Advanced search options

Advanced Search Options 🞨

Browse by author name (“Author name starts with…”).

Find ETDs with:

in
/  
in
/  
in
/  
in

Written in Published in Earliest date Latest date

Sorted by

Results per page:

Sorted by: relevance · author · university · dateNew search

You searched for +publisher:"RCAAP" +contributor:("Marques, Susana"). Showing records 1 – 21 of 21 total matches.

Search Limiters

Last 2 Years | English Only

No search limiters apply to these results.

▼ Search Limiters

1. Franklim, Mafalda Sofia Reis. Marketing plan for the Lisbon Zoo.

Degree: 2013, RCAAP

JEL: M31 – Marketing, L31 – Nonprofit Institutions, L83 – Recreation, Tourism Industry Services

Lisbon Zoo, “Jardim Zoológico e de Aclimação em Portugal, S.A”, is… (more)

Subjects/Keywords: Marketing plan; Zoological market; Non-profit institutions; Marketing-mix; Plano de marketing; Mercado zoológico; Instituições sem fins lucrativos

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Franklim, M. S. R. (2013). Marketing plan for the Lisbon Zoo. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6855

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Franklim, Mafalda Sofia Reis. “Marketing plan for the Lisbon Zoo.” 2013. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6855.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Franklim, Mafalda Sofia Reis. “Marketing plan for the Lisbon Zoo.” 2013. Web. 02 Jun 2020.

Vancouver:

Franklim MSR. Marketing plan for the Lisbon Zoo. [Internet] [Thesis]. RCAAP; 2013. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6855.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Franklim MSR. Marketing plan for the Lisbon Zoo. [Thesis]. RCAAP; 2013. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6855

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

2. Conceição, João Pedro Rodrigues Lima Mestre da. New brands & new bands: o marketing e a gestão no lançamento de uma nova banda independente.

Degree: 2015, RCAAP

Mestrado em Marketing

Esta dissertação pretende dar uma luz sobre a atual forma de gestão das bandas independentes no mercado da música em Portugal, especialmente… (more)

Subjects/Keywords: Música; Marketing estratégico; Gestão estratégica; Lançamento de novos produtos; Music; Strategic marketing; Strategic business management; New product launch

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Conceição, J. P. R. L. M. d. (2015). New brands & new bands: o marketing e a gestão no lançamento de uma nova banda independente. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11414

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Conceição, João Pedro Rodrigues Lima Mestre da. “New brands & new bands: o marketing e a gestão no lançamento de uma nova banda independente.” 2015. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11414.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Conceição, João Pedro Rodrigues Lima Mestre da. “New brands & new bands: o marketing e a gestão no lançamento de uma nova banda independente.” 2015. Web. 02 Jun 2020.

Vancouver:

Conceição JPRLMd. New brands & new bands: o marketing e a gestão no lançamento de uma nova banda independente. [Internet] [Thesis]. RCAAP; 2015. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11414.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Conceição JPRLMd. New brands & new bands: o marketing e a gestão no lançamento de uma nova banda independente. [Thesis]. RCAAP; 2015. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11414

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

3. Pereira, Pedro Azeredo. Marketing plan NOS: introducing pay per view.

Degree: 2016, RCAAP

NOS, NOS Comunicações S.A., is a private telecommunications company of the portuguese market which is proud of being the “best communications and entertainment company in… (more)

Subjects/Keywords: Marketing plan; Marketing-mix; Telecommunications; Pay-perview; NOS; Marketing; Plano de marketing; Telecomunicação; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Pereira, P. A. (2016). Marketing plan NOS: introducing pay per view. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13621

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Pereira, Pedro Azeredo. “Marketing plan NOS: introducing pay per view.” 2016. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13621.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Pereira, Pedro Azeredo. “Marketing plan NOS: introducing pay per view.” 2016. Web. 02 Jun 2020.

Vancouver:

Pereira PA. Marketing plan NOS: introducing pay per view. [Internet] [Thesis]. RCAAP; 2016. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13621.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Pereira PA. Marketing plan NOS: introducing pay per view. [Thesis]. RCAAP; 2016. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13621

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

4. Tareco, Matilde Fonseca. A social media marketing plan for Quinta da Suratesta.

Degree: 2016, RCAAP

Quinta da Suratesta is a farm in Beja, Alentejo, that has an event management business. It displays an 18th century neoclassic country house, surrounded by… (more)

Subjects/Keywords: Plano de marketing; Marketing mix; Rede social; Novos média; Event management; Marketing plan; Social media; Social networks; Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Tareco, M. F. (2016). A social media marketing plan for Quinta da Suratesta. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13760

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Tareco, Matilde Fonseca. “A social media marketing plan for Quinta da Suratesta.” 2016. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13760.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Tareco, Matilde Fonseca. “A social media marketing plan for Quinta da Suratesta.” 2016. Web. 02 Jun 2020.

Vancouver:

Tareco MF. A social media marketing plan for Quinta da Suratesta. [Internet] [Thesis]. RCAAP; 2016. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13760.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Tareco MF. A social media marketing plan for Quinta da Suratesta. [Thesis]. RCAAP; 2016. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/13760

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

5. Oliveira, Marisa Figueiredo de. Creation of an integrated tasting plan in hypermarkets.

Degree: 2012, RCAAP

Mestrado em Marketing

Retailer ABC is a Portuguese food retailer owner of several hypermarket and supermarket stores across the country that decided to take advantage… (more)

Subjects/Keywords: Tasting actions; Retailing; Promotion; Merchandising; Shopper trends

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Oliveira, M. F. d. (2012). Creation of an integrated tasting plan in hypermarkets. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4949

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Oliveira, Marisa Figueiredo de. “Creation of an integrated tasting plan in hypermarkets.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4949.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Oliveira, Marisa Figueiredo de. “Creation of an integrated tasting plan in hypermarkets.” 2012. Web. 02 Jun 2020.

Vancouver:

Oliveira MFd. Creation of an integrated tasting plan in hypermarkets. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4949.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Oliveira MFd. Creation of an integrated tasting plan in hypermarkets. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4949

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

6. Barata, Luís Artur Sena Neto Fernandes. Implementação de uma marca própria numa cadeia retalhista regional: caso PontoFresco SA.

Degree: 2012, RCAAP

Mestrado em Marketing

O mercado retalhista em Portugal é um mercado muito concorrencial e complexo com algumas vicissitudes, dominado por 2 grandes grupos portugueses: Sonae… (more)

Subjects/Keywords: Marca; Retalho; Marca do distribuidor; PontoFresco; Brand; Retail; Private Label

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Barata, L. A. S. N. F. (2012). Implementação de uma marca própria numa cadeia retalhista regional: caso PontoFresco SA. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5084

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Barata, Luís Artur Sena Neto Fernandes. “Implementação de uma marca própria numa cadeia retalhista regional: caso PontoFresco SA.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5084.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Barata, Luís Artur Sena Neto Fernandes. “Implementação de uma marca própria numa cadeia retalhista regional: caso PontoFresco SA.” 2012. Web. 02 Jun 2020.

Vancouver:

Barata LASNF. Implementação de uma marca própria numa cadeia retalhista regional: caso PontoFresco SA. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5084.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Barata LASNF. Implementação de uma marca própria numa cadeia retalhista regional: caso PontoFresco SA. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5084

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

7. Dores, Patrícia Alexandra Pedro das. Frescosbio : agricultura Urbana.

Degree: 2012, RCAAP

Projeto / Código JEL: M310 Marketing; Q190 Agriculture Other

O estilo de vida sedentário dos dias de hoje e a alimentação desequilibrada estão relacionadas com… (more)

Subjects/Keywords: Hidroponia; Bioponia; Agricultura em casa; Plano de marketing; Plano de negócios; Hydroponics; Bioponics; Indoor agriculture; Marketing plan; Business plan

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Dores, P. A. P. d. (2012). Frescosbio : agricultura Urbana. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6004

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Dores, Patrícia Alexandra Pedro das. “Frescosbio : agricultura Urbana.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6004.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Dores, Patrícia Alexandra Pedro das. “Frescosbio : agricultura Urbana.” 2012. Web. 02 Jun 2020.

Vancouver:

Dores PAPd. Frescosbio : agricultura Urbana. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6004.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Dores PAPd. Frescosbio : agricultura Urbana. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6004

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

8. Fornelos, Catarina Alexandra da Rocha. O impacto da evolução tecnológica no mercado livreiro.

Degree: 2013, RCAAP

Este estudo enquadra-se no âmbito do Marketing e Comportamento do Consumidor, mais especificamente no comportamento de compra de livros em Portugal. Num contexto concorrencial cada… (more)

Subjects/Keywords: Ebook; Livro; Sensação física do livro; Comportamento do consumidor; Book; Physical book sensation; Consumer behavior

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Fornelos, C. A. d. R. (2013). O impacto da evolução tecnológica no mercado livreiro. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6628

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Fornelos, Catarina Alexandra da Rocha. “O impacto da evolução tecnológica no mercado livreiro.” 2013. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6628.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Fornelos, Catarina Alexandra da Rocha. “O impacto da evolução tecnológica no mercado livreiro.” 2013. Web. 02 Jun 2020.

Vancouver:

Fornelos CAdR. O impacto da evolução tecnológica no mercado livreiro. [Internet] [Thesis]. RCAAP; 2013. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6628.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Fornelos CAdR. O impacto da evolução tecnológica no mercado livreiro. [Thesis]. RCAAP; 2013. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6628

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

9. Francisquinho, Ana Margarida Nunes. Consumer attitudes and perceptions towards medicine types: brand medicines versus generic medicines.

Degree: 2013, RCAAP

JEL Classification System: M3, I1

Portugal, like the rest of the world, is going through a huge economic crisis, in this sense; other types of… (more)

Subjects/Keywords: Medicine type; Consumer behaviour; Branding

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Francisquinho, A. M. N. (2013). Consumer attitudes and perceptions towards medicine types: brand medicines versus generic medicines. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8012

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Francisquinho, Ana Margarida Nunes. “Consumer attitudes and perceptions towards medicine types: brand medicines versus generic medicines.” 2013. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8012.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Francisquinho, Ana Margarida Nunes. “Consumer attitudes and perceptions towards medicine types: brand medicines versus generic medicines.” 2013. Web. 02 Jun 2020.

Vancouver:

Francisquinho AMN. Consumer attitudes and perceptions towards medicine types: brand medicines versus generic medicines. [Internet] [Thesis]. RCAAP; 2013. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8012.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Francisquinho AMN. Consumer attitudes and perceptions towards medicine types: brand medicines versus generic medicines. [Thesis]. RCAAP; 2013. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8012

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

10. Cordeiro, Pedro Manuel Dias Sousa. Quais os canais de distribuição que melhor se adequam às necessidades do segmento sénior?.

Degree: 2014, RCAAP

Na atual conjuntura de mudanças demográficas, o envelhecimento da população é uma realidade indisfarçável. Neste contexto, o tema desta tese versa sobre uma das variáveis… (more)

Subjects/Keywords: Canais de distribuição; Seniores; Novas tecnologias; Envelhecimento; Distribution channels; Elderly; New technologies; Ageing

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Cordeiro, P. M. D. S. (2014). Quais os canais de distribuição que melhor se adequam às necessidades do segmento sénior?. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8492

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Cordeiro, Pedro Manuel Dias Sousa. “Quais os canais de distribuição que melhor se adequam às necessidades do segmento sénior?.” 2014. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8492.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Cordeiro, Pedro Manuel Dias Sousa. “Quais os canais de distribuição que melhor se adequam às necessidades do segmento sénior?.” 2014. Web. 02 Jun 2020.

Vancouver:

Cordeiro PMDS. Quais os canais de distribuição que melhor se adequam às necessidades do segmento sénior?. [Internet] [Thesis]. RCAAP; 2014. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8492.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Cordeiro PMDS. Quais os canais de distribuição que melhor se adequam às necessidades do segmento sénior?. [Thesis]. RCAAP; 2014. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8492

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

11. Pereira, Nuno André Rosa. Portugal as an European destination reference in senior tourism.

Degree: 2013, RCAAP

Project / JEL Classification: M31 – Marketing & L83 – Sports; Gambling; Recreation; Tourism

O presente projeto consiste na determinação estratégica relativa ao desenvolvimento de… (more)

Subjects/Keywords: Turismo em Portugal; Gerações comportamentais; Destination Branding; Comportamentos turísticos; Tourism in Portugal; Generational travellers; Travel behaviours

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Pereira, N. A. R. (2013). Portugal as an European destination reference in senior tourism. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9731

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Pereira, Nuno André Rosa. “Portugal as an European destination reference in senior tourism.” 2013. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9731.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Pereira, Nuno André Rosa. “Portugal as an European destination reference in senior tourism.” 2013. Web. 02 Jun 2020.

Vancouver:

Pereira NAR. Portugal as an European destination reference in senior tourism. [Internet] [Thesis]. RCAAP; 2013. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9731.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Pereira NAR. Portugal as an European destination reference in senior tourism. [Thesis]. RCAAP; 2013. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/9731

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

12. Gralho, Alexandra Catarina Rosa Nicolau. Retalho organizado vs retalho independente.

Degree: 2015, RCAAP

Classificação JEL: M30, M31

O tipo de tese selecionado é uma Dissertação que tem como propósito retratar um setor particular no mercado de retalho: o… (more)

Subjects/Keywords: Retalho; Marcas; Moda; Consumidor; Retail; Brands; Fashion; Consumer

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Gralho, A. C. R. N. (2015). Retalho organizado vs retalho independente. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11439

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Gralho, Alexandra Catarina Rosa Nicolau. “Retalho organizado vs retalho independente.” 2015. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11439.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Gralho, Alexandra Catarina Rosa Nicolau. “Retalho organizado vs retalho independente.” 2015. Web. 02 Jun 2020.

Vancouver:

Gralho ACRN. Retalho organizado vs retalho independente. [Internet] [Thesis]. RCAAP; 2015. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11439.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Gralho ACRN. Retalho organizado vs retalho independente. [Thesis]. RCAAP; 2015. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11439

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

13. Jordão, Arthur Gabriel Araújo. Caso pedagógico: arquitetura de marcas da Sonae Sierra.

Degree: 2015, RCAAP

Codificação JEL: F23, M31, L11, L85, R30

O presente caso pedagógico foi desenvolvido no âmbito das áreas de marketing e gestão estratégica, aplicado à indústria… (more)

Subjects/Keywords: Centros comerciais; Arquitetura de marcas; Fatores críticos de sucesso; Shopping centers; Brand architecture; Critical success factors

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Jordão, A. G. A. (2015). Caso pedagógico: arquitetura de marcas da Sonae Sierra. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11512

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Jordão, Arthur Gabriel Araújo. “Caso pedagógico: arquitetura de marcas da Sonae Sierra.” 2015. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11512.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Jordão, Arthur Gabriel Araújo. “Caso pedagógico: arquitetura de marcas da Sonae Sierra.” 2015. Web. 02 Jun 2020.

Vancouver:

Jordão AGA. Caso pedagógico: arquitetura de marcas da Sonae Sierra. [Internet] [Thesis]. RCAAP; 2015. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11512.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Jordão AGA. Caso pedagógico: arquitetura de marcas da Sonae Sierra. [Thesis]. RCAAP; 2015. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11512

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

14. Marcos, Teresa Mafalda de Mendonça e Moura Esteves. Story: telling and doing.

Degree: 2015, RCAAP

JEL Classification System: M31 (Marketing) e M37 (Advertising)

A presente dissertação enquadra-se na área de marketing e consiste num estudo exploratório, descritivo e inovador. Utilizou-se… (more)

Subjects/Keywords: Storytelling; Storydoing; Transmedia stortelling; Comportamento do consumidor; Consumer behavior

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Marcos, T. M. d. M. e. M. E. (2015). Story: telling and doing. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11627

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Marcos, Teresa Mafalda de Mendonça e Moura Esteves. “Story: telling and doing.” 2015. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11627.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Marcos, Teresa Mafalda de Mendonça e Moura Esteves. “Story: telling and doing.” 2015. Web. 02 Jun 2020.

Vancouver:

Marcos TMdMeME. Story: telling and doing. [Internet] [Thesis]. RCAAP; 2015. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11627.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Marcos TMdMeME. Story: telling and doing. [Thesis]. RCAAP; 2015. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/11627

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

15. Moreira, Ivo dos Reis. Homecare em nutrição artificial: uma solução para doentes, profissionais de saúde e hospitais.

Degree: 2012, RCAAP

Mestrado em Marketing

Nos últimos anos, vários estudos estimam que entre 15 a 40% dos doentes hospitalizados estejam desnutridos, com particular incidência nos doentes crónicos,… (more)

Subjects/Keywords: Domiciliária; Segurança; Desenvolvimento económico e de saúde; Saúde pública; Desnutridos; Homecare; Clínico; Económico; Nutrição artificial; Eficácia; Sobrelotação; Restrições; Envelhecimento; Custos de tratamento; Satisfação; Profissionais; Doentes; Health and economic development; Public health; Malnourished; Clinical; Economical; Home artificial nutrition; Safety; Efficacy; Overcrowding; Constraints; Aging; Treatment costs; Satisfaction; Professionals; Patients

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Moreira, I. d. R. (2012). Homecare em nutrição artificial: uma solução para doentes, profissionais de saúde e hospitais. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4653

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Moreira, Ivo dos Reis. “Homecare em nutrição artificial: uma solução para doentes, profissionais de saúde e hospitais.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4653.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Moreira, Ivo dos Reis. “Homecare em nutrição artificial: uma solução para doentes, profissionais de saúde e hospitais.” 2012. Web. 02 Jun 2020.

Vancouver:

Moreira IdR. Homecare em nutrição artificial: uma solução para doentes, profissionais de saúde e hospitais. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4653.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Moreira IdR. Homecare em nutrição artificial: uma solução para doentes, profissionais de saúde e hospitais. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4653

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

16. Esteves, Joana Faia Martins Poças. O processo de internacionalização da marca Koni Store para o mercado português através de uma estratégia de franchising.

Degree: 2011, RCAAP

Mestrado em Marketing

Os novos hábitos de consumo e o estilo de vida dos cidadãos das grandes cidades dos dias de hoje, fizeram com que… (more)

Subjects/Keywords: Internacionalização; Mercado português; Novo conceito; Internationalization; The portuguese market; New concept

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Esteves, J. F. M. P. (2011). O processo de internacionalização da marca Koni Store para o mercado português através de uma estratégia de franchising. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4753

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Esteves, Joana Faia Martins Poças. “O processo de internacionalização da marca Koni Store para o mercado português através de uma estratégia de franchising.” 2011. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4753.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Esteves, Joana Faia Martins Poças. “O processo de internacionalização da marca Koni Store para o mercado português através de uma estratégia de franchising.” 2011. Web. 02 Jun 2020.

Vancouver:

Esteves JFMP. O processo de internacionalização da marca Koni Store para o mercado português através de uma estratégia de franchising. [Internet] [Thesis]. RCAAP; 2011. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4753.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Esteves JFMP. O processo de internacionalização da marca Koni Store para o mercado português através de uma estratégia de franchising. [Thesis]. RCAAP; 2011. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4753

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

17. Pena, Patrícia Neto. Case study: Corticeira Amorim as the ambassador of Portugal’s country-brand.

Degree: 2012, RCAAP

Mestrado em Marketing

Throughout the course of history, we have been watching the decline of borders physically and commercially; the opening of companies to the… (more)

Subjects/Keywords: Brand identity; Country of origin effetcs; Nation branding; Identidade da marca; Efeitos do país de origem; Marketing territorial

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Pena, P. N. (2012). Case study: Corticeira Amorim as the ambassador of Portugal’s country-brand. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4948

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Pena, Patrícia Neto. “Case study: Corticeira Amorim as the ambassador of Portugal’s country-brand.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4948.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Pena, Patrícia Neto. “Case study: Corticeira Amorim as the ambassador of Portugal’s country-brand.” 2012. Web. 02 Jun 2020.

Vancouver:

Pena PN. Case study: Corticeira Amorim as the ambassador of Portugal’s country-brand. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4948.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Pena PN. Case study: Corticeira Amorim as the ambassador of Portugal’s country-brand. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/4948

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

18. Seabra, André Filipe Pacheco. Relação dos programas de fidelização e a satisfação de clientes: o caso tmn.

Degree: 2012, RCAAP

Mestrado em Marketing

É a partir do momento que as empresas percebem que custa mais conquistar um novo cliente do que reter um cliente actual,… (more)

Subjects/Keywords: Marketing relacional; Novo consumidor; Criação de valor; Satisfação; Retenção de clientes; Fidelidade; Programas de fidelização; Relationship marketing; New consumer; Value creation; Satisfaction; Customer retention; Loyalty; Loyalty programs

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Seabra, A. F. P. (2012). Relação dos programas de fidelização e a satisfação de clientes: o caso tmn. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5195

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Seabra, André Filipe Pacheco. “Relação dos programas de fidelização e a satisfação de clientes: o caso tmn.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5195.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Seabra, André Filipe Pacheco. “Relação dos programas de fidelização e a satisfação de clientes: o caso tmn.” 2012. Web. 02 Jun 2020.

Vancouver:

Seabra AFP. Relação dos programas de fidelização e a satisfação de clientes: o caso tmn. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5195.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Seabra AFP. Relação dos programas de fidelização e a satisfação de clientes: o caso tmn. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5195

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

19. Silva, Catarina Ferreira da. Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?.

Degree: 2013, RCAAP

Mestrado em Marketing

Para as marcas, os tempos que vivemos são dinâmicos, altamente competitivos e repletos de desafios relacionados com o contexto económico. Mais que… (more)

Subjects/Keywords: Marcas; Marcas de distribuição (MDD); Marcas de fornecedor; FMCG; Estratégia; Love Brand; Brand equity; Brands; Private label; National brands; Strategy

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Silva, C. F. d. (2013). Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6384

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Silva, Catarina Ferreira da. “Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?.” 2013. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6384.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Silva, Catarina Ferreira da. “Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?.” 2013. Web. 02 Jun 2020.

Vancouver:

Silva CFd. Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?. [Internet] [Thesis]. RCAAP; 2013. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6384.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Silva CFd. Qual o papel das marcas de fornecedor, no mercado de FMCG, com a crescente influência das marcas de distribuidor?. [Thesis]. RCAAP; 2013. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/6384

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

20. Marques, Ana Sofia Mesquita Tavares. The influence of olfactory marketing on client's loyalty.

Degree: 2013, RCAAP

JEL Classification System: M31

Este estudo liga dois grandes temas, o Marketing e o comportamento do consumidor. Mais detalhadamente implica duas vertentes interessantes dos temas… (more)

Subjects/Keywords: Olfactory marketing; Loyalty; Atmosphere; Smell

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Marques, A. S. M. T. (2013). The influence of olfactory marketing on client's loyalty. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8016

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Marques, Ana Sofia Mesquita Tavares. “The influence of olfactory marketing on client's loyalty.” 2013. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8016.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Marques, Ana Sofia Mesquita Tavares. “The influence of olfactory marketing on client's loyalty.” 2013. Web. 02 Jun 2020.

Vancouver:

Marques ASMT. The influence of olfactory marketing on client's loyalty. [Internet] [Thesis]. RCAAP; 2013. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8016.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Marques ASMT. The influence of olfactory marketing on client's loyalty. [Thesis]. RCAAP; 2013. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/8016

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

21. Sebastião, João Paulo Caetano. Estação de rádio infantil: “Alegria Rádio”.

Degree: 2012, RCAAP

Mestrado em Marketing

A rádio constitui-se como um meio de comunicação privilegiado na relação que estabelece com o público, assumindo um lugar cativo e determinante… (more)

Subjects/Keywords: Rádio; Crianças; Media; Alegria; Media; Radio; Children

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Sebastião, J. P. C. (2012). Estação de rádio infantil: “Alegria Rádio”. (Thesis). RCAAP. Retrieved from https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5087

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Sebastião, João Paulo Caetano. “Estação de rádio infantil: “Alegria Rádio”.” 2012. Thesis, RCAAP. Accessed June 02, 2020. https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5087.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Sebastião, João Paulo Caetano. “Estação de rádio infantil: “Alegria Rádio”.” 2012. Web. 02 Jun 2020.

Vancouver:

Sebastião JPC. Estação de rádio infantil: “Alegria Rádio”. [Internet] [Thesis]. RCAAP; 2012. [cited 2020 Jun 02]. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5087.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Sebastião JPC. Estação de rádio infantil: “Alegria Rádio”. [Thesis]. RCAAP; 2012. Available from: https://www.rcaap.pt/detail.jsp?id=oai:repositorio.iscte-iul.pt:10071/5087

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

.