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Dept: Marketing  Dates: 2015 – 2019

You searched for subject:(Dom nio rea Cient fica Humanidades L nguas e Literaturas). Showing records 1 – 28 of 28 total matches.

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Linnaeus University

1. Azizi, Farnoush. Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty.

Degree: Marketing, 2018, Linnaeus University

  With the rise of e-commerce, more and more retailers switch the focus to online environment. In order to gain customers’ e-loyalty, e-retailers have to… (more)

Subjects/Keywords: E-commerce; E-retailing; E-retailer; E-loyalty; E-satisfaction; E-trust; Perceived value; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Azizi, F. (2018). Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76083

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Azizi, Farnoush. “Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty.” 2018. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76083.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Azizi, Farnoush. “Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty.” 2018. Web. 18 Jul 2019.

Vancouver:

Azizi F. Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty. [Internet] [Thesis]. Linnaeus University; 2018. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76083.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Azizi F. Your secret weapon to achieve E-Loyalty : A Quantitative Study On Antecedents Leading To E-loyalty. [Thesis]. Linnaeus University; 2018. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76083

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

2. Jonsson, Elin; Källström, Petronella. Why do we purchase from e-retailers? : An explanatory study of the e-loyalty antecedents impact on consumers purchase intentions on the e-commerce market.

Degree: Marketing, 2019, Linnaeus University

  Background: The e-commerce market has developed and it has become the new marketplace for current manufacturing and service industries. Customers’ behavior on the e-commerce market… (more)

Subjects/Keywords: e-commerce; e-loyalty; e-trust; e-satisfaction; perceived value; e-retailers; e-commerce market; purchase intentions.; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Jonsson, Elin; Källström, P. (2019). Why do we purchase from e-retailers? : An explanatory study of the e-loyalty antecedents impact on consumers purchase intentions on the e-commerce market. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-85364

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Jonsson, Elin; Källström, Petronella. “Why do we purchase from e-retailers? : An explanatory study of the e-loyalty antecedents impact on consumers purchase intentions on the e-commerce market.” 2019. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-85364.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Jonsson, Elin; Källström, Petronella. “Why do we purchase from e-retailers? : An explanatory study of the e-loyalty antecedents impact on consumers purchase intentions on the e-commerce market.” 2019. Web. 18 Jul 2019.

Vancouver:

Jonsson, Elin; Källström P. Why do we purchase from e-retailers? : An explanatory study of the e-loyalty antecedents impact on consumers purchase intentions on the e-commerce market. [Internet] [Thesis]. Linnaeus University; 2019. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-85364.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Jonsson, Elin; Källström P. Why do we purchase from e-retailers? : An explanatory study of the e-loyalty antecedents impact on consumers purchase intentions on the e-commerce market. [Thesis]. Linnaeus University; 2019. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-85364

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

3. Fricke, Tim. E-Commerce in Different Cultures : How e-commerce purchasing behavior in Western and Asian cultures is influenced by their cultural backgrounds?.

Degree: Marketing, 2015, Linnaeus University

  <em>Abstract</em> Purpose — The purpose of this paper is to extend the current knowledge of cultural influence on e-commerce usage. It attempts to answer… (more)

Subjects/Keywords: E-Commerce; Cultural comparison; Technology acceptance; Purchasing behavior; E-loyalty; Internationalization

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Fricke, T. (2015). E-Commerce in Different Cultures : How e-commerce purchasing behavior in Western and Asian cultures is influenced by their cultural backgrounds?. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44566

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Fricke, Tim. “E-Commerce in Different Cultures : How e-commerce purchasing behavior in Western and Asian cultures is influenced by their cultural backgrounds?.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44566.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Fricke, Tim. “E-Commerce in Different Cultures : How e-commerce purchasing behavior in Western and Asian cultures is influenced by their cultural backgrounds?.” 2015. Web. 18 Jul 2019.

Vancouver:

Fricke T. E-Commerce in Different Cultures : How e-commerce purchasing behavior in Western and Asian cultures is influenced by their cultural backgrounds?. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44566.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Fricke T. E-Commerce in Different Cultures : How e-commerce purchasing behavior in Western and Asian cultures is influenced by their cultural backgrounds?. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44566

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

4. Laine, Fredrik. Fler vägar kan skapa en relation : En studie som behandlar relationsbyggandet i olika handelskanaler och den integration som mellan dem råder.

Degree: Marketing, 2016, Linnaeus University

  Syftet med studien är att utforska hur relationsbyggandet präglas av de olika köpkanaler som existerar i dagens virtuella och traditionella handelsmiljö, samt undersöka hur… (more)

Subjects/Keywords: E-handel; fysisk butik; omnihandel; kundrelationer; e-relationer; servicelandskap

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Laine, F. (2016). Fler vägar kan skapa en relation : En studie som behandlar relationsbyggandet i olika handelskanaler och den integration som mellan dem råder. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-58277

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Laine, Fredrik. “Fler vägar kan skapa en relation : En studie som behandlar relationsbyggandet i olika handelskanaler och den integration som mellan dem råder.” 2016. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-58277.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Laine, Fredrik. “Fler vägar kan skapa en relation : En studie som behandlar relationsbyggandet i olika handelskanaler och den integration som mellan dem råder.” 2016. Web. 18 Jul 2019.

Vancouver:

Laine F. Fler vägar kan skapa en relation : En studie som behandlar relationsbyggandet i olika handelskanaler och den integration som mellan dem råder. [Internet] [Thesis]. Linnaeus University; 2016. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-58277.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Laine F. Fler vägar kan skapa en relation : En studie som behandlar relationsbyggandet i olika handelskanaler och den integration som mellan dem råder. [Thesis]. Linnaeus University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-58277

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

5. Jacka, Julia; Lindnert, Martina. Showrooms som kompletterar e-handel : En kvalitativ studie.

Degree: Marketing, 2017, Linnaeus University

Ämne: E-handeln är en av de snabbast växande shoppingkanalerna och 2016 utförde konsumenterna 51 procent av sina köp online. Under 2016 ökade e-handeln i… (more)

Subjects/Keywords: Showroom; e-commerce; experience; consumer behavior; Showroom; e-handel; upplevelse; konsumentbeteende.; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Jacka, Julia; Lindnert, M. (2017). Showrooms som kompletterar e-handel : En kvalitativ studie. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-67434

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Jacka, Julia; Lindnert, Martina. “Showrooms som kompletterar e-handel : En kvalitativ studie.” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-67434.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Jacka, Julia; Lindnert, Martina. “Showrooms som kompletterar e-handel : En kvalitativ studie.” 2017. Web. 18 Jul 2019.

Vancouver:

Jacka, Julia; Lindnert M. Showrooms som kompletterar e-handel : En kvalitativ studie. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-67434.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Jacka, Julia; Lindnert M. Showrooms som kompletterar e-handel : En kvalitativ studie. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-67434

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

6. Karlsson, Gabriella. Förtjänad försäljning och farliga förpliktelser : En studie om e-handlares användning av sociala medier, med fokus på heminredningsbranschen.

Degree: Marketing, 2015, Linnaeus University

Bakgrund: Internet och sociala medier är idag en naturlig del av människors vardag och företag lägger allt mer av sin marknadsföringsbudget på att synas… (more)

Subjects/Keywords: Digital Marketing; Social Media; Customer Relations; E-Commerce; Digital marknadsföring; Sociala medier; Kundrelationer; E-handel

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Karlsson, G. (2015). Förtjänad försäljning och farliga förpliktelser : En studie om e-handlares användning av sociala medier, med fokus på heminredningsbranschen. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44640

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Karlsson, Gabriella. “Förtjänad försäljning och farliga förpliktelser : En studie om e-handlares användning av sociala medier, med fokus på heminredningsbranschen.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44640.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Karlsson, Gabriella. “Förtjänad försäljning och farliga förpliktelser : En studie om e-handlares användning av sociala medier, med fokus på heminredningsbranschen.” 2015. Web. 18 Jul 2019.

Vancouver:

Karlsson G. Förtjänad försäljning och farliga förpliktelser : En studie om e-handlares användning av sociala medier, med fokus på heminredningsbranschen. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44640.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Karlsson G. Förtjänad försäljning och farliga förpliktelser : En studie om e-handlares användning av sociala medier, med fokus på heminredningsbranschen. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44640

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

7. Blom, Hedvig. E-mobility - gå mot strömmen : En studie om elbilen som fenomen och dess förutsättningar i framtiden.

Degree: Marketing, 2015, Linnaeus University

  Syfte & forskningsfråga: Syftet med den här uppsatsen är att utreda och analysera hur olika faktorer kan påverka efterfrågan och försäljning av elbilen. Syftet… (more)

Subjects/Keywords: E-mobility; electric vehicle; CSR; green marketing; segmentation; E-mobility; elbil; CSR; green marketing; segmentering

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Blom, H. (2015). E-mobility - gå mot strömmen : En studie om elbilen som fenomen och dess förutsättningar i framtiden. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-49022

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Blom, Hedvig. “E-mobility - gå mot strömmen : En studie om elbilen som fenomen och dess förutsättningar i framtiden.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-49022.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Blom, Hedvig. “E-mobility - gå mot strömmen : En studie om elbilen som fenomen och dess förutsättningar i framtiden.” 2015. Web. 18 Jul 2019.

Vancouver:

Blom H. E-mobility - gå mot strömmen : En studie om elbilen som fenomen och dess förutsättningar i framtiden. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-49022.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Blom H. E-mobility - gå mot strömmen : En studie om elbilen som fenomen och dess förutsättningar i framtiden. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-49022

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of New South Wales

8. Ashraf, Abdul Rehman. The connection and disconnection between online retailers and their customers: an examination through the regulatory focus and regulatory fit frameworks.

Degree: Marketing, 2015, University of New South Wales

 Significant time, resources, and attention have been given over the past few decades to how business can attract more customers to their online stores, yet… (more)

Subjects/Keywords: E-retailing; Consumer Online Decision Making; Regulatory Focus and Regulatory Fit; E-service; Hedonic versus Utilitarian Services

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Ashraf, A. R. (2015). The connection and disconnection between online retailers and their customers: an examination through the regulatory focus and regulatory fit frameworks. (Doctoral Dissertation). University of New South Wales. Retrieved from http://handle.unsw.edu.au/1959.4/55368 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:37394/SOURCE02?view=true

Chicago Manual of Style (16th Edition):

Ashraf, Abdul Rehman. “The connection and disconnection between online retailers and their customers: an examination through the regulatory focus and regulatory fit frameworks.” 2015. Doctoral Dissertation, University of New South Wales. Accessed July 18, 2019. http://handle.unsw.edu.au/1959.4/55368 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:37394/SOURCE02?view=true.

MLA Handbook (7th Edition):

Ashraf, Abdul Rehman. “The connection and disconnection between online retailers and their customers: an examination through the regulatory focus and regulatory fit frameworks.” 2015. Web. 18 Jul 2019.

Vancouver:

Ashraf AR. The connection and disconnection between online retailers and their customers: an examination through the regulatory focus and regulatory fit frameworks. [Internet] [Doctoral dissertation]. University of New South Wales; 2015. [cited 2019 Jul 18]. Available from: http://handle.unsw.edu.au/1959.4/55368 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:37394/SOURCE02?view=true.

Council of Science Editors:

Ashraf AR. The connection and disconnection between online retailers and their customers: an examination through the regulatory focus and regulatory fit frameworks. [Doctoral Dissertation]. University of New South Wales; 2015. Available from: http://handle.unsw.edu.au/1959.4/55368 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:37394/SOURCE02?view=true


Linnaeus University

9. Mathisson, Dennis Morin. E-handelns press på en ny process : En kvalitativ studie om svenska e-handelsföretags syn på konsumenternas köpbeslutsprocess.

Degree: Marketing, 2017, Linnaeus University

  Syfte: Syftet med studien är att undersöka hur ledningen i svenska e-handelsföretag anser att köpbeslutsprocessens förutsättningar förändrats på e-handeln jämfört med traditionell handel. Vidare… (more)

Subjects/Keywords: Köpbeslutsprocessen; Konsumentbeteende; E-handel; Traditionell handel; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Mathisson, D. M. (2017). E-handelns press på en ny process : En kvalitativ studie om svenska e-handelsföretags syn på konsumenternas köpbeslutsprocess. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66891

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Mathisson, Dennis Morin. “E-handelns press på en ny process : En kvalitativ studie om svenska e-handelsföretags syn på konsumenternas köpbeslutsprocess.” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66891.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Mathisson, Dennis Morin. “E-handelns press på en ny process : En kvalitativ studie om svenska e-handelsföretags syn på konsumenternas köpbeslutsprocess.” 2017. Web. 18 Jul 2019.

Vancouver:

Mathisson DM. E-handelns press på en ny process : En kvalitativ studie om svenska e-handelsföretags syn på konsumenternas köpbeslutsprocess. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66891.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Mathisson DM. E-handelns press på en ny process : En kvalitativ studie om svenska e-handelsföretags syn på konsumenternas köpbeslutsprocess. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66891

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

10. Karin, Rosen; Rebecca, Tivendale. Den digitala paradoxen : En studie om vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer .

Degree: Marketing, 2017, Linnaeus University

  Syfte och forskningsfrågor Syftet med studien är att undersöka vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer. Med det syftet som… (more)

Subjects/Keywords: Bank; internettjänster; kundrelationer; e-relationer; lojalitet; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Karin, Rosen; Rebecca, T. (2017). Den digitala paradoxen : En studie om vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer . (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65412

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Karin, Rosen; Rebecca, Tivendale. “Den digitala paradoxen : En studie om vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer .” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65412.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Karin, Rosen; Rebecca, Tivendale. “Den digitala paradoxen : En studie om vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer .” 2017. Web. 18 Jul 2019.

Vancouver:

Karin, Rosen; Rebecca T. Den digitala paradoxen : En studie om vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer . [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65412.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Karin, Rosen; Rebecca T. Den digitala paradoxen : En studie om vilken betydelse konsumentinriktade internettjänster har för bankernas sätt att bygga kundrelationer . [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65412

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

11. Bengtsson, Johanna; Nagy, Robyn. En detaljhandel i förändring : En studie om klädbranschens förändring, utveckling och framtid.

Degree: Marketing, 2018, Linnaeus University

Titel: En detaljhandel i förändring - En studie om klädbranschens förändring, utveckling och framtid. Författare: Johanna Bengtsson, Robyn Nagy och Emelie Nilsson Handledare: Leif… (more)

Subjects/Keywords: Retail; fashion industry; e-commerce; physical stores; integrated channels; sustainability; Detaljhandel; klädbranschen; e-handel; fysiska butiker; integrerade kanaler; hållbarhet; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Bengtsson, Johanna; Nagy, R. (2018). En detaljhandel i förändring : En studie om klädbranschens förändring, utveckling och framtid. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-70335

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Bengtsson, Johanna; Nagy, Robyn. “En detaljhandel i förändring : En studie om klädbranschens förändring, utveckling och framtid.” 2018. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-70335.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Bengtsson, Johanna; Nagy, Robyn. “En detaljhandel i förändring : En studie om klädbranschens förändring, utveckling och framtid.” 2018. Web. 18 Jul 2019.

Vancouver:

Bengtsson, Johanna; Nagy R. En detaljhandel i förändring : En studie om klädbranschens förändring, utveckling och framtid. [Internet] [Thesis]. Linnaeus University; 2018. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-70335.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Bengtsson, Johanna; Nagy R. En detaljhandel i förändring : En studie om klädbranschens förändring, utveckling och framtid. [Thesis]. Linnaeus University; 2018. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-70335

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

12. Hallberg, Gustav. Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland.

Degree: Marketing, 2015, Linnaeus University

  Research Question: Which factors impact the purchase decision of consumers within emerging markets when shopping online? Purpose: The purpose of this study is to… (more)

Subjects/Keywords: E-commerce; Emerging markets; Consumer purchase decision; E-commerce factors

…present themselves as prospective buyers to business organizations. 1.2 Problem discussion E… …SME’s) to Large Scale Enterprises (LSE’s) are embracing e-commerce methods and… …fundamental factors impacting e-commerce have been examined, where trust and e-loyalty are among the… …most pervading topics regarding e-commerce worldwide. “Online loyalty, or e-loyalty, has been… …e-commerce trust and e-vendor trust have been considered vital for attracting customers… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hallberg, G. (2015). Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44453

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hallberg, Gustav. “Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44453.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hallberg, Gustav. “Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland.” 2015. Web. 18 Jul 2019.

Vancouver:

Hallberg G. Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44453.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hallberg G. Factors influencing the consumer purchase decision within e-commerce in emerging markets : A study conducted in Poland. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44453

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

13. Borg, Louise. Strävan efter den virtuella känseln : En kvalitativ fallstudie på svenska e-handelsföretag i modebranchen.

Degree: Marketing, 2018, Linnaeus University

  Titel: Strävan efter den virtuella känselnFörfattare: Louise Borg, My Täpp Handledare: MaxMikael Wilde Björling Examinator: Christine Tidåsen Kurs: Kandidatuppsats, 15hp. Företegsekonomi III - Marknadsföring. Programmet… (more)

Subjects/Keywords: Modebranschen; e-handel; virtuella servicelandskap; känselstimuli; interaktion; showrooming; visuella element.; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Borg, L. (2018). Strävan efter den virtuella känseln : En kvalitativ fallstudie på svenska e-handelsföretag i modebranchen. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76395

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Borg, Louise. “Strävan efter den virtuella känseln : En kvalitativ fallstudie på svenska e-handelsföretag i modebranchen.” 2018. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76395.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Borg, Louise. “Strävan efter den virtuella känseln : En kvalitativ fallstudie på svenska e-handelsföretag i modebranchen.” 2018. Web. 18 Jul 2019.

Vancouver:

Borg L. Strävan efter den virtuella känseln : En kvalitativ fallstudie på svenska e-handelsföretag i modebranchen. [Internet] [Thesis]. Linnaeus University; 2018. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76395.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Borg L. Strävan efter den virtuella känseln : En kvalitativ fallstudie på svenska e-handelsföretag i modebranchen. [Thesis]. Linnaeus University; 2018. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76395

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

14. Kuusela, Elin. The art of delivering high quality communication globally : A study on Swedish small and medium e-commerce businesses.

Degree: Marketing, 2017, Linnaeus University

  Background: E-commerce has created opportunities for companies and customers to operate online and enabled usage of online communication strategies to gain loyal customers. Small… (more)

Subjects/Keywords: E-commerce; online; SME; communication; online trust; customer loyalty; Social Sciences; Samhällsvetenskap

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kuusela, E. (2017). The art of delivering high quality communication globally : A study on Swedish small and medium e-commerce businesses. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65872

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kuusela, Elin. “The art of delivering high quality communication globally : A study on Swedish small and medium e-commerce businesses.” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65872.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kuusela, Elin. “The art of delivering high quality communication globally : A study on Swedish small and medium e-commerce businesses.” 2017. Web. 18 Jul 2019.

Vancouver:

Kuusela E. The art of delivering high quality communication globally : A study on Swedish small and medium e-commerce businesses. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65872.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kuusela E. The art of delivering high quality communication globally : A study on Swedish small and medium e-commerce businesses. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65872

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

15. Carnero, Miguel. Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment.

Degree: Marketing, 2016, Linnaeus UniversityLinnaeus University

  SMEs are a type of business that has been intensively studied with regards to many different aspects, given that they are known as the… (more)

Subjects/Keywords: Business agility; human resource management; e-businesses; small- and medium-sized enterprises

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Carnero, M. (2016). Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment. (Thesis). Linnaeus UniversityLinnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53036

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Carnero, Miguel. “Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment.” 2016. Thesis, Linnaeus UniversityLinnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53036.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Carnero, Miguel. “Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment.” 2016. Web. 18 Jul 2019.

Vancouver:

Carnero M. Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment. [Internet] [Thesis]. Linnaeus UniversityLinnaeus University; 2016. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53036.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Carnero M. Masters of Agility : A Study of How Small- and Medium-Sized E-Businesses Use Their Human Resource Management to Succeed in a Complex Environment. [Thesis]. Linnaeus UniversityLinnaeus University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53036

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

16. Carlsson, Johanna. "Ingen orkar ju leta igenom 10 000 butiker" : En kvalitativ studie om Generation Zs köpbeslutsprocess och vad som påverkar dem vid köp av kläder online.

Degree: Marketing, 2019, Linnaeus University

  Syfte: Syftet med denna studie är att kartlägga och tolka hur Generation Z anser sig agera och bete sig i köpbeslutsprocessen vid inköp av… (more)

Subjects/Keywords: Generation Z; e-handel; köpbeslutsprocessen; faktorer; marknadsföring; digitalt infödda; klädbranschen; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Carlsson, J. (2019). "Ingen orkar ju leta igenom 10 000 butiker" : En kvalitativ studie om Generation Zs köpbeslutsprocess och vad som påverkar dem vid köp av kläder online. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-84664

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Carlsson, Johanna. “"Ingen orkar ju leta igenom 10 000 butiker" : En kvalitativ studie om Generation Zs köpbeslutsprocess och vad som påverkar dem vid köp av kläder online.” 2019. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-84664.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Carlsson, Johanna. “"Ingen orkar ju leta igenom 10 000 butiker" : En kvalitativ studie om Generation Zs köpbeslutsprocess och vad som påverkar dem vid köp av kläder online.” 2019. Web. 18 Jul 2019.

Vancouver:

Carlsson J. "Ingen orkar ju leta igenom 10 000 butiker" : En kvalitativ studie om Generation Zs köpbeslutsprocess och vad som påverkar dem vid köp av kläder online. [Internet] [Thesis]. Linnaeus University; 2019. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-84664.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Carlsson J. "Ingen orkar ju leta igenom 10 000 butiker" : En kvalitativ studie om Generation Zs köpbeslutsprocess och vad som påverkar dem vid köp av kläder online. [Thesis]. Linnaeus University; 2019. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-84664

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

17. Antas, Linnéa. Digitaliseringens framfart – blommar den blott tillfälligtvis? : En kvalitativ studie om fysiska butiker inom detaljhandeln .

Degree: Marketing, 2019, Linnaeus University

  Digitaliseringen har inneburit förändringar inom handeln, vilket kräver att de fysiska butikerna anpassar sig till viss mån mot den konstant tillgängliga och flexibla e-handeln… (more)

Subjects/Keywords: e-handel; fysiska butiker; handelns digitalisering; kundens upplevelser i fysiska butiker; upplevelserummet; Economics and Business; Ekonomi och näringsliv

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Antas, L. (2019). Digitaliseringens framfart – blommar den blott tillfälligtvis? : En kvalitativ studie om fysiska butiker inom detaljhandeln . (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-80833

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Antas, Linnéa. “Digitaliseringens framfart – blommar den blott tillfälligtvis? : En kvalitativ studie om fysiska butiker inom detaljhandeln .” 2019. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-80833.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Antas, Linnéa. “Digitaliseringens framfart – blommar den blott tillfälligtvis? : En kvalitativ studie om fysiska butiker inom detaljhandeln .” 2019. Web. 18 Jul 2019.

Vancouver:

Antas L. Digitaliseringens framfart – blommar den blott tillfälligtvis? : En kvalitativ studie om fysiska butiker inom detaljhandeln . [Internet] [Thesis]. Linnaeus University; 2019. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-80833.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Antas L. Digitaliseringens framfart – blommar den blott tillfälligtvis? : En kvalitativ studie om fysiska butiker inom detaljhandeln . [Thesis]. Linnaeus University; 2019. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-80833

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

18. Aliyar, Shirin. Consumers' online purchase intention in cosmetic products.

Degree: Marketing, 2015, Linnaeus University

  Background: E-commerce is an evolving market; the number of retailers and the growth in online shopping has built up a competitive market. It is… (more)

Subjects/Keywords: Online purchase intention; trust; perceived risk; shopping enjoyment; site design quality; cosmetic online stores; E-commerce

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Aliyar, S. (2015). Consumers' online purchase intention in cosmetic products. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44876

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Aliyar, Shirin. “Consumers' online purchase intention in cosmetic products.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44876.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Aliyar, Shirin. “Consumers' online purchase intention in cosmetic products.” 2015. Web. 18 Jul 2019.

Vancouver:

Aliyar S. Consumers' online purchase intention in cosmetic products. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44876.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Aliyar S. Consumers' online purchase intention in cosmetic products. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44876

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

19. Lebenius, Filippa; Andersson, Ida. See what I'm saying? : A qualitative study of how sensory stimulation enhances the customer shopping experience in e-commerce.

Degree: Marketing, 2015, Linnaeus University

  Research question: How do the utilization of the human senses affect the customers' shopping experience within e-commerce? Purpose: The purpose is to describe how… (more)

Subjects/Keywords: Experience economy; sensory marketing; e-commerce

…increasing e-commerce sales (eMarketers, 2014). Jordan (2014) explains that… …success, combined with the rapid expansion in e-commerce sales (eMarketer, 2014)… …makes it vital for brands operating in the e-commerce sphere to adopt the concept of… …experience economy. 2 1.2 Problem discussion There is no doubt that e… …objectives. Researchers who have approached the customers' shopping experience within e… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lebenius, Filippa; Andersson, I. (2015). See what I'm saying? : A qualitative study of how sensory stimulation enhances the customer shopping experience in e-commerce. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44618

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lebenius, Filippa; Andersson, Ida. “See what I'm saying? : A qualitative study of how sensory stimulation enhances the customer shopping experience in e-commerce.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44618.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lebenius, Filippa; Andersson, Ida. “See what I'm saying? : A qualitative study of how sensory stimulation enhances the customer shopping experience in e-commerce.” 2015. Web. 18 Jul 2019.

Vancouver:

Lebenius, Filippa; Andersson I. See what I'm saying? : A qualitative study of how sensory stimulation enhances the customer shopping experience in e-commerce. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44618.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lebenius, Filippa; Andersson I. See what I'm saying? : A qualitative study of how sensory stimulation enhances the customer shopping experience in e-commerce. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44618

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Linnaeus University

20. Bengtsson, Fanny; Fredholm, Nea. Click yes to enter e-commerce success : A qualitative study of the barriers faced by Swedish e-commerce SMEs in Russia and China.

Degree: Marketing, 2017, Linnaeus University

Subjects/Keywords: e-commerce; e-commerce barriers; international business; Swedish SMEs; emerging market; China; Russia; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Bengtsson, Fanny; Fredholm, N. (2017). Click yes to enter e-commerce success : A qualitative study of the barriers faced by Swedish e-commerce SMEs in Russia and China. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-64895

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Bengtsson, Fanny; Fredholm, Nea. “Click yes to enter e-commerce success : A qualitative study of the barriers faced by Swedish e-commerce SMEs in Russia and China.” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-64895.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Bengtsson, Fanny; Fredholm, Nea. “Click yes to enter e-commerce success : A qualitative study of the barriers faced by Swedish e-commerce SMEs in Russia and China.” 2017. Web. 18 Jul 2019.

Vancouver:

Bengtsson, Fanny; Fredholm N. Click yes to enter e-commerce success : A qualitative study of the barriers faced by Swedish e-commerce SMEs in Russia and China. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-64895.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Bengtsson, Fanny; Fredholm N. Click yes to enter e-commerce success : A qualitative study of the barriers faced by Swedish e-commerce SMEs in Russia and China. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-64895

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

21. Hult, Sofia. Digital effect : En kvalitativ rapport om e-CRMs påverkan på långvariga kundrelationer inom B2B.

Degree: Marketing, 2015, Linnaeus University

Frågeställning: Vilken påverkan har e-CRM, som ett stöd till relationsmarknadsföringen, på de långvariga kundrelationerna för SMF inom B2B i tjänstesektorn? Syfte: Syftet med rapporten… (more)

Subjects/Keywords: Relationship marketing; e-CRM; long-term relationships; websites; e-mail; social media; integrated marketing communication; SME; B2B; Relationsmarknadsföring; e-CRM; långvariga relationer; webbsidor; e-mail; sociala medier; integrerad marknadskommunikation; SMF; B2B

…Drenik & Rist 2004). Electronic customer relationship management (e-CRM) handlar… …strategier för relationshantering inom relationsmarknadsföringen och E-CRM fungerar då som en… …Brindley 2005). Allt fler SMF börjar därför använda sig av e-CRM som komplement till dessa… …att SMF tenderar att inte följa någon sorts manual kring e-CRM går de miste om de… …Ritchie & Brindley 2005). I SMF kan e-CRM lägga grund för stor framgång. Detta då e-CRM… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hult, S. (2015). Digital effect : En kvalitativ rapport om e-CRMs påverkan på långvariga kundrelationer inom B2B. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-45430

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hult, Sofia. “Digital effect : En kvalitativ rapport om e-CRMs påverkan på långvariga kundrelationer inom B2B.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-45430.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hult, Sofia. “Digital effect : En kvalitativ rapport om e-CRMs påverkan på långvariga kundrelationer inom B2B.” 2015. Web. 18 Jul 2019.

Vancouver:

Hult S. Digital effect : En kvalitativ rapport om e-CRMs påverkan på långvariga kundrelationer inom B2B. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-45430.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hult S. Digital effect : En kvalitativ rapport om e-CRMs påverkan på långvariga kundrelationer inom B2B. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-45430

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

22. Engvall, Andréa. Hur blir du kompis med kunden? : En studie om kundrelationer i olika försäljningskanaler inom möbel- och heminredningsbranschen.

Degree: Marketing, 2015, Linnaeus University

  Forskningsfråga: Hur styrs och hanteras kundrelationer av detaljister inom möbel- och heminredningsbranschen beroende på försäljningskanal?   Syfte: Ge en djupare förståelse för branschen samt… (more)

Subjects/Keywords: Relationsmarknadsföring; Relationer; E-handel; Multikanalhandel; Möbler och heminredning.

…multikanalhandel eller e-handel. Findahl (2014) skriver att drygt åtta av tio internetanvändare… …och i hela världen betyder det att Sverige är ett av de länder som ligger högst i Europa. E… …heminredningsbranschen i stort en vinnarbransch och trenden har, enligt e-barometern (2014), varit… …tillämpas inom e-handeln. Chaffey (2011) poängterar att långvariga relationer med kunder… …ett köp via 4 en e-handel. Chaffey & Ellis-Chadwick (2012) definierar “bricks… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Engvall, A. (2015). Hur blir du kompis med kunden? : En studie om kundrelationer i olika försäljningskanaler inom möbel- och heminredningsbranschen. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-43613

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Engvall, Andréa. “Hur blir du kompis med kunden? : En studie om kundrelationer i olika försäljningskanaler inom möbel- och heminredningsbranschen.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-43613.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Engvall, Andréa. “Hur blir du kompis med kunden? : En studie om kundrelationer i olika försäljningskanaler inom möbel- och heminredningsbranschen.” 2015. Web. 18 Jul 2019.

Vancouver:

Engvall A. Hur blir du kompis med kunden? : En studie om kundrelationer i olika försäljningskanaler inom möbel- och heminredningsbranschen. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-43613.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Engvall A. Hur blir du kompis med kunden? : En studie om kundrelationer i olika försäljningskanaler inom möbel- och heminredningsbranschen. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-43613

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

23. Engsund, Alexander; Johansson, Kristoffer. Små fiskar fastnar också i nätet : En studie om hur små e-handlare kan konkurrera på Internet.

Degree: Marketing, 2015, Linnaeus University

Bakgrund: De första Internetbaserade butikerna öppnade i mitten av 1990-talet och Internethandeln har sedan dess vuxit kraftigt. Den snabba tekniska utvecklingen har gjort att… (more)

Subjects/Keywords: E-commerce; Internet; online marketing; small companies; com- petition; globalization.; E-handel; Internet; internetmarknadsföring; småföretag; konkurrens; globalisering.

…35 4.3 E-handel… …37 4.3.2 Hemsidans uppbyggnad och e-trygghet… …53 5.2 E-handel… …57 5.2.3 Hemsidans uppbyggnad och e-trygghet… …Elektronisk handel, eller e-handel som det brukar benämnas av gemene man, uppfanns under mitten av… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Engsund, Alexander; Johansson, K. (2015). Små fiskar fastnar också i nätet : En studie om hur små e-handlare kan konkurrera på Internet. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44996

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Engsund, Alexander; Johansson, Kristoffer. “Små fiskar fastnar också i nätet : En studie om hur små e-handlare kan konkurrera på Internet.” 2015. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44996.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Engsund, Alexander; Johansson, Kristoffer. “Små fiskar fastnar också i nätet : En studie om hur små e-handlare kan konkurrera på Internet.” 2015. Web. 18 Jul 2019.

Vancouver:

Engsund, Alexander; Johansson K. Små fiskar fastnar också i nätet : En studie om hur små e-handlare kan konkurrera på Internet. [Internet] [Thesis]. Linnaeus University; 2015. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44996.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Engsund, Alexander; Johansson K. Små fiskar fastnar också i nätet : En studie om hur små e-handlare kan konkurrera på Internet. [Thesis]. Linnaeus University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-44996

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

24. Guselin, Mathias; Johansson, Sebastian. Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites.

Degree: Marketing, 2016, Linnaeus University

  Background: Internet has brought radical changes in the recruitment industry where individuals are increasingly turning to the Internet when seeking jobs. The increased use… (more)

Subjects/Keywords: Brand equity; e-recruitment; brand awareness; brand association; perceived quality; brand loyalty

…given the increasing number of Internet users around the world, the role of branding in e… …x29;. Especially, this has become a challenge for e-recruitment websites as it is one of the… …most widely practiced e-business areas (Lee, 2011) and the online service those… …However, in this study, intention to purchase is referred to as intention to use as most e… …Galanaki, 2002). In the context of e-commerce, previous research shows that individuals… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Guselin, Mathias; Johansson, S. (2016). Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-55586

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Guselin, Mathias; Johansson, Sebastian. “Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites.” 2016. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-55586.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Guselin, Mathias; Johansson, Sebastian. “Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites.” 2016. Web. 18 Jul 2019.

Vancouver:

Guselin, Mathias; Johansson S. Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites. [Internet] [Thesis]. Linnaeus University; 2016. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-55586.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Guselin, Mathias; Johansson S. Brand Equity for E-recruitment companies : A quantitative research on individuals´ intention to use e-recruitment websites. [Thesis]. Linnaeus University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-55586

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

25. Junqueira, Eduardo. The Antecedents of Trust in Mobile Commerce : A Quantitative Analysis on What Drives Mobile Trust, In The Brazilian Market.

Degree: Marketing, 2016, Linnaeus University

  As the adoption of mobile devices grows around the world, the use of this tool to access the internet and, consequently, interact with a… (more)

Subjects/Keywords: Trust; Mobile Commerce; E-Commerce; Marketing; Online Marketing; Data Controls; Website Interactivity; Reputation; Willingness to Customize

…Amazon and E-bay, initiating consumer e-commerce as is known nowadays. The existence of the… …the 90s until the 2000s the majority of the e-commerce transactions and availability were… …implications to an e-commerce business. According to a Nielsen (2014) report on e-commerce… …billion dollars in total e-commerce sales, which represents 3,7% of total retail The Antecedents… …is around 52%, according to the same report. 1.1.5 E-Commerce and Mobile Commerce in Brazil… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Junqueira, E. (2016). The Antecedents of Trust in Mobile Commerce : A Quantitative Analysis on What Drives Mobile Trust, In The Brazilian Market. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53697

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Junqueira, Eduardo. “The Antecedents of Trust in Mobile Commerce : A Quantitative Analysis on What Drives Mobile Trust, In The Brazilian Market.” 2016. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53697.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Junqueira, Eduardo. “The Antecedents of Trust in Mobile Commerce : A Quantitative Analysis on What Drives Mobile Trust, In The Brazilian Market.” 2016. Web. 18 Jul 2019.

Vancouver:

Junqueira E. The Antecedents of Trust in Mobile Commerce : A Quantitative Analysis on What Drives Mobile Trust, In The Brazilian Market. [Internet] [Thesis]. Linnaeus University; 2016. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53697.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Junqueira E. The Antecedents of Trust in Mobile Commerce : A Quantitative Analysis on What Drives Mobile Trust, In The Brazilian Market. [Thesis]. Linnaeus University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53697

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

26. Dietrich, Martina. So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries.

Degree: Marketing, 2017, Linnaeus University

  The phenomenon of psychic distance has been thoroughly researched regarding its influence on the internationalization patterns of firms into foreign markets. Psychic distance has… (more)

Subjects/Keywords: Psychic Distance; E-Commerce; Consumer Ethnocentrism; Online Retail; Consumer Nationality; Country of Origin; Country Development; Business Administration; Företagsekonomi

…and Sinkovics (2006) and Lendle et al. (2016). E-commerce is a… …byproduct of the Internet, which has provided the platform to purchase, sell virtually. E-Commerce… …distance” brought forth by the Internet is indeed true in the context of e-commerce. Indeed, in… …worthy to note that in e-commerce has primarily been domestic (Accenture, 2016). To… …internationalization of purchasing behaviors for consumers (Ibid.). Cross-border B2C e-commerce is… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Dietrich, M. (2017). So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66942

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Dietrich, Martina. “So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries.” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66942.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Dietrich, Martina. “So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries.” 2017. Web. 18 Jul 2019.

Vancouver:

Dietrich M. So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66942.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Dietrich M. So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66942

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

27. Herzig, Anne. The Influence of Organisational Culture on Dynamic Marketing Capabilities : A case study in the e-tail industry.

Degree: Marketing, 2017, Linnaeus University

  Purpose and research question: The purpose of this research is to explore how dynamic marketing capabilities in international e-tail companies are influenced by organizational… (more)

Subjects/Keywords: Dynamic capabilities; dynamic marketing capabilities; organisational culture; the competing values framework; e-tail; retail. international marketing; Business Administration; Företagsekonomi

…markets. More specifically, it is interesting to research DMCs in international e-commerce… …retail companies, or e-tailers, defined by Chaffey and Ellis-Chadwick (2012) as… …consumer markets. To study organizational culture as an antecedent of DMCs in international e… …does organisational culture influence dynamic marketing capabilities in international e-tail… …to explore how dynamic marketing capabilities in international e-tail companies are… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Herzig, A. (2017). The Influence of Organisational Culture on Dynamic Marketing Capabilities : A case study in the e-tail industry. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66161

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Herzig, Anne. “The Influence of Organisational Culture on Dynamic Marketing Capabilities : A case study in the e-tail industry.” 2017. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66161.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Herzig, Anne. “The Influence of Organisational Culture on Dynamic Marketing Capabilities : A case study in the e-tail industry.” 2017. Web. 18 Jul 2019.

Vancouver:

Herzig A. The Influence of Organisational Culture on Dynamic Marketing Capabilities : A case study in the e-tail industry. [Internet] [Thesis]. Linnaeus University; 2017. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66161.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Herzig A. The Influence of Organisational Culture on Dynamic Marketing Capabilities : A case study in the e-tail industry. [Thesis]. Linnaeus University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-66161

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

28. Johansson, Alexander. Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang.

Degree: Marketing, 2016, Linnaeus University

  Frågeställningar: Hur ser företags processer ut för att skapa innehåll till sociala medier? Hur engagerar sig konsumenter till innehåll som företag publicerat på… (more)

Subjects/Keywords: Social media; the social marketing process; involvement on social media; segmentation by behavior; content marketing; social-CRM; co-CRM; firm-generated content; user-generated content; negativity bias; E-WOM; viral marketing; Social media; den sociala marknadsföringsprocessen; engagemang på sociala medier; segmentering utefter beteendemönster; innehållsmarknadsföring; social-CRM; co-CRM; företagsgenererat innehåll; användargenererat innehåll; negativity bias; E-WOM; viral marknadsföring.

…innehåll ____________________________________ 46 3.3.2 E-WOM… …_________________________________ 75 4.5.2.2 E-WOM ________________________________________________ 79 4.5.2.3 Negativity… …________________________________ 104 5.2.2.2 E-WOM _______________________________________________ 107 5.2.2.3 Negativity… …innehåll, E-WOM, negativity bias och, viral marknadsföring, refereras samtliga till konsumenters… …Engagemang på  Användargenererat 2, 3, 4, innehåll 5, 6, 7,  E-WOM 8, 9, 10… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Johansson, A. (2016). Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53510

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Johansson, Alexander. “Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang.” 2016. Thesis, Linnaeus University. Accessed July 18, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53510.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Johansson, Alexander. “Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang.” 2016. Web. 18 Jul 2019.

Vancouver:

Johansson A. Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang. [Internet] [Thesis]. Linnaeus University; 2016. [cited 2019 Jul 18]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53510.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Johansson A. Sociala medier som ett marknadsföringsfenomen : En studie om företags processer för att skapa innehåll och konsumenters engagemang. [Thesis]. Linnaeus University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-53510

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

.