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You searched for subject:(Customer engagement). Showing records 1 – 30 of 87 total matches.

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University of Cape Town

1. Hill, Michelle. The influence of employee engagement on customer experience in business-to business relationships.

Degree: Image, School of Management Studies, 2015, University of Cape Town

 A customer's overall experience of interaction with a firm can be influenced by a variety of antecedents including employee behaviour, and can affect a variety… (more)

Subjects/Keywords: Marketing; Customer Experience; Employee Engagement

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hill, M. (2015). The influence of employee engagement on customer experience in business-to business relationships. (Thesis). University of Cape Town. Retrieved from http://hdl.handle.net/11427/16531

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hill, Michelle. “The influence of employee engagement on customer experience in business-to business relationships.” 2015. Thesis, University of Cape Town. Accessed October 15, 2019. http://hdl.handle.net/11427/16531.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hill, Michelle. “The influence of employee engagement on customer experience in business-to business relationships.” 2015. Web. 15 Oct 2019.

Vancouver:

Hill M. The influence of employee engagement on customer experience in business-to business relationships. [Internet] [Thesis]. University of Cape Town; 2015. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/11427/16531.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hill M. The influence of employee engagement on customer experience in business-to business relationships. [Thesis]. University of Cape Town; 2015. Available from: http://hdl.handle.net/11427/16531

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Victoria University of Wellington

2. Sutjijoso, Ananda Lailana Qadrina. A Consumer Approach towards Assessing the Value of Co-Creation.

Degree: 2012, Victoria University of Wellington

 The classic view of marketing has always regarded the customer as external to the firm and a passive recipient of the firm’s value creation effort.… (more)

Subjects/Keywords: Marketing; Involvement; Customer engagement

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APA (6th Edition):

Sutjijoso, A. L. Q. (2012). A Consumer Approach towards Assessing the Value of Co-Creation. (Masters Thesis). Victoria University of Wellington. Retrieved from http://hdl.handle.net/10063/2532

Chicago Manual of Style (16th Edition):

Sutjijoso, Ananda Lailana Qadrina. “A Consumer Approach towards Assessing the Value of Co-Creation.” 2012. Masters Thesis, Victoria University of Wellington. Accessed October 15, 2019. http://hdl.handle.net/10063/2532.

MLA Handbook (7th Edition):

Sutjijoso, Ananda Lailana Qadrina. “A Consumer Approach towards Assessing the Value of Co-Creation.” 2012. Web. 15 Oct 2019.

Vancouver:

Sutjijoso ALQ. A Consumer Approach towards Assessing the Value of Co-Creation. [Internet] [Masters thesis]. Victoria University of Wellington; 2012. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10063/2532.

Council of Science Editors:

Sutjijoso ALQ. A Consumer Approach towards Assessing the Value of Co-Creation. [Masters Thesis]. Victoria University of Wellington; 2012. Available from: http://hdl.handle.net/10063/2532


Universidade do Minho

3. Henriques, Carla Daniela Sampaio. As plataformas de luxo que atuam online e a forma como criam engagement com os seus consumidores .

Degree: 2019, Universidade do Minho

 Atualmente, com a proliferação da internet, cada vez mais os consumidores optam por fazer compras online. Com isto, as marcas de luxo têm vindo a… (more)

Subjects/Keywords: Plataformas de luxo; Customer engagement; Online; Luxury platforms; Customer engagement

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APA (6th Edition):

Henriques, C. D. S. (2019). As plataformas de luxo que atuam online e a forma como criam engagement com os seus consumidores . (Masters Thesis). Universidade do Minho. Retrieved from http://hdl.handle.net/1822/61069

Chicago Manual of Style (16th Edition):

Henriques, Carla Daniela Sampaio. “As plataformas de luxo que atuam online e a forma como criam engagement com os seus consumidores .” 2019. Masters Thesis, Universidade do Minho. Accessed October 15, 2019. http://hdl.handle.net/1822/61069.

MLA Handbook (7th Edition):

Henriques, Carla Daniela Sampaio. “As plataformas de luxo que atuam online e a forma como criam engagement com os seus consumidores .” 2019. Web. 15 Oct 2019.

Vancouver:

Henriques CDS. As plataformas de luxo que atuam online e a forma como criam engagement com os seus consumidores . [Internet] [Masters thesis]. Universidade do Minho; 2019. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/1822/61069.

Council of Science Editors:

Henriques CDS. As plataformas de luxo que atuam online e a forma como criam engagement com os seus consumidores . [Masters Thesis]. Universidade do Minho; 2019. Available from: http://hdl.handle.net/1822/61069


Uppsala University

4. Kindblom, Helena. Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty.

Degree: Business Studies, 2018, Uppsala University

  With the significant shifts and upheaval in the marketplace due to digitalisation, and evolving customer behaviour, it is becoming increasingly imperative for businesses to… (more)

Subjects/Keywords: Customer emotion; customer engagement; customer loyalty; advocacy; customer growth; customer acquisition; customer development; customer retention; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kindblom, H. (2018). Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty. (Thesis). Uppsala University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-355133

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kindblom, Helena. “Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty.” 2018. Thesis, Uppsala University. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-355133.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kindblom, Helena. “Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty.” 2018. Web. 15 Oct 2019.

Vancouver:

Kindblom H. Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty. [Internet] [Thesis]. Uppsala University; 2018. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-355133.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kindblom H. Growth in the Age of the Customer : A Comparative Case Study on Leveraging Emotion, Engagement and Loyalty. [Thesis]. Uppsala University; 2018. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-355133

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Virginia Tech

5. Gruss, Richard J. Text Analytics for Customer Engagement in Social Media.

Degree: PhD, Management, 2018, Virginia Tech

 Businesses have recognized that customers provide value to the firm beyond transactions, and leveraging this value through relationships in social media is a new area… (more)

Subjects/Keywords: Text Analytics; Customer Engagement; Social Media

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Gruss, R. J. (2018). Text Analytics for Customer Engagement in Social Media. (Doctoral Dissertation). Virginia Tech. Retrieved from http://hdl.handle.net/10919/82922

Chicago Manual of Style (16th Edition):

Gruss, Richard J. “Text Analytics for Customer Engagement in Social Media.” 2018. Doctoral Dissertation, Virginia Tech. Accessed October 15, 2019. http://hdl.handle.net/10919/82922.

MLA Handbook (7th Edition):

Gruss, Richard J. “Text Analytics for Customer Engagement in Social Media.” 2018. Web. 15 Oct 2019.

Vancouver:

Gruss RJ. Text Analytics for Customer Engagement in Social Media. [Internet] [Doctoral dissertation]. Virginia Tech; 2018. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10919/82922.

Council of Science Editors:

Gruss RJ. Text Analytics for Customer Engagement in Social Media. [Doctoral Dissertation]. Virginia Tech; 2018. Available from: http://hdl.handle.net/10919/82922


Stockholm University

6. Vaddé, Mathilde. Branded smart phone applications: an efficient marketing strategy?.

Degree: Media and Communication (JMK), 2012, Stockholm University

  Advertising through smart phone applications is one of the fastest growing categories in advertising nowadays. Branded game-apps on mobile phones have several very innovative… (more)

Subjects/Keywords: smart phone applications; gamification; marketing; customer engagement

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Vaddé, M. (2012). Branded smart phone applications: an efficient marketing strategy?. (Thesis). Stockholm University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-77624

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Vaddé, Mathilde. “Branded smart phone applications: an efficient marketing strategy?.” 2012. Thesis, Stockholm University. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-77624.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Vaddé, Mathilde. “Branded smart phone applications: an efficient marketing strategy?.” 2012. Web. 15 Oct 2019.

Vancouver:

Vaddé M. Branded smart phone applications: an efficient marketing strategy?. [Internet] [Thesis]. Stockholm University; 2012. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-77624.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Vaddé M. Branded smart phone applications: an efficient marketing strategy?. [Thesis]. Stockholm University; 2012. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-77624

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Delft University of Technology

7. Van Meir, S.L.O. Creating customer engagement for the customers of Ahold:.

Degree: 2012, Delft University of Technology

 In recent years, innovations like Smartphones, 3G (wireless Internet), and social media have entered the Dutch market. These innovations lead to brand transparency because they… (more)

Subjects/Keywords: customer engagement; product service system; smell; design

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APA (6th Edition):

Van Meir, S. L. O. (2012). Creating customer engagement for the customers of Ahold:. (Masters Thesis). Delft University of Technology. Retrieved from http://resolver.tudelft.nl/uuid:28d01d8c-ef12-412a-89e7-76db3a3f083c

Chicago Manual of Style (16th Edition):

Van Meir, S L O. “Creating customer engagement for the customers of Ahold:.” 2012. Masters Thesis, Delft University of Technology. Accessed October 15, 2019. http://resolver.tudelft.nl/uuid:28d01d8c-ef12-412a-89e7-76db3a3f083c.

MLA Handbook (7th Edition):

Van Meir, S L O. “Creating customer engagement for the customers of Ahold:.” 2012. Web. 15 Oct 2019.

Vancouver:

Van Meir SLO. Creating customer engagement for the customers of Ahold:. [Internet] [Masters thesis]. Delft University of Technology; 2012. [cited 2019 Oct 15]. Available from: http://resolver.tudelft.nl/uuid:28d01d8c-ef12-412a-89e7-76db3a3f083c.

Council of Science Editors:

Van Meir SLO. Creating customer engagement for the customers of Ahold:. [Masters Thesis]. Delft University of Technology; 2012. Available from: http://resolver.tudelft.nl/uuid:28d01d8c-ef12-412a-89e7-76db3a3f083c


Kansas State University

8. Morgan, Heather. Examining the importance of employee engagement in low-contact service models.

Degree: PhD, Department of Psychological Sciences, 2017, Kansas State University

 A significant body of academic work has amassed supporting the importance of employee engagement in the workplace and its ability to influence business outcomes. However,… (more)

Subjects/Keywords: Employee engagement; Low contact; Customer satisfaction

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Morgan, H. (2017). Examining the importance of employee engagement in low-contact service models. (Doctoral Dissertation). Kansas State University. Retrieved from http://hdl.handle.net/2097/35729

Chicago Manual of Style (16th Edition):

Morgan, Heather. “Examining the importance of employee engagement in low-contact service models.” 2017. Doctoral Dissertation, Kansas State University. Accessed October 15, 2019. http://hdl.handle.net/2097/35729.

MLA Handbook (7th Edition):

Morgan, Heather. “Examining the importance of employee engagement in low-contact service models.” 2017. Web. 15 Oct 2019.

Vancouver:

Morgan H. Examining the importance of employee engagement in low-contact service models. [Internet] [Doctoral dissertation]. Kansas State University; 2017. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/2097/35729.

Council of Science Editors:

Morgan H. Examining the importance of employee engagement in low-contact service models. [Doctoral Dissertation]. Kansas State University; 2017. Available from: http://hdl.handle.net/2097/35729

9. Fu, Ying. Exploring the Influence of Customer Behaviour on Frontline Employee Engagement.

Degree: 2016, University of Waterloo

 This study has extended our knowledge of critical customer behaviours experienced by frontline staff members and the potential impacts of such behaviours on their engagement(more)

Subjects/Keywords: employee engagement; workplace social support; customer behaviour

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Fu, Y. (2016). Exploring the Influence of Customer Behaviour on Frontline Employee Engagement. (Thesis). University of Waterloo. Retrieved from http://hdl.handle.net/10012/10447

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Fu, Ying. “Exploring the Influence of Customer Behaviour on Frontline Employee Engagement.” 2016. Thesis, University of Waterloo. Accessed October 15, 2019. http://hdl.handle.net/10012/10447.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Fu, Ying. “Exploring the Influence of Customer Behaviour on Frontline Employee Engagement.” 2016. Web. 15 Oct 2019.

Vancouver:

Fu Y. Exploring the Influence of Customer Behaviour on Frontline Employee Engagement. [Internet] [Thesis]. University of Waterloo; 2016. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10012/10447.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Fu Y. Exploring the Influence of Customer Behaviour on Frontline Employee Engagement. [Thesis]. University of Waterloo; 2016. Available from: http://hdl.handle.net/10012/10447

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Arizona State University

10. Loveland, James M. Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance.

Degree: PhD, Business Administration, 2011, Arizona State University

 Understanding the customer experience, which requires a thorough knowledge of all touchpoints that can result from the way that a product is marketed, sold, and… (more)

Subjects/Keywords: Marketing; customer experience; engagement; relationship marketing

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APA (6th Edition):

Loveland, J. M. (2011). Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance. (Doctoral Dissertation). Arizona State University. Retrieved from http://repository.asu.edu/items/8936

Chicago Manual of Style (16th Edition):

Loveland, James M. “Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance.” 2011. Doctoral Dissertation, Arizona State University. Accessed October 15, 2019. http://repository.asu.edu/items/8936.

MLA Handbook (7th Edition):

Loveland, James M. “Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance.” 2011. Web. 15 Oct 2019.

Vancouver:

Loveland JM. Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance. [Internet] [Doctoral dissertation]. Arizona State University; 2011. [cited 2019 Oct 15]. Available from: http://repository.asu.edu/items/8936.

Council of Science Editors:

Loveland JM. Engagement Across the Customer Experience Landscape: The Drivers of Brand Performance. [Doctoral Dissertation]. Arizona State University; 2011. Available from: http://repository.asu.edu/items/8936

11. Jiao, Wenyu. Customer engagement in a multichannel context : Generation and manipulation of entangled photonic states for quantum communication and metrology.

Degree: Docteur es, Sciences de gestion, 2018, Cergy-Pontoise, Ecole supérieure des sciences économiques et commerciales

Cette thèse traite de la compréhension de l’engagement client dans un contexte multicanal. Le flot de littérature sur le marketing multicanal présente plusieurs lacunes théoriques… (more)

Subjects/Keywords: Multicanal marketing; Client lifetime value; Client engagement; Multichannel marketing; Customer lifetime value; Customer engagement

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APA (6th Edition):

Jiao, W. (2018). Customer engagement in a multichannel context : Generation and manipulation of entangled photonic states for quantum communication and metrology. (Doctoral Dissertation). Cergy-Pontoise, Ecole supérieure des sciences économiques et commerciales. Retrieved from http://www.theses.fr/2018ESEC0008

Chicago Manual of Style (16th Edition):

Jiao, Wenyu. “Customer engagement in a multichannel context : Generation and manipulation of entangled photonic states for quantum communication and metrology.” 2018. Doctoral Dissertation, Cergy-Pontoise, Ecole supérieure des sciences économiques et commerciales. Accessed October 15, 2019. http://www.theses.fr/2018ESEC0008.

MLA Handbook (7th Edition):

Jiao, Wenyu. “Customer engagement in a multichannel context : Generation and manipulation of entangled photonic states for quantum communication and metrology.” 2018. Web. 15 Oct 2019.

Vancouver:

Jiao W. Customer engagement in a multichannel context : Generation and manipulation of entangled photonic states for quantum communication and metrology. [Internet] [Doctoral dissertation]. Cergy-Pontoise, Ecole supérieure des sciences économiques et commerciales; 2018. [cited 2019 Oct 15]. Available from: http://www.theses.fr/2018ESEC0008.

Council of Science Editors:

Jiao W. Customer engagement in a multichannel context : Generation and manipulation of entangled photonic states for quantum communication and metrology. [Doctoral Dissertation]. Cergy-Pontoise, Ecole supérieure des sciences économiques et commerciales; 2018. Available from: http://www.theses.fr/2018ESEC0008


University of New South Wales

12. Piyathasanan, Bhuminan. Customer engagement, experience, and value creation in online social networking (OSN).

Degree: Marketing, 2014, University of New South Wales

 Online social networking (OSN) is the active use of online networking platforms, social mediums or virtual communities to connect with others. It has become an… (more)

Subjects/Keywords: Value creation; Online social networking; Crowdsourcing; Customer engagement; Customer experience; Creative process engagement

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APA (6th Edition):

Piyathasanan, B. (2014). Customer engagement, experience, and value creation in online social networking (OSN). (Doctoral Dissertation). University of New South Wales. Retrieved from http://handle.unsw.edu.au/1959.4/53626 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:12321/SOURCE02?view=true

Chicago Manual of Style (16th Edition):

Piyathasanan, Bhuminan. “Customer engagement, experience, and value creation in online social networking (OSN).” 2014. Doctoral Dissertation, University of New South Wales. Accessed October 15, 2019. http://handle.unsw.edu.au/1959.4/53626 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:12321/SOURCE02?view=true.

MLA Handbook (7th Edition):

Piyathasanan, Bhuminan. “Customer engagement, experience, and value creation in online social networking (OSN).” 2014. Web. 15 Oct 2019.

Vancouver:

Piyathasanan B. Customer engagement, experience, and value creation in online social networking (OSN). [Internet] [Doctoral dissertation]. University of New South Wales; 2014. [cited 2019 Oct 15]. Available from: http://handle.unsw.edu.au/1959.4/53626 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:12321/SOURCE02?view=true.

Council of Science Editors:

Piyathasanan B. Customer engagement, experience, and value creation in online social networking (OSN). [Doctoral Dissertation]. University of New South Wales; 2014. Available from: http://handle.unsw.edu.au/1959.4/53626 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:12321/SOURCE02?view=true


University of Adelaide

13. Altschwager, Teagan Lynette. Branded marketing events: the influence of event experience on customer engagement.

Degree: 2015, University of Adelaide

 This thesis investigates the role of branded marketing events (BMEs) in facilitating customer engagement. As business environments become more dynamic and interactive, customers are seeking… (more)

Subjects/Keywords: customer engagement; marketing events; customer experience; wine events

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APA (6th Edition):

Altschwager, T. L. (2015). Branded marketing events: the influence of event experience on customer engagement. (Thesis). University of Adelaide. Retrieved from http://hdl.handle.net/2440/93501

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Altschwager, Teagan Lynette. “Branded marketing events: the influence of event experience on customer engagement.” 2015. Thesis, University of Adelaide. Accessed October 15, 2019. http://hdl.handle.net/2440/93501.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Altschwager, Teagan Lynette. “Branded marketing events: the influence of event experience on customer engagement.” 2015. Web. 15 Oct 2019.

Vancouver:

Altschwager TL. Branded marketing events: the influence of event experience on customer engagement. [Internet] [Thesis]. University of Adelaide; 2015. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/2440/93501.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Altschwager TL. Branded marketing events: the influence of event experience on customer engagement. [Thesis]. University of Adelaide; 2015. Available from: http://hdl.handle.net/2440/93501

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

14. Robinson, Nadine. Understanding customer engagement: What makes customers more likely to provide feedback to an organization in the services sector.

Degree: 2013, Athabasca University

Given that companies such as Proctor & Gamble are saying that they expect to get more than half of their ideas from outside the organization,… (more)

Subjects/Keywords: Customer feedback; Customer engagement; Customer orientation; Innovation; Word of mouth; Affective commitment; Feedback; Co-creation

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APA (6th Edition):

Robinson, N. (2013). Understanding customer engagement: What makes customers more likely to provide feedback to an organization in the services sector. (Thesis). Athabasca University. Retrieved from http://hdl.handle.net/10791/29

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Robinson, Nadine. “Understanding customer engagement: What makes customers more likely to provide feedback to an organization in the services sector.” 2013. Thesis, Athabasca University. Accessed October 15, 2019. http://hdl.handle.net/10791/29.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Robinson, Nadine. “Understanding customer engagement: What makes customers more likely to provide feedback to an organization in the services sector.” 2013. Web. 15 Oct 2019.

Vancouver:

Robinson N. Understanding customer engagement: What makes customers more likely to provide feedback to an organization in the services sector. [Internet] [Thesis]. Athabasca University; 2013. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10791/29.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Robinson N. Understanding customer engagement: What makes customers more likely to provide feedback to an organization in the services sector. [Thesis]. Athabasca University; 2013. Available from: http://hdl.handle.net/10791/29

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Georgia State University

15. Pansari, Anita. A Road to Engagement.

Degree: PhD, Marketing, 2016, Georgia State University

  In Essay 1, we highlight the need and develop a framework for customer engagement (CE). We develop the theory of engagement, arguing that when… (more)

Subjects/Keywords: Customer Engagement; Employee Engagement; Employee Empowerment; Emotions; Satisfaction

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APA (6th Edition):

Pansari, A. (2016). A Road to Engagement. (Doctoral Dissertation). Georgia State University. Retrieved from https://scholarworks.gsu.edu/marketing_diss/39

Chicago Manual of Style (16th Edition):

Pansari, Anita. “A Road to Engagement.” 2016. Doctoral Dissertation, Georgia State University. Accessed October 15, 2019. https://scholarworks.gsu.edu/marketing_diss/39.

MLA Handbook (7th Edition):

Pansari, Anita. “A Road to Engagement.” 2016. Web. 15 Oct 2019.

Vancouver:

Pansari A. A Road to Engagement. [Internet] [Doctoral dissertation]. Georgia State University; 2016. [cited 2019 Oct 15]. Available from: https://scholarworks.gsu.edu/marketing_diss/39.

Council of Science Editors:

Pansari A. A Road to Engagement. [Doctoral Dissertation]. Georgia State University; 2016. Available from: https://scholarworks.gsu.edu/marketing_diss/39


University of Adelaide

16. Nguyen, Long Thang Van. Investigating the role of online community engagement and consumer online collective empowerment for consumer price fairness perception.

Degree: 2016, University of Adelaide

 Never before have customers been more powerful in providing, acquiring, and discussing the offered price of service providers in online context. In particular, the emergence… (more)

Subjects/Keywords: customer engagement; price fairness; empowerment; collective empowerment; community engagement

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Nguyen, L. T. V. (2016). Investigating the role of online community engagement and consumer online collective empowerment for consumer price fairness perception. (Thesis). University of Adelaide. Retrieved from http://hdl.handle.net/2440/100354

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Nguyen, Long Thang Van. “Investigating the role of online community engagement and consumer online collective empowerment for consumer price fairness perception.” 2016. Thesis, University of Adelaide. Accessed October 15, 2019. http://hdl.handle.net/2440/100354.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Nguyen, Long Thang Van. “Investigating the role of online community engagement and consumer online collective empowerment for consumer price fairness perception.” 2016. Web. 15 Oct 2019.

Vancouver:

Nguyen LTV. Investigating the role of online community engagement and consumer online collective empowerment for consumer price fairness perception. [Internet] [Thesis]. University of Adelaide; 2016. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/2440/100354.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Nguyen LTV. Investigating the role of online community engagement and consumer online collective empowerment for consumer price fairness perception. [Thesis]. University of Adelaide; 2016. Available from: http://hdl.handle.net/2440/100354

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Mid Sweden University

17. Niklas, Sandor. Co-Creation : A platform to create more loyal and long-term customer relationships in the aviation supply industry.

Degree: Mechanical Engineering and Mathematics, 2017, Mid Sweden University

Syftet med denna studie har varit att bidra till ökad medvetenhet, förståelse och kunskap om Co-Creation. Genom att fokusera på flygindustrin som är mycket… (more)

Subjects/Keywords: Co-Creation; innovation; collaboration; customer loyalty; customer engagement; value creation; understanding customer needs; customer satisfaction; customer knowledge management; customer experience; Kvalitetsteknik; ledarskap; polismyndigheten; ledarskapsutveckling; Reliability and Maintenance; Tillförlitlighets- och kvalitetsteknik

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Niklas, S. (2017). Co-Creation : A platform to create more loyal and long-term customer relationships in the aviation supply industry. (Thesis). Mid Sweden University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-31751

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Niklas, Sandor. “Co-Creation : A platform to create more loyal and long-term customer relationships in the aviation supply industry.” 2017. Thesis, Mid Sweden University. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-31751.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Niklas, Sandor. “Co-Creation : A platform to create more loyal and long-term customer relationships in the aviation supply industry.” 2017. Web. 15 Oct 2019.

Vancouver:

Niklas S. Co-Creation : A platform to create more loyal and long-term customer relationships in the aviation supply industry. [Internet] [Thesis]. Mid Sweden University; 2017. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-31751.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Niklas S. Co-Creation : A platform to create more loyal and long-term customer relationships in the aviation supply industry. [Thesis]. Mid Sweden University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-31751

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Otago

18. Gardezi, Syeda Fatima. Mobile Nudging: Answering the Challenges of Churn and Youth Disengagement in Mobile-Banking .

Degree: 2014, University of Otago

 Purpose The retention of the youth market is an important concern for banks and their marketers. With the increased use of mobile phones, banks are… (more)

Subjects/Keywords: Mobile-banking; behavioural economics; nudging; planning; customer churn; customer engagement; youth market; interface design

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Gardezi, S. F. (2014). Mobile Nudging: Answering the Challenges of Churn and Youth Disengagement in Mobile-Banking . (Masters Thesis). University of Otago. Retrieved from http://hdl.handle.net/10523/4760

Chicago Manual of Style (16th Edition):

Gardezi, Syeda Fatima. “Mobile Nudging: Answering the Challenges of Churn and Youth Disengagement in Mobile-Banking .” 2014. Masters Thesis, University of Otago. Accessed October 15, 2019. http://hdl.handle.net/10523/4760.

MLA Handbook (7th Edition):

Gardezi, Syeda Fatima. “Mobile Nudging: Answering the Challenges of Churn and Youth Disengagement in Mobile-Banking .” 2014. Web. 15 Oct 2019.

Vancouver:

Gardezi SF. Mobile Nudging: Answering the Challenges of Churn and Youth Disengagement in Mobile-Banking . [Internet] [Masters thesis]. University of Otago; 2014. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10523/4760.

Council of Science Editors:

Gardezi SF. Mobile Nudging: Answering the Challenges of Churn and Youth Disengagement in Mobile-Banking . [Masters Thesis]. University of Otago; 2014. Available from: http://hdl.handle.net/10523/4760

19. Tito, Inês Isabel da Silva. Relação entre engagement com o trabalho, satisfação dos clientes e intenção em voltar.

Degree: 2012, Universidade de Évora

 A investigação sobre o engagement no trabalho conheceu grande expansão na última década e a sua relevância para o bem-estar dos trabalhadores e organizações tem… (more)

Subjects/Keywords: Engagement; Recursos organizacionais; Clima de serviço; Satisfação; Satisfação; Fidelização; Engagement; Organizational Resources; Service climate; Customer satisfaction; Customer loyalty

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Tito, I. I. d. S. (2012). Relação entre engagement com o trabalho, satisfação dos clientes e intenção em voltar. (Thesis). Universidade de Évora. Retrieved from http://www.rcaap.pt/detail.jsp?id=oai:dspace.uevora.pt:10174/15713

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Tito, Inês Isabel da Silva. “Relação entre engagement com o trabalho, satisfação dos clientes e intenção em voltar.” 2012. Thesis, Universidade de Évora. Accessed October 15, 2019. http://www.rcaap.pt/detail.jsp?id=oai:dspace.uevora.pt:10174/15713.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Tito, Inês Isabel da Silva. “Relação entre engagement com o trabalho, satisfação dos clientes e intenção em voltar.” 2012. Web. 15 Oct 2019.

Vancouver:

Tito IIdS. Relação entre engagement com o trabalho, satisfação dos clientes e intenção em voltar. [Internet] [Thesis]. Universidade de Évora; 2012. [cited 2019 Oct 15]. Available from: http://www.rcaap.pt/detail.jsp?id=oai:dspace.uevora.pt:10174/15713.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Tito IIdS. Relação entre engagement com o trabalho, satisfação dos clientes e intenção em voltar. [Thesis]. Universidade de Évora; 2012. Available from: http://www.rcaap.pt/detail.jsp?id=oai:dspace.uevora.pt:10174/15713

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Mid Sweden University

20. Dahlgren, Michaela Edin. Should I stay or should I go? - Lojalitet och customer engagement i den digitaliserade försäkringsbranschen.

Degree: Law and Tourism, 2019, Mid Sweden University

Försäkringar och försäkringsbolag har stor betydelse för det moderna samhället när det kommer till trygghet och utveckling, både för privatpersoner och företag. Trots detta… (more)

Subjects/Keywords: insurance; insurance industry; digitalization; loyalty; e-loyalty; customer engagement.; försäkringar; försäkringsbranschen; digitalisering; lojalitet; e-lojalitet; customer engagement.; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Dahlgren, M. E. (2019). Should I stay or should I go? - Lojalitet och customer engagement i den digitaliserade försäkringsbranschen. (Thesis). Mid Sweden University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-36976

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Dahlgren, Michaela Edin. “Should I stay or should I go? - Lojalitet och customer engagement i den digitaliserade försäkringsbranschen.” 2019. Thesis, Mid Sweden University. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-36976.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Dahlgren, Michaela Edin. “Should I stay or should I go? - Lojalitet och customer engagement i den digitaliserade försäkringsbranschen.” 2019. Web. 15 Oct 2019.

Vancouver:

Dahlgren ME. Should I stay or should I go? - Lojalitet och customer engagement i den digitaliserade försäkringsbranschen. [Internet] [Thesis]. Mid Sweden University; 2019. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-36976.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Dahlgren ME. Should I stay or should I go? - Lojalitet och customer engagement i den digitaliserade försäkringsbranschen. [Thesis]. Mid Sweden University; 2019. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-36976

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Queensland University of Technology

21. Moody, Christine Jane. Investigating how customer insights inform strategy leading to brand differentiation in the retail sector.

Degree: 2015, Queensland University of Technology

 Using qualitative research with case studies of firms in the Australian retail sector, this thesis explores the link between brand differentiation, customer insights, and strategy… (more)

Subjects/Keywords: Australian retail; Brand differentiation; Brand experience; Brand management; Brand strategy; Brand values; Customer engagement; Customer experience; Customer touch points

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Moody, C. J. (2015). Investigating how customer insights inform strategy leading to brand differentiation in the retail sector. (Thesis). Queensland University of Technology. Retrieved from https://eprints.qut.edu.au/87509/

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Moody, Christine Jane. “Investigating how customer insights inform strategy leading to brand differentiation in the retail sector.” 2015. Thesis, Queensland University of Technology. Accessed October 15, 2019. https://eprints.qut.edu.au/87509/.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Moody, Christine Jane. “Investigating how customer insights inform strategy leading to brand differentiation in the retail sector.” 2015. Web. 15 Oct 2019.

Vancouver:

Moody CJ. Investigating how customer insights inform strategy leading to brand differentiation in the retail sector. [Internet] [Thesis]. Queensland University of Technology; 2015. [cited 2019 Oct 15]. Available from: https://eprints.qut.edu.au/87509/.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Moody CJ. Investigating how customer insights inform strategy leading to brand differentiation in the retail sector. [Thesis]. Queensland University of Technology; 2015. Available from: https://eprints.qut.edu.au/87509/

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

22. Kapetanakis, Anna. Lojalitet genom bonusprogram, en framgångsrik strategi? : En studie av servicenäringen.

Degree: Business and Economic Studies, 2014, University of Gävle

  Syfte: Syftet med denna studie är att undersöka vilka värden som på längre sikt har avgörande betydelse för att engagera en kund med avseende… (more)

Subjects/Keywords: customer loyalty; reward programs; customer engagement; repeat purchase; added value; customer behavior; brand; kundlojalitet; lojalitetsprogram; kundens engagemang; återköp; mervärde; kundbeteende; varumärke

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kapetanakis, A. (2014). Lojalitet genom bonusprogram, en framgångsrik strategi? : En studie av servicenäringen. (Thesis). University of Gävle. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-16886

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kapetanakis, Anna. “Lojalitet genom bonusprogram, en framgångsrik strategi? : En studie av servicenäringen.” 2014. Thesis, University of Gävle. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-16886.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kapetanakis, Anna. “Lojalitet genom bonusprogram, en framgångsrik strategi? : En studie av servicenäringen.” 2014. Web. 15 Oct 2019.

Vancouver:

Kapetanakis A. Lojalitet genom bonusprogram, en framgångsrik strategi? : En studie av servicenäringen. [Internet] [Thesis]. University of Gävle; 2014. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-16886.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kapetanakis A. Lojalitet genom bonusprogram, en framgångsrik strategi? : En studie av servicenäringen. [Thesis]. University of Gävle; 2014. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-16886

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Liberty University

23. Anderson, Timothy John. Social Customer Relationship Management in Rural Commerce: A Study of Small Businesses in Southern West Virginia.

Degree: 2019, Liberty University

 The limited-resource context in which small businesses operate impedes the ability of the proprietors of small businesses in implementing customer relationship management. Despite the availability… (more)

Subjects/Keywords: Social Customer Relationship Management (CRM); Customer Engagement; Social Media; Agency Theory; Social Media Communication; Customer Loyalty; Business; Marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Anderson, T. J. (2019). Social Customer Relationship Management in Rural Commerce: A Study of Small Businesses in Southern West Virginia. (Doctoral Dissertation). Liberty University. Retrieved from https://digitalcommons.liberty.edu/doctoral/2117

Chicago Manual of Style (16th Edition):

Anderson, Timothy John. “Social Customer Relationship Management in Rural Commerce: A Study of Small Businesses in Southern West Virginia.” 2019. Doctoral Dissertation, Liberty University. Accessed October 15, 2019. https://digitalcommons.liberty.edu/doctoral/2117.

MLA Handbook (7th Edition):

Anderson, Timothy John. “Social Customer Relationship Management in Rural Commerce: A Study of Small Businesses in Southern West Virginia.” 2019. Web. 15 Oct 2019.

Vancouver:

Anderson TJ. Social Customer Relationship Management in Rural Commerce: A Study of Small Businesses in Southern West Virginia. [Internet] [Doctoral dissertation]. Liberty University; 2019. [cited 2019 Oct 15]. Available from: https://digitalcommons.liberty.edu/doctoral/2117.

Council of Science Editors:

Anderson TJ. Social Customer Relationship Management in Rural Commerce: A Study of Small Businesses in Southern West Virginia. [Doctoral Dissertation]. Liberty University; 2019. Available from: https://digitalcommons.liberty.edu/doctoral/2117


Lincoln University

24. Hapsari, Raditha. The impact of customer engagement and selected higher order marketing constructs on customer loyalty: an empirical investigation of the Indonesian airline industry.

Degree: 2015, Lincoln University

 The extant literature illustrates that loyal customers lead to an increase in retention rates, lower customer acquisition costs and higher profits. Therefore, several academics have… (more)

Subjects/Keywords: customer retention; customer satisfaction; service quality; perceived value; brand image; customer engagement; customer feedback; customer loyalty; structural equation modelling; Indonesia; service industry; behavioural intentions

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hapsari, R. (2015). The impact of customer engagement and selected higher order marketing constructs on customer loyalty: an empirical investigation of the Indonesian airline industry. (Thesis). Lincoln University. Retrieved from http://hdl.handle.net/10182/6877

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hapsari, Raditha. “The impact of customer engagement and selected higher order marketing constructs on customer loyalty: an empirical investigation of the Indonesian airline industry.” 2015. Thesis, Lincoln University. Accessed October 15, 2019. http://hdl.handle.net/10182/6877.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hapsari, Raditha. “The impact of customer engagement and selected higher order marketing constructs on customer loyalty: an empirical investigation of the Indonesian airline industry.” 2015. Web. 15 Oct 2019.

Vancouver:

Hapsari R. The impact of customer engagement and selected higher order marketing constructs on customer loyalty: an empirical investigation of the Indonesian airline industry. [Internet] [Thesis]. Lincoln University; 2015. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10182/6877.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hapsari R. The impact of customer engagement and selected higher order marketing constructs on customer loyalty: an empirical investigation of the Indonesian airline industry. [Thesis]. Lincoln University; 2015. Available from: http://hdl.handle.net/10182/6877

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

25. Béal, Mathieu. La contribution de la propriété légale des clients aux comportements d'engagement : The role of customers’ formal ownership on their engagement behaviors.

Degree: Docteur es, Sciences de gestion, 2018, Lyon

Puisqu’ils représentent l’ensemble des sources de valeur du client pour une entreprise, les comportements d’engagement attirent largement l’attention tant des managers que des académiciens. Cette… (more)

Subjects/Keywords: Engagement client; Comportements d'engagement; Propriété légale; Propriété psychologique; Marketing relationnel; Customer engagement; Engagement behaviors; Formal ownership; Psychological ownership; Relationship marketing; 300

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Béal, M. (2018). La contribution de la propriété légale des clients aux comportements d'engagement : The role of customers’ formal ownership on their engagement behaviors. (Doctoral Dissertation). Lyon. Retrieved from http://www.theses.fr/2018LYSE3028

Chicago Manual of Style (16th Edition):

Béal, Mathieu. “La contribution de la propriété légale des clients aux comportements d'engagement : The role of customers’ formal ownership on their engagement behaviors.” 2018. Doctoral Dissertation, Lyon. Accessed October 15, 2019. http://www.theses.fr/2018LYSE3028.

MLA Handbook (7th Edition):

Béal, Mathieu. “La contribution de la propriété légale des clients aux comportements d'engagement : The role of customers’ formal ownership on their engagement behaviors.” 2018. Web. 15 Oct 2019.

Vancouver:

Béal M. La contribution de la propriété légale des clients aux comportements d'engagement : The role of customers’ formal ownership on their engagement behaviors. [Internet] [Doctoral dissertation]. Lyon; 2018. [cited 2019 Oct 15]. Available from: http://www.theses.fr/2018LYSE3028.

Council of Science Editors:

Béal M. La contribution de la propriété légale des clients aux comportements d'engagement : The role of customers’ formal ownership on their engagement behaviors. [Doctoral Dissertation]. Lyon; 2018. Available from: http://www.theses.fr/2018LYSE3028

26. Lund, Malin. Value co-creation through content marketing : a business to business perspective.

Degree: Engineering and Business, 2017, University of Borås

The age of traditional marketing is beginning to end and the digital revolution will continueits journey. Today, most companies meet their business customers for… (more)

Subjects/Keywords: Content marketing; value co-creation; customer engagement; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lund, M. (2017). Value co-creation through content marketing : a business to business perspective. (Thesis). University of Borås. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12681

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lund, Malin. “Value co-creation through content marketing : a business to business perspective.” 2017. Thesis, University of Borås. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12681.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lund, Malin. “Value co-creation through content marketing : a business to business perspective.” 2017. Web. 15 Oct 2019.

Vancouver:

Lund M. Value co-creation through content marketing : a business to business perspective. [Internet] [Thesis]. University of Borås; 2017. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12681.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lund M. Value co-creation through content marketing : a business to business perspective. [Thesis]. University of Borås; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-12681

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

27. Laxman, Prachi. Customer Engagement in Social Commerce : A study about Facebook Brand Pages.

Degree: Technology and Social Sciences, 2017, Luleå University of Technology

  Social commerce has raised with increased interactions between businesses and consumers on social media. Social commerce is the new phenomena which is a subset… (more)

Subjects/Keywords: social commerce; customer engagement; social media; social support; Business Administration; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Laxman, P. (2017). Customer Engagement in Social Commerce : A study about Facebook Brand Pages. (Thesis). Luleå University of Technology. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64328

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Laxman, Prachi. “Customer Engagement in Social Commerce : A study about Facebook Brand Pages.” 2017. Thesis, Luleå University of Technology. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64328.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Laxman, Prachi. “Customer Engagement in Social Commerce : A study about Facebook Brand Pages.” 2017. Web. 15 Oct 2019.

Vancouver:

Laxman P. Customer Engagement in Social Commerce : A study about Facebook Brand Pages. [Internet] [Thesis]. Luleå University of Technology; 2017. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64328.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Laxman P. Customer Engagement in Social Commerce : A study about Facebook Brand Pages. [Thesis]. Luleå University of Technology; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64328

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Université de Sherbrooke

28. Doyon-Roch, Jérémi. Social media to support collaboration in the product life cycle of SMEs .

Degree: 2016, Université de Sherbrooke

 Abstract : The use of social media tools to support small and medium-sized enterprises (SME) to support their business activities throughout the product life cycle… (more)

Subjects/Keywords: Social media; Product life cycle; Customer engagement; SME

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Doyon-Roch, J. (2016). Social media to support collaboration in the product life cycle of SMEs . (Masters Thesis). Université de Sherbrooke. Retrieved from http://hdl.handle.net/11143/8962

Chicago Manual of Style (16th Edition):

Doyon-Roch, Jérémi. “Social media to support collaboration in the product life cycle of SMEs .” 2016. Masters Thesis, Université de Sherbrooke. Accessed October 15, 2019. http://hdl.handle.net/11143/8962.

MLA Handbook (7th Edition):

Doyon-Roch, Jérémi. “Social media to support collaboration in the product life cycle of SMEs .” 2016. Web. 15 Oct 2019.

Vancouver:

Doyon-Roch J. Social media to support collaboration in the product life cycle of SMEs . [Internet] [Masters thesis]. Université de Sherbrooke; 2016. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/11143/8962.

Council of Science Editors:

Doyon-Roch J. Social media to support collaboration in the product life cycle of SMEs . [Masters Thesis]. Université de Sherbrooke; 2016. Available from: http://hdl.handle.net/11143/8962


Uppsala University

29. Winberg, Victor. Selection models for information channels : Applications in multichannel digital marketing.

Degree: Statistics, 2015, Uppsala University

  In all digital marketing efforts, different information channels must be selected and used to reach customers. In this thesis, data describing the interactions that… (more)

Subjects/Keywords: multinomial logistic regression; predictions; model estimation; customer engagement

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Winberg, V. (2015). Selection models for information channels : Applications in multichannel digital marketing. (Thesis). Uppsala University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-254907

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Winberg, Victor. “Selection models for information channels : Applications in multichannel digital marketing.” 2015. Thesis, Uppsala University. Accessed October 15, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-254907.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Winberg, Victor. “Selection models for information channels : Applications in multichannel digital marketing.” 2015. Web. 15 Oct 2019.

Vancouver:

Winberg V. Selection models for information channels : Applications in multichannel digital marketing. [Internet] [Thesis]. Uppsala University; 2015. [cited 2019 Oct 15]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-254907.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Winberg V. Selection models for information channels : Applications in multichannel digital marketing. [Thesis]. Uppsala University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-254907

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


North-West University

30. Craven, John. Assessing antecedents of customer engagement for a South African fertilizer company / John Craven .

Degree: 2013, North-West University

 The postmodern ultra-competitive global marketplace makes it difficult for companies to hold on to customers. This is especially true for industries that are driven by… (more)

Subjects/Keywords: Customer engagement; Loyalty; Repurchase; Trust; Integrity; Involvement; Factor analysis

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Craven, J. (2013). Assessing antecedents of customer engagement for a South African fertilizer company / John Craven . (Thesis). North-West University. Retrieved from http://hdl.handle.net/10394/10676

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Craven, John. “Assessing antecedents of customer engagement for a South African fertilizer company / John Craven .” 2013. Thesis, North-West University. Accessed October 15, 2019. http://hdl.handle.net/10394/10676.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Craven, John. “Assessing antecedents of customer engagement for a South African fertilizer company / John Craven .” 2013. Web. 15 Oct 2019.

Vancouver:

Craven J. Assessing antecedents of customer engagement for a South African fertilizer company / John Craven . [Internet] [Thesis]. North-West University; 2013. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10394/10676.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Craven J. Assessing antecedents of customer engagement for a South African fertilizer company / John Craven . [Thesis]. North-West University; 2013. Available from: http://hdl.handle.net/10394/10676

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

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