77426f419.

MLA Handbook (7th Edition):

Poelhekke, D. “Developing an introduction strategy for SimGas' domestic biogas plants that responds to the needs of potential customers and fits the local context of Gujarat, India:.” 2014. Web. 20 Oct 2019.

Vancouver:

Poelhekke D. Developing an introduction strategy for SimGas' domestic biogas plants that responds to the needs of potential customers and fits the local context of Gujarat, India:. [Internet] [Masters thesis]. Delft University of Technology; 2014. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:b2fe7f64-a44a-4755-bb38-39c77426f419.

Council of Science Editors:

Poelhekke D. Developing an introduction strategy for SimGas' domestic biogas plants that responds to the needs of potential customers and fits the local context of Gujarat, India:. [Masters Thesis]. Delft University of Technology; 2014. Available from: http://resolver.tudelft.nl/uuid:b2fe7f64-a44a-4755-bb38-39c77426f419


University of Illinois – Urbana-Champaign

12. Liu, Xuefeng. Two essays on product positioning and social media.

Degree: PhD, 0079, 2015, University of Illinois – Urbana-Champaign

 This dissertation consists of two essays on product positioning and social media. In chapter 1, I study how firms should compete with existing products by… (more)

Subjects/Keywords: Marketing strategy; Product positioning; Social media

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APA (6th Edition):

Liu, X. (2015). Two essays on product positioning and social media. (Doctoral Dissertation). University of Illinois – Urbana-Champaign. Retrieved from http://hdl.handle.net/2142/73054

Chicago Manual of Style (16th Edition):

Liu, Xuefeng. “Two essays on product positioning and social media.” 2015. Doctoral Dissertation, University of Illinois – Urbana-Champaign. Accessed October 20, 2019. http://hdl.handle.net/2142/73054.

MLA Handbook (7th Edition):

Liu, Xuefeng. “Two essays on product positioning and social media.” 2015. Web. 20 Oct 2019.

Vancouver:

Liu X. Two essays on product positioning and social media. [Internet] [Doctoral dissertation]. University of Illinois – Urbana-Champaign; 2015. [cited 2019 Oct 20]. Available from: http://hdl.handle.net/2142/73054.

Council of Science Editors:

Liu X. Two essays on product positioning and social media. [Doctoral Dissertation]. University of Illinois – Urbana-Champaign; 2015. Available from: http://hdl.handle.net/2142/73054


Delft University of Technology

13. Sheu, M.Y. Internal Organisation for improving product launch in PSL:.

Degree: 2016, Delft University of Technology

 This graduation assignment aimed to improve product launch from within PSL through analyzing PSL’s innovation process and evaluating the existing structure. The research was conducted… (more)

Subjects/Keywords: New product innovation process; Product launch; organisational structure; strategy

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APA (6th Edition):

Sheu, M. Y. (2016). Internal Organisation for improving product launch in PSL:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:b7c0b0af-416e-47ea-9a3d-8407d7c545f1

Chicago Manual of Style (16th Edition):

Sheu, M Y. “Internal Organisation for improving product launch in PSL:.” 2016. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:b7c0b0af-416e-47ea-9a3d-8407d7c545f1.

MLA Handbook (7th Edition):

Sheu, M Y. “Internal Organisation for improving product launch in PSL:.” 2016. Web. 20 Oct 2019.

Vancouver:

Sheu MY. Internal Organisation for improving product launch in PSL:. [Internet] [Masters thesis]. Delft University of Technology; 2016. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:b7c0b0af-416e-47ea-9a3d-8407d7c545f1.

Council of Science Editors:

Sheu MY. Internal Organisation for improving product launch in PSL:. [Masters Thesis]. Delft University of Technology; 2016. Available from: http://resolver.tudelft.nl/uuid:b7c0b0af-416e-47ea-9a3d-8407d7c545f1


Delft University of Technology

14. Ling, T. Product Service System for Laevo:.

Degree: 2014, Delft University of Technology

 Laevo is a technical-driven company which specializes in “Weight-Transferred Device” that aims to solve back problems of industrial workers and nurses. Heineken is taken as… (more)

Subjects/Keywords: Product Service System; Business Modeling; Product & Service Strategy

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APA (6th Edition):

Ling, T. (2014). Product Service System for Laevo:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:080922ce-de7f-4ce3-a180-1f0bdb4a7d35

Chicago Manual of Style (16th Edition):

Ling, T. “Product Service System for Laevo:.” 2014. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:080922ce-de7f-4ce3-a180-1f0bdb4a7d35.

MLA Handbook (7th Edition):

Ling, T. “Product Service System for Laevo:.” 2014. Web. 20 Oct 2019.

Vancouver:

Ling T. Product Service System for Laevo:. [Internet] [Masters thesis]. Delft University of Technology; 2014. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:080922ce-de7f-4ce3-a180-1f0bdb4a7d35.

Council of Science Editors:

Ling T. Product Service System for Laevo:. [Masters Thesis]. Delft University of Technology; 2014. Available from: http://resolver.tudelft.nl/uuid:080922ce-de7f-4ce3-a180-1f0bdb4a7d35


Delft University of Technology

15. Kool, S.J. A new product proposition for PostNL door-to-door print advertising:.

Degree: 2013, Delft University of Technology

 Clients of door-to-door print advertising are facing several trends that challenge their way of working. Due to the economic crisis clients have less money to… (more)

Subjects/Keywords: PostNL; product strategy; new product proposition; door-to-door print advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kool, S. J. (2013). A new product proposition for PostNL door-to-door print advertising:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:07102e74-cc4f-4855-b2f5-ffe24eca3457

Chicago Manual of Style (16th Edition):

Kool, S J. “A new product proposition for PostNL door-to-door print advertising:.” 2013. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:07102e74-cc4f-4855-b2f5-ffe24eca3457.

MLA Handbook (7th Edition):

Kool, S J. “A new product proposition for PostNL door-to-door print advertising:.” 2013. Web. 20 Oct 2019.

Vancouver:

Kool SJ. A new product proposition for PostNL door-to-door print advertising:. [Internet] [Masters thesis]. Delft University of Technology; 2013. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:07102e74-cc4f-4855-b2f5-ffe24eca3457.

Council of Science Editors:

Kool SJ. A new product proposition for PostNL door-to-door print advertising:. [Masters Thesis]. Delft University of Technology; 2013. Available from: http://resolver.tudelft.nl/uuid:07102e74-cc4f-4855-b2f5-ffe24eca3457


University of Manchester

16. Marinho Dias Torres Neto, Antonio. Blockbuster vs. scattershot : a contingent relationship between product line length strategy and performance in the fast-moving consumer goods industry.

Degree: Thesis (D.B.A.), 2014, University of Manchester

 Some firms focus on few products with broad appeal, whereas others leverage variety as an important part of their offering. This study investigates the conditions… (more)

Subjects/Keywords: competitive strategy; product assortment; product line length; product proliferation; fast-moving consumer goods

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Marinho Dias Torres Neto, A. (2014). Blockbuster vs. scattershot : a contingent relationship between product line length strategy and performance in the fast-moving consumer goods industry. (Doctoral Dissertation). University of Manchester. Retrieved from https://www.research.manchester.ac.uk/portal/en/theses/blockbuster-vs-scattershot-a-contingent-relationship-between-product-line-length-strategy-and-performance-in-the-fastmoving-consumer-goods-industry(65b6a1c5-2872-4399-955c-e6ee3fa8cfc6).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.764281

Chicago Manual of Style (16th Edition):

Marinho Dias Torres Neto, Antonio. “Blockbuster vs. scattershot : a contingent relationship between product line length strategy and performance in the fast-moving consumer goods industry.” 2014. Doctoral Dissertation, University of Manchester. Accessed October 20, 2019. https://www.research.manchester.ac.uk/portal/en/theses/blockbuster-vs-scattershot-a-contingent-relationship-between-product-line-length-strategy-and-performance-in-the-fastmoving-consumer-goods-industry(65b6a1c5-2872-4399-955c-e6ee3fa8cfc6).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.764281.

MLA Handbook (7th Edition):

Marinho Dias Torres Neto, Antonio. “Blockbuster vs. scattershot : a contingent relationship between product line length strategy and performance in the fast-moving consumer goods industry.” 2014. Web. 20 Oct 2019.

Vancouver:

Marinho Dias Torres Neto A. Blockbuster vs. scattershot : a contingent relationship between product line length strategy and performance in the fast-moving consumer goods industry. [Internet] [Doctoral dissertation]. University of Manchester; 2014. [cited 2019 Oct 20]. Available from: https://www.research.manchester.ac.uk/portal/en/theses/blockbuster-vs-scattershot-a-contingent-relationship-between-product-line-length-strategy-and-performance-in-the-fastmoving-consumer-goods-industry(65b6a1c5-2872-4399-955c-e6ee3fa8cfc6).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.764281.

Council of Science Editors:

Marinho Dias Torres Neto A. Blockbuster vs. scattershot : a contingent relationship between product line length strategy and performance in the fast-moving consumer goods industry. [Doctoral Dissertation]. University of Manchester; 2014. Available from: https://www.research.manchester.ac.uk/portal/en/theses/blockbuster-vs-scattershot-a-contingent-relationship-between-product-line-length-strategy-and-performance-in-the-fastmoving-consumer-goods-industry(65b6a1c5-2872-4399-955c-e6ee3fa8cfc6).html ; https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.764281


University of Manchester

17. Marinho Dias Torres Neto, Antonio. Blockbuster vs. Scattershot: A Contingent Relationship between Product Line Length Strategy and Performance in the Fast-Moving Consumer Goods Industry.

Degree: 2014, University of Manchester

 Some firms focus on few products with broad appeal, whereas others leverage variety as an important part of their offering. This study investigates the conditions… (more)

Subjects/Keywords: competitive strategy; product assortment; product line length; product proliferation; fast-moving consumer goods

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Marinho Dias Torres Neto, A. (2014). Blockbuster vs. Scattershot: A Contingent Relationship between Product Line Length Strategy and Performance in the Fast-Moving Consumer Goods Industry. (Doctoral Dissertation). University of Manchester. Retrieved from http://www.manchester.ac.uk/escholar/uk-ac-man-scw:227497

Chicago Manual of Style (16th Edition):

Marinho Dias Torres Neto, Antonio. “Blockbuster vs. Scattershot: A Contingent Relationship between Product Line Length Strategy and Performance in the Fast-Moving Consumer Goods Industry.” 2014. Doctoral Dissertation, University of Manchester. Accessed October 20, 2019. http://www.manchester.ac.uk/escholar/uk-ac-man-scw:227497.

MLA Handbook (7th Edition):

Marinho Dias Torres Neto, Antonio. “Blockbuster vs. Scattershot: A Contingent Relationship between Product Line Length Strategy and Performance in the Fast-Moving Consumer Goods Industry.” 2014. Web. 20 Oct 2019.

Vancouver:

Marinho Dias Torres Neto A. Blockbuster vs. Scattershot: A Contingent Relationship between Product Line Length Strategy and Performance in the Fast-Moving Consumer Goods Industry. [Internet] [Doctoral dissertation]. University of Manchester; 2014. [cited 2019 Oct 20]. Available from: http://www.manchester.ac.uk/escholar/uk-ac-man-scw:227497.

Council of Science Editors:

Marinho Dias Torres Neto A. Blockbuster vs. Scattershot: A Contingent Relationship between Product Line Length Strategy and Performance in the Fast-Moving Consumer Goods Industry. [Doctoral Dissertation]. University of Manchester; 2014. Available from: http://www.manchester.ac.uk/escholar/uk-ac-man-scw:227497


Universidade Nova

18. Sousa, Rita Barreiros Cardoso de. Maybelline New York, how to grow in Portugal?.

Degree: 2009, Universidade Nova

A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business… (more)

Subjects/Keywords: Maybelline New York; Make-up; Market penetration strategy; Product development strategy

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Sousa, R. B. C. d. (2009). Maybelline New York, how to grow in Portugal?. (Thesis). Universidade Nova. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9643

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Sousa, Rita Barreiros Cardoso de. “Maybelline New York, how to grow in Portugal?.” 2009. Thesis, Universidade Nova. Accessed October 20, 2019. http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9643.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Sousa, Rita Barreiros Cardoso de. “Maybelline New York, how to grow in Portugal?.” 2009. Web. 20 Oct 2019.

Vancouver:

Sousa RBCd. Maybelline New York, how to grow in Portugal?. [Internet] [Thesis]. Universidade Nova; 2009. [cited 2019 Oct 20]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9643.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Sousa RBCd. Maybelline New York, how to grow in Portugal?. [Thesis]. Universidade Nova; 2009. Available from: http://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/9643

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Delft University of Technology

19. Van Duijnen, F. Brand & Product Strategy for deLight Interactive Solutions BV:.

Degree: 2010, Delft University of Technology

 The Branded New Product Design (BNPD) process is used to develop the brand and product strategy. The followed procedure is to (1) understand the business,… (more)

Subjects/Keywords: augmented reality; brand strategy; product strategy; BNPD; brand vision; brand identity

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Van Duijnen, F. (2010). Brand & Product Strategy for deLight Interactive Solutions BV:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:1b4b6c32-b8e3-4d88-8fe0-44893f7139c1

Chicago Manual of Style (16th Edition):

Van Duijnen, F. “Brand & Product Strategy for deLight Interactive Solutions BV:.” 2010. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:1b4b6c32-b8e3-4d88-8fe0-44893f7139c1.

MLA Handbook (7th Edition):

Van Duijnen, F. “Brand & Product Strategy for deLight Interactive Solutions BV:.” 2010. Web. 20 Oct 2019.

Vancouver:

Van Duijnen F. Brand & Product Strategy for deLight Interactive Solutions BV:. [Internet] [Masters thesis]. Delft University of Technology; 2010. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:1b4b6c32-b8e3-4d88-8fe0-44893f7139c1.

Council of Science Editors:

Van Duijnen F. Brand & Product Strategy for deLight Interactive Solutions BV:. [Masters Thesis]. Delft University of Technology; 2010. Available from: http://resolver.tudelft.nl/uuid:1b4b6c32-b8e3-4d88-8fe0-44893f7139c1


University of Utah

20. Hoskins, Jake David. Two empirical essays on the drivers of new product performance for fast moving consumer goods.

Degree: PhD, Business (School of), 2015, University of Utah

 These empirical papers contribute to both a body of academic research and to anecdotal trends in business. The first paper deals with the implications of… (more)

Subjects/Keywords: Brand proliferation; Local products; National products; New products; Product management; Product Strategy

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hoskins, J. D. (2015). Two empirical essays on the drivers of new product performance for fast moving consumer goods. (Doctoral Dissertation). University of Utah. Retrieved from http://content.lib.utah.edu/cdm/singleitem/collection/etd3/id/3724/rec/2806

Chicago Manual of Style (16th Edition):

Hoskins, Jake David. “Two empirical essays on the drivers of new product performance for fast moving consumer goods.” 2015. Doctoral Dissertation, University of Utah. Accessed October 20, 2019. http://content.lib.utah.edu/cdm/singleitem/collection/etd3/id/3724/rec/2806.

MLA Handbook (7th Edition):

Hoskins, Jake David. “Two empirical essays on the drivers of new product performance for fast moving consumer goods.” 2015. Web. 20 Oct 2019.

Vancouver:

Hoskins JD. Two empirical essays on the drivers of new product performance for fast moving consumer goods. [Internet] [Doctoral dissertation]. University of Utah; 2015. [cited 2019 Oct 20]. Available from: http://content.lib.utah.edu/cdm/singleitem/collection/etd3/id/3724/rec/2806.

Council of Science Editors:

Hoskins JD. Two empirical essays on the drivers of new product performance for fast moving consumer goods. [Doctoral Dissertation]. University of Utah; 2015. Available from: http://content.lib.utah.edu/cdm/singleitem/collection/etd3/id/3724/rec/2806


NSYSU

21. Wu, Chun-Hsien. Research of Strategies for Making Products Luxurious.

Degree: Master, Business Management, 2007, NSYSU

 This research is to understand the business strategy of making products luxurious. Owing to more and more serious poverty gaps in our social and economic… (more)

Subjects/Keywords: luxury; product strategy; product line extended

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Wu, C. (2007). Research of Strategies for Making Products Luxurious. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0630107-142653

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wu, Chun-Hsien. “Research of Strategies for Making Products Luxurious.” 2007. Thesis, NSYSU. Accessed October 20, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0630107-142653.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wu, Chun-Hsien. “Research of Strategies for Making Products Luxurious.” 2007. Web. 20 Oct 2019.

Vancouver:

Wu C. Research of Strategies for Making Products Luxurious. [Internet] [Thesis]. NSYSU; 2007. [cited 2019 Oct 20]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0630107-142653.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wu C. Research of Strategies for Making Products Luxurious. [Thesis]. NSYSU; 2007. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0630107-142653

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Kansas State University

22. Hobbs, Lonnie Jr. Analysis of Customer Perception of Product Attributes in Pet Food: Implications for Marketing and Product Strategy.

Degree: MS, Department of Agricultural Economics, 2019, Kansas State University

 The pet food industry continues to grow driven by higher disposable income and increased popularity of pet ownership among millennials. Research shows that pet food… (more)

Subjects/Keywords: Pet Food; Online Customer Reviews; Product Attributes; Three-Circle Analysis; Product Positioning Strategy; Customer Perceptions

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hobbs, L. J. (2019). Analysis of Customer Perception of Product Attributes in Pet Food: Implications for Marketing and Product Strategy. (Masters Thesis). Kansas State University. Retrieved from http://hdl.handle.net/2097/40076

Chicago Manual of Style (16th Edition):

Hobbs, Lonnie Jr. “Analysis of Customer Perception of Product Attributes in Pet Food: Implications for Marketing and Product Strategy.” 2019. Masters Thesis, Kansas State University. Accessed October 20, 2019. http://hdl.handle.net/2097/40076.

MLA Handbook (7th Edition):

Hobbs, Lonnie Jr. “Analysis of Customer Perception of Product Attributes in Pet Food: Implications for Marketing and Product Strategy.” 2019. Web. 20 Oct 2019.

Vancouver:

Hobbs LJ. Analysis of Customer Perception of Product Attributes in Pet Food: Implications for Marketing and Product Strategy. [Internet] [Masters thesis]. Kansas State University; 2019. [cited 2019 Oct 20]. Available from: http://hdl.handle.net/2097/40076.

Council of Science Editors:

Hobbs LJ. Analysis of Customer Perception of Product Attributes in Pet Food: Implications for Marketing and Product Strategy. [Masters Thesis]. Kansas State University; 2019. Available from: http://hdl.handle.net/2097/40076


Delft University of Technology

23. Nagelhoud, H.J.W. The Design and Strategy of the Hilti NL solar trade portfolio:.

Degree: 2013, Delft University of Technology

 Hilti Nederland formulated the following problem statement; the Hilti Group, HAG, has a portfolio of PV mounting systems (PVm) available. This portfolio is developed for… (more)

Subjects/Keywords: Hilti; Brand Identity; SWOT; Customer Journey; Customer Strategy; Product Strategy; Solar; Photovoltaic; Marketing Mix; Product Portfolio; Implementation Plan; Roadmap; Business Case

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Nagelhoud, H. J. W. (2013). The Design and Strategy of the Hilti NL solar trade portfolio:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:50596171-a44c-48ea-ad63-935bcef958da

Chicago Manual of Style (16th Edition):

Nagelhoud, H J W. “The Design and Strategy of the Hilti NL solar trade portfolio:.” 2013. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:50596171-a44c-48ea-ad63-935bcef958da.

MLA Handbook (7th Edition):

Nagelhoud, H J W. “The Design and Strategy of the Hilti NL solar trade portfolio:.” 2013. Web. 20 Oct 2019.

Vancouver:

Nagelhoud HJW. The Design and Strategy of the Hilti NL solar trade portfolio:. [Internet] [Masters thesis]. Delft University of Technology; 2013. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:50596171-a44c-48ea-ad63-935bcef958da.

Council of Science Editors:

Nagelhoud HJW. The Design and Strategy of the Hilti NL solar trade portfolio:. [Masters Thesis]. Delft University of Technology; 2013. Available from: http://resolver.tudelft.nl/uuid:50596171-a44c-48ea-ad63-935bcef958da


NSYSU

24. I, Pao. A Study of Factors Affecting Purchasing Intention of Private Brand: An Empirical Study of Carrefour.

Degree: Master, Business Management, 2013, NSYSU

 Nowadays, more and more retailers offer âPrivate Brandâ because of the change in consumption patterns and a large low-priced imports from foreign markets. Private brands… (more)

Subjects/Keywords: Life Styles; Purchasing Intention; Private Brand; Product Quality; Promotion Strategy; Subcontracting Strategy; Perceived Value

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

I, P. (2013). A Study of Factors Affecting Purchasing Intention of Private Brand: An Empirical Study of Carrefour. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0809113-132530

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

I, Pao. “A Study of Factors Affecting Purchasing Intention of Private Brand: An Empirical Study of Carrefour.” 2013. Thesis, NSYSU. Accessed October 20, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0809113-132530.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

I, Pao. “A Study of Factors Affecting Purchasing Intention of Private Brand: An Empirical Study of Carrefour.” 2013. Web. 20 Oct 2019.

Vancouver:

I P. A Study of Factors Affecting Purchasing Intention of Private Brand: An Empirical Study of Carrefour. [Internet] [Thesis]. NSYSU; 2013. [cited 2019 Oct 20]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0809113-132530.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

I P. A Study of Factors Affecting Purchasing Intention of Private Brand: An Empirical Study of Carrefour. [Thesis]. NSYSU; 2013. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0809113-132530

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

25. Cao, Xiuyu. Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei.

Degree: Marketing, 2017, Linnaeus University

  The rapid popularisation of smartphones and the growth of the industry has attracted a large number of Chinese manufacturers. In terms of the long-term development… (more)

Subjects/Keywords: Smartphone; MNCs; Marketing Strategy; Competitive advantage; European market; Product innovation; Pricing Strategy; Social Sciences; Samhällsvetenskap

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APA (6th Edition):

Cao, X. (2017). Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65622

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Cao, Xiuyu. “Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei.” 2017. Thesis, Linnaeus University. Accessed October 20, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65622.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Cao, Xiuyu. “Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei.” 2017. Web. 20 Oct 2019.

Vancouver:

Cao X. Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Oct 20]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65622.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Cao X. Marketing Strategies of Chinese Mobile Phone MNCs in the European Market : - A Case Study of Huawei. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65622

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Delft University of Technology

26. Doedijns, S. Connecting the Machine-building Industry: Stimulating the adoption of Industrial Adhesives and tapes:.

Degree: 2016, Delft University of Technology

 This graduation assignment comprises the challenge of development of a market growth strategy for the Industrial Adhesives and TapeDivision (‘IATD’) of 3M Benelux to gain… (more)

Subjects/Keywords: adhesives; marketing plan; Business-to-Business (B2B); roadmap; business strategy; product adoption; marketing management; product innovation; product service system

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APA (6th Edition):

Doedijns, S. (2016). Connecting the Machine-building Industry: Stimulating the adoption of Industrial Adhesives and tapes:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:399f337c-2ba9-48f5-8640-e01809e96a3d

Chicago Manual of Style (16th Edition):

Doedijns, S. “Connecting the Machine-building Industry: Stimulating the adoption of Industrial Adhesives and tapes:.” 2016. Masters Thesis, Delft University of Technology. Accessed October 20, 2019. http://resolver.tudelft.nl/uuid:399f337c-2ba9-48f5-8640-e01809e96a3d.

MLA Handbook (7th Edition):

Doedijns, S. “Connecting the Machine-building Industry: Stimulating the adoption of Industrial Adhesives and tapes:.” 2016. Web. 20 Oct 2019.

Vancouver:

Doedijns S. Connecting the Machine-building Industry: Stimulating the adoption of Industrial Adhesives and tapes:. [Internet] [Masters thesis]. Delft University of Technology; 2016. [cited 2019 Oct 20]. Available from: http://resolver.tudelft.nl/uuid:399f337c-2ba9-48f5-8640-e01809e96a3d.

Council of Science Editors:

Doedijns S. Connecting the Machine-building Industry: Stimulating the adoption of Industrial Adhesives and tapes:. [Masters Thesis]. Delft University of Technology; 2016. Available from: http://resolver.tudelft.nl/uuid:399f337c-2ba9-48f5-8640-e01809e96a3d

27. Häßler, Alina. Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany.

Degree: Business Administration and Management, 2018, Dalarna University

  Purpose – The purpose of this study is to investigate which product attributes lead consumers to prefer startups’ products over established companies’ products in… (more)

Subjects/Keywords: Pioneer Advantage; Specialty Product; Electric Vehicle; Startup; Established Company; Enhancing Strategy; Distinctive Strategy; Me-too Strategy; Business Administration; Företagsekonomi

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APA (6th Edition):

Häßler, A. (2018). Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany. (Thesis). Dalarna University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:du-28013

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Häßler, Alina. “Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany.” 2018. Thesis, Dalarna University. Accessed October 20, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:du-28013.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Häßler, Alina. “Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany.” 2018. Web. 20 Oct 2019.

Vancouver:

Häßler A. Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany. [Internet] [Thesis]. Dalarna University; 2018. [cited 2019 Oct 20]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:du-28013.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Häßler A. Which product attributes lead consumers to prefer startups’ products over established companies’ products in the specialty product category? : A study of the electric vehicle market in Germany. [Thesis]. Dalarna University; 2018. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:du-28013

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

28. Hänninen, Seppo. Innovation Commercialisation Process from the 'Four Knowledge Bases' Perspective.

Degree: 2007, Helsinki University of Technology

In this dissertation, the innovation commercialisation process is studied from the perspective of four knowledge bases in product innovation: the technology knowledge base, end-user knowledge… (more)

Subjects/Keywords: innovation commercialisation process; micro-strategy; knowledge creation; new product development

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hänninen, S. (2007). Innovation Commercialisation Process from the 'Four Knowledge Bases' Perspective. (Thesis). Helsinki University of Technology. Retrieved from http://lib.tkk.fi/Diss/2007/isbn9789512286478/

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hänninen, Seppo. “Innovation Commercialisation Process from the 'Four Knowledge Bases' Perspective.” 2007. Thesis, Helsinki University of Technology. Accessed October 20, 2019. http://lib.tkk.fi/Diss/2007/isbn9789512286478/.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hänninen, Seppo. “Innovation Commercialisation Process from the 'Four Knowledge Bases' Perspective.” 2007. Web. 20 Oct 2019.

Vancouver:

Hänninen S. Innovation Commercialisation Process from the 'Four Knowledge Bases' Perspective. [Internet] [Thesis]. Helsinki University of Technology; 2007. [cited 2019 Oct 20]. Available from: http://lib.tkk.fi/Diss/2007/isbn9789512286478/.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hänninen S. Innovation Commercialisation Process from the 'Four Knowledge Bases' Perspective. [Thesis]. Helsinki University of Technology; 2007. Available from: http://lib.tkk.fi/Diss/2007/isbn9789512286478/

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Cincinnati

29. VASUDEVAN, AARTI. BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA.

Degree: MDes, Design, Architecture, Art and Planning : Design, 2007, University of Cincinnati

 Asia has become a hub of activity with many international corporations are increasingly turning to this region for solutions to effective management and more importantly… (more)

Subjects/Keywords: Design; India; Cross Cultural; Business Strategy; Product Design; Multinational

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

VASUDEVAN, A. (2007). BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA. (Masters Thesis). University of Cincinnati. Retrieved from http://rave.ohiolink.edu/etdc/view?acc_num=ucin1196111752

Chicago Manual of Style (16th Edition):

VASUDEVAN, AARTI. “BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA.” 2007. Masters Thesis, University of Cincinnati. Accessed October 20, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1196111752.

MLA Handbook (7th Edition):

VASUDEVAN, AARTI. “BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA.” 2007. Web. 20 Oct 2019.

Vancouver:

VASUDEVAN A. BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA. [Internet] [Masters thesis]. University of Cincinnati; 2007. [cited 2019 Oct 20]. Available from: http://rave.ohiolink.edu/etdc/view?acc_num=ucin1196111752.

Council of Science Editors:

VASUDEVAN A. BRIDGING THE CULTURAL CHASM: WINNING STRATEGIES FOR GLOBAL BUSINESSES IN INDIA. [Masters Thesis]. University of Cincinnati; 2007. Available from: http://rave.ohiolink.edu/etdc/view?acc_num=ucin1196111752


NSYSU

30. Chen, Su-Chen. Successful Marketing Strategies for Popular Commercial Products â Using Nike Corporation as a Case Study.

Degree: Master, EMBA, 2004, NSYSU

 è±ææè¦(Abstract) Fashion of any product will undoubtedly bring about a potentially huge market and profitability. Thus, how to create a trend and popularize a product(more)

Subjects/Keywords: fashion; Popularize; product; Nike; strategy

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chen, S. (2004). Successful Marketing Strategies for Popular Commercial Products â Using Nike Corporation as a Case Study. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0825104-155210

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chen, Su-Chen. “Successful Marketing Strategies for Popular Commercial Products â Using Nike Corporation as a Case Study.” 2004. Thesis, NSYSU. Accessed October 20, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0825104-155210.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chen, Su-Chen. “Successful Marketing Strategies for Popular Commercial Products â Using Nike Corporation as a Case Study.” 2004. Web. 20 Oct 2019.

Vancouver:

Chen S. Successful Marketing Strategies for Popular Commercial Products â Using Nike Corporation as a Case Study. [Internet] [Thesis]. NSYSU; 2004. [cited 2019 Oct 20]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0825104-155210.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chen S. Successful Marketing Strategies for Popular Commercial Products â Using Nike Corporation as a Case Study. [Thesis]. NSYSU; 2004. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0825104-155210

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

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