You searched for subject:(Consumer decision making process)
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1.
Moore, Morgan M.
Intuitive thought and consumer decision making.
Degree: 2015, James Madison University
URL: https://commons.lib.jmu.edu/honors201019/74
► Anytime the human mind makes a decision, intuitive thought has played a hidden role. There is more to consumer decision making than just logical, slow…
(more)
▼ Anytime the human mind makes a
decision, intuitive thought has played a hidden role. There is more to
consumer decision making than just logical, slow cognition. Exploring the intuitive mind through the works of Johnathan Haidt and Daniel Kahneman helps researchers understand the roles and origins of intuition. Proof of the presence and power of intuitive thought in cognitive processes is offered. A subset of the intuitive mind, termed the righteous mind by Haidt, is shown to be responsible for moral intuition. As the role of intuitive thought in
consumer decision making is considered, numerous marketing applications are applied. Whether it is termed rapid cognition, the adaptive unconscious, System 1, or a gut feeling, intuition is vastly important and largely mysterious; it plays a much larger role than most people think. Reasons for decisions are often not reasons at all. They are merely logical justifications for the answer, which was initially offered through silent intuition. The degree upon which intuition, including moral intuition, is at play depends on a variety of factors, such as the significance of the
decision and an individual’s culture, political affiliation, environment, and beliefs. There remains a question left largely unanswered by marketers: “How can I make a connection between my brand, product, or service and my consumer’s intuition?”
Advisors/Committee Members: William Val Larsen.
Subjects/Keywords: intuition; consumer decision making; intuitive thought; decision making; decision making process; adaptive unconscious; Cognitive Psychology
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
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APA (6th Edition):
Moore, M. M. (2015). Intuitive thought and consumer decision making. (Masters Thesis). James Madison University. Retrieved from https://commons.lib.jmu.edu/honors201019/74
Chicago Manual of Style (16th Edition):
Moore, Morgan M. “Intuitive thought and consumer decision making.” 2015. Masters Thesis, James Madison University. Accessed January 18, 2021.
https://commons.lib.jmu.edu/honors201019/74.
MLA Handbook (7th Edition):
Moore, Morgan M. “Intuitive thought and consumer decision making.” 2015. Web. 18 Jan 2021.
Vancouver:
Moore MM. Intuitive thought and consumer decision making. [Internet] [Masters thesis]. James Madison University; 2015. [cited 2021 Jan 18].
Available from: https://commons.lib.jmu.edu/honors201019/74.
Council of Science Editors:
Moore MM. Intuitive thought and consumer decision making. [Masters Thesis]. James Madison University; 2015. Available from: https://commons.lib.jmu.edu/honors201019/74

Punjabi University
2.
Modi, Sanjeev Kumar.
Spousal roles in family purchase decision making
process; -.
Degree: Management, 2012, Punjabi University
URL: http://shodhganga.inflibnet.ac.in/handle/10603/10360
► The major objectives of marketers are to identify the purchase decision makers. Marketers are interested to know how decisions about purchase are formed and who…
(more)
▼ The major objectives of marketers are to identify
the purchase decision makers. Marketers are interested to know how
decisions about purchase are formed and who exactly influence it.
What role spouses plays in Family Purchase Decision Making Process?
Previous researchers focuses on family as a unit as for as the
Family Purchase Decision Making Process is concerned. Family works
as a mentor as for the spouse because basic social values and
social behaviour is taught as a collective measure by it. That s
why marketers generally aim at spouse who seek support in the task
of socialization. Behaviour of spouse is multidimensional in
nature, because it depends upon size of the family unit, age gap
between the spouse, their social background of spouse, their
working status, the risk associated with a particular purchase
decision and above all the mindset of the family towards the
traditional role of the women. So purchase decision making
behaviour with a family becomes a complete task of analytical
purpose. newlineSpousal decision making is probably unique among
research areas of social sciences that reveals that several
discipline contributed to its development including rural
sociology, social anthropology, social psychology, clinical
psychology, marketing and economics. This interest of diverse
disciplines in spousal decision making is largely due to the fact
that the whole social structure in the world rests on the
consumption maintenance and survival of the family unit. The
present study has been initiated with the objective to know the
effect of gender role on buying behaviour and redefining the role
of gender. The main objectives of the study are to analyze the
changing nature of the spousal roles in family purchase decisions,
and the impact of socio- cultural shifts in the family purchase
decision making process. This research also helps to analyze the
change in spousal roles in dual income families and to identify the
shifts in authoritative / hierarchical positions in spousal roles
with reference to purchase
Bibliography p.276-289, Appendix p.I
VI
Advisors/Committee Members: Singla, B B.
Subjects/Keywords: Management; Family Purchase; Spouse; Decision Making; Consumer Behaviour; Gender Role; Decision making Process
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Modi, S. K. (2012). Spousal roles in family purchase decision making
process; -. (Thesis). Punjabi University. Retrieved from http://shodhganga.inflibnet.ac.in/handle/10603/10360
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Modi, Sanjeev Kumar. “Spousal roles in family purchase decision making
process; -.” 2012. Thesis, Punjabi University. Accessed January 18, 2021.
http://shodhganga.inflibnet.ac.in/handle/10603/10360.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Modi, Sanjeev Kumar. “Spousal roles in family purchase decision making
process; -.” 2012. Web. 18 Jan 2021.
Vancouver:
Modi SK. Spousal roles in family purchase decision making
process; -. [Internet] [Thesis]. Punjabi University; 2012. [cited 2021 Jan 18].
Available from: http://shodhganga.inflibnet.ac.in/handle/10603/10360.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Modi SK. Spousal roles in family purchase decision making
process; -. [Thesis]. Punjabi University; 2012. Available from: http://shodhganga.inflibnet.ac.in/handle/10603/10360
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Namibia
3.
Semente, Efigenia Madalena.
Consumer decision-making styles among generation Y consumers in Namiba
.
Degree: 2018, University of Namibia
URL: http://hdl.handle.net/11070/2452
► This study investigated the decision-making styles of Generation Y consumers in Namibia and the relationship between their decision-making styles and their learning styles, culture and…
(more)
▼ This study investigated the decision-making styles of Generation Y consumers in Namibia and the relationship between their decision-making styles and their learning styles, culture and e-literacy. Data were obtained by administering Sproles and Kendal’s Consumer Style Inventory (CSI), Felder & Silverman Index of Learning Style (ILS), Hofstede Cultural Dimensions, demographic and e-literacy questionnaires to a random sample of 505 respondents from the 3 (three) major Universities in Namibia. Responses from the questionnaires were analysed using SPSS version 22. Descriptive statistics were used to report demographic information, measurements of central tendency (mean and median), variety (range, and standard deviation [SD]), percentage (%), and frequency (f) distribution of the survey items. And for inferential statistics, the principal components analysis (PCA) was used. In order to explore the relationships between consumer decision-making styles and learning styles, culture, e-literacy, Pearson correlation, Canonical correlation, multivariate analysis of variance (MANOVA), and analysis of variance (ANOVA), were used. The findings confirmed eight (8) consumer decision-making styles among the Generation Y consumers in Namibia in order of importance as follows: Factor 5 - Price Conscious, “Value for Money”, Factor 3 - Novelty-Fashion Consciousness, Factor 2 - Brand Conscious, “Price Equals Quality”, Factor 6 - Impulsive Careless, Factor 8- Habitual, Brand Loyal, Factor 1 - Perfectionistic High-Quality Consciousness, Factor 4 - Recreational, Hedonistic, and Factor 7 - Confused by Over choice. The study concluded that female millennials in Namibia were more brand loyal than their male counterpart and that the three major Universities in Namibia produced millennials with different Profiles of consumer decision-making styles. In terms of learning styles, the Namibian Generation Y consumers reported mild preferences for Activist Learning Style, moderate preferences for Sensing Learning Style, moderate preferences for Visual Learning Style, and mild preferences for Sequential Learning Style. The study found significant differences between ethnic groups as well as age groups. Further, the study concluded that the three major Universities in Namibia produced millennials with different learning style preferences. The five Dimensions of the Hofstede Cultural Instrument namely Power Distance [PDI], Uncertainty Avoidance [UAI], Masculinity [MAS], Individualism [IDV], Long-Term Orientation [LTO] were found applicable to Namibia Generation Y consumers. Through coefficient analysis, the three major cultural dimensions among the Namibian Generation Y Consumers were identified as Long-Term Orientation, Uncertainty Avoidance and Power Distance. This is a significant finding in support of the notion that African cultures tend to accept power inequalities in societies. Once again, the study concluded that the three major Universities in Namibia produced millennials with different cultural values. In terms of e-literacy the study concluded…
Subjects/Keywords: Consumer decision making
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Semente, E. M. (2018). Consumer decision-making styles among generation Y consumers in Namiba
. (Thesis). University of Namibia. Retrieved from http://hdl.handle.net/11070/2452
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Semente, Efigenia Madalena. “Consumer decision-making styles among generation Y consumers in Namiba
.” 2018. Thesis, University of Namibia. Accessed January 18, 2021.
http://hdl.handle.net/11070/2452.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Semente, Efigenia Madalena. “Consumer decision-making styles among generation Y consumers in Namiba
.” 2018. Web. 18 Jan 2021.
Vancouver:
Semente EM. Consumer decision-making styles among generation Y consumers in Namiba
. [Internet] [Thesis]. University of Namibia; 2018. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/11070/2452.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Semente EM. Consumer decision-making styles among generation Y consumers in Namiba
. [Thesis]. University of Namibia; 2018. Available from: http://hdl.handle.net/11070/2452
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

North-West University
4.
Labuschagne, Adri.
Consumers' expectations of furniture labels during their pre–purchase information search : toward label development / A. Labuschagne
.
Degree: 2010, North-West University
URL: http://hdl.handle.net/10394/4694
► Labels serve as a source of external information during the consumer decision–making process, and frequently contribute to consumers’ prior knowledge of different products as well…
(more)
▼ Labels serve as a source of external information during the consumer
decision–making process, and frequently contribute to consumers’ prior
knowledge of different products as well as their search activities prior to
purchase of furniture. Labelling of a wide range of products, such as food and
clothing has been investigated with regard to the effectiveness of the label, to
convey information and draw consumers’ attention to the product, and the
usage of the labels by consumers. However, no literature suggests the
existence of labels with regard to furniture items, or consumers’ expectations
about furniture labels. It is believed that labels on furniture items could assist
consumers during the pre–purchase information search of the decision–making
process.
The current study investigated consumers’ expectations of furniture labels,
during the pre–purchase information search of the consumer decision–making
process, in order to propose furniture labels. The objectives of the study were
to determine what questions regarding product information consumers
frequently ask store assistants prior to furniture purchasing; to determine
consumers’ expectations regarding furniture labels in terms of the product
information on the label, the appearance of the label and the placement of the
label on furniture items; and finally to suggest a preliminary furniture label
according to consumers’ expectations.
A mixed–method research approach was followed, using a two–phase
exploratory design. Qualitative findings indicated that consumers enquire
about the type of materials used for the manufacturing of furniture items,
finishes used on items, quality, guarantees, warrantees, design, performance,
maintenance, care instructions and colours of items. Similarly, quantitative
results showed that the majority of respondents deemed the price, materials
used, cleaning instructions, guarantee and warrantees important to be
displayed on the furniture label. Appearance characteristics were
summarised and preliminary furniture labels were suggested accordingly.
These labels can be used by product developers, marketers, and the furniture industry to assist consumers during their pre–purchase information search of
the consumer decision–making process.
Subjects/Keywords: Consumer behaviour;
Consumer decision-making process;
Consumers' expectations;
Furniture labels;
Information search
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Labuschagne, A. (2010). Consumers' expectations of furniture labels during their pre–purchase information search : toward label development / A. Labuschagne
. (Thesis). North-West University. Retrieved from http://hdl.handle.net/10394/4694
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Labuschagne, Adri. “Consumers' expectations of furniture labels during their pre–purchase information search : toward label development / A. Labuschagne
.” 2010. Thesis, North-West University. Accessed January 18, 2021.
http://hdl.handle.net/10394/4694.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Labuschagne, Adri. “Consumers' expectations of furniture labels during their pre–purchase information search : toward label development / A. Labuschagne
.” 2010. Web. 18 Jan 2021.
Vancouver:
Labuschagne A. Consumers' expectations of furniture labels during their pre–purchase information search : toward label development / A. Labuschagne
. [Internet] [Thesis]. North-West University; 2010. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10394/4694.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Labuschagne A. Consumers' expectations of furniture labels during their pre–purchase information search : toward label development / A. Labuschagne
. [Thesis]. North-West University; 2010. Available from: http://hdl.handle.net/10394/4694
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of South Africa
5.
Sephapo, Catherine Mpolokeng.
An exploratory study on the influence of brands' sponsorship on the South African national rugby team and the consumers' decision to purchase the sponsor brands in Tshwane
.
Degree: 2016, University of South Africa
URL: http://hdl.handle.net/10500/21972
► Organisations both locally and internationally spend large portions of their marketing budgets on sponsorship opportunities in order to achieve organisational and marketing objectives. The Springboks…
(more)
▼ Organisations both locally and internationally spend large portions of their marketing budgets on sponsorship opportunities in order to achieve organisational and marketing objectives. The Springboks are in partnership with an assortment of sponsors, from main sponsors to associate sponsors to official suppliers, all with their own objectives to achieve through their affiliation with the Springboks. Although sponsorship is a rapidly growing marketing communication medium, there seems to be uncertainty about aspects related to its impact and effectiveness. The primary objective of the study was to explore the influence that the sponsorship of the Springboks has on the consumer’s
decision to purchase the sponsor products within the Tshwane area. The study was an exploratory study and made use of qualitative data collection tools such as naïve sketches and focus group interviews to obtain primary data. The collected data was analysed by means of content analysis. Various variables that impact on the consumer’s final
decision to purchase products can be identified and the literature states that limited knowledge exists regarding the influence of integrated marketing communication (IMC) tools on each stage of the
consumer decision-
making process. Psychological processes that make up
consumer behaviour may be impacted by the effects of IMC and acting further to induce a specific
decision from the
consumer. This study provides knowledge regarding the influence of sponsorship on
consumer behaviour. It was found that sponsorship can contribute to increased awareness of sponsors and that it contributes to positive attitudes maintained within the minds of the consumers. As a result of positive attitudes and increased awareness, participants mentioned that they may consider sponsor brands as alternatives in their
decision-
making process. The final
decision to purchase sponsor brands, as indicated by participants, is not dependent on the sponsorship of the Springboks.
Advisors/Committee Members: Cant, M. C. (Michael Colin), 1957- (advisor), Erdis, Cindy (advisor).
Subjects/Keywords: Sponsorship;
Awareness;
Attitudes;
Consumer behaviour;
Decision-making process;
Sport marketing;
Springboks;
Purchase decision;
Rugby;
Tshwane
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Sephapo, C. M. (2016). An exploratory study on the influence of brands' sponsorship on the South African national rugby team and the consumers' decision to purchase the sponsor brands in Tshwane
. (Masters Thesis). University of South Africa. Retrieved from http://hdl.handle.net/10500/21972
Chicago Manual of Style (16th Edition):
Sephapo, Catherine Mpolokeng. “An exploratory study on the influence of brands' sponsorship on the South African national rugby team and the consumers' decision to purchase the sponsor brands in Tshwane
.” 2016. Masters Thesis, University of South Africa. Accessed January 18, 2021.
http://hdl.handle.net/10500/21972.
MLA Handbook (7th Edition):
Sephapo, Catherine Mpolokeng. “An exploratory study on the influence of brands' sponsorship on the South African national rugby team and the consumers' decision to purchase the sponsor brands in Tshwane
.” 2016. Web. 18 Jan 2021.
Vancouver:
Sephapo CM. An exploratory study on the influence of brands' sponsorship on the South African national rugby team and the consumers' decision to purchase the sponsor brands in Tshwane
. [Internet] [Masters thesis]. University of South Africa; 2016. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10500/21972.
Council of Science Editors:
Sephapo CM. An exploratory study on the influence of brands' sponsorship on the South African national rugby team and the consumers' decision to purchase the sponsor brands in Tshwane
. [Masters Thesis]. University of South Africa; 2016. Available from: http://hdl.handle.net/10500/21972

University of South Africa
6.
Hefer, Yolande.
Visual merchandising displays' effect on consumer perceptions in Tshwane : an exploratory study into the South African apparel retail industry
.
Degree: 2013, University of South Africa
URL: http://hdl.handle.net/10500/9043
► This research study acquired a consumer response centred approach to visual merchandising stimuli, in an attempt to holistically consider this area of the retail industry.…
(more)
▼ This research study acquired a
consumer response centred approach to visual merchandising stimuli, in an attempt to holistically consider this area of the retail industry. Consumers‟ perceptions towards visual merchandising displays and the effect these displays have on
consumer behaviour were exposed. The primary research question that pended from the preliminary literature was to determine the effect of visual merchandising displays on
consumer perceptions. Explorative research was performed and qualitative data were collected by means of focus groups and naïve sketches. The data was analysed by means of a thematic analysis
process. Perceptions of visual merchandising displays that were identified were subliminal in creating an interest and desire to further peruse the merchandise and aesthetically to beautify the store. Consumers expressed that the impact that visual merchandising displays had on their buying decisions depended on their personal preferences.
Advisors/Committee Members: Cant, M. C. (Michael Colin), 1957- (advisor), Machado, Ricardo (advisor).
Subjects/Keywords: Visual merchandising display;
Display settings;
Consumer perceptions;
Marketing stimuli;
Consumer behaviour;
Decision making process;
Retail industry;
Retailers;
Marketing research process
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Hefer, Y. (2013). Visual merchandising displays' effect on consumer perceptions in Tshwane : an exploratory study into the South African apparel retail industry
. (Masters Thesis). University of South Africa. Retrieved from http://hdl.handle.net/10500/9043
Chicago Manual of Style (16th Edition):
Hefer, Yolande. “Visual merchandising displays' effect on consumer perceptions in Tshwane : an exploratory study into the South African apparel retail industry
.” 2013. Masters Thesis, University of South Africa. Accessed January 18, 2021.
http://hdl.handle.net/10500/9043.
MLA Handbook (7th Edition):
Hefer, Yolande. “Visual merchandising displays' effect on consumer perceptions in Tshwane : an exploratory study into the South African apparel retail industry
.” 2013. Web. 18 Jan 2021.
Vancouver:
Hefer Y. Visual merchandising displays' effect on consumer perceptions in Tshwane : an exploratory study into the South African apparel retail industry
. [Internet] [Masters thesis]. University of South Africa; 2013. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10500/9043.
Council of Science Editors:
Hefer Y. Visual merchandising displays' effect on consumer perceptions in Tshwane : an exploratory study into the South African apparel retail industry
. [Masters Thesis]. University of South Africa; 2013. Available from: http://hdl.handle.net/10500/9043

North-West University
7.
Dreyer, Heleen.
Consumers' understanding and utilisation of textile eco-labels when making a pre-purchase decision / Heleen Dreyer
.
Degree: 2013, North-West University
URL: http://hdl.handle.net/10394/10842
► Eco-labels impact consumers‟ likelihood to buy eco-labelled products and serve as a tool during the decision-making process that helps consumers make informed purchase choices. The…
(more)
▼ Eco-labels impact consumers‟ likelihood to buy eco-labelled products and serve as a tool during the decision-making process that helps consumers make informed purchase choices. The textile industry is responsible for a large amount of pollution, but has started to follow a more holistic, eco-friendly approach. Information about their eco-friendliness is communicated to consumers via eco-labels. Consumers can influence the textile industry to include more eco-labelled textile products in their desired range of products, by buying and demanding eco-labelled textile products. However, international studies indicate that consumers do not understand textile eco-labels and the information that is found on these labels. A lack of understanding prevents consumers from including such products in their pre-purchase decision-making process. Yet some consumers, from developed and developing countries, are willing to buy eco-labelled products and pay more for such products. Limited research in this regard, within a South African context, is available hence, more research was required in this study field. Therefore, this study aimed to explore consumers‟ understanding and utilisation of textile eco-labels during pre-purchase decision-making.
The research for the study was done using a convenience and purposive sampling method with a quantitative structured online questionnaire for data collection purposes. Findings suggest that respondents were environmentally conscious, but only to some extent. Most respondents objectively understood textile eco-labelled products, but not textile eco-labels or organic label information regarding cotton production processes. Respondents indicated that they do not use textile eco-labels when making a pre-purchase decision, yet they somewhat recognised the need to buy eco-friendly textile products, because they are aware of environmental implications. Regarding the information on eco-labels, respondents searched for information surrounding the quality of eco-labelled textile products, followed by the care instructions and the credibility of the eco-label on the product. Finally, there was a segment of respondents who buy and utilise textile eco-labelled products, and are willing to pay a higher price for these products. The higher price was the main factor that prevented other respondents from buying eco-labelled textile products.
Consumers can benefit from education regarding environmental issues and how their purchasing choices can make a difference in protecting the environment. Furthermore, educating consumers about eco-labelled textile products might increase their awareness and utilisation of these products. In turn, this awareness about eco-labels might encourage consumers to include these kinds of products in their pre-purchase decision-making process. Additionally the industry can strive towards keeping eco-labelled products‟ prices relatively equal to regular product‟s prices to make it easier for consumers to choose between the different products, based on their environmental attributes…
Subjects/Keywords: Consumer pre-purchase decision-making process;
Eco-labels;
Eco-friendly textile product;
Understanding;
Utilisation
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Dreyer, H. (2013). Consumers' understanding and utilisation of textile eco-labels when making a pre-purchase decision / Heleen Dreyer
. (Thesis). North-West University. Retrieved from http://hdl.handle.net/10394/10842
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Dreyer, Heleen. “Consumers' understanding and utilisation of textile eco-labels when making a pre-purchase decision / Heleen Dreyer
.” 2013. Thesis, North-West University. Accessed January 18, 2021.
http://hdl.handle.net/10394/10842.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Dreyer, Heleen. “Consumers' understanding and utilisation of textile eco-labels when making a pre-purchase decision / Heleen Dreyer
.” 2013. Web. 18 Jan 2021.
Vancouver:
Dreyer H. Consumers' understanding and utilisation of textile eco-labels when making a pre-purchase decision / Heleen Dreyer
. [Internet] [Thesis]. North-West University; 2013. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10394/10842.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Dreyer H. Consumers' understanding and utilisation of textile eco-labels when making a pre-purchase decision / Heleen Dreyer
. [Thesis]. North-West University; 2013. Available from: http://hdl.handle.net/10394/10842
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Halmstad University
8.
Mustafa, Saba.
A study based on consumer ́s choice : Consumer’s Attitude Towards Organic Food and Non-Organic Food.
Degree: Engineering and Science, 2017, Halmstad University
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33996
► The purpose of this paper was to understand the factors affect on consumer behavior while buying organic and non-organic food. The author of this…
(more)
▼ The purpose of this paper was to understand the factors affect on consumer behavior while buying organic and non-organic food. The author of this study aims to answer the research question: “What types of factor effect on consumer ́s behavior and decision-making process while buying organic and non-organic food?” The structure of this chapter based on these models “Factor effects on consumer behavior” and “the process of consumer ́s decision shaping” to understand consumer behavior, decision- making process, followed by the information about organic food and rules and regulation for organic selling. A combined qualitative and quantitative study used to answer the research question. The layout of the research was based on questionnaires and the interviews from the manager of five different supermarkets (ICA Maxi, Coop, Willys, Netto, Lidl). The sample size of the questionnaire was 393. Both models from the existing literature restructured according to the results. Location of the supermarkets, quality of the food, services, prices of the food, plays important role in terms of decisions making process. Motivation plays a trigger role for the consumer to buy or reject the product and the most important is knowledge. Knowledge helps the consumer to make a better decision.
Subjects/Keywords: Consumer behavior; Decision-making process; Organic food; Non-organic food; Supermarkets; Business Administration; Företagsekonomi
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Mustafa, S. (2017). A study based on consumer ́s choice : Consumer’s Attitude Towards Organic Food and Non-Organic Food. (Thesis). Halmstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33996
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Mustafa, Saba. “A study based on consumer ́s choice : Consumer’s Attitude Towards Organic Food and Non-Organic Food.” 2017. Thesis, Halmstad University. Accessed January 18, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33996.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Mustafa, Saba. “A study based on consumer ́s choice : Consumer’s Attitude Towards Organic Food and Non-Organic Food.” 2017. Web. 18 Jan 2021.
Vancouver:
Mustafa S. A study based on consumer ́s choice : Consumer’s Attitude Towards Organic Food and Non-Organic Food. [Internet] [Thesis]. Halmstad University; 2017. [cited 2021 Jan 18].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33996.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Mustafa S. A study based on consumer ́s choice : Consumer’s Attitude Towards Organic Food and Non-Organic Food. [Thesis]. Halmstad University; 2017. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33996
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Kristianstad University
9.
Renvert, Johanna.
Students' attitudes towards Corporate Social Responibility.
Degree: Health and Society, 2013, Kristianstad University
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-11092
► Corporate social responsibility or CSR is a phenomenon that has steadily been growing for the past decade. CSR is generally considered as activities performed…
(more)
▼ Corporate social responsibility or CSR is a phenomenon that has steadily been growing for the past decade. CSR is generally considered as activities performed by a company in order to strengthen its positive image. Previous research has indicated that there is a connection between a company’s CSR actions and its consumer’s reactions towards the company and its different product/s. However, few studies have investigated university students’ attitudes towards CSR as well as different CSR initiatives. Therefor the aim of this dissertation is to study the knowledge, attitudes and the importance of CSR initiatives among young university business students. A second aim is to study the influence of CSR activities on the decision making process when in a buying situation. In order to investigate this a quantitative survey was conducted among young business students at the University of Kristianstad. The survey consisted of 18 questions regarding CSR knowledge, attitudes and attributes. A total of 87 respondents participated and handed in the survey. The results demonstrated that even though the students were unsure as to what the abbreviation CSR stands for, when given examples the majority answered correctly. It also became evident that females considered CSR to be more important than the male respondents in many aspects. Especially the CSR initiative “Against animal testing” proved to be seen as much more important among the females than with the males. The results also reveled differences between the age groups. The age group 18-21 was the one that differed the most compared to the other three age groups (22-25, 26-30, 30+). In conclusion the students have a generally positive attitude towards CSR but it does not affect their purchasing decisions.
Subjects/Keywords: CSR; Corporate Social Responsibility; consumer behavior; decision-making process; students; CSR attitudes and attributes.
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Renvert, J. (2013). Students' attitudes towards Corporate Social Responibility. (Thesis). Kristianstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-11092
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Renvert, Johanna. “Students' attitudes towards Corporate Social Responibility.” 2013. Thesis, Kristianstad University. Accessed January 18, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-11092.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Renvert, Johanna. “Students' attitudes towards Corporate Social Responibility.” 2013. Web. 18 Jan 2021.
Vancouver:
Renvert J. Students' attitudes towards Corporate Social Responibility. [Internet] [Thesis]. Kristianstad University; 2013. [cited 2021 Jan 18].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-11092.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Renvert J. Students' attitudes towards Corporate Social Responibility. [Thesis]. Kristianstad University; 2013. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-11092
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Tasmania
10.
Ng, TM.
Rethinking fast : understanding fast fashion and slow fashion consumers.
Degree: 2020, University of Tasmania
URL: Ng,
TM
ORCID:
0000-0003-2571-4520
<https://orcid.org/0000-0003-2571-4520>
2020
,
'Rethinking
fast
:
understanding
fast
fashion
and
slow
fashion
consumers',
PhD
thesis,
University
of
Tasmania.
► Today, fashion not only engulfs our daily life but also our environment. Fuelled by globalisation, technological advancement, fierce competition and consumers’ need for instant gratification…
(more)
▼ Today, fashion not only engulfs our daily life but also our environment. Fuelled by
globalisation, technological advancement, fierce competition and consumers’ need for
instant gratification (Djelic & Ainamo 1999; Tokatli 2007; Rahman & Gong 2016), there
has been a transformational shift in the way consumers shop, utilize and discard clothing,
which has major social and environmental implications (Perry 2018; SBS 2018; Diddi et
al. 2019; Liu 2019). Given there is a dearth of research into the context of fast fashion
consumers versus slow fashion consumers, the present study aims to bridge this research
gap through conducting an exploratory study to examine fast fashion and slow fashion
consumers’ characteristics, decision-making process as well as their risk perceptions,
fashion involvement and purchase intention.
This study applies the Engel-Blackwell-Miniard Model (EBM Model) to study the seven
major stages of the consumer decision-making process of fast fashion and slow fashion
consumers. Additionally, the study attempts to shed light on the specific types of
perceived risk associated with fast fashion and slow fashion consumers as well as
investigate which dimension of risk perception predicts their fashion involvement and
purchase intention.
The present study adopted a concurrent nested mixed methods approach to provide a
rich assessment and a comprehensive view of fashion consumers’ purchase and
consumption behaviour. Data for the study were collected by a self-administered online
survey through an Australian commercial research panel provider in a national sample
of 380 Australian female fashion consumers, aged eighteen years or older.
The findings of the study indicated that slow fashion consumers are younger and possess
a higher socio-economic status and educational background than fast fashion consumers.
In terms of their fashion purchase behaviour, fast fashion consumers purchase fashion
more often, purchase impulsively and are more experienced as regular shoppers.
Furthermore, results revealed that fast fashion has higher perceived affordability than
slow fashion, whereas slow fashion has higher perceived sustainability, durability, social
responsibility, design, and quality than fast fashion. The study further revealed that fast
fashion and slow fashion consumers act differently during the seven stages of the
consumer decision-making process in purchasing fashion. The findings of the study
identified that slow fashion consumers possess lower performance risk as well as higher
product involvement and purchase decision involvement in their fashion purchases than
fast fashion consumers. Given that fast fashion and slow fashion consumers’ desire to
purchase fashion are triggered by different factors, the study found that purchase
intention did not vary by the type of fashion consumption.
The findings of this research make a significant contribution to both the body of consumer
behaviour and retail marketing knowledge. A major contribution of this study is the
development…
Subjects/Keywords: fast fashion; slow fashion; consumer decision making process; perceived risk; fashion involvement; purchase intention
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Ng, T. (2020). Rethinking fast : understanding fast fashion and slow fashion consumers. (Thesis). University of Tasmania. Retrieved from Ng, TM ORCID: 0000-0003-2571-4520 <https://orcid.org/0000-0003-2571-4520> 2020 , 'Rethinking fast : understanding fast fashion and slow fashion consumers', PhD thesis, University of Tasmania.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Ng, TM. “Rethinking fast : understanding fast fashion and slow fashion consumers.” 2020. Thesis, University of Tasmania. Accessed January 18, 2021.
Ng, TM ORCID: 0000-0003-2571-4520 <https://orcid.org/0000-0003-2571-4520> 2020 , 'Rethinking fast : understanding fast fashion and slow fashion consumers', PhD thesis, University of Tasmania..
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Ng, TM. “Rethinking fast : understanding fast fashion and slow fashion consumers.” 2020. Web. 18 Jan 2021.
Vancouver:
Ng T. Rethinking fast : understanding fast fashion and slow fashion consumers. [Internet] [Thesis]. University of Tasmania; 2020. [cited 2021 Jan 18].
Available from: Ng, TM ORCID: 0000-0003-2571-4520 <https://orcid.org/0000-0003-2571-4520> 2020 , 'Rethinking fast : understanding fast fashion and slow fashion consumers', PhD thesis, University of Tasmania..
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Ng T. Rethinking fast : understanding fast fashion and slow fashion consumers. [Thesis]. University of Tasmania; 2020. Available from: Ng, TM ORCID: 0000-0003-2571-4520 <https://orcid.org/0000-0003-2571-4520> 2020 , 'Rethinking fast : understanding fast fashion and slow fashion consumers', PhD thesis, University of Tasmania.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Arizona
11.
Ahn, Sun Young.
Change to Sustainable Choice: The Role of Preference-Inconsistent Information
.
Degree: 2016, University of Arizona
URL: http://hdl.handle.net/10150/621748
► Cognitive dissonance theory and selective information exposure literature postulate that individuals ignore preference-inconsistent information and selectively process new information. Previous studies on selective information exposure…
(more)
▼ Cognitive dissonance theory and selective information exposure literature postulate that individuals ignore preference-inconsistent information and selectively
process new information. Previous studies on selective information exposure have shown that preference-inconsistent information is not persuasive for
consumer decision making. Given the limited amount of past research about the effect of preference-inconsistent information on
decision-
making in broad domains of
consumer behavior studies, the current study investigated how preference-inconsistent information can persuade consumers to switch to a sustainable product alternative. The purpose of this study is to investigate the
process how preference-inconsistent sustainability-related information can be considered as important, consequently changing consumers' initial preference to green alternatives. A series of online experiments was conducted using a shampoo product category. Study 1 tested a baseline effect on whether consumers in the preference-inconsistent condition were persuaded to change their initial choice significantly compared to those in the preference-consistent condition. Study 2 tested the effect of preference-inconsistent sustainability-related information in the acceptance
process, focusing on the role of brand commitment and information quality. Study 3 examined the effect of preference-inconsistent sustainability-related information in the evaluation
process, investigating the impact of
consumer environmental concern and PCE. Findings of Study 1 revealed that consumers in the preference-inconsistent condition were significantly persuaded to change choice to a sustainable alternative, which is not consistent with selective exposure literature. However, Study 1 findings were not sufficient to determine what specific factors influenced respondents to be persuaded, which provides justifications for Study 2 and Study 3. Findings in Study 2 and Study 3 conclusively demonstrated the importance of the credibility of preference-inconsistent information in the acceptance
process. Also, findings suggested that the effect of credibility is stronger than that of brand commitment in the acceptance
process. Regarding brand commitment, the results have shown that high commitment consumers had a higher acceptance of inconsistent information which is opposite to expectations. Further, the findings demonstrated the importance of environmental concern and the conditional effect of PCE in the evaluation
process. Moreover, results supported that the relative weighting of sustainability attributes is driving the effects of environmental concern and PCE as a mediator on persuasion outcomes in the evaluation
process. The current study contributes to understanding the
process in which the preference-inconsistent information can be effective in influencing
consumer choice. Moreover, findings from this research can provide implications for selective exposure literature and sustainable consumption literature. Practically, the results of the study provide implications to…
Advisors/Committee Members: Helm, Sabrina (advisor), Helm, Sabrina (committeemember), Bhappu, Anita (committeemember), Serido, Joyce (committeemember).
Subjects/Keywords: Consumer Decision Making;
Preference-Inconsistent Information;
Resistance Process;
Selective Information Exposure;
Sustainable Consumption;
Family & Consumer Sciences;
Cognitive Dissonance Theory
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Ahn, S. Y. (2016). Change to Sustainable Choice: The Role of Preference-Inconsistent Information
. (Doctoral Dissertation). University of Arizona. Retrieved from http://hdl.handle.net/10150/621748
Chicago Manual of Style (16th Edition):
Ahn, Sun Young. “Change to Sustainable Choice: The Role of Preference-Inconsistent Information
.” 2016. Doctoral Dissertation, University of Arizona. Accessed January 18, 2021.
http://hdl.handle.net/10150/621748.
MLA Handbook (7th Edition):
Ahn, Sun Young. “Change to Sustainable Choice: The Role of Preference-Inconsistent Information
.” 2016. Web. 18 Jan 2021.
Vancouver:
Ahn SY. Change to Sustainable Choice: The Role of Preference-Inconsistent Information
. [Internet] [Doctoral dissertation]. University of Arizona; 2016. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10150/621748.
Council of Science Editors:
Ahn SY. Change to Sustainable Choice: The Role of Preference-Inconsistent Information
. [Doctoral Dissertation]. University of Arizona; 2016. Available from: http://hdl.handle.net/10150/621748

University of Manchester
12.
Karimi, Sahar.
A purchase decision-making process model of online consumers and its influential factor : a cross sector analysis.
Degree: PhD, 2013, University of Manchester
URL: https://www.research.manchester.ac.uk/portal/en/theses/a-purchase-decisionmaking-process-model-of-online-consumers-and-its-influential-factora-cross-sector-analysis(702ce943-3925-4b84-b99f-d170d3b8e386).html
;
http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.570264
► This research explores the online purchase decision-making behaviour of consumers by introducing a comprehensive approach that covers two different viewpoints: a) individual-level behaviour and b)…
(more)
▼ This research explores the online purchase decision-making behaviour of consumers by introducing a comprehensive approach that covers two different viewpoints: a) individual-level behaviour and b) market-level behaviour. Individual-level behaviour enhances our understanding of how purchase decision-making processes unfold and whether they differ for different individuals. Drawing from decision analysis and consumer behaviour literature, four segments of online consumers are introduced based on two individual factors: decision making style and knowledge of the product. Archetypal behaviour of each segment is identified addressing variations in the process and process outcome for different groups. In addition, market-level behaviour investigates the actual behaviour of consumers in relation with different retailers in the market; it is based on the aggregated behaviour of 60,000 individuals. Not only behaviour in a particular website but also cross-visiting behaviour of consumers comparing multiple retailers is examined. For this purpose, a multi-level mixed-method approach is designed. Video recording sessions, think-aloud method, interviews and questionnaires are used to capture the dynamic decision-making process, segment consumers and measure the outcome of the process at individual level. Business process modeling approach and an adaptation of path configuration method are selected for modelling the process. Data from an Internet panel data provider, comScore, is analyzed to explore the market-behaviour of consumers visiting multiple retailers. A set of measurement frameworks, that have been developed to fully exploit the research potential of Internet panel data, are designed for this research. Two sectors of banking and mobile network providers are selected; this research methodology enables a much more detailed evaluation of online behaviour and can be applied in other consumer markets.A conceptual model of online purchase decision making is proposed synthesizing theory from three disciplines: consumer behaviour, decision analysis and Information Systems. This model is able to explain the complexities and dynamic nature of real-life decision-making processes. The results of individual-level analysis show that the synthesized model has an enhanced descriptive power. Purchase decision-making processes in the two sectors appear to be highly complex with a large number of iterations, being more unstructured in banking sector. The process is found to be influenced by the both individual characteristics and each segment exhibits a certain typology of behaviour. Behaviour in terms of the way stages are performed is identical across the two sectors; whereas it differs in relation to intensity of decision-making cycles, duration of the process and the process outcome, being a function of product/ market characteristics.The findings of market-level analysis revealed that banking websites are preliminary visited for using online banking services; despite the high portion of visitors, the intensity of research in these…
Subjects/Keywords: 658.8; online consumer behaviour; consumer decision making; decision making processes
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Karimi, S. (2013). A purchase decision-making process model of online consumers and its influential factor : a cross sector analysis. (Doctoral Dissertation). University of Manchester. Retrieved from https://www.research.manchester.ac.uk/portal/en/theses/a-purchase-decisionmaking-process-model-of-online-consumers-and-its-influential-factora-cross-sector-analysis(702ce943-3925-4b84-b99f-d170d3b8e386).html ; http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.570264
Chicago Manual of Style (16th Edition):
Karimi, Sahar. “A purchase decision-making process model of online consumers and its influential factor : a cross sector analysis.” 2013. Doctoral Dissertation, University of Manchester. Accessed January 18, 2021.
https://www.research.manchester.ac.uk/portal/en/theses/a-purchase-decisionmaking-process-model-of-online-consumers-and-its-influential-factora-cross-sector-analysis(702ce943-3925-4b84-b99f-d170d3b8e386).html ; http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.570264.
MLA Handbook (7th Edition):
Karimi, Sahar. “A purchase decision-making process model of online consumers and its influential factor : a cross sector analysis.” 2013. Web. 18 Jan 2021.
Vancouver:
Karimi S. A purchase decision-making process model of online consumers and its influential factor : a cross sector analysis. [Internet] [Doctoral dissertation]. University of Manchester; 2013. [cited 2021 Jan 18].
Available from: https://www.research.manchester.ac.uk/portal/en/theses/a-purchase-decisionmaking-process-model-of-online-consumers-and-its-influential-factora-cross-sector-analysis(702ce943-3925-4b84-b99f-d170d3b8e386).html ; http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.570264.
Council of Science Editors:
Karimi S. A purchase decision-making process model of online consumers and its influential factor : a cross sector analysis. [Doctoral Dissertation]. University of Manchester; 2013. Available from: https://www.research.manchester.ac.uk/portal/en/theses/a-purchase-decisionmaking-process-model-of-online-consumers-and-its-influential-factora-cross-sector-analysis(702ce943-3925-4b84-b99f-d170d3b8e386).html ; http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.570264

University of Ghana
13.
Botchway, H.B.
The Perceptions of Managers on the Usefulness of Accounting Information During the Decision-Making Process
.
Degree: 2019, University of Ghana
URL: http://ugspace.ug.edu.gh/handle/123456789/32833
► Managerial decision making requires quality, relevant, reliable and accurate accounting information. Accounting information plays a decision-facilitating role since it possesses value relevance capabilities to enhance…
(more)
▼ Managerial decision making requires quality, relevant, reliable and accurate accounting
information. Accounting information plays a decision-facilitating role since it possesses value
relevance capabilities to enhance decision making. Through the use of accounting information,
managers are enabled to ascertain the meaning and significance of day-to-day activities of an
entity. In this regard, the aim of this study is to examine the perceptions of managers on the
usefulness of accounting information during decision-making process.
The study employs the qualitative research method. This method aids discovering meanings that
people attribute to events they experience. The study investigates the perceptions and views of
respondents on the usefulness of accounting information in the decision-making process. In doing
so, the study locates meanings that managers confer on the subject matter.
The study finds that managers find accounting information useful in various stages of the decision
making process. The study indicates that usefulness of accounting information in decision making
is influenced by the roles of accounting information in financial management, investment decision
making, organizational growth, performance evaluation and determination of organizational
profitability and position.
The study recommends that participant observation or ethnography should be used by researchers
for further studies in order to critically assess how managers engage with accounting information
in the decision-making process.
Subjects/Keywords: Accounting Information;
Decision-Making Process
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Botchway, H. B. (2019). The Perceptions of Managers on the Usefulness of Accounting Information During the Decision-Making Process
. (Masters Thesis). University of Ghana. Retrieved from http://ugspace.ug.edu.gh/handle/123456789/32833
Chicago Manual of Style (16th Edition):
Botchway, H B. “The Perceptions of Managers on the Usefulness of Accounting Information During the Decision-Making Process
.” 2019. Masters Thesis, University of Ghana. Accessed January 18, 2021.
http://ugspace.ug.edu.gh/handle/123456789/32833.
MLA Handbook (7th Edition):
Botchway, H B. “The Perceptions of Managers on the Usefulness of Accounting Information During the Decision-Making Process
.” 2019. Web. 18 Jan 2021.
Vancouver:
Botchway HB. The Perceptions of Managers on the Usefulness of Accounting Information During the Decision-Making Process
. [Internet] [Masters thesis]. University of Ghana; 2019. [cited 2021 Jan 18].
Available from: http://ugspace.ug.edu.gh/handle/123456789/32833.
Council of Science Editors:
Botchway HB. The Perceptions of Managers on the Usefulness of Accounting Information During the Decision-Making Process
. [Masters Thesis]. University of Ghana; 2019. Available from: http://ugspace.ug.edu.gh/handle/123456789/32833

California State University – Chico
14.
Sylvester, Steven Michael.
The solicitor general: an in depth analysis of the
effect on the Supreme Court's decision-making process, 1998-2003
.
Degree: 2012, California State University – Chico
URL: http://hdl.handle.net/10211.4/455
► In this study, I seek to examine the relationship between the judicial decision-making process of the Supreme Court and the U.S. Solicitor General during both…
(more)
▼ In this study, I seek to examine the relationship between the judicial
decision-
making process of the Supreme Court and the U.S. Solicitor General during both the petition stage and the merit stage. Throughout this thesis, I collect and analyze cases that the Solicitor General participated in between 1998 and 2003, which I then enter into frequency distribution tables and cross tabulations in order to determine if a relationship exists between the Supreme Court and the Solicitor General. In this thesis, I also seek to examine the influence the President in office has on the judicial
decision-
making process in both the petition stage and the merit stage. While political scholars have acknowledged the relationship between the Solicitor General and the Supreme Court as one of mutual respect, other scholars have suggested that the Solicitor General is another outside constraint that the Supreme Court must work with. Extensive research has been done on the relationship between the Solicitor General and the Supreme Court; however, not much research has been done on how the President affects this relationship. Ultimately, the research I conduct in this thesis will show that a relationship between the Solicitor General and the Supreme Court exists in the judicial
decision-
making process of the Court in both the petition stage and the merit stage. Finally, my research will show that between the years of 1998 and 2003, the Court tended to favor cases from the Solicitor General of President George Bush during both the petition stage and merit stage. This finding supports research by political scholars that suggests the Court tends to favor cases from the Solicitor General of the president of the same political ideology. Though the founders may have created the Supreme Court to be insulated from the other branches, in this thesis I argue that the Court is not as insulated as many would think.
Advisors/Committee Members: Allen, Mahalley (advisor).
Subjects/Keywords: Supreme Court Decision-making process
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Sylvester, S. M. (2012). The solicitor general: an in depth analysis of the
effect on the Supreme Court's decision-making process, 1998-2003
. (Thesis). California State University – Chico. Retrieved from http://hdl.handle.net/10211.4/455
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Sylvester, Steven Michael. “The solicitor general: an in depth analysis of the
effect on the Supreme Court's decision-making process, 1998-2003
.” 2012. Thesis, California State University – Chico. Accessed January 18, 2021.
http://hdl.handle.net/10211.4/455.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Sylvester, Steven Michael. “The solicitor general: an in depth analysis of the
effect on the Supreme Court's decision-making process, 1998-2003
.” 2012. Web. 18 Jan 2021.
Vancouver:
Sylvester SM. The solicitor general: an in depth analysis of the
effect on the Supreme Court's decision-making process, 1998-2003
. [Internet] [Thesis]. California State University – Chico; 2012. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10211.4/455.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Sylvester SM. The solicitor general: an in depth analysis of the
effect on the Supreme Court's decision-making process, 1998-2003
. [Thesis]. California State University – Chico; 2012. Available from: http://hdl.handle.net/10211.4/455
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Texas – Austin
15.
-5832-7693.
Prioritizer-in-chief : the role of the president in the policy process from Reagan to Obama.
Degree: PhD, Government, 2018, University of Texas – Austin
URL: http://hdl.handle.net/2152/68121
► This dissertation sets out a fresh approach to understanding presidential decision-making by connecting the presidency to information processing theories. This approach to behavioral choice highlights…
(more)
▼ This dissertation sets out a fresh approach to understanding presidential
decision-
making by connecting the presidency to information processing theories. This approach to behavioral choice highlights how the structure of the presidency creates a
decision-
making process that relies on the cognitive and emotional capacities of the individuals in the office, while the political and policy environment put pressures on their choices. Once presidents have decided to get involved in policy
making, they have to
process information about the responsibilities of the office, the policy and political environment, as well as their own political strength, to make decisions about what policy areas to prioritize and what strategies they should use to pursue those policy goals. To examine those decisions and understand the forces that shape them, I analyze ten datasets of presidential actions, seven of which are original to this project: presidential press conferences, budget messages, State of the Union addresses, major televised addresses, addresses to a joint session of Congress, proclamations, memoranda, signing statements, executive orders, and veto threats. By examining these datasets of presidential policy action, from Ronald Reagan (1981) to Barack Obama (2014), we gain a clearer insight into the decisions that presidents make about the policy
process, their strategies, and the factors that affect their abilities to make trade-offs between their policy priorities and strategies. This dissertation makes a contribution to the presidency and policy
process literatures by moving towards a empirically-grounded study of the presidency, one which relies on the combination of theory and data to better understand the decisions that presidents make and the factors that shape those decisions.
Advisors/Committee Members: Jones, Bryan D. (advisor), McDaniel, Eric (committee member), Roberts, Brian (committee member), Theriault, Sean (committee member), Thomas, Herschel F (committee member).
Subjects/Keywords: Presidency; Policy process; Decision making
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
-5832-7693. (2018). Prioritizer-in-chief : the role of the president in the policy process from Reagan to Obama. (Doctoral Dissertation). University of Texas – Austin. Retrieved from http://hdl.handle.net/2152/68121
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
Chicago Manual of Style (16th Edition):
-5832-7693. “Prioritizer-in-chief : the role of the president in the policy process from Reagan to Obama.” 2018. Doctoral Dissertation, University of Texas – Austin. Accessed January 18, 2021.
http://hdl.handle.net/2152/68121.
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
MLA Handbook (7th Edition):
-5832-7693. “Prioritizer-in-chief : the role of the president in the policy process from Reagan to Obama.” 2018. Web. 18 Jan 2021.
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
Vancouver:
-5832-7693. Prioritizer-in-chief : the role of the president in the policy process from Reagan to Obama. [Internet] [Doctoral dissertation]. University of Texas – Austin; 2018. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/2152/68121.
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete
Council of Science Editors:
-5832-7693. Prioritizer-in-chief : the role of the president in the policy process from Reagan to Obama. [Doctoral Dissertation]. University of Texas – Austin; 2018. Available from: http://hdl.handle.net/2152/68121
Note: this citation may be lacking information needed for this citation format:
Author name may be incomplete

Universidade Nova
16.
Ramos, Miguel Vieira.
Psicologia e direito do consumo.
Degree: 2018, Universidade Nova
URL: https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/42980
► Recent advances in Psychology have provided scientific evidence that the consumer decision-making process is affected by cognitive vulnerabilities subjected to exploitation by professionals that fully…
(more)
▼ Recent advances in Psychology have provided scientific evidence that the consumer decision-making process is affected by cognitive vulnerabilities subjected to exploitation by professionals that fully understand its features. HANSON and KYSAR’s (1999) market manipulation theory argues that most of the commercial practices used by traders are directly intended to exploit said weaknesses; despite general acceptance by the academic community, market manipulation theory failed to persuade both legislators and law enforcers. However, up-to-date extensive research in Psychology and Behavioural Economics has led to an increased interest in Psychological studies among legislators – including the European Legislator – reflected by the creation of new laws and regulations based on this knowledge, also in the field of Consumer Law. Despite the progressive openness to psychological evidence by the European Legislator, it has been understood that consumers still seem to be highly unprotected against the effects of commercial practices designed to exploit the vulnerabilities of decision-making processes. The purpose of this study is to understand the real outlines of consumer’s decision-making manipulation by traders as well as proposing and grouping solutions. In the first part we sought to characterize the consumer decision-making process, identifying its various weaknesses and the most common commercial practices used by traders to exploit them. Still in that same part and in a second part, we aimed to carry out a critical analysis in the light of present-day Psychology research and major legal studies to determine which may be the most effective ways to protect the consumer against the injurious effects of such practices.
Face aos avanços que se verificaram nas ciências sociais a partir das décadas de 60/70 do séc. passado, em particular na Psicologia, ficou cientificamente comprovado que o processo de decisão do consumidor padece de determinadas vulnerabilidades cognitivas susceptíveis de ser exploradas por quem domine o seu modo de funcionamento. Tendo por base estes conhecimentos, HANSON e KYSAR, em 1999, desenvolveram a chamada market manipulation, teoria segundo a qual muitas das práticas comerciais utilizadas pelos profissionais visam directamente o aproveitamento daquele tipo de fragilidades. Todavia, embora genericamente bem aceite pela comunidade académica, tal tese não logrou em convencer o legislador e os aplicadores do Direito. Segundo parece, este panorama tende a mudar. Muito graças à extensa produção científica que desde aí se tem verificado, em especial no campo da Economia Comportamental (BE), constata-se hoje em dia um cada vez maior interesse nos estudos da Psicologia por parte dos legisladores (incluindo o europeu), sendo já diversos os casos de leis e regulações que foram criadas com base nesses conhecimentos, inclusivamente no âmbito do Direito do Consumo. Sucede que, apesar desta progressiva abertura do legislador europeu aos conhecimentos da Psicologia, tem-se entendido que o consumidor parece…
Advisors/Committee Members: Carvalho, Jorge Morais.
Subjects/Keywords: Behavioural Economics; Behavioural Insights; Direito do Consumo; Processo de decisão do consumidor; Práticas Comerciais; Protecção do Consumidor; Psicologia; Consumer Law; Commercial Practices; Consumer decision-making process; Consumer Protection; Psychology; Direito
Record Details
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Ramos, M. V. (2018). Psicologia e direito do consumo. (Thesis). Universidade Nova. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/42980
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Ramos, Miguel Vieira. “Psicologia e direito do consumo.” 2018. Thesis, Universidade Nova. Accessed January 18, 2021.
https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/42980.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Ramos, Miguel Vieira. “Psicologia e direito do consumo.” 2018. Web. 18 Jan 2021.
Vancouver:
Ramos MV. Psicologia e direito do consumo. [Internet] [Thesis]. Universidade Nova; 2018. [cited 2021 Jan 18].
Available from: https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/42980.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Ramos MV. Psicologia e direito do consumo. [Thesis]. Universidade Nova; 2018. Available from: https://www.rcaap.pt/detail.jsp?id=oai:run.unl.pt:10362/42980
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Texas State University – San Marcos
17.
Jones, Aimee N.
Fashion Magazines No Longer in Vogue? Consumer Motivations to Choose Digital Fashion Media for Information Seeking.
Degree: MS, Merchandising & Consumer Studies, 2016, Texas State University – San Marcos
URL: https://digital.library.txstate.edu/handle/10877/7486
► With the significant advances of information and mobile technology, digital fashion media including fashion blogs and other social media outlets, has become a new, burgeoning…
(more)
▼ With the significant advances of information and mobile technology, digital fashion media including fashion blogs and other social media outlets, has become a new, burgeoning source of fashion information acquisition among general consumers, especially millennial consumers. In the meantime, the sales of print fashion magazines, which have long been traditional media for fashion information, have been steadily declining over recent years. In the midst of the rise of new fashion opinion leaders, fashion bloggers or reviewers on social media, why do millennials consumers turn to relying on those fashion opinion leaders rather than reading fashion magazines? These questions remain unanswered given extant research on the motivations of millennial consumers to use digital fashion media for information seeking is extremely limited. In order to address this gap, this study explores millennial consumers’ preferences of sources in acquiring fashion information, understand the hidden motivations underlying the behavior, and determine the role of digital fashion media in fashion information seeking. The study is based upon a qualitative method by conducting six focus group interviews with twenty four millennial consumers who are interested in and highly involved in fashion. The results of this study will provide an important timely contribution to a building rigor on theoretical literature on fashion information seeking and functional theory. In addition, by providing the understanding of the readers’ behavior and underlying needs, this study will help both traditional media, fashion magazines, and emerging new media, digital fashion media, utilize this understanding in order to strategically respond to the changes and maintain readership of young consumers.
Advisors/Committee Members: Kang, Jiyun (advisor), Alfaro, Edna (committee member), Royal, Cindy (committee member).
Subjects/Keywords: Fashion; Fashion Blogs; Digital Media; Social Media; Consumer Decision Making Process; Fashion Opinion Leadership; Information Seeking; Fashion Magazines; Functional Theory; Consumer Motivations; Consumer Behavior
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Jones, A. N. (2016). Fashion Magazines No Longer in Vogue? Consumer Motivations to Choose Digital Fashion Media for Information Seeking. (Masters Thesis). Texas State University – San Marcos. Retrieved from https://digital.library.txstate.edu/handle/10877/7486
Chicago Manual of Style (16th Edition):
Jones, Aimee N. “Fashion Magazines No Longer in Vogue? Consumer Motivations to Choose Digital Fashion Media for Information Seeking.” 2016. Masters Thesis, Texas State University – San Marcos. Accessed January 18, 2021.
https://digital.library.txstate.edu/handle/10877/7486.
MLA Handbook (7th Edition):
Jones, Aimee N. “Fashion Magazines No Longer in Vogue? Consumer Motivations to Choose Digital Fashion Media for Information Seeking.” 2016. Web. 18 Jan 2021.
Vancouver:
Jones AN. Fashion Magazines No Longer in Vogue? Consumer Motivations to Choose Digital Fashion Media for Information Seeking. [Internet] [Masters thesis]. Texas State University – San Marcos; 2016. [cited 2021 Jan 18].
Available from: https://digital.library.txstate.edu/handle/10877/7486.
Council of Science Editors:
Jones AN. Fashion Magazines No Longer in Vogue? Consumer Motivations to Choose Digital Fashion Media for Information Seeking. [Masters Thesis]. Texas State University – San Marcos; 2016. Available from: https://digital.library.txstate.edu/handle/10877/7486

University of Pretoria
18.
[No author].
Needs and problems of fuller figure South African
working women with regard to branded apparel
.
Degree: 2012, University of Pretoria
URL: http://upetd.up.ac.za/thesis/available/etd-07132012-153443/
► Consumer satisfaction is key for retailers to retain loyal consumers. Retailers use apparel brands as a strategy to differentiate themselves in the market place, to…
(more)
▼ Consumer satisfaction is key for retailers to retain
loyal consumers. Retailers use apparel brands as a strategy to
differentiate themselves in the market place, to attract potential
consumers and to retain loyal consumers. Retailers have discovered
the potential of the fuller figure sector as a lucrative market
which can assist them to make profits and to increase their sales.
The aim of this research is firstly to explore and describe the
needs and expectations that the fuller figure South African working
women have with branded career wear secondly, how they evaluate
branded career wear apparel against the two broad quality
dimensions namely functional and aesthetic dimensions and thirdly
the problems they experience with the functional and aesthetic
quality dimensions of branded career wear. The study also describes
how fuller figure South African working women consumers further
evaluate the branded apparel during the
decision-
making process
which can ultimately lead to her either accepting or rejecting the
branded career wear. This research is descriptive in nature, as an
attempt is made to describe and understand how working fuller
figure females evaluate branded apparel against certain quality
dimensions and make decisions to purchase branded apparel to
satisfy their needs. The Sproles and Burns’ (1994:264)
decision-
making model theoretical underpins the study. A
quantitative research style was chosen for this study and the
objectives and sub- objectives related to the needs and problems of
the quality dimensions of the branded career wear were examined. A
self-administered, structured questionnaire was designed to gain
demographic information of the sample group, their store
preferences, where they get their fashion information from as well
as their needs and problems with regard to branded career wear
apparel. Purposive sampling and snowball sampling techniques were
used to select a sample of working fuller figure females in the
Tshwane, South Africa area. The responses to the 150 questionnaires
were coded, captured and analysed using descriptive and inferential
statistics. The results of this study revealed that most of the
respondents ranked the functional quality dimensions higher than
the aesthetic quality dimensions. It is clear that most of the
fuller figure consumers regard comfort as the most important need,
followed by durability (that the material of the branded career
wear should be of good quality). The sample group also regarded the
emotional aesthetic aspects very important (that the styles are
beautiful and make her feel feminine). It is contradictory, that
these fuller figure working women experienced major problems with
the quality dimensions that they ranked as highly important. The
sample group experienced problems with fit at the functional and
aesthetic level, although fit is one of the most important factors
that consumers use during the evaluation of apparel items. This
study makes certain recommendations to apparel retailers, fashion
theorists and image consultants how to obtain…
Advisors/Committee Members: Prof H M de Klerk (advisor).
Subjects/Keywords: Apparel decision-making process;
Aesthetic quality dimension;
Functional quality dimension;
Branded career wear;
Fuller figure apparel consumer;
UCTD
Record Details
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Record Details
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
author], [. (2012). Needs and problems of fuller figure South African
working women with regard to branded apparel
. (Masters Thesis). University of Pretoria. Retrieved from http://upetd.up.ac.za/thesis/available/etd-07132012-153443/
Chicago Manual of Style (16th Edition):
author], [No. “Needs and problems of fuller figure South African
working women with regard to branded apparel
.” 2012. Masters Thesis, University of Pretoria. Accessed January 18, 2021.
http://upetd.up.ac.za/thesis/available/etd-07132012-153443/.
MLA Handbook (7th Edition):
author], [No. “Needs and problems of fuller figure South African
working women with regard to branded apparel
.” 2012. Web. 18 Jan 2021.
Vancouver:
author] [. Needs and problems of fuller figure South African
working women with regard to branded apparel
. [Internet] [Masters thesis]. University of Pretoria; 2012. [cited 2021 Jan 18].
Available from: http://upetd.up.ac.za/thesis/available/etd-07132012-153443/.
Council of Science Editors:
author] [. Needs and problems of fuller figure South African
working women with regard to branded apparel
. [Masters Thesis]. University of Pretoria; 2012. Available from: http://upetd.up.ac.za/thesis/available/etd-07132012-153443/

University of Pretoria
19.
Jason, Desiree Dawn.
Needs and
problems of fuller figure South African working women with regard
to branded apparel.
Degree: Consumer Science, 2012, University of Pretoria
URL: http://hdl.handle.net/2263/26273
► Consumer satisfaction is key for retailers to retain loyal consumers. Retailers use apparel brands as a strategy to differentiate themselves in the market place, to…
(more)
▼ Consumer satisfaction is key for retailers to retain
loyal consumers. Retailers use apparel brands as a strategy to
differentiate themselves in the market place, to attract potential
consumers and to retain loyal consumers. Retailers have discovered
the potential of the fuller figure sector as a lucrative market
which can assist them to make profits and to increase their sales.
The aim of this research is firstly to explore and describe the
needs and expectations that the fuller figure South African working
women have with branded career wear secondly, how they evaluate
branded career wear apparel against the two broad quality
dimensions namely functional and aesthetic dimensions and thirdly
the problems they experience with the functional and aesthetic
quality dimensions of branded career wear. The study also describes
how fuller figure South African working women consumers further
evaluate the branded apparel during the
decision-
making process
which can ultimately lead to her either accepting or rejecting the
branded career wear. This research is descriptive in nature, as an
attempt is made to describe and understand how working fuller
figure females evaluate branded apparel against certain quality
dimensions and make decisions to purchase branded apparel to
satisfy their needs. The Sproles and Burns’ (1994:264)
decision-
making model theoretical underpins the study. A
quantitative research style was chosen for this study and the
objectives and sub- objectives related to the needs and problems of
the quality dimensions of the branded career wear were examined. A
self-administered, structured questionnaire was designed to gain
demographic information of the sample group, their store
preferences, where they get their fashion information from as well
as their needs and problems with regard to branded career wear
apparel. Purposive sampling and snowball sampling techniques were
used to select a sample of working fuller figure females in the
Tshwane, South Africa area. The responses to the 150 questionnaires
were coded, captured and analysed using descriptive and inferential
statistics. The results of this study revealed that most of the
respondents ranked the functional quality dimensions higher than
the aesthetic quality dimensions. It is clear that most of the
fuller figure consumers regard comfort as the most important need,
followed by durability (that the material of the branded career
wear should be of good quality). The sample group also regarded the
emotional aesthetic aspects very important (that the styles are
beautiful and make her feel feminine). It is contradictory, that
these fuller figure working women experienced major problems with
the quality dimensions that they ranked as highly important. The
sample group experienced problems with fit at the functional and
aesthetic level, although fit is one of the most important factors
that consumers use during the evaluation of apparel items. This
study makes certain recommendations to apparel retailers, fashion
theorists and image consultants how to obtain…
Advisors/Committee Members: Prof H M de Klerk (advisor).
Subjects/Keywords: Apparel
decision-making process; Aesthetic
quality dimension; Functional
quality dimension; Branded career
wear; Fuller figure
apparel consumer;
UCTD
Record Details
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Record Details
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Jason, D. D. (2012). Needs and
problems of fuller figure South African working women with regard
to branded apparel. (Masters Thesis). University of Pretoria. Retrieved from http://hdl.handle.net/2263/26273
Chicago Manual of Style (16th Edition):
Jason, Desiree Dawn. “Needs and
problems of fuller figure South African working women with regard
to branded apparel.” 2012. Masters Thesis, University of Pretoria. Accessed January 18, 2021.
http://hdl.handle.net/2263/26273.
MLA Handbook (7th Edition):
Jason, Desiree Dawn. “Needs and
problems of fuller figure South African working women with regard
to branded apparel.” 2012. Web. 18 Jan 2021.
Vancouver:
Jason DD. Needs and
problems of fuller figure South African working women with regard
to branded apparel. [Internet] [Masters thesis]. University of Pretoria; 2012. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/2263/26273.
Council of Science Editors:
Jason DD. Needs and
problems of fuller figure South African working women with regard
to branded apparel. [Masters Thesis]. University of Pretoria; 2012. Available from: http://hdl.handle.net/2263/26273
20.
Bhanji, Honey Jaiantilal.
O impacto da aplicação do e-commerce num website: o caso da Samsung Electrónica Portuguesa.
Degree: 2011, RCAAP
URL: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2772
► Mestrado em Gestão
O objectivo central deste Projecto consiste na avaliação da aceitação de uma plataforma colaborativa de e-commerce no website da Samsung Electrónica Portuguesa.…
(more)
▼ Mestrado em Gestão
O objectivo central deste Projecto consiste na avaliação da aceitação de uma plataforma colaborativa de e-commerce no website da Samsung Electrónica Portuguesa. Deste modo, torna-se objecto de estudo a contribuição da Internet num contexto de compra virtual de produtos tecnológicos, mais concretamente, de telemóveis.
Tornou-se relevante compreender que esta forma de comercialização permitirá melhorar a quantidade e qualidade de informação ao nível do marketing dos telemóveis e incrementar o Costumer Relationship Management. Para tal, procurou-se sustentar o Projecto num modelo integrador das variáveis relevantes para este tipo de compras.
No que respeita à metodologia, esta complementa-se em duas fases, passando por um processo qualitativo – que conta com a colaboração das entrevistas do Director de Marketing e da Online Marketeer da empresa Samsung - e uma abordagem quantitativa em que participaram 215 indivíduos. A população-alvo é membro utilizador de Internet, o único meio recorrido para a distribuição do questionário, e residente em Portugal. Os inquiridos foram seleccionados utilizando o método de amostragem por conveniência.
Posteriormente recorreu-se a técnicas estatísticas para análise dos resultados quantitativos obtidos, nomeadamente, análise descritiva e a sua relação com o Projecto. Numa segunda fase, suportou-se a análise descritiva com a elaboração de testes de hipótese.
As conclusões foram elaboradas com base nos resultados obtidos e estas sintetizam que a actividade mais realizada pelo cybernauta na Internet é a procura de informação acerca de produtos/serviços. As informações sobre telemóveis com maior relevância são as características dos produtos, seguindo-se as informações de preço. Maioritariamente, as informações são pesquisadas na Internet (nomeadamente, no site do retalhista) e na loja.
Os inquiridos demonstram ainda satisfação com o actual website da Samsung, e quem recorreria ao mesmo para realizar a efectiva compra, recomendá-lo-ia.
The main objective of this Project is to study the acceptance of a collaborative e-commerce platform, more specifically, the Samsung Electrónica Portuguesa’s website evaluation. Thus, the focus of this study lies in the contribution of the Internet in a virtual buying process of electronic products. This Project will be focused on studying this contribution in the case of mobile phones.
As a consequence of this process, this selling type helps to improve the quantitative and qualitative information of mobile devices marketing level, and increase Customer Relationship Management. In doing so, we based the Project on an integrative framework of the relevant variables for e-virtual purchases.
The methodology section of this Project is complemented by two phases, passing through a qualitative – which count with the collaboration of Marketing Director and Online Marketeer of Samsung - and then quantitative approach which counted with the participation of 215 people. The target is internet users that live in Portugal and this is the chosen…
Advisors/Committee Members: Cunha, Susana Marques.
Subjects/Keywords: e-commerce; comportamento do consumidor; processo de decisão de compra; plataforma online; consumer behavior; decision making process; online website platform
Record Details
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Record Details
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Bhanji, H. J. (2011). O impacto da aplicação do e-commerce num website: o caso da Samsung Electrónica Portuguesa. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2772
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Bhanji, Honey Jaiantilal. “O impacto da aplicação do e-commerce num website: o caso da Samsung Electrónica Portuguesa.” 2011. Thesis, RCAAP. Accessed January 18, 2021.
https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2772.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Bhanji, Honey Jaiantilal. “O impacto da aplicação do e-commerce num website: o caso da Samsung Electrónica Portuguesa.” 2011. Web. 18 Jan 2021.
Vancouver:
Bhanji HJ. O impacto da aplicação do e-commerce num website: o caso da Samsung Electrónica Portuguesa. [Internet] [Thesis]. RCAAP; 2011. [cited 2021 Jan 18].
Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2772.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Bhanji HJ. O impacto da aplicação do e-commerce num website: o caso da Samsung Electrónica Portuguesa. [Thesis]. RCAAP; 2011. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/2772
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Linnaeus University
21.
Holm, Julia; Klang, Lovisa.
The future green home : A qualitative study of sustainable development in the furniture industry; Generation Ys’ needs and wants for greener furniture.
Degree: Marketing, 2020, Linnaeus University
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96030
► The purpose of this study is to provide a deeper understanding to business managers, of how the Swedish Generation Y consume furniture and if…
(more)
▼ The purpose of this study is to provide a deeper understanding to business managers, of how the Swedish Generation Y consume furniture and if there is a want of consuming more green furniture. The thesis identifies previous research of sustainability development within furnishing and the phenomenon of attitude-behavior gap among consumers. Hence, the purpose of investigating consumer’s behavior and attitudes, the qualitative method has been used to understand the processes and influence factors of the contextualized setting. Further, this study follows a deductive approach because of the unexplored research area and due to the importance of studying sustainability within furnishing from a new point of view. Continuously, the literature review of this thesis includes previous established scientific research and theories concerning; green practices within the furniture industry; the characteristics of Generation Y; and the phenomenon of attitude-behavior gap. From the literature review a conceptual framework has been conducted to illustrate the main concepts and their relation, which are examined in this study. These concepts have been used to analyze the empirical data originating from interviews of 37 consumers within Generation Y in Sweden. From the purpose of this thesis the research resulted in two clear research questions that were defined as; (1) How does the behavior and consumption pattern of Gen Y occur when consuming furniture?; and (2) Which are the needs and wants of Gen Y in Sweden, when it comes to sustainable furniture? In the conclusion chapter, the answer of these research questions is completed together with the theoretical and practical implications. The main theoretical implication from this research is the finding that an attitude-behavior gap exists within Generation Y when consuming furniture. This gap is present due to barriers and influencing factors which are; (1) consumers lack of knowledge; (2) the limited supply and information from companies; (3) the unclear or lack of green furniture marketing; and (4) companies not being transparent in their actions. Finally, the practical implications of this study presents suggestions for furniture companies and how they can increase their green operations to meet the request of Generation Y. Companies should focus on marketing sustainable furniture to a larger extent in order to raise the awareness of Generation Y and to be more transparent in the supply chain and business operations, so the consumers can have a greater insight in the process. By implementing these recommendations, companies will improve Generation Y's purchasing of sustainable furniture as well as increase their awareness regarding green furniture consumption.
Subjects/Keywords: Sustainability; Furniture; Generation Y; Attitude-behavior gap; Consumer behavior; Sweden; Decision-making process; Green consumption; Business Administration; Företagsekonomi
Record Details
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Record Details
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Holm, Julia; Klang, L. (2020). The future green home : A qualitative study of sustainable development in the furniture industry; Generation Ys’ needs and wants for greener furniture. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96030
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Holm, Julia; Klang, Lovisa. “The future green home : A qualitative study of sustainable development in the furniture industry; Generation Ys’ needs and wants for greener furniture.” 2020. Thesis, Linnaeus University. Accessed January 18, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96030.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Holm, Julia; Klang, Lovisa. “The future green home : A qualitative study of sustainable development in the furniture industry; Generation Ys’ needs and wants for greener furniture.” 2020. Web. 18 Jan 2021.
Vancouver:
Holm, Julia; Klang L. The future green home : A qualitative study of sustainable development in the furniture industry; Generation Ys’ needs and wants for greener furniture. [Internet] [Thesis]. Linnaeus University; 2020. [cited 2021 Jan 18].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96030.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Holm, Julia; Klang L. The future green home : A qualitative study of sustainable development in the furniture industry; Generation Ys’ needs and wants for greener furniture. [Thesis]. Linnaeus University; 2020. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-96030
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of South Africa
22.
Nell, Corinne.
Exploring the influence of store atmospherics on consumers' buying behaviour in apparel retail stores : an exploratory study in Tshwane
.
Degree: 2013, University of South Africa
URL: http://hdl.handle.net/10500/10337
► This research study aims to obtain a holistic view of the area of store atmospherics, which forms part of the retail industry. A consumer-centred response…
(more)
▼ This research study aims to obtain a holistic view of the area of store
atmospherics, which forms part of the retail industry. A
consumer-centred
response approach was followed. Store atmospherics and its influence on
consumers’ buying behaviour has received very little attention in the literature to
date. Consumers’ views on in-store atmospheric elements and the influence of
these elements on their buying behaviour were obtained. The primary research
aim that was derived from the preliminary literature was therefore to explore the
influence of store atmospherics on consumers’ buying behaviour in apparel
retail stores in the Tshwane region. The type of research design used in this
study was exploratory,
making use of a qualitative approach and a
communicative technique of interviews. The selected method was focus group
interviews and naïve sketches. The data gathered was analysed by means of
Tesch’s inductive descriptive coding technique, better known as thematic
analysis. It was found that atmospheric elements have the ability to influence
consumers in either a subconscious or a conscious way. This has a direct
influence on the amount of time that consumers will spend in-store and ultimately
influences their buying decisions and behaviour either positively or negatively.
This had a direct influence on the amount of time that consumers will spend instore
and ultimately influences their buying decisions and behaviours either
positively or negatively, meaning that the consumers’ will display either an
approach- or avoidance behaviour.
Advisors/Committee Members: Wiid, J. A (advisor), Cant, M C. (Michael Colin), 1957- (advisor).
Subjects/Keywords: Store atmospherics;
Visual merchandising;
Stimuli;
Senses;
Sight;
Sound;
Scent;
Touch;
Consumer behaviour;
Decision-making process;
Apparel;
Retail industry;
Retailers
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Nell, C. (2013). Exploring the influence of store atmospherics on consumers' buying behaviour in apparel retail stores : an exploratory study in Tshwane
. (Masters Thesis). University of South Africa. Retrieved from http://hdl.handle.net/10500/10337
Chicago Manual of Style (16th Edition):
Nell, Corinne. “Exploring the influence of store atmospherics on consumers' buying behaviour in apparel retail stores : an exploratory study in Tshwane
.” 2013. Masters Thesis, University of South Africa. Accessed January 18, 2021.
http://hdl.handle.net/10500/10337.
MLA Handbook (7th Edition):
Nell, Corinne. “Exploring the influence of store atmospherics on consumers' buying behaviour in apparel retail stores : an exploratory study in Tshwane
.” 2013. Web. 18 Jan 2021.
Vancouver:
Nell C. Exploring the influence of store atmospherics on consumers' buying behaviour in apparel retail stores : an exploratory study in Tshwane
. [Internet] [Masters thesis]. University of South Africa; 2013. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10500/10337.
Council of Science Editors:
Nell C. Exploring the influence of store atmospherics on consumers' buying behaviour in apparel retail stores : an exploratory study in Tshwane
. [Masters Thesis]. University of South Africa; 2013. Available from: http://hdl.handle.net/10500/10337
23.
Rinaberger, Joshua; Garner, Zoë.
So Many Mobile Games, So Little Visibility : A dissection of the problems surrounding visibility and discoverability in mobile gaming.
Degree: Faculty of Arts and Sciences, 2018, Linköping UniversityLinköping University
URL: http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-148272
► The purpose of this thesis is to research marketing video games for mobile devices that are releaesd through app stores. The intention is to…
(more)
▼ The purpose of this thesis is to research marketing video games for mobile devices that are releaesd through app stores. The intention is to identify the key factors in the consumer decision process for the casual mobile game audience regarding how they obtain information about apps and identify locations for mobile games to gain more visibility.
Subjects/Keywords: Mobile; applications; apps; digital; marketplace; consumer; decision; making; process; information; search; user; acquisition; Business Administration; Företagsekonomi
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Rinaberger, Joshua; Garner, Z. (2018). So Many Mobile Games, So Little Visibility : A dissection of the problems surrounding visibility and discoverability in mobile gaming. (Thesis). Linköping UniversityLinköping University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-148272
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Rinaberger, Joshua; Garner, Zoë. “So Many Mobile Games, So Little Visibility : A dissection of the problems surrounding visibility and discoverability in mobile gaming.” 2018. Thesis, Linköping UniversityLinköping University. Accessed January 18, 2021.
http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-148272.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Rinaberger, Joshua; Garner, Zoë. “So Many Mobile Games, So Little Visibility : A dissection of the problems surrounding visibility and discoverability in mobile gaming.” 2018. Web. 18 Jan 2021.
Vancouver:
Rinaberger, Joshua; Garner Z. So Many Mobile Games, So Little Visibility : A dissection of the problems surrounding visibility and discoverability in mobile gaming. [Internet] [Thesis]. Linköping UniversityLinköping University; 2018. [cited 2021 Jan 18].
Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-148272.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Rinaberger, Joshua; Garner Z. So Many Mobile Games, So Little Visibility : A dissection of the problems surrounding visibility and discoverability in mobile gaming. [Thesis]. Linköping UniversityLinköping University; 2018. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-148272
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of Edinburgh
24.
Adnane, Alaoui M'Hamdi.
Modelling and analysis of consumer's multi-decision process : a new integrated stochastic modelling framework.
Degree: PhD, 2012, University of Edinburgh
URL: http://hdl.handle.net/1842/9415
► Interest in understanding Human Beings’ behaviour can be traced back to the early days of mankind. However, interest in consumer behaviour is relatively recent. In…
(more)
▼ Interest in understanding Human Beings’ behaviour can be traced back to the early days of mankind. However, interest in consumer behaviour is relatively recent. In fact, it is only since the end of World War II and following economic prosperity of some nations (e.g., U.S.A.) that the world witnessed the rise of a new discipline in the early 1950s; namely, Marketing Research. By the end of the 1950s, academic papers on modelling and analysis of consumer behaviour started to appear (Ehrenberg, 1959; Frank, 1962). The purpose of this research is to propose an integrated decision framework for modelling consumer behaviour with respect to store incidence, category incidence, brand incidence, and size incidence. To the best of our knowledge, no published contribution integrates these decisions within the same modelling framework. In addition, the thesis proposes a new estimation method as well as a new segmentation method. These contributions aim at improving our understanding of consumer behaviour before and during consumers’ visits to the retail points of a distribution network, improving consumer behaviour prediction accuracy, and assisting with inventory management across distribution networks. The proposed modelling framework is hybrid in nature in that it uses both non-explanatory and explanatory models. To be more specific, it uses stochastic models; namely, probability distributions, to capture the intrinsic nature of consumers (i.e., inner or built-in behavioural features) as well as any unexplained similarities or differences (i.e., unobserved heterogeneity) in their intrinsic behaviour. In addition, the parameters of these probability distribution models could be estimated using explanatory models; namely, multiple regression models, such as logistic regression. Furthermore, the thesis proposes a piece-wise estimation procedure for estimating the parameters of the developed stochastic models. Also proposed is a three-step segmentation method based on the information provided by the quality of fit of stochastic models to consumer data so as to identify which model better predicts which market segments. In the empirical investigation, the proposed framework was used to study consumer behaviour with respect to individual alternatives of each decision, individual decisions, and all decisions. In addition, the proposed segmentation method was used to segment the panellists into infrequent users, light to medium users, and heavy users, on one hand, and split loyals, loyals, and hardcore loyals, on the other hand. Furthermore, the empirical evidence suggests that the proposed piece-wise estimation procedure outperforms the standard approach for all models and decision levels. Also, the empirical results revealed that the homogeneous MNL outperforms both the heterogeneous NMNL and DMNL when each one of these distributions is applied to all decisions, which suggests the relative homogeneity in consumer decision making at the aggregate or integrated decision level. Last, but not least, through the use of the proposed…
Subjects/Keywords: 658.8; consumer decision making; modelling consumer behaviour; order of decision
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Adnane, A. M. (2012). Modelling and analysis of consumer's multi-decision process : a new integrated stochastic modelling framework. (Doctoral Dissertation). University of Edinburgh. Retrieved from http://hdl.handle.net/1842/9415
Chicago Manual of Style (16th Edition):
Adnane, Alaoui M'Hamdi. “Modelling and analysis of consumer's multi-decision process : a new integrated stochastic modelling framework.” 2012. Doctoral Dissertation, University of Edinburgh. Accessed January 18, 2021.
http://hdl.handle.net/1842/9415.
MLA Handbook (7th Edition):
Adnane, Alaoui M'Hamdi. “Modelling and analysis of consumer's multi-decision process : a new integrated stochastic modelling framework.” 2012. Web. 18 Jan 2021.
Vancouver:
Adnane AM. Modelling and analysis of consumer's multi-decision process : a new integrated stochastic modelling framework. [Internet] [Doctoral dissertation]. University of Edinburgh; 2012. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/1842/9415.
Council of Science Editors:
Adnane AM. Modelling and analysis of consumer's multi-decision process : a new integrated stochastic modelling framework. [Doctoral Dissertation]. University of Edinburgh; 2012. Available from: http://hdl.handle.net/1842/9415

University of Johannesburg
25.
Viviers, Pierre.
Verbruikersklagtes en bestuursrespons : 'n verkennende studie.
Degree: 2012, University of Johannesburg
URL: http://hdl.handle.net/10210/7432
► M.Comm.
The goal of marketing is to supply customers with products and services that satisfies their needs at a profit to the organisation. Several products…
(more)
▼ M.Comm.
The goal of marketing is to supply customers with products and services that satisfies their needs at a profit to the organisation. Several products and services achieve this goal, but instances where the customers' needs are not satisfied do exist, which leads to customer dissatisfaction. Total customer satisfaction is a noble but unrealistic goal. Customer dissatisfaction is a reality and a result of the purchasing process. Defensive marketing, which aims to retain existing customers, is an inseparable part of the effort of delivering unparalleled customer satisfaction. The retention of an existing customer is as important as obtaining new customers for the organisation, and will ensure the long term survival of the organisation. Customers are becoming increasingly sophisticated about the purchasing of products and services. The increase of the level of dissatisfaction experienced by customers when purchasing goods and services is mainly due to the increase in sophistication. Dissatisfaction is a primary cause of customer complaints and an integral part of the marketing cycle. Effective resolutions of customer complaints hold advantages for both the customer and the organisation and is vital to the long term survival of any organisation. The broad goals of the study are: To determine the level of customer satisfaction with their purchases of products and services. To determine customers' complaint behaviour. To determine organisations' responses to customer complaints. The methodology of the study takes the form of two separate empirical research designs, the first design examines customer's attitude towards complaining, and the second researches organisations' response to customer complaints, which is superseded by the theoretical overview of the topic. The empirical research is both exploratory and descriptive in nature. Data was obtained by means of questionnaires that were posted to customer respondent's resident in Gauteng and delivered to organisations in Johannesburg and Pretoria. The major findings of the study include: Customer dissatisfaction is the norm rather than the exception with the purchase of products and services. Regardless of the dissatisfaction experienced by customers, customers do not complain. Customers are not satisfied with the organisations' attempts in resolving their complaints. Organisations are aware of customer goals when complaining. Customers and organisations differ regarding the most effective manner in which to voice a complaint. Differences exist regarding satisfaction levels between product categories. The findings of the study compare with similar studies undertaken in other markets around the world.
Subjects/Keywords: Marketing; Consumer complaints; Consumers - Decision making; Consumer satisfaction; Consumer behavior
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Viviers, P. (2012). Verbruikersklagtes en bestuursrespons : 'n verkennende studie. (Thesis). University of Johannesburg. Retrieved from http://hdl.handle.net/10210/7432
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Viviers, Pierre. “Verbruikersklagtes en bestuursrespons : 'n verkennende studie.” 2012. Thesis, University of Johannesburg. Accessed January 18, 2021.
http://hdl.handle.net/10210/7432.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Viviers, Pierre. “Verbruikersklagtes en bestuursrespons : 'n verkennende studie.” 2012. Web. 18 Jan 2021.
Vancouver:
Viviers P. Verbruikersklagtes en bestuursrespons : 'n verkennende studie. [Internet] [Thesis]. University of Johannesburg; 2012. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10210/7432.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Viviers P. Verbruikersklagtes en bestuursrespons : 'n verkennende studie. [Thesis]. University of Johannesburg; 2012. Available from: http://hdl.handle.net/10210/7432
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

University of South Africa
26.
Yao, Valery Yao.
Emotive reactions to the consumer education project of the South African dairy industry
.
Degree: 2013, University of South Africa
URL: http://hdl.handle.net/10500/18332
► Historically, consumer perceptions towards dairy products have been measured using a rational cognitive approach. However, recent consumer insights suggest that emotions play a dominant role…
(more)
▼ Historically,
consumer perceptions towards dairy products have been measured using a rational cognitive approach. However, recent
consumer insights suggest that emotions play a dominant role in
consumer decision making. The South African dairy industry therefore identified a need to determine emotive reactions to educational messages in addition to the reasons underpinning dairy consumption. Using a mixed method research approach, reactions from 81 South African dairy consumers were obtained, using three different, but interrelated measuring instruments. Descriptive statistics, hierarchical ladder maps and correlation analyses were used to examine emotive and cognitive
consumer reaction to a number of generic dairy messages and products. The findings indicate that certain communication messages appear to have a stronger impact on consumers due to specific emotions that these messages elicit. Personal values underpinning dairy consumption decisions were also identified within the context of emotive reactions to the selected dairy products.
Advisors/Committee Members: Joubert, Johan Pierre Retief (advisor), Davis, Annemarie (advisor).
Subjects/Keywords: Consumer behaviour;
Consumer decision making;
Dairy marketing;
Measuring emotions;
Consumer education
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Yao, V. Y. (2013). Emotive reactions to the consumer education project of the South African dairy industry
. (Masters Thesis). University of South Africa. Retrieved from http://hdl.handle.net/10500/18332
Chicago Manual of Style (16th Edition):
Yao, Valery Yao. “Emotive reactions to the consumer education project of the South African dairy industry
.” 2013. Masters Thesis, University of South Africa. Accessed January 18, 2021.
http://hdl.handle.net/10500/18332.
MLA Handbook (7th Edition):
Yao, Valery Yao. “Emotive reactions to the consumer education project of the South African dairy industry
.” 2013. Web. 18 Jan 2021.
Vancouver:
Yao VY. Emotive reactions to the consumer education project of the South African dairy industry
. [Internet] [Masters thesis]. University of South Africa; 2013. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/10500/18332.
Council of Science Editors:
Yao VY. Emotive reactions to the consumer education project of the South African dairy industry
. [Masters Thesis]. University of South Africa; 2013. Available from: http://hdl.handle.net/10500/18332

University of New South Wales
27.
Teo, Siew Imm Theresa.
Consumers are social beings: A contextual investigation of social network influences on the consumer-brand relationships of Chinese consumers.
Degree: Marketing, 2016, University of New South Wales
URL: http://handle.unsw.edu.au/1959.4/57354
;
https://unsworks.unsw.edu.au/fapi/datastream/unsworks:43318/SOURCE02?view=true
► AbstractThis dissertation considers consumers as social beings, with a focus on the way social networks influence Consumer-Brand Relationships (C-BR): study one looks broadly at the…
(more)
▼ AbstractThis dissertation considers consumers as social beings, with a focus on the way social networks influence Consumer-Brand Relationships (C-BR): study one looks broadly at the influence of social networks on consumers relationships with brands, studies two and three drill deeper into the influence of social networks in C-BR theory. Study two investigates the brand strategies of consumers in different age brackets and how these cohorts interact and influence each others C-BRs. Study three extends the social network theme by considering consumers on the move attention is paid to how the community in a place of settlement influences consumers C-BRs.The approach is interpretive, making use of insights from qualitative in-depth interviews of key informants and members of their network. All key informants are female and Chinese: those who are the subject of studies one and two live in China, whereas study three includes consumers who have migrated within China and international migrants to Australia.Three specific questions are addressed: (1) How do interactions within social networks influence consumers relationships with brands? Kinship, friendship and business relationships are shown to impact C-BRs. (2) How do consumers in different age brackets make decisions about brands and influence each others relationships with brands? Results show how the age and personality of individual consumers, and of members of their social networks, influence decisions about brands and shape C-BRs. (3) How do migrant consumers decide on brand strategies as they experience new places of settlement and influence each others relationships with brands? Insights are gained into how consumers embrace new consumer cultures and experience changes in their C-BRs at the place of settlement.Theoretically, social networks are shown to be an important overlay for understanding C-BRs in that emphasis shifts from a consumer and her brands, to a consumer within her social network and her brands. Practically, the existence of an influential social network may produce new brand relationships or accentuateviexisting ones. Finally, treating the consumer and her social network as a single unit of analysis is seen as a methodological strength.
Subjects/Keywords: Consumer Decision Making; Consumer-brand relationship; Brand Management; Acculturation; Cinese consumer
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APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Teo, S. I. T. (2016). Consumers are social beings: A contextual investigation of social network influences on the consumer-brand relationships of Chinese consumers. (Doctoral Dissertation). University of New South Wales. Retrieved from http://handle.unsw.edu.au/1959.4/57354 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:43318/SOURCE02?view=true
Chicago Manual of Style (16th Edition):
Teo, Siew Imm Theresa. “Consumers are social beings: A contextual investigation of social network influences on the consumer-brand relationships of Chinese consumers.” 2016. Doctoral Dissertation, University of New South Wales. Accessed January 18, 2021.
http://handle.unsw.edu.au/1959.4/57354 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:43318/SOURCE02?view=true.
MLA Handbook (7th Edition):
Teo, Siew Imm Theresa. “Consumers are social beings: A contextual investigation of social network influences on the consumer-brand relationships of Chinese consumers.” 2016. Web. 18 Jan 2021.
Vancouver:
Teo SIT. Consumers are social beings: A contextual investigation of social network influences on the consumer-brand relationships of Chinese consumers. [Internet] [Doctoral dissertation]. University of New South Wales; 2016. [cited 2021 Jan 18].
Available from: http://handle.unsw.edu.au/1959.4/57354 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:43318/SOURCE02?view=true.
Council of Science Editors:
Teo SIT. Consumers are social beings: A contextual investigation of social network influences on the consumer-brand relationships of Chinese consumers. [Doctoral Dissertation]. University of New South Wales; 2016. Available from: http://handle.unsw.edu.au/1959.4/57354 ; https://unsworks.unsw.edu.au/fapi/datastream/unsworks:43318/SOURCE02?view=true

Columbia University
28.
Ren, Qitian.
Consumer Attention Allocation and Firm Strategies.
Degree: 2018, Columbia University
URL: https://doi.org/10.7916/D8VD8FH2
► Nowadays consumers can easily access to vast amounts of product information before making a purchase. Yet, limitations on the ability to process information force consumers…
(more)
▼ Nowadays consumers can easily access to vast amounts of product information before making a purchase. Yet, limitations on the ability to process information force consumers to make choices regarding the subjects to which they pay more or less attention. In this dissertation, I study how a consumer optimally allocates attention to various product information before making a purchase decision and how a seller should design the marketing strategies taking into account the consumer's attention allocation decision. I find that either a consumer engages in “confirmatory” search under which she searches more information that favors her prior belief or the consumer engages in “disconfirmatory” search under which she searches more information that disfavors her prior belief. In particular, the consumer conducts more disconfirmatory search when the information processing cost is low, while she conducts more confirmatory search when the cost is high. This suggests that “confirmatory bias” widely studied in psychology literature could be optimal behavior coming out of people optimizing attention to different types of information, especially when people has high information processing costs. Furthermore, a consumer's purchase likelihood may vary with her information processing cost in a non-monotonic way, depending on the consumer's prior belief and the utilities of buying a matched product and a mismatched product. Moreover, I show that when more information becomes available or credible, the consumer would increase attention to negative information when the prior utility of the product is high but she would increase attention to positive information when the prior utility is low. In terms of seller's strategies, I find that when the consumer has a low information processing cost, the seller would charge a relatively high price such that consumers always process information; but when the consumer has a high information processing cost, the seller would charge a relatively low price such that consumers purchase the product without any learning. The optimal price and profit would first decrease and then increase in consumer's information processing cost. In addition, offering the return policy induces the consumer to pay more attention to positive information and less attention to negative information, and the seller would offer the return policy except when the consumer has a very high information processing cost. Finally, when a seller can influence the information environment, he would have a lower incentive to suppress the negative information when the consumer has a lower prior belief about product fit. Moreover, a higher information processing cost for a consumer would increase or decrease a seller's incentive to suppress the negative information in the environment, depending on whether the seller can adjust the product price and whether the consumer has a high or low prior belief. Interestingly, the seller may charge a lower price when he can fully control the information environment than when he can not.
Subjects/Keywords: Business; Attention; Consumer behavior; Decision making
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Ren, Q. (2018). Consumer Attention Allocation and Firm Strategies. (Doctoral Dissertation). Columbia University. Retrieved from https://doi.org/10.7916/D8VD8FH2
Chicago Manual of Style (16th Edition):
Ren, Qitian. “Consumer Attention Allocation and Firm Strategies.” 2018. Doctoral Dissertation, Columbia University. Accessed January 18, 2021.
https://doi.org/10.7916/D8VD8FH2.
MLA Handbook (7th Edition):
Ren, Qitian. “Consumer Attention Allocation and Firm Strategies.” 2018. Web. 18 Jan 2021.
Vancouver:
Ren Q. Consumer Attention Allocation and Firm Strategies. [Internet] [Doctoral dissertation]. Columbia University; 2018. [cited 2021 Jan 18].
Available from: https://doi.org/10.7916/D8VD8FH2.
Council of Science Editors:
Ren Q. Consumer Attention Allocation and Firm Strategies. [Doctoral Dissertation]. Columbia University; 2018. Available from: https://doi.org/10.7916/D8VD8FH2

University of Florida
29.
Chen, Xuqi.
Essays on Information Searching and Consumer Decision Making regarding Food Labels.
Degree: PhD, Food and Resource Economics, 2019, University of Florida
URL: https://ufdc.ufl.edu/UFE0054211
► Information seeking is a crucial process prior to consumers' decision making. Effective communication can contribute to wise decision making while an ineffective one can lead…
(more)
▼ Information seeking is a crucial
process prior to consumers'
decision making. Effective communication can contribute to wise
decision making while an ineffective one can lead to a biased
decision. Labels or claims are the critical channels that communicate the information of product characteristics. With the development of numerous labels, consumers are faced with all kinds of information which requires high information cost to get access and
process it. A fundamental question is how to assist consumers in taking advantage of the valuable information in an efficient way, without taking the risk of providing bias guidance due to insufficient information. A better understanding of how to reduce the
consumer information seeking and
decision-
making process would help firms strategically label their products, policymakers effectively develop labeling regulations, and practitioner better advocate healthy eating diets.
Advisors/Committee Members: Gao,Zhifeng (committee chair), McFadden,Brandon Ray (committee member), Ai,Chunrong (committee member).
Subjects/Keywords: behavior – consumer – decision – information – making – searching
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❌
APA ·
Chicago ·
MLA ·
Vancouver ·
CSE |
Export
to Zotero / EndNote / Reference
Manager
APA (6th Edition):
Chen, X. (2019). Essays on Information Searching and Consumer Decision Making regarding Food Labels. (Doctoral Dissertation). University of Florida. Retrieved from https://ufdc.ufl.edu/UFE0054211
Chicago Manual of Style (16th Edition):
Chen, Xuqi. “Essays on Information Searching and Consumer Decision Making regarding Food Labels.” 2019. Doctoral Dissertation, University of Florida. Accessed January 18, 2021.
https://ufdc.ufl.edu/UFE0054211.
MLA Handbook (7th Edition):
Chen, Xuqi. “Essays on Information Searching and Consumer Decision Making regarding Food Labels.” 2019. Web. 18 Jan 2021.
Vancouver:
Chen X. Essays on Information Searching and Consumer Decision Making regarding Food Labels. [Internet] [Doctoral dissertation]. University of Florida; 2019. [cited 2021 Jan 18].
Available from: https://ufdc.ufl.edu/UFE0054211.
Council of Science Editors:
Chen X. Essays on Information Searching and Consumer Decision Making regarding Food Labels. [Doctoral Dissertation]. University of Florida; 2019. Available from: https://ufdc.ufl.edu/UFE0054211

University of Sydney
30.
Wortley, Sally.
Public engagement in Australian Health Technology Assessment (HTA) decision‐making
.
Degree: 2016, University of Sydney
URL: http://hdl.handle.net/2123/16487
► The last ten years has seen the emergence of the public as a key stakeholder in health technology assessment (HTA) decision‐making. Driven by expectations of…
(more)
▼ The last ten years has seen the emergence of the public as a key stakeholder in health technology assessment (HTA) decision‐making. Driven by expectations of person‐centered care that is affordable, sustainable and focused on improving health outcomes, HTA organisations have sought to engage the public in decisions around the funding and access to new health technologies. Engagement has, for the most part, focused on the provision of information, soliciting of comments on provisional decisions and the involvement of patients on decision‐making committees in order to understand the perspective and preferences of the public. For many HTA organisations, public engagement requires a trade‐off between the benefits of such input, and the time and resources required to undertake such activities. The aim of this research was to describe the nature of public engagement in Australian HTA decision‐making and to identify if there were any factors important to the wider community in respect to public engagement processes in Australian HTA decision‐making that could also be used by decision‐makers to inform engagement practice.
Subjects/Keywords: health technology;
assessment;
consumer;
preferences;
decision-making
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APA (6th Edition):
Wortley, S. (2016). Public engagement in Australian Health Technology Assessment (HTA) decision‐making
. (Thesis). University of Sydney. Retrieved from http://hdl.handle.net/2123/16487
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Chicago Manual of Style (16th Edition):
Wortley, Sally. “Public engagement in Australian Health Technology Assessment (HTA) decision‐making
.” 2016. Thesis, University of Sydney. Accessed January 18, 2021.
http://hdl.handle.net/2123/16487.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
MLA Handbook (7th Edition):
Wortley, Sally. “Public engagement in Australian Health Technology Assessment (HTA) decision‐making
.” 2016. Web. 18 Jan 2021.
Vancouver:
Wortley S. Public engagement in Australian Health Technology Assessment (HTA) decision‐making
. [Internet] [Thesis]. University of Sydney; 2016. [cited 2021 Jan 18].
Available from: http://hdl.handle.net/2123/16487.
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
Council of Science Editors:
Wortley S. Public engagement in Australian Health Technology Assessment (HTA) decision‐making
. [Thesis]. University of Sydney; 2016. Available from: http://hdl.handle.net/2123/16487
Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation
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