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You searched for subject:( Brand Attachment). Showing records 1 – 29 of 29 total matches.

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Queens University

1. Davis, Svetlana. Brand Attachment as a Limitation on Customer Prioritization Strategies .

Degree: Management, 2015, Queens University

 The marketing literature suggests that the existence of a strong customer attachment to a brand has the potential to bring increased profitability to that brand.… (more)

Subjects/Keywords: Customer Prioritization Strategies; Brand Attachment

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Davis, S. (2015). Brand Attachment as a Limitation on Customer Prioritization Strategies . (Thesis). Queens University. Retrieved from http://hdl.handle.net/1974/13481

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Davis, Svetlana. “Brand Attachment as a Limitation on Customer Prioritization Strategies .” 2015. Thesis, Queens University. Accessed October 14, 2019. http://hdl.handle.net/1974/13481.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Davis, Svetlana. “Brand Attachment as a Limitation on Customer Prioritization Strategies .” 2015. Web. 14 Oct 2019.

Vancouver:

Davis S. Brand Attachment as a Limitation on Customer Prioritization Strategies . [Internet] [Thesis]. Queens University; 2015. [cited 2019 Oct 14]. Available from: http://hdl.handle.net/1974/13481.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Davis S. Brand Attachment as a Limitation on Customer Prioritization Strategies . [Thesis]. Queens University; 2015. Available from: http://hdl.handle.net/1974/13481

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Guelph

2. Shabaga, Rebecca. Predicting Persistence: An Examination of Two Critical Indicators of Brand Relationship Strength.

Degree: 2013, University of Guelph

 The current research argues that brand commitment, a multidimensional construct consisting of brand attachment, long-term orientation, and intent to persist, is a better indicator of… (more)

Subjects/Keywords: consumer brand relationships; brand relationship; brand attachment; brand commitment

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APA (6th Edition):

Shabaga, R. (2013). Predicting Persistence: An Examination of Two Critical Indicators of Brand Relationship Strength. (Thesis). University of Guelph. Retrieved from https://atrium.lib.uoguelph.ca/xmlui/handle/10214/7298

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Shabaga, Rebecca. “Predicting Persistence: An Examination of Two Critical Indicators of Brand Relationship Strength.” 2013. Thesis, University of Guelph. Accessed October 14, 2019. https://atrium.lib.uoguelph.ca/xmlui/handle/10214/7298.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Shabaga, Rebecca. “Predicting Persistence: An Examination of Two Critical Indicators of Brand Relationship Strength.” 2013. Web. 14 Oct 2019.

Vancouver:

Shabaga R. Predicting Persistence: An Examination of Two Critical Indicators of Brand Relationship Strength. [Internet] [Thesis]. University of Guelph; 2013. [cited 2019 Oct 14]. Available from: https://atrium.lib.uoguelph.ca/xmlui/handle/10214/7298.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Shabaga R. Predicting Persistence: An Examination of Two Critical Indicators of Brand Relationship Strength. [Thesis]. University of Guelph; 2013. Available from: https://atrium.lib.uoguelph.ca/xmlui/handle/10214/7298

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

3. Ou, Chun Tsen. Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam.

Degree: Umeå School of Business and Economics (USBE), 2012, Umeå University

  Iconic brand is a new topic in the field of branding that has started to attract researchers’ attentions; yet, it is still mostly discussed… (more)

Subjects/Keywords: iconic brand; brand community; brand personality; myth; storytelling; brand loyalty; emotional attachment; cultural differences

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APA (6th Edition):

Ou, C. T. (2012). Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam. (Thesis). Umeå University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-56647

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Ou, Chun Tsen. “Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam.” 2012. Thesis, Umeå University. Accessed October 14, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-56647.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Ou, Chun Tsen. “Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam.” 2012. Web. 14 Oct 2019.

Vancouver:

Ou CT. Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam. [Internet] [Thesis]. Umeå University; 2012. [cited 2019 Oct 14]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-56647.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Ou CT. Iconic Brand: its componential factors and impacts on brand community : A cross-cultural study in Sweden, Taiwan and Vietnam. [Thesis]. Umeå University; 2012. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-56647

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Cincinnati

4. Ewing, Douglas R. When Does Brand Matter? An Empirical Examination of the Roles of Attachment, Experience, and Identity within Consumer-Brand Relationships.

Degree: PhD, Business Administration : Business Administration, 2010, University of Cincinnati

  The marketer may consider a brand to have unassailable importance, but the consumer’s view also plays a significant role. Across three essays, this dissertation… (more)

Subjects/Keywords: Marketing; Branding; Social Identity; Attachment; Brand Resonance

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Ewing, D. R. (2010). When Does Brand Matter? An Empirical Examination of the Roles of Attachment, Experience, and Identity within Consumer-Brand Relationships. (Doctoral Dissertation). University of Cincinnati. Retrieved from http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275917499

Chicago Manual of Style (16th Edition):

Ewing, Douglas R. “When Does Brand Matter? An Empirical Examination of the Roles of Attachment, Experience, and Identity within Consumer-Brand Relationships.” 2010. Doctoral Dissertation, University of Cincinnati. Accessed October 14, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275917499.

MLA Handbook (7th Edition):

Ewing, Douglas R. “When Does Brand Matter? An Empirical Examination of the Roles of Attachment, Experience, and Identity within Consumer-Brand Relationships.” 2010. Web. 14 Oct 2019.

Vancouver:

Ewing DR. When Does Brand Matter? An Empirical Examination of the Roles of Attachment, Experience, and Identity within Consumer-Brand Relationships. [Internet] [Doctoral dissertation]. University of Cincinnati; 2010. [cited 2019 Oct 14]. Available from: http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275917499.

Council of Science Editors:

Ewing DR. When Does Brand Matter? An Empirical Examination of the Roles of Attachment, Experience, and Identity within Consumer-Brand Relationships. [Doctoral Dissertation]. University of Cincinnati; 2010. Available from: http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275917499


University of Tennessee – Knoxville

5. Beeler, Lisa Lynn. Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?.

Degree: 2017, University of Tennessee – Knoxville

 Prior research finds that the more attached salespeople are to a brand, the more effort they extend on behalf of the brand, thus improving sales… (more)

Subjects/Keywords: Brand attachment; Sales; Brand trust; Dyadic data; Marketing; Sales and Merchandising

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APA (6th Edition):

Beeler, L. L. (2017). Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?. (Doctoral Dissertation). University of Tennessee – Knoxville. Retrieved from https://trace.tennessee.edu/utk_graddiss/4385

Chicago Manual of Style (16th Edition):

Beeler, Lisa Lynn. “Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?.” 2017. Doctoral Dissertation, University of Tennessee – Knoxville. Accessed October 14, 2019. https://trace.tennessee.edu/utk_graddiss/4385.

MLA Handbook (7th Edition):

Beeler, Lisa Lynn. “Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?.” 2017. Web. 14 Oct 2019.

Vancouver:

Beeler LL. Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?. [Internet] [Doctoral dissertation]. University of Tennessee – Knoxville; 2017. [cited 2019 Oct 14]. Available from: https://trace.tennessee.edu/utk_graddiss/4385.

Council of Science Editors:

Beeler LL. Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?. [Doctoral Dissertation]. University of Tennessee – Knoxville; 2017. Available from: https://trace.tennessee.edu/utk_graddiss/4385


NSYSU

6. Huang, Ying-Tzu. The Moderating Effects of Social Adjustive and Value Expressive Functions in the Relationship between Social Exclusion and Consumer Responses.

Degree: Master, Institute of Marketing Communication, 2016, NSYSU

 Consumers may more or less have similar experiences. When they step into the luxury retailers, they feel coldãarrogant and indifferent attitudes from clerks, instead of… (more)

Subjects/Keywords: horizontal brand; brand attachment; luxury goods; social exclusion; functional attitude theory; vertical brand

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APA (6th Edition):

Huang, Y. (2016). The Moderating Effects of Social Adjustive and Value Expressive Functions in the Relationship between Social Exclusion and Consumer Responses. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0115116-103739

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Huang, Ying-Tzu. “The Moderating Effects of Social Adjustive and Value Expressive Functions in the Relationship between Social Exclusion and Consumer Responses.” 2016. Thesis, NSYSU. Accessed October 14, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0115116-103739.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Huang, Ying-Tzu. “The Moderating Effects of Social Adjustive and Value Expressive Functions in the Relationship between Social Exclusion and Consumer Responses.” 2016. Web. 14 Oct 2019.

Vancouver:

Huang Y. The Moderating Effects of Social Adjustive and Value Expressive Functions in the Relationship between Social Exclusion and Consumer Responses. [Internet] [Thesis]. NSYSU; 2016. [cited 2019 Oct 14]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0115116-103739.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Huang Y. The Moderating Effects of Social Adjustive and Value Expressive Functions in the Relationship between Social Exclusion and Consumer Responses. [Thesis]. NSYSU; 2016. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0115116-103739

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Southern California

7. Wan, Zhong (Heather). Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers.

Degree: PhD, Business Administration, 2012, University of Southern California

 This article focuses on a unique and important consumer construct, a brand’s influential consumers, namely “the powerful brand influential”. In the marketplace, influential consumers designate… (more)

Subjects/Keywords: influential consumers; brand influentials; word-of-mouth; interpersonal communication; brand attachment; brand advocacy; influential consumer measurement scale; opinion leaders; market mavens; brand ambassador; brand attitude strength; brand satisfaction

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Wan, Z. (. (2012). Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers. (Doctoral Dissertation). University of Southern California. Retrieved from http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll3/id/125653/rec/5155

Chicago Manual of Style (16th Edition):

Wan, Zhong (Heather). “Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers.” 2012. Doctoral Dissertation, University of Southern California. Accessed October 14, 2019. http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll3/id/125653/rec/5155.

MLA Handbook (7th Edition):

Wan, Zhong (Heather). “Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers.” 2012. Web. 14 Oct 2019.

Vancouver:

Wan Z(. Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers. [Internet] [Doctoral dissertation]. University of Southern California; 2012. [cited 2019 Oct 14]. Available from: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll3/id/125653/rec/5155.

Council of Science Editors:

Wan Z(. Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers. [Doctoral Dissertation]. University of Southern California; 2012. Available from: http://digitallibrary.usc.edu/cdm/compoundobject/collection/p15799coll3/id/125653/rec/5155

8. Mzahi, Chourouk. Exploration des liens d'attachement dans une relation à une marque-enseigne : Development of novel nanovehicles for anti-HCV/HCC therapies.

Degree: Docteur es, Sciences de gestion, 2011, Aix-Marseille 3

Cette thèse a pour objectif d’explorer l’interaction entre les différents liens d’attachement dans une relation à la marque enseigne. Elle se compose de deux parties… (more)

Subjects/Keywords: Marque-enseigne; Attachement au lieu; Attachement à la marque; Service brand; Place attachment; Brand attchment

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Mzahi, C. (2011). Exploration des liens d'attachement dans une relation à une marque-enseigne : Development of novel nanovehicles for anti-HCV/HCC therapies. (Doctoral Dissertation). Aix-Marseille 3. Retrieved from http://www.theses.fr/2011AIX32096

Chicago Manual of Style (16th Edition):

Mzahi, Chourouk. “Exploration des liens d'attachement dans une relation à une marque-enseigne : Development of novel nanovehicles for anti-HCV/HCC therapies.” 2011. Doctoral Dissertation, Aix-Marseille 3. Accessed October 14, 2019. http://www.theses.fr/2011AIX32096.

MLA Handbook (7th Edition):

Mzahi, Chourouk. “Exploration des liens d'attachement dans une relation à une marque-enseigne : Development of novel nanovehicles for anti-HCV/HCC therapies.” 2011. Web. 14 Oct 2019.

Vancouver:

Mzahi C. Exploration des liens d'attachement dans une relation à une marque-enseigne : Development of novel nanovehicles for anti-HCV/HCC therapies. [Internet] [Doctoral dissertation]. Aix-Marseille 3; 2011. [cited 2019 Oct 14]. Available from: http://www.theses.fr/2011AIX32096.

Council of Science Editors:

Mzahi C. Exploration des liens d'attachement dans une relation à une marque-enseigne : Development of novel nanovehicles for anti-HCV/HCC therapies. [Doctoral Dissertation]. Aix-Marseille 3; 2011. Available from: http://www.theses.fr/2011AIX32096


Kristianstad University

9. Amin, Berivan. Love of brand : a story of an on-going romance.

Degree: Health and Society, 2012, Kristianstad University

  Today, in a world of consumption where almost everything is branded, every consumer has a brand that they love, a so called lovemarks. Nowadays,… (more)

Subjects/Keywords: Lovemarks; Brand Preference; Brand Love; Consumer Behaviour; Repurchase Intent; Emotional Attachment; Consumer Loyalty

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APA (6th Edition):

Amin, B. (2012). Love of brand : a story of an on-going romance. (Thesis). Kristianstad University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-9667

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Amin, Berivan. “Love of brand : a story of an on-going romance.” 2012. Thesis, Kristianstad University. Accessed October 14, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-9667.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Amin, Berivan. “Love of brand : a story of an on-going romance.” 2012. Web. 14 Oct 2019.

Vancouver:

Amin B. Love of brand : a story of an on-going romance. [Internet] [Thesis]. Kristianstad University; 2012. [cited 2019 Oct 14]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-9667.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Amin B. Love of brand : a story of an on-going romance. [Thesis]. Kristianstad University; 2012. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-9667

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

10. Vieira, Daniel Filipe Marques. Marca do distribuidor vs. marca do produtor: atitude e atracção à marca por parte do consumidor.

Degree: 2014, RCAAP

Classificação JEL: M310 – Marketing; M370 - Advertising

Nos últimos anos a marca do distribuidor tem ganho relevo. De acordo com a investigação, a primeira… (more)

Subjects/Keywords: Atitude face à marca; Atracção à marca; Marca do distribuidor; Marca do produtor; Brand attitude; Brand attachment; Private label; Manufacturer brand

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Vieira, D. F. M. (2014). Marca do distribuidor vs. marca do produtor: atitude e atracção à marca por parte do consumidor. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9057

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Vieira, Daniel Filipe Marques. “Marca do distribuidor vs. marca do produtor: atitude e atracção à marca por parte do consumidor.” 2014. Thesis, RCAAP. Accessed October 14, 2019. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9057.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Vieira, Daniel Filipe Marques. “Marca do distribuidor vs. marca do produtor: atitude e atracção à marca por parte do consumidor.” 2014. Web. 14 Oct 2019.

Vancouver:

Vieira DFM. Marca do distribuidor vs. marca do produtor: atitude e atracção à marca por parte do consumidor. [Internet] [Thesis]. RCAAP; 2014. [cited 2019 Oct 14]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9057.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Vieira DFM. Marca do distribuidor vs. marca do produtor: atitude e atracção à marca por parte do consumidor. [Thesis]. RCAAP; 2014. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9057

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

11. Fang, Yu-Wen. A study on the effect of special exhibitions on revisit intention in Taiwan museums.

Degree: Master, Business Management, 2014, NSYSU

 In recent years, people do leisure activities more than before. There are more and more leisure activities. However, one of leisure activities is museum visiting.… (more)

Subjects/Keywords: satisfaction; revisit intention; special exhibition; museum; brand attachment

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Fang, Y. (2014). A study on the effect of special exhibitions on revisit intention in Taiwan museums. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Fang, Yu-Wen. “A study on the effect of special exhibitions on revisit intention in Taiwan museums.” 2014. Thesis, NSYSU. Accessed October 14, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Fang, Yu-Wen. “A study on the effect of special exhibitions on revisit intention in Taiwan museums.” 2014. Web. 14 Oct 2019.

Vancouver:

Fang Y. A study on the effect of special exhibitions on revisit intention in Taiwan museums. [Internet] [Thesis]. NSYSU; 2014. [cited 2019 Oct 14]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Fang Y. A study on the effect of special exhibitions on revisit intention in Taiwan museums. [Thesis]. NSYSU; 2014. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619114-215719

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of South Florida

12. Kull, Alexander J. Branding Implications of Co-Created Social Responsibility.

Degree: 2016, University of South Florida

 One of the most profound transformations of the marketing discipline in recent history has been driven by the democratization of power relations and value creation… (more)

Subjects/Keywords: brand attachment; choice; co-creation; empowerment; prosocial behavior; Marketing

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APA (6th Edition):

Kull, A. J. (2016). Branding Implications of Co-Created Social Responsibility. (Thesis). University of South Florida. Retrieved from https://scholarcommons.usf.edu/etd/6288

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kull, Alexander J. “Branding Implications of Co-Created Social Responsibility.” 2016. Thesis, University of South Florida. Accessed October 14, 2019. https://scholarcommons.usf.edu/etd/6288.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kull, Alexander J. “Branding Implications of Co-Created Social Responsibility.” 2016. Web. 14 Oct 2019.

Vancouver:

Kull AJ. Branding Implications of Co-Created Social Responsibility. [Internet] [Thesis]. University of South Florida; 2016. [cited 2019 Oct 14]. Available from: https://scholarcommons.usf.edu/etd/6288.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kull AJ. Branding Implications of Co-Created Social Responsibility. [Thesis]. University of South Florida; 2016. Available from: https://scholarcommons.usf.edu/etd/6288

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

13. LEE, KO-LI. A Study of Self-Congruence and Emotional Brand Attachment for Consumers' Purchase Behavior of Apple.

Degree: Master, Business Management, 2016, NSYSU

 Following Coca-Colaâs 13-year run at the top of Best Global Brands, Interbrand, the world's leading brand consultancy, announced that Apple has passed Coca-Cola to become… (more)

Subjects/Keywords: Emotional Brand Attachment; Product Involvement; Self-Esteem; Self-Congruence; Public Self-Consciousness; Brand Loyalty; Purchase Intention

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APA (6th Edition):

LEE, K. (2016). A Study of Self-Congruence and Emotional Brand Attachment for Consumers' Purchase Behavior of Apple. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0312116-093340

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

LEE, KO-LI. “A Study of Self-Congruence and Emotional Brand Attachment for Consumers' Purchase Behavior of Apple.” 2016. Thesis, NSYSU. Accessed October 14, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0312116-093340.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

LEE, KO-LI. “A Study of Self-Congruence and Emotional Brand Attachment for Consumers' Purchase Behavior of Apple.” 2016. Web. 14 Oct 2019.

Vancouver:

LEE K. A Study of Self-Congruence and Emotional Brand Attachment for Consumers' Purchase Behavior of Apple. [Internet] [Thesis]. NSYSU; 2016. [cited 2019 Oct 14]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0312116-093340.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

LEE K. A Study of Self-Congruence and Emotional Brand Attachment for Consumers' Purchase Behavior of Apple. [Thesis]. NSYSU; 2016. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0312116-093340

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

14. Wong, Yi-chin. Investigate the Impact of Brand Attachment and Habit on the Mobile Shopping Intention.

Degree: Master, Information Management, 2015, NSYSU

 With the rise of the popularity rate of mobile devices and wireless surfing, mobile commerce market become more and more popular. Recognizing this enormous potential,… (more)

Subjects/Keywords: perceived ease of use; brand attachment; mobile commerce; mobile shopping; perceived enjoyment; perceived prestige; habit

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Wong, Y. (2015). Investigate the Impact of Brand Attachment and Habit on the Mobile Shopping Intention. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619115-164812

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wong, Yi-chin. “Investigate the Impact of Brand Attachment and Habit on the Mobile Shopping Intention.” 2015. Thesis, NSYSU. Accessed October 14, 2019. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619115-164812.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wong, Yi-chin. “Investigate the Impact of Brand Attachment and Habit on the Mobile Shopping Intention.” 2015. Web. 14 Oct 2019.

Vancouver:

Wong Y. Investigate the Impact of Brand Attachment and Habit on the Mobile Shopping Intention. [Internet] [Thesis]. NSYSU; 2015. [cited 2019 Oct 14]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619115-164812.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wong Y. Investigate the Impact of Brand Attachment and Habit on the Mobile Shopping Intention. [Thesis]. NSYSU; 2015. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619115-164812

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

15. Pompe, Polona. VREDNOST ZNAMKE "HELLO KITTY".

Degree: 2013, Univerza v Mariboru

Raziskovalno delo temelji na vrednosti znamke ter predšolskih otrocih. Ta dva sklopa smo najprej podkrepili s teorijo, v empiričnem delu pa med seboj povezali. Predšolski… (more)

Subjects/Keywords: znamka; vrednost znamke; zavedanje o znamki; čustvena navezanost na znamko; podoba; zaznana kakovost znamke; otroški trg; odjemalec; predšolski otroci; brand; brand equity; brand awareness; emotional attachment to the brand; brand image; perceived quality of the brand; child market; consumer; preschoolers; info:eu-repo/classification/udc/658.6

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APA (6th Edition):

Pompe, P. (2013). VREDNOST ZNAMKE "HELLO KITTY". (Masters Thesis). Univerza v Mariboru. Retrieved from https://dk.um.si/IzpisGradiva.php?id=39685 ; https://dk.um.si/Dokument.php?id=54734&dn= ; https://plus.si.cobiss.net/opac7/bib/11406108?lang=sl

Chicago Manual of Style (16th Edition):

Pompe, Polona. “VREDNOST ZNAMKE "HELLO KITTY".” 2013. Masters Thesis, Univerza v Mariboru. Accessed October 14, 2019. https://dk.um.si/IzpisGradiva.php?id=39685 ; https://dk.um.si/Dokument.php?id=54734&dn= ; https://plus.si.cobiss.net/opac7/bib/11406108?lang=sl.

MLA Handbook (7th Edition):

Pompe, Polona. “VREDNOST ZNAMKE "HELLO KITTY".” 2013. Web. 14 Oct 2019.

Vancouver:

Pompe P. VREDNOST ZNAMKE "HELLO KITTY". [Internet] [Masters thesis]. Univerza v Mariboru; 2013. [cited 2019 Oct 14]. Available from: https://dk.um.si/IzpisGradiva.php?id=39685 ; https://dk.um.si/Dokument.php?id=54734&dn= ; https://plus.si.cobiss.net/opac7/bib/11406108?lang=sl.

Council of Science Editors:

Pompe P. VREDNOST ZNAMKE "HELLO KITTY". [Masters Thesis]. Univerza v Mariboru; 2013. Available from: https://dk.um.si/IzpisGradiva.php?id=39685 ; https://dk.um.si/Dokument.php?id=54734&dn= ; https://plus.si.cobiss.net/opac7/bib/11406108?lang=sl


Uppsala University

16. Alderstad, Daniel. Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment.

Degree: Business Studies, 2016, Uppsala University

  Emotional brand attachment has emerged as an important marketing concept that can strengthen a brand's performance. One way to create emotional bonds with consumers… (more)

Subjects/Keywords: Self-congruence; Emotional Brand Attachment; Brand Personality; Self-Brand Connections; Self-Construal; Consumer Psychology; Cross-Cultural Psychology; Regulatory Focus Theory; Ought Self-congruence

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Alderstad, D. (2016). Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment. (Thesis). Uppsala University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-298742

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Alderstad, Daniel. “Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment.” 2016. Thesis, Uppsala University. Accessed October 14, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-298742.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Alderstad, Daniel. “Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment.” 2016. Web. 14 Oct 2019.

Vancouver:

Alderstad D. Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment. [Internet] [Thesis]. Uppsala University; 2016. [cited 2019 Oct 14]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-298742.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Alderstad D. Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment. [Thesis]. Uppsala University; 2016. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-298742

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

17. Bellégo, Goulwen Le. Automotive market: does corporate brand reputation and brand authenticity lead to brand attachment?.

Degree: 2016, RCAAP

JEL Classification System : M30 - Customer, Relationship, M31 - Brand Preference, Consumer Sentiments

The evolution of the automotive market since its beginning changed drivers’… (more)

Subjects/Keywords: Consumer behaviour; Automotive industry; Corporate brand reputation; Brand authenticity; Brand attachment; Comportamento do consumidor; Indústria automóvel; Fidelidade à Marca; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Bellégo, G. L. (2016). Automotive market: does corporate brand reputation and brand authenticity lead to brand attachment?. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13389

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Bellégo, Goulwen Le. “Automotive market: does corporate brand reputation and brand authenticity lead to brand attachment?.” 2016. Thesis, RCAAP. Accessed October 14, 2019. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13389.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Bellégo, Goulwen Le. “Automotive market: does corporate brand reputation and brand authenticity lead to brand attachment?.” 2016. Web. 14 Oct 2019.

Vancouver:

Bellégo GL. Automotive market: does corporate brand reputation and brand authenticity lead to brand attachment?. [Internet] [Thesis]. RCAAP; 2016. [cited 2019 Oct 14]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13389.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Bellégo GL. Automotive market: does corporate brand reputation and brand authenticity lead to brand attachment?. [Thesis]. RCAAP; 2016. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13389

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

18. Mercier, Julie. Un modèle identitaire des relations des consommateurs aux marques : le rôle modérateur des images de marques : Dissatisfied consumer revenge on the internet and its effects on other consumers attitudes.

Degree: Docteur es, Sciences de gestion, 2012, Aix Marseille Université

Ce travail doctoral a eu pour but de comprendre les relations des consommateurs aux marques, et plus particulièrement, la relation identitaire. Nous avons pris ancrage… (more)

Subjects/Keywords: Relation aux Marques; Identification à la Marque; Images de Marque; Attachement; Engagement; Fidélité; Bouche à Oreille; Brand Relationship; Brand identification; Brand Images; Attachment; Commitment; Loyalty; Word of Mouth

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Mercier, J. (2012). Un modèle identitaire des relations des consommateurs aux marques : le rôle modérateur des images de marques : Dissatisfied consumer revenge on the internet and its effects on other consumers attitudes. (Doctoral Dissertation). Aix Marseille Université. Retrieved from http://www.theses.fr/2012AIXM1044

Chicago Manual of Style (16th Edition):

Mercier, Julie. “Un modèle identitaire des relations des consommateurs aux marques : le rôle modérateur des images de marques : Dissatisfied consumer revenge on the internet and its effects on other consumers attitudes.” 2012. Doctoral Dissertation, Aix Marseille Université. Accessed October 14, 2019. http://www.theses.fr/2012AIXM1044.

MLA Handbook (7th Edition):

Mercier, Julie. “Un modèle identitaire des relations des consommateurs aux marques : le rôle modérateur des images de marques : Dissatisfied consumer revenge on the internet and its effects on other consumers attitudes.” 2012. Web. 14 Oct 2019.

Vancouver:

Mercier J. Un modèle identitaire des relations des consommateurs aux marques : le rôle modérateur des images de marques : Dissatisfied consumer revenge on the internet and its effects on other consumers attitudes. [Internet] [Doctoral dissertation]. Aix Marseille Université 2012. [cited 2019 Oct 14]. Available from: http://www.theses.fr/2012AIXM1044.

Council of Science Editors:

Mercier J. Un modèle identitaire des relations des consommateurs aux marques : le rôle modérateur des images de marques : Dissatisfied consumer revenge on the internet and its effects on other consumers attitudes. [Doctoral Dissertation]. Aix Marseille Université 2012. Available from: http://www.theses.fr/2012AIXM1044

19. Maaninou, Nada. Marque perçue vieille : rôle de la nostalgie et effets sur la confiance dans la marque et l'attachement à la marque : Brand perceived oldness : role of nostalgia and impact on the brand attachment and brand trust.

Degree: Docteur es, Sciences de Gestion, 2016, Aix Marseille Université

Cette thèse étudie la perception de la marque vieille par les consommateurs selon une perspective anthropomorphique de la marque (perception et stéréotypes des personnes âgées).… (more)

Subjects/Keywords: Age de la marque; Marque vieille; Perception du vieillissement; Stéréotypes de l’âge; Anthropomorphisme de la marque; Attachement à la marque; Nostalgie; Confiance dans la marque; Orientation temporelle; Brand age; Old Brand; Oldness perception; Age stereotypes; Brand anthropomorphism; Brand attachment; Brand Trust; Nostalgia; Temporal orientation

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Maaninou, N. (2016). Marque perçue vieille : rôle de la nostalgie et effets sur la confiance dans la marque et l'attachement à la marque : Brand perceived oldness : role of nostalgia and impact on the brand attachment and brand trust. (Doctoral Dissertation). Aix Marseille Université. Retrieved from http://www.theses.fr/2016AIXM1057

Chicago Manual of Style (16th Edition):

Maaninou, Nada. “Marque perçue vieille : rôle de la nostalgie et effets sur la confiance dans la marque et l'attachement à la marque : Brand perceived oldness : role of nostalgia and impact on the brand attachment and brand trust.” 2016. Doctoral Dissertation, Aix Marseille Université. Accessed October 14, 2019. http://www.theses.fr/2016AIXM1057.

MLA Handbook (7th Edition):

Maaninou, Nada. “Marque perçue vieille : rôle de la nostalgie et effets sur la confiance dans la marque et l'attachement à la marque : Brand perceived oldness : role of nostalgia and impact on the brand attachment and brand trust.” 2016. Web. 14 Oct 2019.

Vancouver:

Maaninou N. Marque perçue vieille : rôle de la nostalgie et effets sur la confiance dans la marque et l'attachement à la marque : Brand perceived oldness : role of nostalgia and impact on the brand attachment and brand trust. [Internet] [Doctoral dissertation]. Aix Marseille Université 2016. [cited 2019 Oct 14]. Available from: http://www.theses.fr/2016AIXM1057.

Council of Science Editors:

Maaninou N. Marque perçue vieille : rôle de la nostalgie et effets sur la confiance dans la marque et l'attachement à la marque : Brand perceived oldness : role of nostalgia and impact on the brand attachment and brand trust. [Doctoral Dissertation]. Aix Marseille Université 2016. Available from: http://www.theses.fr/2016AIXM1057

20. Eng, Bennie. CONSUMERS AND THEIR CELEBRITY BRANDS: HOW NARRATIVES IMPACT ATTACHMENT THROUGH COMMUNAL RELATIONSHIP NORMS.

Degree: PhD, Business Administration, 2014, Southern Illinois University

  Whether they are gracing movie screens, tweeting about the size of their baby bump, or being photographed by the paparazzi in their swimwear accidently… (more)

Subjects/Keywords: Attachment; Attachment Style; Brand Relationships; Celebrity Brands; Narratives; Relationship Norms

…2.5 Celebrity Brand Attachment ..........................................................27… …Celebrity Brand Types ........................................41 2.8.3 Attachment Styles… …x Brand Type on Attachment Cell Means Plot .............................99 Figure 4.3… …Narrative Type x Celebrity Brand Type on Attachment Cell Means Plot .............104 Figure 4.4… …2000), that attempts to answer those unknowns. The celebrity brand attachment process… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Eng, B. (2014). CONSUMERS AND THEIR CELEBRITY BRANDS: HOW NARRATIVES IMPACT ATTACHMENT THROUGH COMMUNAL RELATIONSHIP NORMS. (Doctoral Dissertation). Southern Illinois University. Retrieved from http://opensiuc.lib.siu.edu/dissertations/878

Chicago Manual of Style (16th Edition):

Eng, Bennie. “CONSUMERS AND THEIR CELEBRITY BRANDS: HOW NARRATIVES IMPACT ATTACHMENT THROUGH COMMUNAL RELATIONSHIP NORMS.” 2014. Doctoral Dissertation, Southern Illinois University. Accessed October 14, 2019. http://opensiuc.lib.siu.edu/dissertations/878.

MLA Handbook (7th Edition):

Eng, Bennie. “CONSUMERS AND THEIR CELEBRITY BRANDS: HOW NARRATIVES IMPACT ATTACHMENT THROUGH COMMUNAL RELATIONSHIP NORMS.” 2014. Web. 14 Oct 2019.

Vancouver:

Eng B. CONSUMERS AND THEIR CELEBRITY BRANDS: HOW NARRATIVES IMPACT ATTACHMENT THROUGH COMMUNAL RELATIONSHIP NORMS. [Internet] [Doctoral dissertation]. Southern Illinois University; 2014. [cited 2019 Oct 14]. Available from: http://opensiuc.lib.siu.edu/dissertations/878.

Council of Science Editors:

Eng B. CONSUMERS AND THEIR CELEBRITY BRANDS: HOW NARRATIVES IMPACT ATTACHMENT THROUGH COMMUNAL RELATIONSHIP NORMS. [Doctoral Dissertation]. Southern Illinois University; 2014. Available from: http://opensiuc.lib.siu.edu/dissertations/878

21. Abid, Tarek. L’influence de la responsabilité sociale des marques sur le processus d’engagement des consommateurs : le rôle médiateur de l’identification à la marque : The influence of brand social responsibility on the process of commitment of the consumers : the mediating role of the identification in the brand.

Degree: Docteur es, Sciences de gestion, 2013, Aix Marseille Université

La thèse cherche à comprendre comment les perceptions de responsabilité sociale des marques influencent le processus d’engagement des consommateurs. Pour cela, nous nous intéressons aux… (more)

Subjects/Keywords: Responsabilité sociale des marques; RSE; Engagement; Identification; Confiance; Attachement; Marketing relationnel; Brand social responsibility; CSR; Commitment; Identification; Trust; Attachment; Relationship Marketing

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Abid, T. (2013). L’influence de la responsabilité sociale des marques sur le processus d’engagement des consommateurs : le rôle médiateur de l’identification à la marque : The influence of brand social responsibility on the process of commitment of the consumers : the mediating role of the identification in the brand. (Doctoral Dissertation). Aix Marseille Université. Retrieved from http://www.theses.fr/2013AIXM1133

Chicago Manual of Style (16th Edition):

Abid, Tarek. “L’influence de la responsabilité sociale des marques sur le processus d’engagement des consommateurs : le rôle médiateur de l’identification à la marque : The influence of brand social responsibility on the process of commitment of the consumers : the mediating role of the identification in the brand.” 2013. Doctoral Dissertation, Aix Marseille Université. Accessed October 14, 2019. http://www.theses.fr/2013AIXM1133.

MLA Handbook (7th Edition):

Abid, Tarek. “L’influence de la responsabilité sociale des marques sur le processus d’engagement des consommateurs : le rôle médiateur de l’identification à la marque : The influence of brand social responsibility on the process of commitment of the consumers : the mediating role of the identification in the brand.” 2013. Web. 14 Oct 2019.

Vancouver:

Abid T. L’influence de la responsabilité sociale des marques sur le processus d’engagement des consommateurs : le rôle médiateur de l’identification à la marque : The influence of brand social responsibility on the process of commitment of the consumers : the mediating role of the identification in the brand. [Internet] [Doctoral dissertation]. Aix Marseille Université 2013. [cited 2019 Oct 14]. Available from: http://www.theses.fr/2013AIXM1133.

Council of Science Editors:

Abid T. L’influence de la responsabilité sociale des marques sur le processus d’engagement des consommateurs : le rôle médiateur de l’identification à la marque : The influence of brand social responsibility on the process of commitment of the consumers : the mediating role of the identification in the brand. [Doctoral Dissertation]. Aix Marseille Université 2013. Available from: http://www.theses.fr/2013AIXM1133

22. Nunes, Carolina Costa. As relações attachment-aversion no caso de marcas de distribuidor. Uma perspetiva de estudantes universitários.

Degree: 2017, RCAAP

Dissertação de mestrado, Marketing, Faculdade de Economia, Universidade do Algarve, 2017

O presente trabalho de investigação, realizado no âmbito da dissertação de mestrado em Marketing… (more)

Subjects/Keywords: Brand relationships; Relações attachment-aversion; Marcas de distribuidor; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Nunes, C. C. (2017). As relações attachment-aversion no caso de marcas de distribuidor. Uma perspetiva de estudantes universitários. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:sapientia.ualg.pt:10400.1/10173

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Nunes, Carolina Costa. “As relações attachment-aversion no caso de marcas de distribuidor. Uma perspetiva de estudantes universitários.” 2017. Thesis, RCAAP. Accessed October 14, 2019. https://www.rcaap.pt/detail.jsp?id=oai:sapientia.ualg.pt:10400.1/10173.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Nunes, Carolina Costa. “As relações attachment-aversion no caso de marcas de distribuidor. Uma perspetiva de estudantes universitários.” 2017. Web. 14 Oct 2019.

Vancouver:

Nunes CC. As relações attachment-aversion no caso de marcas de distribuidor. Uma perspetiva de estudantes universitários. [Internet] [Thesis]. RCAAP; 2017. [cited 2019 Oct 14]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:sapientia.ualg.pt:10400.1/10173.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Nunes CC. As relações attachment-aversion no caso de marcas de distribuidor. Uma perspetiva de estudantes universitários. [Thesis]. RCAAP; 2017. Available from: https://www.rcaap.pt/detail.jsp?id=oai:sapientia.ualg.pt:10400.1/10173

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

23. Lymar, Valeria. Brand Image of Umeå University: A Quantitative Study of the Effects on Students’ Attachment and Commitment.

Degree: Business Administration, 2013, Umeå University

  The main purpose of this thesis was to examine the possible effects of various components of the university brand image on students’ attachment and… (more)

Subjects/Keywords: Umeå University; brand image; attachment; commitment

…thesis has been conducted about Umeå University brand image and students’ attachment and… …Park et al (2010) have claimed that brand attachment connects brand with the self… …focuses on Umeå University brand image and its effect on students’ attachment to the university… …research gap exists in realizing the effects of university brand image on students’ attachment… …University brand image with attachment and commitment of the students and develop an integrative… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lymar, V. (2013). Brand Image of Umeå University: A Quantitative Study of the Effects on Students’ Attachment and Commitment. (Thesis). Umeå University. Retrieved from http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-74434

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lymar, Valeria. “Brand Image of Umeå University: A Quantitative Study of the Effects on Students’ Attachment and Commitment.” 2013. Thesis, Umeå University. Accessed October 14, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-74434.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lymar, Valeria. “Brand Image of Umeå University: A Quantitative Study of the Effects on Students’ Attachment and Commitment.” 2013. Web. 14 Oct 2019.

Vancouver:

Lymar V. Brand Image of Umeå University: A Quantitative Study of the Effects on Students’ Attachment and Commitment. [Internet] [Thesis]. Umeå University; 2013. [cited 2019 Oct 14]. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-74434.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lymar V. Brand Image of Umeå University: A Quantitative Study of the Effects on Students’ Attachment and Commitment. [Thesis]. Umeå University; 2013. Available from: http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-74434

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


Universidade do Minho

24. Magalhães, Filipa Daniela da Costa. O impacto do brand attachment no comportamento do consumidor: estudo de marketing aplicado ao ensino superior em Portugal .

Degree: 2018, Universidade do Minho

 O ensino superior é um dos motores mais importantes para a sustentabilidade e competitividade dos países a nível mundial. Os estudantes deste setor, sendo o… (more)

Subjects/Keywords: Marketing; Marketing relacional; Brand attachment; Comportamento do consumidor; Ensino superior; Relationship marketing; Consumer behavior; Higher education

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APA (6th Edition):

Magalhães, F. D. d. C. (2018). O impacto do brand attachment no comportamento do consumidor: estudo de marketing aplicado ao ensino superior em Portugal . (Masters Thesis). Universidade do Minho. Retrieved from http://hdl.handle.net/1822/55472

Chicago Manual of Style (16th Edition):

Magalhães, Filipa Daniela da Costa. “O impacto do brand attachment no comportamento do consumidor: estudo de marketing aplicado ao ensino superior em Portugal .” 2018. Masters Thesis, Universidade do Minho. Accessed October 14, 2019. http://hdl.handle.net/1822/55472.

MLA Handbook (7th Edition):

Magalhães, Filipa Daniela da Costa. “O impacto do brand attachment no comportamento do consumidor: estudo de marketing aplicado ao ensino superior em Portugal .” 2018. Web. 14 Oct 2019.

Vancouver:

Magalhães FDdC. O impacto do brand attachment no comportamento do consumidor: estudo de marketing aplicado ao ensino superior em Portugal . [Internet] [Masters thesis]. Universidade do Minho; 2018. [cited 2019 Oct 14]. Available from: http://hdl.handle.net/1822/55472.

Council of Science Editors:

Magalhães FDdC. O impacto do brand attachment no comportamento do consumidor: estudo de marketing aplicado ao ensino superior em Portugal . [Masters Thesis]. Universidade do Minho; 2018. Available from: http://hdl.handle.net/1822/55472

25. Limerat, Justine. Contributions à la compréhension de la transmission d'objets marqués et non marqués de mère en fille : approche dyadique : Contributions to the understanding of the transmission of branded and non branded products from mother to daughter : dyadic approach.

Degree: Docteur es, Sciences de gestion, 2013, Aix Marseille Université

Ce travail doctoral visait à comprendre les relations des individus aux objets marqués et non marqués. Dans ce cadre de réflexion, nous plaçons le concept… (more)

Subjects/Keywords: Transmision; Comportement du consommateur; Relations aux marques; Attachement à la marque; Dyades; Transmission; Consumer behavior; Brands relationship; Brand attachment; Dyads

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APA (6th Edition):

Limerat, J. (2013). Contributions à la compréhension de la transmission d'objets marqués et non marqués de mère en fille : approche dyadique : Contributions to the understanding of the transmission of branded and non branded products from mother to daughter : dyadic approach. (Doctoral Dissertation). Aix Marseille Université. Retrieved from http://www.theses.fr/2013AIXM1061

Chicago Manual of Style (16th Edition):

Limerat, Justine. “Contributions à la compréhension de la transmission d'objets marqués et non marqués de mère en fille : approche dyadique : Contributions to the understanding of the transmission of branded and non branded products from mother to daughter : dyadic approach.” 2013. Doctoral Dissertation, Aix Marseille Université. Accessed October 14, 2019. http://www.theses.fr/2013AIXM1061.

MLA Handbook (7th Edition):

Limerat, Justine. “Contributions à la compréhension de la transmission d'objets marqués et non marqués de mère en fille : approche dyadique : Contributions to the understanding of the transmission of branded and non branded products from mother to daughter : dyadic approach.” 2013. Web. 14 Oct 2019.

Vancouver:

Limerat J. Contributions à la compréhension de la transmission d'objets marqués et non marqués de mère en fille : approche dyadique : Contributions to the understanding of the transmission of branded and non branded products from mother to daughter : dyadic approach. [Internet] [Doctoral dissertation]. Aix Marseille Université 2013. [cited 2019 Oct 14]. Available from: http://www.theses.fr/2013AIXM1061.

Council of Science Editors:

Limerat J. Contributions à la compréhension de la transmission d'objets marqués et non marqués de mère en fille : approche dyadique : Contributions to the understanding of the transmission of branded and non branded products from mother to daughter : dyadic approach. [Doctoral Dissertation]. Aix Marseille Université 2013. Available from: http://www.theses.fr/2013AIXM1061

26. Pecot, Fabien. Consumers’ responses to brand heritage : cognitive and affective paths : Les réponses des consommateurs au patrimoine de marque : voie cognitive et voie affective.

Degree: Docteur es, Sciences de Gestion, 2016, Aix Marseille Université

Cette thèse étudie les représentations du passé par les marques et leur effet sur les consommateurs dans le cadre théorique de la distance temporelle. Que… (more)

Subjects/Keywords: Patrimoine de marque; Temporalité; Théorie des niveaux de représentation; Distance temporelle; Passé; Nostalgie; Crédibilité de la marque; Attachement à la marque; Qualité perçue; Référence au soi; Familiarité avec la marque; Brand heritage; Temporality; Construal-Level theory; Temporal distance; Past; Nostalgia; Brand credibility; Brand attachment; Perceived quality; Self-Reference; Brand familiarity

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Pecot, F. (2016). Consumers’ responses to brand heritage : cognitive and affective paths : Les réponses des consommateurs au patrimoine de marque : voie cognitive et voie affective. (Doctoral Dissertation). Aix Marseille Université. Retrieved from http://www.theses.fr/2016AIXM1083

Chicago Manual of Style (16th Edition):

Pecot, Fabien. “Consumers’ responses to brand heritage : cognitive and affective paths : Les réponses des consommateurs au patrimoine de marque : voie cognitive et voie affective.” 2016. Doctoral Dissertation, Aix Marseille Université. Accessed October 14, 2019. http://www.theses.fr/2016AIXM1083.

MLA Handbook (7th Edition):

Pecot, Fabien. “Consumers’ responses to brand heritage : cognitive and affective paths : Les réponses des consommateurs au patrimoine de marque : voie cognitive et voie affective.” 2016. Web. 14 Oct 2019.

Vancouver:

Pecot F. Consumers’ responses to brand heritage : cognitive and affective paths : Les réponses des consommateurs au patrimoine de marque : voie cognitive et voie affective. [Internet] [Doctoral dissertation]. Aix Marseille Université 2016. [cited 2019 Oct 14]. Available from: http://www.theses.fr/2016AIXM1083.

Council of Science Editors:

Pecot F. Consumers’ responses to brand heritage : cognitive and affective paths : Les réponses des consommateurs au patrimoine de marque : voie cognitive et voie affective. [Doctoral Dissertation]. Aix Marseille Université 2016. Available from: http://www.theses.fr/2016AIXM1083


Università degli Studi di Bergamo

27. PEDELIENTO, GIUSEPPE. Product Attachment, Brand Attachment and Extended Self in a Business-To-Business Context: An Inquiry Into Trucks and Truck Drivers.

Degree: 2013, Università degli Studi di Bergamo

Subjects/Keywords: B2B; Extended Self; Product Attachment; Brand Attachment; Truck; Structural Equation Modeling; Phenomenology; SECS-P/08 - Economia e Gestione delle Imprese

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

PEDELIENTO, G. (2013). Product Attachment, Brand Attachment and Extended Self in a Business-To-Business Context: An Inquiry Into Trucks and Truck Drivers. (Thesis). Università degli Studi di Bergamo. Retrieved from http://hdl.handle.net/10446/28797

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

PEDELIENTO, GIUSEPPE. “Product Attachment, Brand Attachment and Extended Self in a Business-To-Business Context: An Inquiry Into Trucks and Truck Drivers.” 2013. Thesis, Università degli Studi di Bergamo. Accessed October 14, 2019. http://hdl.handle.net/10446/28797.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

PEDELIENTO, GIUSEPPE. “Product Attachment, Brand Attachment and Extended Self in a Business-To-Business Context: An Inquiry Into Trucks and Truck Drivers.” 2013. Web. 14 Oct 2019.

Vancouver:

PEDELIENTO G. Product Attachment, Brand Attachment and Extended Self in a Business-To-Business Context: An Inquiry Into Trucks and Truck Drivers. [Internet] [Thesis]. Università degli Studi di Bergamo; 2013. [cited 2019 Oct 14]. Available from: http://hdl.handle.net/10446/28797.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

PEDELIENTO G. Product Attachment, Brand Attachment and Extended Self in a Business-To-Business Context: An Inquiry Into Trucks and Truck Drivers. [Thesis]. Università degli Studi di Bergamo; 2013. Available from: http://hdl.handle.net/10446/28797

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


University of Florida

28. Kim, Yeuseung. Effect of Emotional Attachment to a Brand on Credibility of Information Sources.

Degree: M.Adv., Advertising - Journalism and Communications, 2008, University of Florida

 The dynamic media environment is providing new opportunities for interaction between advertisers and consumers. While numerous practitioners have put forth opinions on the differential effects… (more)

Subjects/Keywords: Advertising research; Brands; Comparative advertising; Consumer advertising; Consumer information; Consumer research; Emotional attachments; Marketing; Psychological attitudes; Word of mouth advertising; advertising, attachment, brand, credibility

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Kim, Y. (2008). Effect of Emotional Attachment to a Brand on Credibility of Information Sources. (Masters Thesis). University of Florida. Retrieved from http://ufdc.ufl.edu/UFE0022228

Chicago Manual of Style (16th Edition):

Kim, Yeuseung. “Effect of Emotional Attachment to a Brand on Credibility of Information Sources.” 2008. Masters Thesis, University of Florida. Accessed October 14, 2019. http://ufdc.ufl.edu/UFE0022228.

MLA Handbook (7th Edition):

Kim, Yeuseung. “Effect of Emotional Attachment to a Brand on Credibility of Information Sources.” 2008. Web. 14 Oct 2019.

Vancouver:

Kim Y. Effect of Emotional Attachment to a Brand on Credibility of Information Sources. [Internet] [Masters thesis]. University of Florida; 2008. [cited 2019 Oct 14]. Available from: http://ufdc.ufl.edu/UFE0022228.

Council of Science Editors:

Kim Y. Effect of Emotional Attachment to a Brand on Credibility of Information Sources. [Masters Thesis]. University of Florida; 2008. Available from: http://ufdc.ufl.edu/UFE0022228

29. Šegota, T. Resident attitudes, place attachment and destination branding: a research framework.

Degree: Management, Marketing, and Entrepreneurship, 2015, University of Canterbury

 Purpose – This paper aims to propose a new line of research that explores the relationship between residents and destination brand building behaviours through the… (more)

Subjects/Keywords: Local residents; place attachment; self-congruity; destination branding; brand building behaviours; WOM; Field of Research::15 - Commerce, Management, Tourism and Services::1506 - Tourism::150604 - Tourism Marketing

…dimensions of place attachment are proposed and found to affect different customer brand building… …attachment and brand building behaviour, and focused more specifically on place identity as an… … egota: RESIDENT ATTITUDES, PLACE ATTACHMENT AND DESTINATION ... Larsen and Griffin 1985)… …and can result in residents’ attachment, which is indicated as loyalty in marketing… …1: Greater place satisfaction leads to more residents’ attachment to the place. 2.2… 

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Šegota, T. (2015). Resident attitudes, place attachment and destination branding: a research framework. (Thesis). University of Canterbury. Retrieved from http://hdl.handle.net/10092/11946

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Šegota, T. “Resident attitudes, place attachment and destination branding: a research framework.” 2015. Thesis, University of Canterbury. Accessed October 14, 2019. http://hdl.handle.net/10092/11946.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Šegota, T. “Resident attitudes, place attachment and destination branding: a research framework.” 2015. Web. 14 Oct 2019.

Vancouver:

Šegota T. Resident attitudes, place attachment and destination branding: a research framework. [Internet] [Thesis]. University of Canterbury; 2015. [cited 2019 Oct 14]. Available from: http://hdl.handle.net/10092/11946.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Šegota T. Resident attitudes, place attachment and destination branding: a research framework. [Thesis]. University of Canterbury; 2015. Available from: http://hdl.handle.net/10092/11946

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

.