subject:(Google Analytics)

University of Debrecen

1. Tóth, Róbert. Keresőoptimalizálás és linkmarketing .

Degree: DE – TEK – Informatikai Kar, 2011, University of Debrecen

URL: http://hdl.handle.net/2437/119840

► Dolgozatom a keresőoptimalizálásról, a keresők általános működésének bemutatásáról és a linkmarketingről szól. Manapság bármi nemű információra van szükségünk rögtön egy keresőszolgáltatáshoz fordulunk segítségül. Az oldalunk… (more)

Subjects/Keywords: Keresőoptimalizálás; Linkmarketing; SEO; Google; Google Analytics; Google AdWords; Google PageRank; Google Plus; Keresőmotor

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Tóth, R. (2011). Keresőoptimalizálás és linkmarketing . (Thesis). University of Debrecen. Retrieved from http://hdl.handle.net/2437/119840

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Tóth, Róbert. “Keresőoptimalizálás és linkmarketing .” 2011. Thesis, University of Debrecen. Accessed January 24, 2021. http://hdl.handle.net/2437/119840.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Tóth, Róbert. “Keresőoptimalizálás és linkmarketing .” 2011. Web. 24 Jan 2021.

Vancouver:

Tóth R. Keresőoptimalizálás és linkmarketing . [Internet] [Thesis]. University of Debrecen; 2011. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/2437/119840.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Tóth R. Keresőoptimalizálás és linkmarketing . [Thesis]. University of Debrecen; 2011. Available from: http://hdl.handle.net/2437/119840

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

2. Aldić, Filip. Contribution of web analytic tools to improve online business of companies.

Degree: 2018, Univerza v Mariboru

URL: https://dk.um.si/IzpisGradiva.php?id=72380 ; https://dk.um.si/Dokument.php?id=130037&dn= ; https://plus.si.cobiss.net/opac7/bib/21986326?lang=sl

►

The goal of this master’s thesis was to explore online analytical tools and how they can contribute towards creating successful campaigns that will improve the… (more)

Subjects/Keywords: Google Analytics; Google AdWords; Google Tag Manager; campaign; marketing; Google Analytics; Google AdWords; Google Tag Manager; oglaševanje; trženje; info:eu-repo/classification/udc/004.774.6(043.2)

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Aldić, F. (2018). Contribution of web analytic tools to improve online business of companies. (Masters Thesis). Univerza v Mariboru. Retrieved from https://dk.um.si/IzpisGradiva.php?id=72380 ; https://dk.um.si/Dokument.php?id=130037&dn= ; https://plus.si.cobiss.net/opac7/bib/21986326?lang=sl

Chicago Manual of Style (16^th Edition):

Aldić, Filip. “Contribution of web analytic tools to improve online business of companies.” 2018. Masters Thesis, Univerza v Mariboru. Accessed January 24, 2021. https://dk.um.si/IzpisGradiva.php?id=72380 ; https://dk.um.si/Dokument.php?id=130037&dn= ; https://plus.si.cobiss.net/opac7/bib/21986326?lang=sl.

MLA Handbook (7^th Edition):

Aldić, Filip. “Contribution of web analytic tools to improve online business of companies.” 2018. Web. 24 Jan 2021.

Vancouver:

Aldić F. Contribution of web analytic tools to improve online business of companies. [Internet] [Masters thesis]. Univerza v Mariboru; 2018. [cited 2021 Jan 24]. Available from: https://dk.um.si/IzpisGradiva.php?id=72380 ; https://dk.um.si/Dokument.php?id=130037&dn= ; https://plus.si.cobiss.net/opac7/bib/21986326?lang=sl.

Council of Science Editors:

Aldić F. Contribution of web analytic tools to improve online business of companies. [Masters Thesis]. Univerza v Mariboru; 2018. Available from: https://dk.um.si/IzpisGradiva.php?id=72380 ; https://dk.um.si/Dokument.php?id=130037&dn= ; https://plus.si.cobiss.net/opac7/bib/21986326?lang=sl

KTH

3. Roth, Benjamin. Utveckling och utvärdering av mikroservicetjänster för att stärka web cookies i webbanalysverktyg.

Degree: Electrical Engineering and Computer Science (EECS), 2020, KTH

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279541

►

Data klassificeras numera som världens mest värdefulla resurs. Den växande och storskaliga användningen av internet är en bidragande faktor till de enorma mängder data… (more)

▼

Data klassificeras numera som världens mest värdefulla resurs. Den växande och storskaliga användningen av internet är en bidragande faktor till de enorma mängder data som genereras och florerar i våra digitala miljöer. Genom att analysera data som samlas in från internet, kan insikter och förståelse för internetanvändares beteendemönster utvinnas. Därför har datainsamling och webbanalys på senare år blivit en nyckelaktivitet för många internetaktörer. Med ett effektivt arbete kring dessa områden kan internetaktörer skapa sig fördelar gentemot sina konkurrenter, och därmed skapa sig marknadsmässiga försprång. I takt med att data blir allt mer eftertraktat ökar också kraven på att internetanvändares integritet ska prioriteras så att datainsamlingen inte bryter mot några etiska principer. Detta ämne har på senare år blivit allt mer aktuellt efter att det visat sig att internetanvändares integritet ofta åsidosätts i strävan efter att samla in data. Många webbläsare har därför börjat arbeta aktivt för att skydda sina användare i större utsträckning, bland annat genom att hantera kakor allt mer restriktivt. Detta har orsakatproblem för webbanalysverktyg, då de använder kakor för att kunna identifiera, binda samman och samla in data kring en besökares beteenden och interaktioner på en webbplats. Syftet med denna studie är att utveckla, utvärdera och jämföra metoder som stärkerde kakor som används av webbanalysverktyg. Med hjälp av de metoder som utvecklas är studiens mål att höja kvalitén på den data som samlas in av verktygen. Studien har genomförts med en kvalitativ forskningsmetod i fem olika faser. För att utvärdera de metoder som utvecklas i studien har en utvärderingsmodell introducerats. Via utvärderingsmodellen har underlag till studiens resultat kunnat genereras. Resultatet visar att det med hjälp av mikroservicetjänster, i form av en proxyserver, är möjligt att åstadkomma en markant förbättring av kvalitén i den data som samlas in av webbanalysverktyg.

Data is now classified as the world’s most valuable resource. The growing and large-scale usage of internet is a contributing factor to the huge amount of data that are generated and flourish in our digital environments. By analyzing the data that can be collected from internet, insights and understanding of internet users behavioral patterns can be extracted. In recent years, web tracking and web analytics has therefore become a key activity for many players on the internet. With an effective work in these areas, internet players can create an advantage on thier competitors. As data becomes more and more sought after, the demands on the privacy aspects for internet users are also increasing. In recent years, this topic has become even more relevant, after it has been found that the privacy of internet users is often violated in the effort of data collection. Many web browsers has therefore actively begun to protect their users, for instance by handling cookies more restrictively. This has casued problems for web analytics tools, as they use cookies to…

Subjects/Keywords: Web analytics; Cookies; Web tracking; Google Analytics; Microservice; Webbanalys; Kakor; Webbspårning; Google Analytics; Microservice; Computer and Information Sciences; Data- och informationsvetenskap

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Roth, B. (2020). Utveckling och utvärdering av mikroservicetjänster för att stärka web cookies i webbanalysverktyg. (Thesis). KTH. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279541

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Roth, Benjamin. “Utveckling och utvärdering av mikroservicetjänster för att stärka web cookies i webbanalysverktyg.” 2020. Thesis, KTH. Accessed January 24, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279541.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Roth, Benjamin. “Utveckling och utvärdering av mikroservicetjänster för att stärka web cookies i webbanalysverktyg.” 2020. Web. 24 Jan 2021.

Vancouver:

Roth B. Utveckling och utvärdering av mikroservicetjänster för att stärka web cookies i webbanalysverktyg. [Internet] [Thesis]. KTH; 2020. [cited 2021 Jan 24]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279541.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Roth B. Utveckling och utvärdering av mikroservicetjänster för att stärka web cookies i webbanalysverktyg. [Thesis]. KTH; 2020. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-279541

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

4. Wu, Li-Chi. Approche textométrique de l’analyse d’opinion - l’exemple de la crise entre la Chine et Google (2010) : A textometric approach to the analysis of opinions – an example of the crisis between China and Google (2010).

Degree: Docteur es, Sciences du langage, 2016, Sorbonne Paris Cité

URL: http://www.theses.fr/2016USPCA086

►

À l’avènement du Web 2.0, le monde virtuel devient une communauté extrêmement complexe dans laquelle on procède plus ou moins librement à des échanges d’informations… (more)

▼

À l’avènement du Web 2.0, le monde virtuel devient une communauté extrêmement complexe dans laquelle on procède plus ou moins librement à des échanges d’informations et d’avis les plus divers. L’outil de communication, en constante évolution, fait émerger la voix de l’opinion dans le monde virtuel tout en influençant le contenu et la nature mêmes des messages des utilisateurs d’Internet. L’appareil de censure du web chinois, connu sous le nom de Grande Muraille électronique, a souvent fait l’objet de sévères dénonciations. Partant de la controverse, qui a ébranlé le monde politique et commercial, nous avons étudié les comportements linguistiques des acteurs du web chinois et nous avons examiné en profondeur les diverses modalités d’usage de la langue. Sur un corpus établi à partir des sites des médias, des forums, des blogs provenant des différentes communautés sinophones, notre objectif est d’expérimenter l’approche textométrique pour aboutir à une typologie différentielle des opinions. En nous appuyant sur les ressources lexicales, nous proposons divers critères d’analyse comparative pour tenter de dégager les opinions des auteurs à partir des textes qu’ils ont produits. Nous nous intéressons en particulier aux variétés et à la diversité des formes langagières des internautes chinois dont les nouvelles manières d’écrire ne se conforment pas aux règles et aux normes de la langue standard de l’écriture éditoriale.

With the arrival of the Web 2.0, the online world has become an extremely complex community, where information and opinions are more or less freely exchanged on all sides. The communication tools, constantly evolving, bring out public opinion in the online world and simultaneously influence both the content and the nature of Internet messages. Internet censorship in China, known as the Great Firewall, has often received harsh criticism. By the example of the controversy between Google and the Chinese government that shocked the political world and the market in 2010, we study the linguistic behaviour of participants on the Chinese Internet and examine the various forms of the use of language in depth. Based on a corpus established from media websites, forums, blogs in various Chinese-speaking communities, our goal is to apply the textometric approach in order to establish a differential typology of opinions. Building on the lexical resources, we offer various benchmarking criteria to try to extract authors' opinions from the texts that they have produced. We are particularly interested in the varieties and diversities of language forms of Chinese Internet users, where new ways of writing do not comply with the rules and norms of standard language as found in editorial writing.

Advisors/Committee Members: Salem, André (thesis director).

Subjects/Keywords: Textométrie; Analyse d’opinions; Internet; Chine; Google; Textometry; Opinion analytics; Internet; China; Google

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Wu, L. (2016). Approche textométrique de l’analyse d’opinion - l’exemple de la crise entre la Chine et Google (2010) : A textometric approach to the analysis of opinions – an example of the crisis between China and Google (2010). (Doctoral Dissertation). Sorbonne Paris Cité. Retrieved from http://www.theses.fr/2016USPCA086

Chicago Manual of Style (16^th Edition):

Wu, Li-Chi. “Approche textométrique de l’analyse d’opinion - l’exemple de la crise entre la Chine et Google (2010) : A textometric approach to the analysis of opinions – an example of the crisis between China and Google (2010).” 2016. Doctoral Dissertation, Sorbonne Paris Cité. Accessed January 24, 2021. http://www.theses.fr/2016USPCA086.

MLA Handbook (7^th Edition):

Wu, Li-Chi. “Approche textométrique de l’analyse d’opinion - l’exemple de la crise entre la Chine et Google (2010) : A textometric approach to the analysis of opinions – an example of the crisis between China and Google (2010).” 2016. Web. 24 Jan 2021.

Vancouver:

Wu L. Approche textométrique de l’analyse d’opinion - l’exemple de la crise entre la Chine et Google (2010) : A textometric approach to the analysis of opinions – an example of the crisis between China and Google (2010). [Internet] [Doctoral dissertation]. Sorbonne Paris Cité; 2016. [cited 2021 Jan 24]. Available from: http://www.theses.fr/2016USPCA086.

Council of Science Editors:

Wu L. Approche textométrique de l’analyse d’opinion - l’exemple de la crise entre la Chine et Google (2010) : A textometric approach to the analysis of opinions – an example of the crisis between China and Google (2010). [Doctoral Dissertation]. Sorbonne Paris Cité; 2016. Available from: http://www.theses.fr/2016USPCA086

University of Texas – Austin

5. -2917-0826. A case study of continuous delivery of a mobile application.

Degree: MSin Engineering, Electrical and Computer engineering, 2015, University of Texas – Austin

URL: http://hdl.handle.net/2152/35304

► The concept of continuous delivery extends the existing concept of continuous integration beyond its traditional scope of development, build, and test into deployment to end-users.… (more)

Subjects/Keywords: Continuous delivery; Continuous integration; Android; Google play store; Google analytics; Jenkins; Development operations

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

-2917-0826. (2015). A case study of continuous delivery of a mobile application. (Masters Thesis). University of Texas – Austin. Retrieved from http://hdl.handle.net/2152/35304

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Chicago Manual of Style (16^th Edition):

-2917-0826. “A case study of continuous delivery of a mobile application.” 2015. Masters Thesis, University of Texas – Austin. Accessed January 24, 2021. http://hdl.handle.net/2152/35304.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

MLA Handbook (7^th Edition):

-2917-0826. “A case study of continuous delivery of a mobile application.” 2015. Web. 24 Jan 2021.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Vancouver:

-2917-0826. A case study of continuous delivery of a mobile application. [Internet] [Masters thesis]. University of Texas – Austin; 2015. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/2152/35304.

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Council of Science Editors:

-2917-0826. A case study of continuous delivery of a mobile application. [Masters Thesis]. University of Texas – Austin; 2015. Available from: http://hdl.handle.net/2152/35304

Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Brno University of Technology

6. Matejčík, Martin. Grafické rozhraní pro ovládání inteligentní domácnosti: Graphical User Interface for Smarthome Control.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/62129

► This thesis deals with development graphical user interface on Android platform for intelligent control system developed at FIT BUT. The thesis introduces a system BeeeOn,… (more)

Subjects/Keywords: chytrá; inteligentná; domácnosť; Android; grafické rozhranie; Google Analytics; smart; intelligent; home; Android; graphics interface; Google Analytics

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Matejčík, M. (2018). Grafické rozhraní pro ovládání inteligentní domácnosti: Graphical User Interface for Smarthome Control. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/62129

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Matejčík, Martin. “Grafické rozhraní pro ovládání inteligentní domácnosti: Graphical User Interface for Smarthome Control.” 2018. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/62129.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Matejčík, Martin. “Grafické rozhraní pro ovládání inteligentní domácnosti: Graphical User Interface for Smarthome Control.” 2018. Web. 24 Jan 2021.

Vancouver:

Matejčík M. Grafické rozhraní pro ovládání inteligentní domácnosti: Graphical User Interface for Smarthome Control. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/62129.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Matejčík M. Grafické rozhraní pro ovládání inteligentní domácnosti: Graphical User Interface for Smarthome Control. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/62129

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

KTH

7. Dyrhage, Max. Incorporating a tag management system in an agile web development process to become more data-driven.

Degree: Computer Science and Communication (CSC), 2017, KTH

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-240395

►

Web analytics are used to track and examine user behavior on websites and web applications. In order to take data driven decisions companies and… (more)

▼

Web analytics are used to track and examine user behavior on websites and web applications. In order to take data driven decisions companies and organizations working with the web look to web analytics to understand their users. A piece of Javascript code that collect user behavior and information is often referred to as a tag, which can be managed through a tag management system. Tag management systems can provide structure to how a website’s users’ behaviors are being measured. This study examines how a tag management system can enable web analytics of user data to be incorporated in an agile web development process at the Swedish company Dailybitsof. With a literature study, case study and interviews with professionals on the subject, a set of recommendations to enable web analytics is presented. This study suggests that a tag management system can enable web analytics to be incorporated into an agile web development process if it is implemented in combination with changes to the agile process.

Webbanalys används för att spåra och undersöka användarbeteende på hemsidor och webbapplikationer. För att ta datadrivna beslut, använder sig företag och organisationer av webbanalys för att förstå sina användare. Några rader Javascript-kod kan användas för att samla upp användarbeteende och kallas ibland för ett tag. Dessa tags kan behandlas i ett så kallad tag management-system. Tag management-system kan ge struktur över hur användarbeteendet på en hemsida spåras och analyseras. Den har uppsatsen undersöker hur ett tag management-system kan möjliggöra att data från webbanalys blir använt i en agil webbutvecklingsprocess hos det svenska företaget Dailybitsof. Med en litteraturstudie, fallstudie och intervjuer med professionella inom ämnet presenteras rekommendationer för att att möjliggöra webbanalys. Uppsatsen föreslår att ett tag management-system kan möjliggöra användandet av webbanalys i en agil webbutvecklingsprocess om det implementeras i kombination med ändringar av den agila processen.

Subjects/Keywords: Web Analytics; Google Analytics; Google Tag Manager; Agile Development process; Scrum.; Computer and Information Sciences; Data- och informationsvetenskap

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Dyrhage, M. (2017). Incorporating a tag management system in an agile web development process to become more data-driven. (Thesis). KTH. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-240395

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Dyrhage, Max. “Incorporating a tag management system in an agile web development process to become more data-driven.” 2017. Thesis, KTH. Accessed January 24, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-240395.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Dyrhage, Max. “Incorporating a tag management system in an agile web development process to become more data-driven.” 2017. Web. 24 Jan 2021.

Vancouver:

Dyrhage M. Incorporating a tag management system in an agile web development process to become more data-driven. [Internet] [Thesis]. KTH; 2017. [cited 2021 Jan 24]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-240395.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Dyrhage M. Incorporating a tag management system in an agile web development process to become more data-driven. [Thesis]. KTH; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-240395

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

8. Šiková, Barbora. Návrh a propagace elektronického obchodu: Designing and Promoting an E-shop.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/32297

► This thesis focuses on an online store specializing on manufacturing and sale of wooden beds for dogs. First the current state is analyzed and then… (more)

Subjects/Keywords: Elektronické podnikání; elektronický obchod; internetový obchod; online marketing; Google Analytics; E-business; e-commerce; e-shop; online marketing; Google Analytics

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Šiková, B. (2018). Návrh a propagace elektronického obchodu: Designing and Promoting an E-shop. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/32297

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Šiková, Barbora. “Návrh a propagace elektronického obchodu: Designing and Promoting an E-shop.” 2018. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/32297.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Šiková, Barbora. “Návrh a propagace elektronického obchodu: Designing and Promoting an E-shop.” 2018. Web. 24 Jan 2021.

Vancouver:

Šiková B. Návrh a propagace elektronického obchodu: Designing and Promoting an E-shop. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/32297.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Šiková B. Návrh a propagace elektronického obchodu: Designing and Promoting an E-shop. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/32297

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

9. Gomes, João Fernando dos Anjos. Recomendação de navegação em portais da internet como um serviço suportado em ferramentas Web Analytics.

Degree: 2016, Instituto Politécnico de Setúbal. Escola Superior de Ciências Empresariais

URL: https://www.rcaap.pt/detail.jsp?id=oai:comum.rcaap.pt:10400.26/17292

►

Dissertação apresentada para cumprimento dos requisitos necessários à obtenção do grau de Mestre de Sistemas de Informação Organizacionais

Com o constante crescimento da utilização da… (more)

▼

Dissertação apresentada para cumprimento dos requisitos necessários à obtenção do grau de Mestre de Sistemas de Informação Organizacionais

Com o constante crescimento da utilização da Internet o número de websites e respetivas páginas contínua a evoluir também, por este motivo, verifica-se uma necessidade de alinhar a experiência de utilização com os objetivos gerais de um website. Para satisfazer esta necessidade o sistema de recomendação proposto sugere páginas ao utilizador que possam ser do seu interesse com base em perfis de navegação de um website em geral. A maioria dos sistemas de recomendação são baseados em regras de associação ou palavras chave (quando o conteúdo é considerado). No entanto, quando os dados não são suficientes ou são muito dispersos e a ordem é considerada, uma abordagem tradicional pode ser inadequada. Por outro lado, assumindo outro paradigma, a área de Web Analytics, tem obtido um crescimento considerável, através de ferramentas robustas que permitem a recolha e análise de dados da internet, a fim de compreender e otimizar eficiência e eficácia do website. O presente artigo propõe o desenvolvimento de um sistema de recomendação baseado na ferramenta Google Analytics. O protótipo é composto por dois componentes principais que são: 1) um serviço responsável pela construção e lógica associada à criação das recomendações; 2) uma biblioteca incorporável em qualquer website que providenciará um widget de recomendação configurável. Avaliações preliminares constataram que a implementação segue a lógica do modelo proposto.

As the Internet usage keeps increasing, the number of web sites and hence the number of web pages also keeps increasing, so there is a need to align the user experience with the overall websites purposes. Toward this requirement, the proposed recommendation systems suggest the user pages that might be of its interest based on past navigation profiles of overall site usage. Most of existing recommendation systems are based on association rules or based on keywords (when content is considered). However, on usage data shortage or sparse data and if sequential order is to be considered such traditional approaches may become unsuitable. Conversely, the Web Analytics arena, assuming other paradigm, has experienced a considerable growth through mature tools that allow the collection and analysis of internet data in order to understand and optimize website efficiency and efficacy. This work proposes the development of a recommendation system based on the Google Analytics tool. The prototype is constituted by two main components which are: 1) a service responsible for the construction and associated logic that underlies recommendations generation; 2) an embeddable library on any website that will furnish website with a configurable recommendation widget. Preliminary evaluations had showed that the implementation follows the logic of the proposed model.

Advisors/Committee Members: Sapateiro, Cláudio, Mourão, Hernâni.

Subjects/Keywords: Data Mining; Digital marketing; Google Analytics; Recommendation systems; User Experience; Web Analytics; Web Usage Mining

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Gomes, J. F. d. A. (2016). Recomendação de navegação em portais da internet como um serviço suportado em ferramentas Web Analytics. (Thesis). Instituto Politécnico de Setúbal. Escola Superior de Ciências Empresariais. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:comum.rcaap.pt:10400.26/17292

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Gomes, João Fernando dos Anjos. “Recomendação de navegação em portais da internet como um serviço suportado em ferramentas Web Analytics.” 2016. Thesis, Instituto Politécnico de Setúbal. Escola Superior de Ciências Empresariais. Accessed January 24, 2021. https://www.rcaap.pt/detail.jsp?id=oai:comum.rcaap.pt:10400.26/17292.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Gomes, João Fernando dos Anjos. “Recomendação de navegação em portais da internet como um serviço suportado em ferramentas Web Analytics.” 2016. Web. 24 Jan 2021.

Vancouver:

Gomes JFdA. Recomendação de navegação em portais da internet como um serviço suportado em ferramentas Web Analytics. [Internet] [Thesis]. Instituto Politécnico de Setúbal. Escola Superior de Ciências Empresariais; 2016. [cited 2021 Jan 24]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:comum.rcaap.pt:10400.26/17292.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Gomes JFdA. Recomendação de navegação em portais da internet como um serviço suportado em ferramentas Web Analytics. [Thesis]. Instituto Politécnico de Setúbal. Escola Superior de Ciências Empresariais; 2016. Available from: https://www.rcaap.pt/detail.jsp?id=oai:comum.rcaap.pt:10400.26/17292

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Debrecen

10. Csehy, Ladislav. Online marketing .

Degree: DE – TEK – Informatikai Kar, 2012, University of Debrecen

URL: http://hdl.handle.net/2437/129777

► ONLINE MARKETING különös világának az ismertetésére szánt próbálkozás, melyben az alapoktól kiindulva érintem a KERESŐ RENDSZEREKET külön kiemelve a GOOLE lehetőségeit. Majd tárgyalom a LÁTOGATOTTSÁG… (more)

Subjects/Keywords: Google; Google AdWords; Google Analytics; Közösségi média marketing; Keresőoptimalizálás; Facebook; Social media marketing; Marketing; KKV; PPC; SEO; SMM; hirdetési kampányok

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Csehy, L. (2012). Online marketing . (Thesis). University of Debrecen. Retrieved from http://hdl.handle.net/2437/129777

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Csehy, Ladislav. “Online marketing .” 2012. Thesis, University of Debrecen. Accessed January 24, 2021. http://hdl.handle.net/2437/129777.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Csehy, Ladislav. “Online marketing .” 2012. Web. 24 Jan 2021.

Vancouver:

Csehy L. Online marketing . [Internet] [Thesis]. University of Debrecen; 2012. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/2437/129777.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Csehy L. Online marketing . [Thesis]. University of Debrecen; 2012. Available from: http://hdl.handle.net/2437/129777

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Tampere University

11. Rizvi, Mustufain. Attribution modelling of online advertising .

Degree: 2019, Tampere University

URL: https://trepo.tuni.fi//handle/10024/115941

► Attribution modelling is one of the most sought-after research topics in digital marketing. While much research and progress has been made into predictive modelling, attribution… (more)

Subjects/Keywords: logistic regression; Markov chain; Google Analytics; Adform; digital marketing

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Rizvi, M. (2019). Attribution modelling of online advertising . (Masters Thesis). Tampere University. Retrieved from https://trepo.tuni.fi//handle/10024/115941

Chicago Manual of Style (16^th Edition):

Rizvi, Mustufain. “Attribution modelling of online advertising .” 2019. Masters Thesis, Tampere University. Accessed January 24, 2021. https://trepo.tuni.fi//handle/10024/115941.

MLA Handbook (7^th Edition):

Rizvi, Mustufain. “Attribution modelling of online advertising .” 2019. Web. 24 Jan 2021.

Vancouver:

Rizvi M. Attribution modelling of online advertising . [Internet] [Masters thesis]. Tampere University; 2019. [cited 2021 Jan 24]. Available from: https://trepo.tuni.fi//handle/10024/115941.

Council of Science Editors:

Rizvi M. Attribution modelling of online advertising . [Masters Thesis]. Tampere University; 2019. Available from: https://trepo.tuni.fi//handle/10024/115941

Uppsala University

12. Dage, Sandra. Att hitta användbarhetsproblem med Google Analytics - är det möjligt?.

Degree: Division of Visual Information and Interaction, 2016, Uppsala University

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-306925

► The scope of research is usability problems and web analytics. This thesis examines whether or nor Google Analytics can point out the usability problems… (more)

Subjects/Keywords: Google Analytics; Användbarhet; Expertutvärdering; Användbarhetstester; Human Computer Interaction; Människa-datorinteraktion (interaktionsdesign)

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Dage, S. (2016). Att hitta användbarhetsproblem med Google Analytics - är det möjligt?. (Thesis). Uppsala University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-306925

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Dage, Sandra. “Att hitta användbarhetsproblem med Google Analytics - är det möjligt?.” 2016. Thesis, Uppsala University. Accessed January 24, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-306925.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Dage, Sandra. “Att hitta användbarhetsproblem med Google Analytics - är det möjligt?.” 2016. Web. 24 Jan 2021.

Vancouver:

Dage S. Att hitta användbarhetsproblem med Google Analytics - är det möjligt?. [Internet] [Thesis]. Uppsala University; 2016. [cited 2021 Jan 24]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-306925.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Dage S. Att hitta användbarhetsproblem med Google Analytics - är det möjligt?. [Thesis]. Uppsala University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-306925

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

KTH

13. Rezai, Arash. Evaluation of development methods for mobile applications : Soundhailer’s site and iOS application.

Degree: Information and Communication Technology (ICT), 2016, KTH

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-191124

►

To remain competitive and successful in today’s globalized market, companies need a strategy to ensure that they are constantly at the leading edge in… (more)

▼

To remain competitive and successful in today’s globalized market, companies need a strategy to ensure that they are constantly at the leading edge in terms of products and services. The implementation of a mobile application is one approach to fulfill this requirement. This report describes an overview of the topic, by introducing briefly today’s development tools for mobile application development and subsequently focusing on the Soundhailer application, as the application done by the author. The problem in focus is to find out whether a native or web-based application is preferred for an iOS application production strategy for a start-up company. Moreover, the report delivers an insight into a well-structured method that works good for setting up measuring points for a website, also Soundhailer’s, and the factual realization of a development tool for iOS development. This insight is based on a lot of help from a former student of the Royal Institute of Technology, who has had some previous experience within the area. To show prospective similarities and differences between theory and reality, the experiences are subsequently compared to the theoretical part. Finally, the results are critically discussed. Two versions of the application were developed, both a native version and a web-based version, and the results show that both native and web-based applications can be convenient solutions for companies to implement and use. The results also provide a foundation upon which others can build and better understand how an iOS application is used and developed.

För att förbli konkurrenskraftiga och framgångsrika i dagens globaliserade marknad, behöver företagen en strategi för att se till att de ständigt är i framkant när det gäller produkter och tjänster. Att framställa en mobilapplikation är ett av många sätt för att nå upp till detta krav. Denna rapport ger en överblick över ämnet genom att först gå igenom dagens utvecklingsverktyg för mobilapplikationer och därefter fokusera på företaget Soundhailers mobilapplikation, eftersom denne har utvecklats av undertecknad. Problemet i fokus består av att ta reda på om en hårdvarukodad eller webbaserad applikation är att föredra för produktionsstrategin av en iOSapplikation för ett start-up-företag. Dessutom ger rapporten en inblick i en välstrukturerad metod som fungerar bra för att inrätta mätpunkter för en webbplats, med fokus på Soundhailers webbplats, samt det faktiska genomförandet av ett utvecklingsverktyg för iOS-utveckling. Denna insikt bygger på en hel del hjälp från en före detta elev på Kungliga Tekniska Högskolan som har tidigare erfarenheter inom området. För att sedan visa potentiella likheter och skillnader mellan teori och verklighet jämförs erfarenheterna med den teoretiska delen. Slutligen diskuteras resultaten kritiskt. Två versioner av applikationen har utvecklats, både en hårdvarukodad version och en webbaserad version, och resultaten visar att både hårdvarukodade och webbaserade applikationer kan vara praktiska…

Subjects/Keywords: Mobile application development; Mobile devices; iOS; Google Analytics; Software engineering; Xcode; Mobilapplikationsutveckling; Mobila enheter; iOS; Google Analytics; Mjukvaruutveckling; Xcode; Computer and Information Sciences; Data- och informationsvetenskap

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Rezai, A. (2016). Evaluation of development methods for mobile applications : Soundhailer’s site and iOS application. (Thesis). KTH. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-191124

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Rezai, Arash. “Evaluation of development methods for mobile applications : Soundhailer’s site and iOS application.” 2016. Thesis, KTH. Accessed January 24, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-191124.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Rezai, Arash. “Evaluation of development methods for mobile applications : Soundhailer’s site and iOS application.” 2016. Web. 24 Jan 2021.

Vancouver:

Rezai A. Evaluation of development methods for mobile applications : Soundhailer’s site and iOS application. [Internet] [Thesis]. KTH; 2016. [cited 2021 Jan 24]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-191124.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Rezai A. Evaluation of development methods for mobile applications : Soundhailer’s site and iOS application. [Thesis]. KTH; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-191124

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

14. Sztefková, Michaela. Analýza a návrh na zdokonalení internetové prezentace: Analysis and Proposal of Improvements for Website.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/1680

► The bachelor‘s thesis is engaging in complete analysis of a company website. First part of the thesis analyzes all aspects of website design and creates… (more)

Subjects/Keywords: Internetové stránky; SEO; zdokonalení; Google Analytics; SWOT analýza; HTML; CSS; Adobe Photoshop; Website; SEO; improvement; Google Analytics; SWOT analysis; HTML; CSS; Adobe Photoshop

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Sztefková, M. (2019). Analýza a návrh na zdokonalení internetové prezentace: Analysis and Proposal of Improvements for Website. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/1680

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Sztefková, Michaela. “Analýza a návrh na zdokonalení internetové prezentace: Analysis and Proposal of Improvements for Website.” 2019. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/1680.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Sztefková, Michaela. “Analýza a návrh na zdokonalení internetové prezentace: Analysis and Proposal of Improvements for Website.” 2019. Web. 24 Jan 2021.

Vancouver:

Sztefková M. Analýza a návrh na zdokonalení internetové prezentace: Analysis and Proposal of Improvements for Website. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/1680.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Sztefková M. Analýza a návrh na zdokonalení internetové prezentace: Analysis and Proposal of Improvements for Website. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/1680

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

15. Hložanka, Jan. Návrh elektronického obchodu pro umělce a architekty: Design of E-commerce for Artists and Architects.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/34291

► The bachelor thesis deals with the analysis and design of e-commerce, which should serve young artists and architects. Closer compares and analyzes the various e-commerce… (more)

Subjects/Keywords: Elektronické obchodování; e-shop; otevřený-kód; Prestashop; design; šablona; CSS; HTML; SEO; AdWords; Google analytics; Electronic commerce; e-shop; open-source; Prestashop; design; theme; CSS; HTML; SEO; AdWords; Google analytics

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Hložanka, J. (2018). Návrh elektronického obchodu pro umělce a architekty: Design of E-commerce for Artists and Architects. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/34291

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Hložanka, Jan. “Návrh elektronického obchodu pro umělce a architekty: Design of E-commerce for Artists and Architects.” 2018. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/34291.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Hložanka, Jan. “Návrh elektronického obchodu pro umělce a architekty: Design of E-commerce for Artists and Architects.” 2018. Web. 24 Jan 2021.

Vancouver:

Hložanka J. Návrh elektronického obchodu pro umělce a architekty: Design of E-commerce for Artists and Architects. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/34291.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hložanka J. Návrh elektronického obchodu pro umělce a architekty: Design of E-commerce for Artists and Architects. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/34291

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

16. Zápotocký, Eduard. Matematické metody v ekonomii: Mathematical Methods in Economics.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/61337

► Bachelor's thesis deals with website analysis using statistical methods. Data was collected in the time span between April 2015 and March 2016, being thoroughly analysed… (more)

Subjects/Keywords: Štatistické metódy; časové rady; analýza; Google Analytics; metriky; webová stránka; návštevnosť; sociálne siete; Statisticla methods; time series; analysis Google Analytics; metricks; website; website traffic; social networks

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Zápotocký, E. (2019). Matematické metody v ekonomii: Mathematical Methods in Economics. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/61337

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Zápotocký, Eduard. “Matematické metody v ekonomii: Mathematical Methods in Economics.” 2019. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/61337.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Zápotocký, Eduard. “Matematické metody v ekonomii: Mathematical Methods in Economics.” 2019. Web. 24 Jan 2021.

Vancouver:

Zápotocký E. Matematické metody v ekonomii: Mathematical Methods in Economics. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/61337.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Zápotocký E. Matematické metody v ekonomii: Mathematical Methods in Economics. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/61337

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

17. Kalužík, Matěj. Návrh zdokonalení marketingového mixu společnosti: Proposals for Marketing Mix Elements Improvement.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/178720

► The bachelor thesis focuses on finding and solving problems that impact the sale of Gumotex a.s. made inflatable boats via e-shop. Problems are identified through… (more)

Subjects/Keywords: online marketing; marketingová analýza; google analytics; gumotex; marketingový mix; návrhy na zlepšení; analýza marketingového mixu; online marketing; marketing analysis; google analytics; gumotex; marketing mix; suggestions for improvement; marketing mix analysis

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Kalužík, M. (2019). Návrh zdokonalení marketingového mixu společnosti: Proposals for Marketing Mix Elements Improvement. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/178720

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Kalužík, Matěj. “Návrh zdokonalení marketingového mixu společnosti: Proposals for Marketing Mix Elements Improvement.” 2019. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/178720.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Kalužík, Matěj. “Návrh zdokonalení marketingového mixu společnosti: Proposals for Marketing Mix Elements Improvement.” 2019. Web. 24 Jan 2021.

Vancouver:

Kalužík M. Návrh zdokonalení marketingového mixu společnosti: Proposals for Marketing Mix Elements Improvement. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/178720.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kalužík M. Návrh zdokonalení marketingového mixu společnosti: Proposals for Marketing Mix Elements Improvement. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/178720

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

18. Němec, Pavel. Návrh internetové propagace pro elektronický obchod: Proposal of Internet Promotion for E-commerce Solution.

Degree: 2017, Brno University of Technology

URL: http://hdl.handle.net/11012/67279

► This master thesis deals with the issue of online promotion for a particular group of online shops. The first part deals with the clarification of… (more)

Subjects/Keywords: Online propagace; SEO; PPC; Google Analytics; E-mailing; Newslettery; internetový obchod; Facebook; Online promotion; SEO; PPC; Google Analytics; E-mailing; Newsletters; e-shop; Facebook

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Němec, P. (2017). Návrh internetové propagace pro elektronický obchod: Proposal of Internet Promotion for E-commerce Solution. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/67279

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Němec, Pavel. “Návrh internetové propagace pro elektronický obchod: Proposal of Internet Promotion for E-commerce Solution.” 2017. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/67279.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Němec, Pavel. “Návrh internetové propagace pro elektronický obchod: Proposal of Internet Promotion for E-commerce Solution.” 2017. Web. 24 Jan 2021.

Vancouver:

Němec P. Návrh internetové propagace pro elektronický obchod: Proposal of Internet Promotion for E-commerce Solution. [Internet] [Thesis]. Brno University of Technology; 2017. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/67279.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Němec P. Návrh internetové propagace pro elektronický obchod: Proposal of Internet Promotion for E-commerce Solution. [Thesis]. Brno University of Technology; 2017. Available from: http://hdl.handle.net/11012/67279

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Stockholm University

19. Carlsson, Emma. Vill du bli min vän? : En fallstudie av implementeringen av relations-marknadsföring hos ett företag i musikbranschen.

Degree: Media Studies, 2013, Stockholm University

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-100361

► Denna examensuppsats är ett resultat av en observationsstudie utförd på ett svenskt företag, verksam inom musikbranschen. Uppsatsens teoretiska utgångspunkter är relationsmarknadsföringsteori och konvergensteori. Relationsmarknadsföring,… (more)

▼ Denna examensuppsats är ett resultat av en observationsstudie utförd på ett svenskt företag, verksam inom musikbranschen. Uppsatsens teoretiska utgångspunkter är relationsmarknadsföringsteori och konvergensteori. Relationsmarknadsföring, även förkortat RM utgår från nätverksteori och idén om att kommunikation flödar mellan noder (som exempelvis utgörs av personer, organisationer och till och med datorer) sammankopplade av relationer i ett nätverk. Konvergensteori bygger på konvergens vilket innebär att två tidigare åtskilda ting går samman till en enhet. Utifrån detta är uttrycket konvergenskultur sprunget. Utifrån dessa teorier har Företaget* granskats i ett försök att svara på frågeställningarna: Hur arbetar Företaget* med marknadskommunikation kring sina produktioner i sociala/digitala medier? Vilka paralleller kan dras till relationsmarknadsföring? Hur påverkar arbetsförhållanden på Företaget* sättet på vilket det kommunicerar med slutkund? Hur försöker man mäta de digitala relationen till slutkund? Undersökningen är gjord som en fallstudie, vilket innebär att de resultat den ger inte är generella, utan endast beskriver detta specifika studieobjekt. Observationsstudien genomfördes under två separata veckor under vilka författaren fick följa flera olika medarbetare i deras dagliga arbete. Vissa medarbetare intervjuades även separat. Resultatet av studien visar att arbetsförhållandena hos företage i stor utsträckning påverkar deras rutiner för kommunikation med slutkund. Eftersom de anställda koncentrerar sig på att sälja spelningar mot arrangörer faller uppgiften att marknadsföra på praktikanter. För dessa finns utvecklade rutiner för hur marknadskommunikationssarbetet i den digitala världen bör skötas. I slutdiskussionen diskuteras faran med att låta tillfälliga medarbetare sköta denna uppgift då det medför risker för enhetligheten i kommunikationen. Resultaten visar även att Företaget* till viss del arbetar med konvergens och synergi bl.a. genom transmediala projekt. De verktyg Företaget* använder för att mäta utfallet av sina marknadsåtgärder beskrivs och utvärderas. Slutligen föreslås vissa åtgärdsförslag.

Subjects/Keywords: Relationsmarknadsföring; marknadskommunikation; Google Analytics; Facebook; musikbransch; deltagande observation; konvergenskultur; digitala medier; sociala medier

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Carlsson, E. (2013). Vill du bli min vän? : En fallstudie av implementeringen av relations-marknadsföring hos ett företag i musikbranschen. (Thesis). Stockholm University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-100361

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Carlsson, Emma. “Vill du bli min vän? : En fallstudie av implementeringen av relations-marknadsföring hos ett företag i musikbranschen.” 2013. Thesis, Stockholm University. Accessed January 24, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-100361.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Carlsson, Emma. “Vill du bli min vän? : En fallstudie av implementeringen av relations-marknadsföring hos ett företag i musikbranschen.” 2013. Web. 24 Jan 2021.

Vancouver:

Carlsson E. Vill du bli min vän? : En fallstudie av implementeringen av relations-marknadsföring hos ett företag i musikbranschen. [Internet] [Thesis]. Stockholm University; 2013. [cited 2021 Jan 24]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-100361.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Carlsson E. Vill du bli min vän? : En fallstudie av implementeringen av relations-marknadsföring hos ett företag i musikbranschen. [Thesis]. Stockholm University; 2013. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-100361

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Western Ontario

20. Farhat, Jade. Coaches Perceptions and Use of an Online Sport Psychology Resource.

Degree: 2020, University of Western Ontario

URL: https://ir.lib.uwo.ca/etd/6946

► Sport psychology has become widely applied in coaching practices to assist in athletic success. Despite the increased use, there is a lack of evidence-based sport… (more)

Subjects/Keywords: sport psychology; coaches; sources of learning; qualitative research; Google Analytics; Sports Sciences

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Farhat, J. (2020). Coaches Perceptions and Use of an Online Sport Psychology Resource. (Thesis). University of Western Ontario. Retrieved from https://ir.lib.uwo.ca/etd/6946

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Farhat, Jade. “Coaches Perceptions and Use of an Online Sport Psychology Resource.” 2020. Thesis, University of Western Ontario. Accessed January 24, 2021. https://ir.lib.uwo.ca/etd/6946.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Farhat, Jade. “Coaches Perceptions and Use of an Online Sport Psychology Resource.” 2020. Web. 24 Jan 2021.

Vancouver:

Farhat J. Coaches Perceptions and Use of an Online Sport Psychology Resource. [Internet] [Thesis]. University of Western Ontario; 2020. [cited 2021 Jan 24]. Available from: https://ir.lib.uwo.ca/etd/6946.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Farhat J. Coaches Perceptions and Use of an Online Sport Psychology Resource. [Thesis]. University of Western Ontario; 2020. Available from: https://ir.lib.uwo.ca/etd/6946

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

21. Martof, Jan. Návrh změn marketingové komunikace vybrané společnosti na Internetu: Proposals for Changes in Internet Marketing Communication of the Selected Company.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/66159

► The purpose of this thesis is to propose changes of marketing strategy on the Internet. Based on theoretical knowledge and general analysis of competitors online… (more)

Subjects/Keywords: Online marketing; SEO; SEM; PPC; analýza klíčových slov; sociální sítě; obchodní sdělení; Internet věcí; Google AdWords; Google Analytics; Online marketing; SEO; SEM; PPC; keywords analysis; social media; newsletters; Internet of Things; Google AdWords; Google Analytics

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Martof, J. (2018). Návrh změn marketingové komunikace vybrané společnosti na Internetu: Proposals for Changes in Internet Marketing Communication of the Selected Company. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/66159

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Martof, Jan. “Návrh změn marketingové komunikace vybrané společnosti na Internetu: Proposals for Changes in Internet Marketing Communication of the Selected Company.” 2018. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/66159.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Martof, Jan. “Návrh změn marketingové komunikace vybrané společnosti na Internetu: Proposals for Changes in Internet Marketing Communication of the Selected Company.” 2018. Web. 24 Jan 2021.

Vancouver:

Martof J. Návrh změn marketingové komunikace vybrané společnosti na Internetu: Proposals for Changes in Internet Marketing Communication of the Selected Company. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/66159.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Martof J. Návrh změn marketingové komunikace vybrané společnosti na Internetu: Proposals for Changes in Internet Marketing Communication of the Selected Company. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/66159

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

22. Uherková, Marie. Komunikační strategie podniku: Company Communication Strategy.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/67259

► Mater thesis deals with online marketing and optimization of marketing communication strategy for online job board specialised on remote jobs. The practical part based on… (more)

Subjects/Keywords: Online marketing; marketingová komunikační strategie; marketingová kampaň; online pracovní vývěska; digitální nomádi; návratnost investice; textová reklama; SEO; Google Analytics; Google AdWords; sociální sítě.; Online marketing; marketing promotion strategy; marketing campaign; remote jobs; online job board. digital nomads; return of investment; SEO; Google Analytics; Google AdWords; social media.

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Uherková, M. (2019). Komunikační strategie podniku: Company Communication Strategy. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/67259

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Uherková, Marie. “Komunikační strategie podniku: Company Communication Strategy.” 2019. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/67259.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Uherková, Marie. “Komunikační strategie podniku: Company Communication Strategy.” 2019. Web. 24 Jan 2021.

Vancouver:

Uherková M. Komunikační strategie podniku: Company Communication Strategy. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/67259.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Uherková M. Komunikační strategie podniku: Company Communication Strategy. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/67259

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

KTH

23. Pettersson, Johan. A comparison of solutions to measure Quality of Service for video streams.

Degree: Computer and Electronic Engineering, 2016, KTH

URL: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188514

►

There are more and more people watching video streams over the Internet, and this has led to an increase in companies that compete for… (more)

▼

There are more and more people watching video streams over the Internet, and this has led to an increase in companies that compete for viewers. To improve the users experience, these companies can measure how their services are performing. The aim of this thesis was to recommend a way to measure the quality of service for a real time video streaming service. Three methods were presented; to buy the information from a content delivery network, extend existing analytics software or build a custom solution using packet sniffing. It was decided to extend existing analytics software. An evaluation was made on which software to extend. Four solutions were compared: Google Analytics, Mixpanel, Ooyala IQ and Piwik. The comparison was made using the analytic hierarchy process, comparing each alternative in their performance in criteria such as API maturity, flexibility, visualization and support. The recommended software to extend when building a real time video streaming service is Ooyala IQ which excel at flexibility and is easy to implement into existing solutions. It also had great capacity, offering no limit on how many events it can track per month, and finally it offers great dedicated support via telephone or email.

Det finns fler och fler personer som tittar på video strömmar på Internet, detta har lett till att nya företag har startats som konkurerar om tittare. För att förbättra kundupplevelsen kan man mäta hur tjänsten presterar. Målet med examensarbetet var att rekommendera hur man kan mäta tjänstekvalite för en realtidsvideoströmningstjänst. Tre olika lösningsförslag presenterades; att köpa informationen från en content delivery network, att bygga vidare på tillgängliga analytisk mjukvara eller att bygga ett eget paketsniffarprogram. Det bestämdes att bygga vidare på tillgänglig analytisk mjukvara. Fyra olika mjukvara jämfördes: Google Analytics, Mixpanel, Ooyala IQ och Piwik. Jämförelsen gjordes med hjälp av analytical hierarchy process, de olika alternativen jämfördes med avseende på: hur moget API:et var, flexibilitet, visualiseringen av data och support. Rekommendationen är att använda sig av Ooyala IQ som utmärker sig med avseende på flexibilitet, det var enkelt att använda deras API i sin egen lösning, det fanns ingen gräns på hur många händelser man kunde lagra per månad, och slutligen så fanns det dedikerad supportpersonal att nå via telefon eller email.

Subjects/Keywords: analytic hierarchy process; ahp; analytics tools; google analytics; live video streaming; mixpanel; piwik; ooyala iq; quality of service; qos; analytic hierarchy process; ahp; analytics verktyg; google analytics; live video strömning; mixpanel; piwik; ooyala iq; tjänstekvalitet; qos; Software Engineering; Programvaruteknik

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Pettersson, J. (2016). A comparison of solutions to measure Quality of Service for video streams. (Thesis). KTH. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188514

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Pettersson, Johan. “A comparison of solutions to measure Quality of Service for video streams.” 2016. Thesis, KTH. Accessed January 24, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188514.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Pettersson, Johan. “A comparison of solutions to measure Quality of Service for video streams.” 2016. Web. 24 Jan 2021.

Vancouver:

Pettersson J. A comparison of solutions to measure Quality of Service for video streams. [Internet] [Thesis]. KTH; 2016. [cited 2021 Jan 24]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188514.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Pettersson J. A comparison of solutions to measure Quality of Service for video streams. [Thesis]. KTH; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-188514

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of North Florida

24. Koza, Jacob. Active Analytics: Suggesting Navigational Links to Users Based on Temporal Analytics Data.

Degree: 2019, University of North Florida

URL: https://digitalcommons.unf.edu/etd/892

► Front-end developers are tasked with keeping websites up-to-date while optimizing user experiences and interactions. Tools and systems have been developed to give these individuals granular… (more)

Subjects/Keywords: Thesis; University of North Florida; UNF; Dissertations, Academic – UNF – Master of Science in Computer and Information Sciences; Dissertations, Academic – UNF – Computing; Web Analytics; Active Analytics; Google Analytics; Software Engineering

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Koza, J. (2019). Active Analytics: Suggesting Navigational Links to Users Based on Temporal Analytics Data. (Thesis). University of North Florida. Retrieved from https://digitalcommons.unf.edu/etd/892

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Koza, Jacob. “Active Analytics: Suggesting Navigational Links to Users Based on Temporal Analytics Data.” 2019. Thesis, University of North Florida. Accessed January 24, 2021. https://digitalcommons.unf.edu/etd/892.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Koza, Jacob. “Active Analytics: Suggesting Navigational Links to Users Based on Temporal Analytics Data.” 2019. Web. 24 Jan 2021.

Vancouver:

Koza J. Active Analytics: Suggesting Navigational Links to Users Based on Temporal Analytics Data. [Internet] [Thesis]. University of North Florida; 2019. [cited 2021 Jan 24]. Available from: https://digitalcommons.unf.edu/etd/892.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Koza J. Active Analytics: Suggesting Navigational Links to Users Based on Temporal Analytics Data. [Thesis]. University of North Florida; 2019. Available from: https://digitalcommons.unf.edu/etd/892

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

25. Bureš, Petr. Analýza a návrh optimalizace elektronického obchodu: Analysis and Structure Recommendations for E-commerce Site Optimization.

Degree: 2020, Brno University of Technology

URL: http://hdl.handle.net/11012/190198

► This bachelor‘s thesis focuses on analysis of optimization of e-commerce website. The aim of this work is to outline the optimization solutions from different point… (more)

Subjects/Keywords: elektronické obchodování; internetový obchod; internetový marketing; SEO; PPC reklama; webová analytika; informační architektura; dolování dat; analýza konkurence; klasifikační analýza klíčových slov; Google Analytics; OpenRefine; e-commerce; e-shop; online marketing; SEO; PPC advertising; web analytics; information architecture; data mining; competition analysis; classification keyword analysis; Google Analytics; OpenRefine

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Bureš, P. (2020). Analýza a návrh optimalizace elektronického obchodu: Analysis and Structure Recommendations for E-commerce Site Optimization. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/190198

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Bureš, Petr. “Analýza a návrh optimalizace elektronického obchodu: Analysis and Structure Recommendations for E-commerce Site Optimization.” 2020. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/190198.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Bureš, Petr. “Analýza a návrh optimalizace elektronického obchodu: Analysis and Structure Recommendations for E-commerce Site Optimization.” 2020. Web. 24 Jan 2021.

Vancouver:

Bureš P. Analýza a návrh optimalizace elektronického obchodu: Analysis and Structure Recommendations for E-commerce Site Optimization. [Internet] [Thesis]. Brno University of Technology; 2020. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/190198.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Bureš P. Analýza a návrh optimalizace elektronického obchodu: Analysis and Structure Recommendations for E-commerce Site Optimization. [Thesis]. Brno University of Technology; 2020. Available from: http://hdl.handle.net/11012/190198

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

26. Vencel, Jan. Informační systém plaveckého oddílu: Information System of a Swim Club.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/62022

► This bechelor thesis is devoted to an information system of ASK Blansko swim club. It is a web application built on the web technology trio… (more)

Subjects/Keywords: Informační systém; databáze; plavecký oddíl; PHP; Nette Framework; MySQL; Bootstrap; HTML; CSS; JavaScript; JQuery; Google Charts; Google Analytics; AJAX; Git; ERD; UCD; MVC; responzivní design.; Information systém; database; swim club; PHP; Nette Framework; MySQL; Bootstrap; HTML; CSS; JavaScript; JQuery; Google Charts; Google Analytics; AJAX; Git; ERD; UCD; MVC; responzive design.

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Vencel, J. (2018). Informační systém plaveckého oddílu: Information System of a Swim Club. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/62022

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Vencel, Jan. “Informační systém plaveckého oddílu: Information System of a Swim Club.” 2018. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/62022.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Vencel, Jan. “Informační systém plaveckého oddílu: Information System of a Swim Club.” 2018. Web. 24 Jan 2021.

Vancouver:

Vencel J. Informační systém plaveckého oddílu: Information System of a Swim Club. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/62022.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Vencel J. Informační systém plaveckého oddílu: Information System of a Swim Club. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/62022

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Universiteit Utrecht

27. Gerards, V.R.P. Marktsegmentatie in het openbaar vervoer: naar een effectieve online communicatiestrategie richting 55-plussers.

Degree: 2015, Universiteit Utrecht

URL: http://dspace.library.uu.nl:8080/handle/1874/308115

► Het doel van dit onderzoek is om handvatten aan te reiken voor effectieve online communicatie richting 55-plussers binnen de openbaarvervoersmarkt. Deze doelgroep werd gesegmenteerd in… (more)

Subjects/Keywords: Communicatie; seniorenmarketing; Marktsegmentatie; doelgroepsegmentatie; senioren; 55-plussers; Gerontographics; verouderingsproces; Integrative Model of Behavioral Prediction; openbaar vervoer; online; Google Analytics; computervaardigheden; internetvaardigheden

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Gerards, V. R. P. (2015). Marktsegmentatie in het openbaar vervoer: naar een effectieve online communicatiestrategie richting 55-plussers. (Masters Thesis). Universiteit Utrecht. Retrieved from http://dspace.library.uu.nl:8080/handle/1874/308115

Chicago Manual of Style (16^th Edition):

Gerards, V R P. “Marktsegmentatie in het openbaar vervoer: naar een effectieve online communicatiestrategie richting 55-plussers.” 2015. Masters Thesis, Universiteit Utrecht. Accessed January 24, 2021. http://dspace.library.uu.nl:8080/handle/1874/308115.

MLA Handbook (7^th Edition):

Gerards, V R P. “Marktsegmentatie in het openbaar vervoer: naar een effectieve online communicatiestrategie richting 55-plussers.” 2015. Web. 24 Jan 2021.

Vancouver:

Gerards VRP. Marktsegmentatie in het openbaar vervoer: naar een effectieve online communicatiestrategie richting 55-plussers. [Internet] [Masters thesis]. Universiteit Utrecht; 2015. [cited 2021 Jan 24]. Available from: http://dspace.library.uu.nl:8080/handle/1874/308115.

Council of Science Editors:

Gerards VRP. Marktsegmentatie in het openbaar vervoer: naar een effectieve online communicatiestrategie richting 55-plussers. [Masters Thesis]. Universiteit Utrecht; 2015. Available from: http://dspace.library.uu.nl:8080/handle/1874/308115

28. Rallapalli, Swati. Mobile localization : approach and applications.

Degree: PhD, Computer Sciences, 2014, University of Texas – Austin

URL: http://hdl.handle.net/2152/28358

► Localization is critical to a number of wireless network applications. In many situations GPS is not suitable. This dissertation (i) develops novel localization schemes for… (more)

▼ Localization is critical to a number of wireless network applications. In many situations GPS is not suitable. This dissertation (i) develops novel localization schemes for wireless networks by explicitly incorporating mobility information and (ii) applies localization to physical analytics i.e., understanding shoppers' behavior within retail spaces by leveraging inertial sensors, Wi-Fi and vision enabled by smart glasses. More specifically, we first focus on multi-hop mobile networks, analyze real mobility traces and observe that they exhibit temporal stability and low-rank structure. Motivated by these observations, we develop novel localization algorithms to effectively capture and also adapt to different degrees of these properties. Using extensive simulations and testbed experiments, we demonstrate the accuracy and robustness of our new schemes. Second, we focus on localizing a single mobile node, which may not be connected with multiple nodes (e.g., without network connectivity or only connected with an access point). We propose trajectory-based localization using Wi-Fi or magnetic field measurements. We show that these measurements have the potential to uniquely identify a trajectory. We then develop a novel approach that leverages multi-level wavelet coefficients to first identify the trajectory and then localize to a point on the trajectory. We show that this approach is highly accurate and power efficient using indoor and outdoor experiments. Finally, localization is a critical step in enabling a lot of applications – an important one is physical analytics. Physical analytics has the potential to provide deep-insight into shoppers' interests and activities and therefore better advertisements, recommendations and a better shopping experience. To enable physical analytics, we build ThirdEye system which first achieves zero-effort localization by leveraging emergent devices like the Google-Glass to build AutoLayout that fuses video, Wi-Fi, and inertial sensor data, to simultaneously localize the shoppers while also constructing and updating the product layout in a virtual coordinate space. Further, ThirdEye comprises of a range of schemes that use a combination of vision and inertial sensing to study mobile users' behavior while shopping, namely: walking, dwelling, gazing and reaching-out. We show the effectiveness of ThirdEye through an evaluation in two large retail stores in the United States. Advisors/Committee Members: Qiu, Lili, Ph. D. (advisor).

Subjects/Keywords: Localization; Physical analytics; Retail stores; Wi-Fi; Google Glass; Wearables; Smart Glasses; Low rank; Compressive sensing

10 more images…

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Rallapalli, S. (2014). Mobile localization : approach and applications. (Doctoral Dissertation). University of Texas – Austin. Retrieved from http://hdl.handle.net/2152/28358

Chicago Manual of Style (16^th Edition):

Rallapalli, Swati. “Mobile localization : approach and applications.” 2014. Doctoral Dissertation, University of Texas – Austin. Accessed January 24, 2021. http://hdl.handle.net/2152/28358.

MLA Handbook (7^th Edition):

Rallapalli, Swati. “Mobile localization : approach and applications.” 2014. Web. 24 Jan 2021.

Vancouver:

Rallapalli S. Mobile localization : approach and applications. [Internet] [Doctoral dissertation]. University of Texas – Austin; 2014. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/2152/28358.

Council of Science Editors:

Rallapalli S. Mobile localization : approach and applications. [Doctoral Dissertation]. University of Texas – Austin; 2014. Available from: http://hdl.handle.net/2152/28358

Brno University of Technology

29. Benedikt, Jan. Multimediální přehrávač pro Android: Multimedia Player for Android.

Degree: 2019, Brno University of Technology

URL: http://hdl.handle.net/11012/177627

► This thesis aims to create an advanced multimedia player with support of an adaptive stream, securing of the multimedia content and support for playing advertisement.… (more)

Subjects/Keywords: Android; MP4; Adaptivní stream; HLS; MPEG-DASH; DRM; Widewine; FairPlay; Playready; HLS-AES; Google Analytics; VMAP; VPAID; VAST; ExoPlayer; Android; MP4; Adaptive stream; HLS; MPEG-DASH; DRM; Widewine; FairPlay; Playready; HLS-AES; Google Analytics; VMAP; VPAID; VAST; ExoPlayer

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Benedikt, J. (2019). Multimediální přehrávač pro Android: Multimedia Player for Android. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/177627

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Benedikt, Jan. “Multimediální přehrávač pro Android: Multimedia Player for Android.” 2019. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/177627.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Benedikt, Jan. “Multimediální přehrávač pro Android: Multimedia Player for Android.” 2019. Web. 24 Jan 2021.

Vancouver:

Benedikt J. Multimediální přehrávač pro Android: Multimedia Player for Android. [Internet] [Thesis]. Brno University of Technology; 2019. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/177627.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Benedikt J. Multimediální přehrávač pro Android: Multimedia Player for Android. [Thesis]. Brno University of Technology; 2019. Available from: http://hdl.handle.net/11012/177627

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Brno University of Technology

30. Resler, Tadeáš. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.

Degree: 2018, Brno University of Technology

URL: http://hdl.handle.net/11012/34180

► This bachelor thesis deals with analysis and suggestions for improvement of Lukashokej.cz´s e-shop. The knowledge gained from teoretic part, analyzis of rivals and current conditions… (more)

Subjects/Keywords: E-komerce; B2C; Lukashokej.cz; E-marketing; SEM; SEO analýza; marketingový mix; Google Analytics; PPC – platba za proklik; On-Page faktory; Off-Page faktory; E-commerce; B2C; Lukashokej.cz; E-marketing; SEM; SEO analysis; marketing mix; Google Analytics; PPC – pay per click; On-Page faktors; Off-Page faktors

Record Details Similar Records Cite « Share

❌

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6^th Edition):

Resler, T. (2018). Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/34180

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16^th Edition):

Resler, Tadeáš. “Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.” 2018. Thesis, Brno University of Technology. Accessed January 24, 2021. http://hdl.handle.net/11012/34180.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7^th Edition):

Resler, Tadeáš. “Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms.” 2018. Web. 24 Jan 2021.

Vancouver:

Resler T. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. [Internet] [Thesis]. Brno University of Technology; 2018. [cited 2021 Jan 24]. Available from: http://hdl.handle.net/11012/34180.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Resler T. Analýza a návrh elektronického obchodu firmy: Analysis and Design of E-commerce Firms. [Thesis]. Brno University of Technology; 2018. Available from: http://hdl.handle.net/11012/34180

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

		in
And / Or
		in
And / Or
		in
And / Or
		in

Open Access Theses and Dissertations