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You searched for subject:(CRM orientation). Showing records 1 – 5 of 5 total matches.

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Université de Grenoble

1. Nakhoul, Imad. Business Value of the CRM Approach : the Case of 5 Stars Hotels in Lebanon : Business Value de l'approche CRM : le cas des hôtels 5 étoiles au Liban : résumé substantiel en français en page 300.

Degree: Docteur es, Sciences de gestion, 2011, Université de Grenoble

Business Value of the CRM Approach – the Case of 5 Stars Hotels in Lebanon (Business Value de l'approche CRM – le cas des hôtels… (more)

Subjects/Keywords: Approche CRM; Business Value; Activité CRM; Facteurs Technologiques CRM; Facteurs d’Orientation CRM; Facteurs Organisationnels CRM; CRM approach; Business Value; CRM Activity; CRM Technological Factors; CRM Orientation Factors; CRM Organizational Factors

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Nakhoul, I. (2011). Business Value of the CRM Approach : the Case of 5 Stars Hotels in Lebanon : Business Value de l'approche CRM : le cas des hôtels 5 étoiles au Liban : résumé substantiel en français en page 300. (Doctoral Dissertation). Université de Grenoble. Retrieved from http://www.theses.fr/2011GRENG006

Chicago Manual of Style (16th Edition):

Nakhoul, Imad. “Business Value of the CRM Approach : the Case of 5 Stars Hotels in Lebanon : Business Value de l'approche CRM : le cas des hôtels 5 étoiles au Liban : résumé substantiel en français en page 300.” 2011. Doctoral Dissertation, Université de Grenoble. Accessed December 09, 2019. http://www.theses.fr/2011GRENG006.

MLA Handbook (7th Edition):

Nakhoul, Imad. “Business Value of the CRM Approach : the Case of 5 Stars Hotels in Lebanon : Business Value de l'approche CRM : le cas des hôtels 5 étoiles au Liban : résumé substantiel en français en page 300.” 2011. Web. 09 Dec 2019.

Vancouver:

Nakhoul I. Business Value of the CRM Approach : the Case of 5 Stars Hotels in Lebanon : Business Value de l'approche CRM : le cas des hôtels 5 étoiles au Liban : résumé substantiel en français en page 300. [Internet] [Doctoral dissertation]. Université de Grenoble; 2011. [cited 2019 Dec 09]. Available from: http://www.theses.fr/2011GRENG006.

Council of Science Editors:

Nakhoul I. Business Value of the CRM Approach : the Case of 5 Stars Hotels in Lebanon : Business Value de l'approche CRM : le cas des hôtels 5 étoiles au Liban : résumé substantiel en français en page 300. [Doctoral Dissertation]. Université de Grenoble; 2011. Available from: http://www.theses.fr/2011GRENG006


Linnaeus University

2. Sjögren, Linda. Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption..

Degree: Linnaeus School of Business and Economics, 2012, Linnaeus University

  Title: Micro sized retailers usage of e-CRM: A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can… (more)

Subjects/Keywords: e-CRM; growth orientation; micro sized companies; retailers; Business studies; Företagsekonomi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Sjögren, L. (2012). Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption.. (Thesis). Linnaeus University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19936

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Sjögren, Linda. “Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption..” 2012. Thesis, Linnaeus University. Accessed December 09, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19936.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Sjögren, Linda. “Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption..” 2012. Web. 09 Dec 2019.

Vancouver:

Sjögren L. Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption.. [Internet] [Thesis]. Linnaeus University; 2012. [cited 2019 Dec 09]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19936.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Sjögren L. Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption.. [Thesis]. Linnaeus University; 2012. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19936

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Karlstad University

3. Buss, Olga. The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective.

Degree: Karlstad Business School, 2015, Karlstad University

  This study explores the association between the Customer Relationship Orientation of a company, their Social Media Use through Social Customer Relationship Management Capabilities, with… (more)

Subjects/Keywords: Customer Relationship Orientation; CRM; CRM in b2b; Social Media; Social media in b2b; Social CRM; Social CRM in b2b; Customer Relationship Performance

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Buss, O. (2015). The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective. (Thesis). Karlstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-36382

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Buss, Olga. “The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective.” 2015. Thesis, Karlstad University. Accessed December 09, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-36382.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Buss, Olga. “The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective.” 2015. Web. 09 Dec 2019.

Vancouver:

Buss O. The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective. [Internet] [Thesis]. Karlstad University; 2015. [cited 2019 Dec 09]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-36382.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Buss O. The Impact of Social Media as a Customer Relationship Management Tool : A B2B Perspective. [Thesis]. Karlstad University; 2015. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-36382

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Brno University of Technology

4. Frejková, Daniela. Tržní orientace a řízení vztahů k zákazníkům .

Degree: 2014, Brno University of Technology

 Disertační práce se zabývá tržní orientací (MO) a řízením vztahů k zákazníkům (CRM). MO i CRM jsou neustálým předmětem zájmu akademiků i praktiků, neboť jsou… (more)

Subjects/Keywords: tržní orientace; řízení vztahů k zákazníkům; CRM; letectví; high-tech; metoda měření CRM; bariéry implementace; Market Orientation; Customer Relationship Management; CRM; aerospace; high-tech; CRM measurement method; barriers to implementation

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Frejková, D. (2014). Tržní orientace a řízení vztahů k zákazníkům . (Thesis). Brno University of Technology. Retrieved from http://hdl.handle.net/11012/36114

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Frejková, Daniela. “Tržní orientace a řízení vztahů k zákazníkům .” 2014. Thesis, Brno University of Technology. Accessed December 09, 2019. http://hdl.handle.net/11012/36114.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Frejková, Daniela. “Tržní orientace a řízení vztahů k zákazníkům .” 2014. Web. 09 Dec 2019.

Vancouver:

Frejková D. Tržní orientace a řízení vztahů k zákazníkům . [Internet] [Thesis]. Brno University of Technology; 2014. [cited 2019 Dec 09]. Available from: http://hdl.handle.net/11012/36114.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Frejková D. Tržní orientace a řízení vztahů k zákazníkům . [Thesis]. Brno University of Technology; 2014. Available from: http://hdl.handle.net/11012/36114

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Georgia State University

5. Zablah, Alex Ricardo. A Communication Based Perspective on Customer Relationship Management (CRM) Success.

Degree: PhD, Marketing, 2006, Georgia State University

 Although little empirical evidence exists to support this contention, the extant literature suggests that firms can potentially achieve two types of benefits from developing a… (more)

Subjects/Keywords: CRM success; Communications Theory; CRM orientation; CRM; Customer Relationship Management; Relationship Marketing; Marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Zablah, A. R. (2006). A Communication Based Perspective on Customer Relationship Management (CRM) Success. (Doctoral Dissertation). Georgia State University. Retrieved from https://scholarworks.gsu.edu/marketing_diss/11

Chicago Manual of Style (16th Edition):

Zablah, Alex Ricardo. “A Communication Based Perspective on Customer Relationship Management (CRM) Success.” 2006. Doctoral Dissertation, Georgia State University. Accessed December 09, 2019. https://scholarworks.gsu.edu/marketing_diss/11.

MLA Handbook (7th Edition):

Zablah, Alex Ricardo. “A Communication Based Perspective on Customer Relationship Management (CRM) Success.” 2006. Web. 09 Dec 2019.

Vancouver:

Zablah AR. A Communication Based Perspective on Customer Relationship Management (CRM) Success. [Internet] [Doctoral dissertation]. Georgia State University; 2006. [cited 2019 Dec 09]. Available from: https://scholarworks.gsu.edu/marketing_diss/11.

Council of Science Editors:

Zablah AR. A Communication Based Perspective on Customer Relationship Management (CRM) Success. [Doctoral Dissertation]. Georgia State University; 2006. Available from: https://scholarworks.gsu.edu/marketing_diss/11

.