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You searched for subject:(Interpretivistiese). Showing records 1 – 3 of 3 total matches.

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University of South Africa

1. Eiman, Simoné Marianne. A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising.

Degree: 2017, University of South Africa

The aim of this exploratory study was to investigate the underlying meanings of Old Mutual South Africa’s (OMSA’s) CSR 2.0 corporate advertisements. It specifically examined the underlying myths and ideologies conveyed through the texts. This qualitative study was conducted by means of a visual semiotic analysis (Machin 2012) on eight CSR 2.0 corporate advertisements, which were purposively selected. A theoretical framework to measure visual CSR 2.0 corporate advertisements was developed, which aided in the sampling, data analysis and interpretation processes. The findings of the study indicated that by positioning its CSR 2.0 positively in terms of change and transformation, progress and equal opportunities for all citizens, OMSA is fostering stakeholder-organisation relationships. In addition, it was also found that OMSA adopts established representational tropes of CSR 2.0 and use them repetitively that firmly entrenches the intended/encoded message to the viewer.; Die doel van hierdie verkennende studie was om die onderliggende betekenis van CSR 2.0 korporatiewe advertensies in Ou Mutual Suid-Afrika te ondersoek. Dit is spesifiek gemoeid met die onderliggende mites en ideologieë wat deur middel van die tekste oorgedra word. Die kwalitatiewe studie is uitgevoer deur middel van 'n visuele semiotiese ontleding (Machin 2012) op agt CSR 2.0 korporatiewe advertensies, wat doelbewus gekies is. 'n Teoretiese raamwerk, om visuele CSR 2.0 korporatiewe advertensies te meet, is ontwikkel, dit het bygedra tot die steekproefneming, data-analise en interpretasie prosesse. Die bevindinge van die studie dui daarop dat deur CSR 2.0 positief in terme van verandering en transformasie, vooruitgang, en gelyke geleenthede vir alle burgers te posisioneer, OMSA verhoudings met belanghebbendes kan bevorder. Daarbenewens is ook gevind dat OMSA gevestigde temas van CSR 2.0 implementeer en hulle herhaaldelik gebruik wat juis die beoogde / gekodeerde boodskap stewig aan die kyker bevestig. Advisors/Committee Members: Du Plessis, T. C (advisor), Cilliers, Christiaan Petrus (advisor).

Subjects/Keywords: CSR 2.0; CSR 1.0; Visual semiotic analysis; Iconography; Denotation; Connotation; Carriers of connotation; Iconographic symbolism; Myth; Ideology; Contextualisation; Representation; Corporate identity; Corporate advertising; Interpretivist; Realism; CSR 2.0; CSR 1.0; Visuele semiotiese; Ikonografie; Denotasie; Konnotasie; Draers van konnotasie; Ikonografiese simboliek; Mites; Ideologie; Kontekstualisering; Verteenwoordiging; Korporatiewe identiteit; Korporatiewe advertensies; Interpretivistiese; Realisme

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Eiman, S. M. (2017). A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising. (Masters Thesis). University of South Africa. Retrieved from http://hdl.handle.net/10500/23130

Chicago Manual of Style (16th Edition):

Eiman, Simoné Marianne. “A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising.” 2017. Masters Thesis, University of South Africa. Accessed October 22, 2019. http://hdl.handle.net/10500/23130.

MLA Handbook (7th Edition):

Eiman, Simoné Marianne. “A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising.” 2017. Web. 22 Oct 2019.

Vancouver:

Eiman SM. A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising. [Internet] [Masters thesis]. University of South Africa; 2017. [cited 2019 Oct 22]. Available from: http://hdl.handle.net/10500/23130.

Council of Science Editors:

Eiman SM. A visual semiotic analysis of the hidden meanings, myths and ideologies in Old Mutual South Africa's CSR 2.0 corporate advertising. [Masters Thesis]. University of South Africa; 2017. Available from: http://hdl.handle.net/10500/23130


University of Pretoria

2. McCallaghan, Malize. Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans).

Degree: MEd, Educational Psychology, 2007, University of Pretoria

The objective of this qualitative study was to explore the extent to which body maps could be implemented by educators as part of the fulfilment of their pastoral role. I approached the study from a constructivistinterpretivist perspective underpinned by action research principles. I implemented an instrumental case study as research design and selected a primary school located in an informal settlement community in the Nelson Mandela Metropole. Ten female educators at this school, three other members of a research team and I took part in the process of data generation. Having acquired baseline information during the first field visit, a fellow researcher and I implemented an intervention during which the techniques of body mapping and making memory boxes (the study focus of my fellow researcher) were introduced to the participants. We then requested them to apply the two techniques (as part of a research assignment) before we undertook a second field visit. At the second visit, we attempted to explore the participants' experiences during the application of the techniques. Throughout the study I relied on focus group discussions, observation, critical self-reflection, auditive methods, visual methods, photos, a reflective research journal and field notes as data collection and capture methods. I analysed and interpreted raw data thematically. Baseline information indicated that educators were quite clear about the theoretical nature of the pastoral role, yet the practical application of this role presented a challenge. Data generated after the intervention indicates how educators understood and used the body mapping technique. This theme was refined into subthemes dealing with implementation modes, application contexts and application outcomes of the body mapping technique. The second main theme indicated the applicability of body maps in the classroom context as part of the pastoral role. This theme comprises subthemes relating to general curricula, practical considerations, alternative uses and application modes, pastoral responsibilities that were facilitated (and not) by participants' use of the body mapping technique. Research findings therefore seem to indicate that the body mapping technique could be used by educators in fulfilling their pastoral role. Advisors/Committee Members: Dr L Ebersöhn (advisor), Dr R Ferreira (advisor).

Subjects/Keywords: Liggaamsportret; Vulnerable children; Kwesbare kinders; Body mapping technique; Liggaamsportrettegniek; Body map; Memory box-tegniek; Memory box technique; Pastorale rol van opvoeders; Memory work; South african education policies; Suid-afrikaanse onderwysbeleide; Pastoral role of educators; Informal settlement community; Konstruktivisties-interpretivistiese navorsingsben; Constructivist interpretivist research approach; Informele nedersettingsgemeenskap; UCTD

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

McCallaghan, M. (2007). Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans). (Masters Thesis). University of Pretoria. Retrieved from http://hdl.handle.net/2263/29563

Chicago Manual of Style (16th Edition):

McCallaghan, Malize. “Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans).” 2007. Masters Thesis, University of Pretoria. Accessed October 22, 2019. http://hdl.handle.net/2263/29563.

MLA Handbook (7th Edition):

McCallaghan, Malize. “Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans).” 2007. Web. 22 Oct 2019.

Vancouver:

McCallaghan M. Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans). [Internet] [Masters thesis]. University of Pretoria; 2007. [cited 2019 Oct 22]. Available from: http://hdl.handle.net/2263/29563.

Council of Science Editors:

McCallaghan M. Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans). [Masters Thesis]. University of Pretoria; 2007. Available from: http://hdl.handle.net/2263/29563


University of Pretoria

3. [No author]. Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) .

Degree: 2007, University of Pretoria

The objective of this qualitative study was to explore the extent to which body maps could be implemented by educators as part of the fulfilment of their pastoral role. I approached the study from a constructivistinterpretivist perspective underpinned by action research principles. I implemented an instrumental case study as research design and selected a primary school located in an informal settlement community in the Nelson Mandela Metropole. Ten female educators at this school, three other members of a research team and I took part in the process of data generation. Having acquired baseline information during the first field visit, a fellow researcher and I implemented an intervention during which the techniques of body mapping and making memory boxes (the study focus of my fellow researcher) were introduced to the participants. We then requested them to apply the two techniques (as part of a research assignment) before we undertook a second field visit. At the second visit, we attempted to explore the participants' experiences during the application of the techniques. Throughout the study I relied on focus group discussions, observation, critical self-reflection, auditive methods, visual methods, photos, a reflective research journal and field notes as data collection and capture methods. I analysed and interpreted raw data thematically. Baseline information indicated that educators were quite clear about the theoretical nature of the pastoral role, yet the practical application of this role presented a challenge. Data generated after the intervention indicates how educators understood and used the body mapping technique. This theme was refined into subthemes dealing with implementation modes, application contexts and application outcomes of the body mapping technique. The second main theme indicated the applicability of body maps in the classroom context as part of the pastoral role. This theme comprises subthemes relating to general curricula, practical considerations, alternative uses and application modes, pastoral responsibilities that were facilitated (and not) by participants' use of the body mapping technique. Research findings therefore seem to indicate that the body mapping technique could be used by educators in fulfilling their pastoral role. Advisors/Committee Members: Dr L Ebersöhn (advisor), Dr R Ferreira (advisor).

Subjects/Keywords: Liggaamsportret; Vulnerable children; Kwesbare kinders; Body mapping technique; Liggaamsportrettegniek; Body map; Memory box-tegniek; Memory box technique; Pastorale rol van opvoeders; Memory work; South african education policies; Suid-afrikaanse onderwysbeleide; Pastoral role of educators; Informal settlement community; Konstruktivisties-interpretivistiese navorsingsben; Constructivist interpretivist research approach; Informele nedersettingsgemeenskap; UCTD

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

author], [. (2007). Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) . (Masters Thesis). University of Pretoria. Retrieved from http://upetd.up.ac.za/thesis/available/etd-11192007-100110/

Chicago Manual of Style (16th Edition):

author], [No. “Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) .” 2007. Masters Thesis, University of Pretoria. Accessed October 22, 2019. http://upetd.up.ac.za/thesis/available/etd-11192007-100110/.

MLA Handbook (7th Edition):

author], [No. “Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) .” 2007. Web. 22 Oct 2019.

Vancouver:

author] [. Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) . [Internet] [Masters thesis]. University of Pretoria; 2007. [cited 2019 Oct 22]. Available from: http://upetd.up.ac.za/thesis/available/etd-11192007-100110/.

Council of Science Editors:

author] [. Die gebruik van liggaamsportrette deur opvoeders in die vervulling van hulle pastorale rol (Afrikaans) . [Masters Thesis]. University of Pretoria; 2007. Available from: http://upetd.up.ac.za/thesis/available/etd-11192007-100110/

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