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You searched for +publisher:"NSYSU" +contributor:("Tai-Hwa Chow"). Showing records 1 – 30 of 101 total matches.

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1. Wu, yi-yeh. Study on The Management Strategy of Foreign Insurance Companies in Taiwan â P Company as an Example.

Degree: Master, Business Management, 2017, NSYSU

 Insurance is a social stability fund, that is, a poll of funds collected from the insured. The purpose of the funds is to scatter risks,… (more)

Subjects/Keywords: interview method; management strategy; foreign insurance company; blue ocean strategy; insurance industry

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Wu, y. (2017). Study on The Management Strategy of Foreign Insurance Companies in Taiwan â P Company as an Example. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0116117-215445

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wu, yi-yeh. “Study on The Management Strategy of Foreign Insurance Companies in Taiwan â P Company as an Example.” 2017. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0116117-215445.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wu, yi-yeh. “Study on The Management Strategy of Foreign Insurance Companies in Taiwan â P Company as an Example.” 2017. Web. 26 Jan 2020.

Vancouver:

Wu y. Study on The Management Strategy of Foreign Insurance Companies in Taiwan â P Company as an Example. [Internet] [Thesis]. NSYSU; 2017. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0116117-215445.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wu y. Study on The Management Strategy of Foreign Insurance Companies in Taiwan â P Company as an Example. [Thesis]. NSYSU; 2017. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0116117-215445

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

2. Chang, Chin-chiang. Fire Products CPVC Pipe Competition Analysis.

Degree: Master, Business Management, 2009, NSYSU

 In recent years the economical booming change was fast, last year at the beginning of the whole world was also in the currency expansion concealed… (more)

Subjects/Keywords: industrial analysis; CPVC plastic tube

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APA (6th Edition):

Chang, C. (2009). Fire Products CPVC Pipe Competition Analysis. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-104523

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chang, Chin-chiang. “Fire Products CPVC Pipe Competition Analysis.” 2009. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-104523.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chang, Chin-chiang. “Fire Products CPVC Pipe Competition Analysis.” 2009. Web. 26 Jan 2020.

Vancouver:

Chang C. Fire Products CPVC Pipe Competition Analysis. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-104523.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chang C. Fire Products CPVC Pipe Competition Analysis. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-104523

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

3. Chu, Yung-Cheng. A Study of Sales Promotion Effects on Perceptive Value, Purchasing Intention and Loyalty- A Case of Watsons Drugstore.

Degree: Master, Business Management, 2010, NSYSU

 Financial Crisis has seriously shut down global economy and Taiwan also couldnât escape from the strike of current Financial Tsunami. Under this condition, consumers become… (more)

Subjects/Keywords: Impulse purchasing characteristic; Purchasing Intention; Sales Promotion; loyalty; Perceptive Value

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chu, Y. (2010). A Study of Sales Promotion Effects on Perceptive Value, Purchasing Intention and Loyalty- A Case of Watsons Drugstore. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0302110-114721

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chu, Yung-Cheng. “A Study of Sales Promotion Effects on Perceptive Value, Purchasing Intention and Loyalty- A Case of Watsons Drugstore.” 2010. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0302110-114721.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chu, Yung-Cheng. “A Study of Sales Promotion Effects on Perceptive Value, Purchasing Intention and Loyalty- A Case of Watsons Drugstore.” 2010. Web. 26 Jan 2020.

Vancouver:

Chu Y. A Study of Sales Promotion Effects on Perceptive Value, Purchasing Intention and Loyalty- A Case of Watsons Drugstore. [Internet] [Thesis]. NSYSU; 2010. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0302110-114721.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chu Y. A Study of Sales Promotion Effects on Perceptive Value, Purchasing Intention and Loyalty- A Case of Watsons Drugstore. [Thesis]. NSYSU; 2010. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0302110-114721

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

4. Lee, Hsin-Ling. The Study of Brand Story, Brand Personality, and Brand Image: Examples of Brands in Taiwan.

Degree: Master, Business Management, 2010, NSYSU

 Taiwan development started from agriculture and gradually moves to manufacturing to finally transform the economy into a high-tech industry. The economic miracle was based on… (more)

Subjects/Keywords: Brand Personality; Brand Image; Brand Story; Branding; Storytelling

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lee, H. (2010). The Study of Brand Story, Brand Personality, and Brand Image: Examples of Brands in Taiwan. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0623110-004709

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lee, Hsin-Ling. “The Study of Brand Story, Brand Personality, and Brand Image: Examples of Brands in Taiwan.” 2010. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0623110-004709.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lee, Hsin-Ling. “The Study of Brand Story, Brand Personality, and Brand Image: Examples of Brands in Taiwan.” 2010. Web. 26 Jan 2020.

Vancouver:

Lee H. The Study of Brand Story, Brand Personality, and Brand Image: Examples of Brands in Taiwan. [Internet] [Thesis]. NSYSU; 2010. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0623110-004709.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lee H. The Study of Brand Story, Brand Personality, and Brand Image: Examples of Brands in Taiwan. [Thesis]. NSYSU; 2010. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0623110-004709

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

5. Chuang, Tun-chun. The study of Taiwan, Japan and Korea drama production and marketing strategies.

Degree: Master, Business Management, 2011, NSYSU

 As is known to everyone, the popularity of soap drama breakthroughs the markets overseas, promoting the atmosphere of self-made soap drama indirectly. Many creators would… (more)

Subjects/Keywords: reflections of culture; the integration of marketing and promoting; Soap drama

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chuang, T. (2011). The study of Taiwan, Japan and Korea drama production and marketing strategies. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0214111-171747

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chuang, Tun-chun. “The study of Taiwan, Japan and Korea drama production and marketing strategies.” 2011. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0214111-171747.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chuang, Tun-chun. “The study of Taiwan, Japan and Korea drama production and marketing strategies.” 2011. Web. 26 Jan 2020.

Vancouver:

Chuang T. The study of Taiwan, Japan and Korea drama production and marketing strategies. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0214111-171747.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chuang T. The study of Taiwan, Japan and Korea drama production and marketing strategies. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0214111-171747

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

6. Ma, Ching. The Effects of Product Design on Brand Image,Perceived Value and Purchase Intention- An Empirical Study of Convenience Goods.

Degree: Master, Business Management, 2011, NSYSU

 ããIn recent years, Taiwan's industries actively seeking industrial restructuring in the way of increasing added value to products. That makes many convenience goods brands appeared… (more)

Subjects/Keywords: purchase intention; perceived value; brand image; product image; convenience goods; product design

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Ma, C. (2011). The Effects of Product Design on Brand Image,Perceived Value and Purchase Intention- An Empirical Study of Convenience Goods. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619111-232015

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Ma, Ching. “The Effects of Product Design on Brand Image,Perceived Value and Purchase Intention- An Empirical Study of Convenience Goods.” 2011. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619111-232015.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Ma, Ching. “The Effects of Product Design on Brand Image,Perceived Value and Purchase Intention- An Empirical Study of Convenience Goods.” 2011. Web. 26 Jan 2020.

Vancouver:

Ma C. The Effects of Product Design on Brand Image,Perceived Value and Purchase Intention- An Empirical Study of Convenience Goods. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619111-232015.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Ma C. The Effects of Product Design on Brand Image,Perceived Value and Purchase Intention- An Empirical Study of Convenience Goods. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0619111-232015

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

7. Chiang, Shou-Jie. A Study On Motivation, Attitude, Behavior And Advertising Effectiveness Of Internet Video Advertising Audiences.

Degree: Master, Business Management, 2011, NSYSU

 In Taiwan, there is an increasing number of people using the Internet. Advertising firms have noticed the change in consumer behavior, and thus are investing… (more)

Subjects/Keywords: Internet video advertising; motivation; attitude; behavior; advertising effectiveness; advertising

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chiang, S. (2011). A Study On Motivation, Attitude, Behavior And Advertising Effectiveness Of Internet Video Advertising Audiences. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0705111-140430

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chiang, Shou-Jie. “A Study On Motivation, Attitude, Behavior And Advertising Effectiveness Of Internet Video Advertising Audiences.” 2011. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0705111-140430.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chiang, Shou-Jie. “A Study On Motivation, Attitude, Behavior And Advertising Effectiveness Of Internet Video Advertising Audiences.” 2011. Web. 26 Jan 2020.

Vancouver:

Chiang S. A Study On Motivation, Attitude, Behavior And Advertising Effectiveness Of Internet Video Advertising Audiences. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0705111-140430.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chiang S. A Study On Motivation, Attitude, Behavior And Advertising Effectiveness Of Internet Video Advertising Audiences. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0705111-140430

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

8. Liu, Ying-Tzu. The study on the competitiveness indices of terminal department stores.

Degree: Master, Business Management, 2011, NSYSU

 Abstract After the financial tsunami in 2008, the global economy slowly revives. Taiwan's department store retail industry is flourishing. There is one common feature from… (more)

Subjects/Keywords: department stores; transfer station; competitiveness index; terminal department stores; Global Mall; Shin Kong Mitsukoshi

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Liu, Y. (2011). The study on the competitiveness indices of terminal department stores. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0701111-161110

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Liu, Ying-Tzu. “The study on the competitiveness indices of terminal department stores.” 2011. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0701111-161110.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Liu, Ying-Tzu. “The study on the competitiveness indices of terminal department stores.” 2011. Web. 26 Jan 2020.

Vancouver:

Liu Y. The study on the competitiveness indices of terminal department stores. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0701111-161110.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Liu Y. The study on the competitiveness indices of terminal department stores. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0701111-161110

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

9. Lan, Yuan-Kun. A study of middle-aged and older consumersâ purchase intentions for innovation products. A case of smart phone.

Degree: Master, Business Management, 2013, NSYSU

 Based on estimates of the CEPD (Council for Economic Planning and Development), the population aged over 65 will reach the âAged Societyâ in 2017, and… (more)

Subjects/Keywords: Risk appetite; Purchase intention; Adoption of innovation; Sales promotion; Innovation product; Middle-aged and older consumers

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lan, Y. (2013). A study of middle-aged and older consumersâ purchase intentions for innovation products. A case of smart phone. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0527113-105201

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lan, Yuan-Kun. “A study of middle-aged and older consumersâ purchase intentions for innovation products. A case of smart phone.” 2013. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0527113-105201.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lan, Yuan-Kun. “A study of middle-aged and older consumersâ purchase intentions for innovation products. A case of smart phone.” 2013. Web. 26 Jan 2020.

Vancouver:

Lan Y. A study of middle-aged and older consumersâ purchase intentions for innovation products. A case of smart phone. [Internet] [Thesis]. NSYSU; 2013. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0527113-105201.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lan Y. A study of middle-aged and older consumersâ purchase intentions for innovation products. A case of smart phone. [Thesis]. NSYSU; 2013. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0527113-105201

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

10. Lien, Pei-Ting. The Research on Mobile Phone Internet Service Quality, Customer Satisfaction and Customer LoyaltyâThe Case of 4G Subscribers of Chunghwa Telecom Co. Ltd in Kaohsiung City.

Degree: Master, Business Management, 2017, NSYSU

 In response to the global trends in telecommunication liberalization trend, Taiwan's Ministry of Transportation adopted three sequential stages push open the telecommunication market from which… (more)

Subjects/Keywords: 4G; Customer Satisfaction; Mobile Phone Internet Service; Customer Loyalty; Service Quality

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lien, P. (2017). The Research on Mobile Phone Internet Service Quality, Customer Satisfaction and Customer LoyaltyâThe Case of 4G Subscribers of Chunghwa Telecom Co. Ltd in Kaohsiung City. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-1121116-152054

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lien, Pei-Ting. “The Research on Mobile Phone Internet Service Quality, Customer Satisfaction and Customer LoyaltyâThe Case of 4G Subscribers of Chunghwa Telecom Co. Ltd in Kaohsiung City.” 2017. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-1121116-152054.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lien, Pei-Ting. “The Research on Mobile Phone Internet Service Quality, Customer Satisfaction and Customer LoyaltyâThe Case of 4G Subscribers of Chunghwa Telecom Co. Ltd in Kaohsiung City.” 2017. Web. 26 Jan 2020.

Vancouver:

Lien P. The Research on Mobile Phone Internet Service Quality, Customer Satisfaction and Customer LoyaltyâThe Case of 4G Subscribers of Chunghwa Telecom Co. Ltd in Kaohsiung City. [Internet] [Thesis]. NSYSU; 2017. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-1121116-152054.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lien P. The Research on Mobile Phone Internet Service Quality, Customer Satisfaction and Customer LoyaltyâThe Case of 4G Subscribers of Chunghwa Telecom Co. Ltd in Kaohsiung City. [Thesis]. NSYSU; 2017. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-1121116-152054

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

11. Cheng, Yi-Chun. The Influence of Social Network Advertisement on Advertising Effect, Purchase Intention and Attitude of Consumer : A Case Study of 7-ELEVEN Facebook Fan Page.

Degree: Master, Business Management, 2013, NSYSU

 The development of social media has transformed online world from one-way entrance platform in the past into a two-way and interactive dynamic mode. The instant… (more)

Subjects/Keywords: Purchas Intention and Attitude; Facebook Fan Page; Advertising Effect; Social Network Advertisement; Social Media Marketing

Record DetailsSimilar RecordsGoogle PlusoneFacebookTwitterCiteULikeMendeleyreddit

APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Cheng, Y. (2013). The Influence of Social Network Advertisement on Advertising Effect, Purchase Intention and Attitude of Consumer : A Case Study of 7-ELEVEN Facebook Fan Page. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514113-224411

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Cheng, Yi-Chun. “The Influence of Social Network Advertisement on Advertising Effect, Purchase Intention and Attitude of Consumer : A Case Study of 7-ELEVEN Facebook Fan Page.” 2013. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514113-224411.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Cheng, Yi-Chun. “The Influence of Social Network Advertisement on Advertising Effect, Purchase Intention and Attitude of Consumer : A Case Study of 7-ELEVEN Facebook Fan Page.” 2013. Web. 26 Jan 2020.

Vancouver:

Cheng Y. The Influence of Social Network Advertisement on Advertising Effect, Purchase Intention and Attitude of Consumer : A Case Study of 7-ELEVEN Facebook Fan Page. [Internet] [Thesis]. NSYSU; 2013. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514113-224411.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Cheng Y. The Influence of Social Network Advertisement on Advertising Effect, Purchase Intention and Attitude of Consumer : A Case Study of 7-ELEVEN Facebook Fan Page. [Thesis]. NSYSU; 2013. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514113-224411

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

12. Wu, Yen-Ting. The Impacts on Impulsive Buying Behavior and the Degree of Customersâ Satisfaction toward Different Promotional Activities.

Degree: Master, Business Management, 2012, NSYSU

 Due to the saturation of the market and the economic downturn in 2008, the expansion rate of shops of convenience store chains in Taiwan has… (more)

Subjects/Keywords: Point Collecting; Customersâ Satisfaction; Impulsive Buying Behavior; Impulsivity Trait; Promotion Schemes

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Wu, Y. (2012). The Impacts on Impulsive Buying Behavior and the Degree of Customersâ Satisfaction toward Different Promotional Activities. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0402112-103834

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wu, Yen-Ting. “The Impacts on Impulsive Buying Behavior and the Degree of Customersâ Satisfaction toward Different Promotional Activities.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0402112-103834.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wu, Yen-Ting. “The Impacts on Impulsive Buying Behavior and the Degree of Customersâ Satisfaction toward Different Promotional Activities.” 2012. Web. 26 Jan 2020.

Vancouver:

Wu Y. The Impacts on Impulsive Buying Behavior and the Degree of Customersâ Satisfaction toward Different Promotional Activities. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0402112-103834.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wu Y. The Impacts on Impulsive Buying Behavior and the Degree of Customersâ Satisfaction toward Different Promotional Activities. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0402112-103834

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

13. Peng, Yu-Ting. The Influence of Service Quality and Customer Value on Customer Satisfactionâ An Empirical Study of Korean Cosmetic Stores in Taiwan.

Degree: Master, Business Management, 2012, NSYSU

 The pursuit of beauty in today's society is growing day by day. According to ITIS report about cosmetic industry development trend in 2010, the global… (more)

Subjects/Keywords: service quality; customer satisfaction; consumption emotion; customer value; country of origin; consumer innovativeness

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Peng, Y. (2012). The Influence of Service Quality and Customer Value on Customer Satisfactionâ An Empirical Study of Korean Cosmetic Stores in Taiwan. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-181653

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Peng, Yu-Ting. “The Influence of Service Quality and Customer Value on Customer Satisfactionâ An Empirical Study of Korean Cosmetic Stores in Taiwan.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-181653.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Peng, Yu-Ting. “The Influence of Service Quality and Customer Value on Customer Satisfactionâ An Empirical Study of Korean Cosmetic Stores in Taiwan.” 2012. Web. 26 Jan 2020.

Vancouver:

Peng Y. The Influence of Service Quality and Customer Value on Customer Satisfactionâ An Empirical Study of Korean Cosmetic Stores in Taiwan. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-181653.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Peng Y. The Influence of Service Quality and Customer Value on Customer Satisfactionâ An Empirical Study of Korean Cosmetic Stores in Taiwan. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-181653

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

14. Liao, Yichen. The Influence of Fashion Involvement and Product Involvement on Buying Decision of Urban Women in TaiwanâA Case Study of Consumer Electronics.

Degree: Master, Business Management, 2012, NSYSU

 There is no denying that consumer electronics has a great influence on our daily life, and it now also even create and lead trend in… (more)

Subjects/Keywords: consumer electronics; product involvement; buying decision; fashion involvement; urban women

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Liao, Y. (2012). The Influence of Fashion Involvement and Product Involvement on Buying Decision of Urban Women in TaiwanâA Case Study of Consumer Electronics. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-134409

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Liao, Yichen. “The Influence of Fashion Involvement and Product Involvement on Buying Decision of Urban Women in TaiwanâA Case Study of Consumer Electronics.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-134409.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Liao, Yichen. “The Influence of Fashion Involvement and Product Involvement on Buying Decision of Urban Women in TaiwanâA Case Study of Consumer Electronics.” 2012. Web. 26 Jan 2020.

Vancouver:

Liao Y. The Influence of Fashion Involvement and Product Involvement on Buying Decision of Urban Women in TaiwanâA Case Study of Consumer Electronics. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-134409.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Liao Y. The Influence of Fashion Involvement and Product Involvement on Buying Decision of Urban Women in TaiwanâA Case Study of Consumer Electronics. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-134409

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

15. Chen, Ying-Ju. A Study on International Branding Strategy of Taiwanese Firms.

Degree: Master, Business Management, 2012, NSYSU

 Small and medium-sized enterprises are the foundation of Taiwanâs Enterprises. With their flexible and efficiency manufacturing characteristics, SMEs are the most contributors for Taiwanâs economic… (more)

Subjects/Keywords: International Strategy; International Branding; Taiwanese brand; Entry mode; International Market Selection

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chen, Y. (2012). A Study on International Branding Strategy of Taiwanese Firms. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-172912

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chen, Ying-Ju. “A Study on International Branding Strategy of Taiwanese Firms.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-172912.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chen, Ying-Ju. “A Study on International Branding Strategy of Taiwanese Firms.” 2012. Web. 26 Jan 2020.

Vancouver:

Chen Y. A Study on International Branding Strategy of Taiwanese Firms. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-172912.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chen Y. A Study on International Branding Strategy of Taiwanese Firms. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0626112-172912

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

16. Lin, Ya-fen. The Influences of the Green Advertisement Appeal and Cause-Related Marketing on Advertisement Effects ï¼A Study of Bottled Water.

Degree: Master, Business Management, 2012, NSYSU

 Recently, the environmental consciousness has grown gradually in the world. The trend of the green consuming has been the important, global issue. If the enterprise… (more)

Subjects/Keywords: green advertisement; advertisement appeal; emotional appeal; moral appeal; cause related marketing; advertisement effect

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lin, Y. (2012). The Influences of the Green Advertisement Appeal and Cause-Related Marketing on Advertisement Effects ï¼A Study of Bottled Water. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0702112-214256

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lin, Ya-fen. “The Influences of the Green Advertisement Appeal and Cause-Related Marketing on Advertisement Effects ï¼A Study of Bottled Water.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0702112-214256.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lin, Ya-fen. “The Influences of the Green Advertisement Appeal and Cause-Related Marketing on Advertisement Effects ï¼A Study of Bottled Water.” 2012. Web. 26 Jan 2020.

Vancouver:

Lin Y. The Influences of the Green Advertisement Appeal and Cause-Related Marketing on Advertisement Effects ï¼A Study of Bottled Water. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0702112-214256.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lin Y. The Influences of the Green Advertisement Appeal and Cause-Related Marketing on Advertisement Effects ï¼A Study of Bottled Water. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0702112-214256

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

17. OU, Hsin-yu. Competition analysis of Taiwan stainless steel fitting industry.

Degree: Master, Master of Business Administration Program in International Business, 2012, NSYSU

 In the past, the main force of Taiwan's economic development is the traditional manufacturing industry. After decades of changes in industrial structure, actual production plants… (more)

Subjects/Keywords: VRIO; value chain; competitive analysis

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

OU, H. (2012). Competition analysis of Taiwan stainless steel fitting industry. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0704112-013722

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

OU, Hsin-yu. “Competition analysis of Taiwan stainless steel fitting industry.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0704112-013722.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

OU, Hsin-yu. “Competition analysis of Taiwan stainless steel fitting industry.” 2012. Web. 26 Jan 2020.

Vancouver:

OU H. Competition analysis of Taiwan stainless steel fitting industry. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0704112-013722.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

OU H. Competition analysis of Taiwan stainless steel fitting industry. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0704112-013722

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

18. Jiang, Yi. The Research of Anticipation to Purchase Likelihood-A Case of Watsons's Promotion Activities.

Degree: Master, Business Management, 2012, NSYSU

 In recent years, as the economy in Taiwan grown strongly, the lifestyles changed into a modern pattern, which had placed the traditional society. In the… (more)

Subjects/Keywords: Sales Promotions; Quality Perception; Purchase Likelihood; Anticipation Emotion; Internal Reference Price

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Jiang, Y. (2012). The Research of Anticipation to Purchase Likelihood-A Case of Watsons's Promotion Activities. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0113112-025031

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Jiang, Yi. “The Research of Anticipation to Purchase Likelihood-A Case of Watsons's Promotion Activities.” 2012. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0113112-025031.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Jiang, Yi. “The Research of Anticipation to Purchase Likelihood-A Case of Watsons's Promotion Activities.” 2012. Web. 26 Jan 2020.

Vancouver:

Jiang Y. The Research of Anticipation to Purchase Likelihood-A Case of Watsons's Promotion Activities. [Internet] [Thesis]. NSYSU; 2012. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0113112-025031.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Jiang Y. The Research of Anticipation to Purchase Likelihood-A Case of Watsons's Promotion Activities. [Thesis]. NSYSU; 2012. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0113112-025031

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

19. LAN CHU, KUEI. Key Successful Factors of Supply Chain Management-An Empirical Study.

Degree: Master, Business Management, 2017, NSYSU

 Since global economy liberalization and business development, Taiwan, an island economy, is more indispensable global business development. It is an important economic lifeline to develop… (more)

Subjects/Keywords: key successful factor; natural disaster risk management; supply chain management; supply selection; green supply chain management

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

LAN CHU, K. (2017). Key Successful Factors of Supply Chain Management-An Empirical Study. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0509117-092424

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

LAN CHU, KUEI. “Key Successful Factors of Supply Chain Management-An Empirical Study.” 2017. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0509117-092424.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

LAN CHU, KUEI. “Key Successful Factors of Supply Chain Management-An Empirical Study.” 2017. Web. 26 Jan 2020.

Vancouver:

LAN CHU K. Key Successful Factors of Supply Chain Management-An Empirical Study. [Internet] [Thesis]. NSYSU; 2017. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0509117-092424.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

LAN CHU K. Key Successful Factors of Supply Chain Management-An Empirical Study. [Thesis]. NSYSU; 2017. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0509117-092424

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

20. Yang, Min. A Study on the Effect of Co-Branding Strategy on Companyâs Brand Evaluation - Take Fast Fashion Industry for Example.

Degree: Master, Master of Business Administration Program in International Business, 2017, NSYSU

 Fast fashion industry has become more and more flourishing in recent years. It has an outstanding performance in a global market. Lots of brands use… (more)

Subjects/Keywords: brand evaluation; brand emotion; Fast Fashion; luxury brand; co-branding

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Yang, M. (2017). A Study on the Effect of Co-Branding Strategy on Companyâs Brand Evaluation - Take Fast Fashion Industry for Example. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0521117-210329

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Yang, Min. “A Study on the Effect of Co-Branding Strategy on Companyâs Brand Evaluation - Take Fast Fashion Industry for Example.” 2017. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0521117-210329.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Yang, Min. “A Study on the Effect of Co-Branding Strategy on Companyâs Brand Evaluation - Take Fast Fashion Industry for Example.” 2017. Web. 26 Jan 2020.

Vancouver:

Yang M. A Study on the Effect of Co-Branding Strategy on Companyâs Brand Evaluation - Take Fast Fashion Industry for Example. [Internet] [Thesis]. NSYSU; 2017. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0521117-210329.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Yang M. A Study on the Effect of Co-Branding Strategy on Companyâs Brand Evaluation - Take Fast Fashion Industry for Example. [Thesis]. NSYSU; 2017. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0521117-210329

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

21. Yen, Shu-hui. The Study on Internal Control to Enterprise Risk Management - An Empirical Study on S Company.

Degree: Master, Business Management, 2017, NSYSU

 In the rapidly changing global market, the gaming industry is faced with growing challenges. With the competition between game companies more and more intense, the… (more)

Subjects/Keywords: Enterprise Risk Management; Internal Control Self-assessment; Risk Assessment; COSO; Internal Control

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Yen, S. (2017). The Study on Internal Control to Enterprise Risk Management - An Empirical Study on S Company. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0513117-010015

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Yen, Shu-hui. “The Study on Internal Control to Enterprise Risk Management - An Empirical Study on S Company.” 2017. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0513117-010015.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Yen, Shu-hui. “The Study on Internal Control to Enterprise Risk Management - An Empirical Study on S Company.” 2017. Web. 26 Jan 2020.

Vancouver:

Yen S. The Study on Internal Control to Enterprise Risk Management - An Empirical Study on S Company. [Internet] [Thesis]. NSYSU; 2017. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0513117-010015.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Yen S. The Study on Internal Control to Enterprise Risk Management - An Empirical Study on S Company. [Thesis]. NSYSU; 2017. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0513117-010015

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

22. Wang, Wen-yu. Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation.

Degree: Master, Business Management, 2018, NSYSU

 To avoid the risk of endorser, virtual spokesperson becomes an alternative to company. Virtual spokesperson is not only an endorser of company or trademark but… (more)

Subjects/Keywords: Involvement; Attitude toward Brand; Attitude toward Ad; Advertising Effectiveness; Virtual Spokesperson

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Wang, W. (2018). Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0002118-155031

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Wang, Wen-yu. “Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation.” 2018. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0002118-155031.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Wang, Wen-yu. “Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation.” 2018. Web. 26 Jan 2020.

Vancouver:

Wang W. Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation. [Internet] [Thesis]. NSYSU; 2018. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0002118-155031.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Wang W. Advertising Effectiveness of Virtual Spokesperson: A Case Study of Kaohsiung Rapid Transit Corporation. [Thesis]. NSYSU; 2018. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0002118-155031

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

23. Hsu, Huei-chung. Understanding Factors Influencing Consumers' Decisions to Consume Breakfast and Ready-to-Eat Cereals.

Degree: Master, Business Management, 2008, NSYSU

 The purpose of the study is to understand factors influencing consumersâ decisions to buy breakfast and RTE cereals. In accordance with the research motivation and… (more)

Subjects/Keywords: breakfast; consumer behavior; motivation; breakfast cereal

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hsu, H. (2008). Understanding Factors Influencing Consumers' Decisions to Consume Breakfast and Ready-to-Eat Cereals. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0114108-170634

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hsu, Huei-chung. “Understanding Factors Influencing Consumers' Decisions to Consume Breakfast and Ready-to-Eat Cereals.” 2008. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0114108-170634.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hsu, Huei-chung. “Understanding Factors Influencing Consumers' Decisions to Consume Breakfast and Ready-to-Eat Cereals.” 2008. Web. 26 Jan 2020.

Vancouver:

Hsu H. Understanding Factors Influencing Consumers' Decisions to Consume Breakfast and Ready-to-Eat Cereals. [Internet] [Thesis]. NSYSU; 2008. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0114108-170634.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hsu H. Understanding Factors Influencing Consumers' Decisions to Consume Breakfast and Ready-to-Eat Cereals. [Thesis]. NSYSU; 2008. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0114108-170634

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

24. Lin, Jer-Ming. Evaluating the Efficiency of the Hospital-based Nursing Home: Data Envelopment Analysis Approach.

Degree: Master, Institute of Health Care Management, 2008, NSYSU

 With the initiation of national health insurance, the ecology of medicine and organization of hospitals in Taiwan underwent rapid change. The beginning of a global… (more)

Subjects/Keywords: Nursing Home; Data Envelopment Analysis; Efficiency

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lin, J. (2008). Evaluating the Efficiency of the Hospital-based Nursing Home: Data Envelopment Analysis Approach. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0124108-120448

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lin, Jer-Ming. “Evaluating the Efficiency of the Hospital-based Nursing Home: Data Envelopment Analysis Approach.” 2008. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0124108-120448.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lin, Jer-Ming. “Evaluating the Efficiency of the Hospital-based Nursing Home: Data Envelopment Analysis Approach.” 2008. Web. 26 Jan 2020.

Vancouver:

Lin J. Evaluating the Efficiency of the Hospital-based Nursing Home: Data Envelopment Analysis Approach. [Internet] [Thesis]. NSYSU; 2008. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0124108-120448.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lin J. Evaluating the Efficiency of the Hospital-based Nursing Home: Data Envelopment Analysis Approach. [Thesis]. NSYSU; 2008. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0124108-120448

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

25. Huang, Lang-kwei. Impact of consistency between brand image, involvement and brand extension on brand attitude - A case of Giant brand extension.

Degree: Master, Business Management, 2008, NSYSU

 âGiantâ is the study case of this research, which attempts to establish what influences consumersâ attitude to brand extension and brand attitude when Giant promoted… (more)

Subjects/Keywords: fit; involvement; brand image; brand attitude; Giant; brand evaluation

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Huang, L. (2008). Impact of consistency between brand image, involvement and brand extension on brand attitude - A case of Giant brand extension. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0129108-101251

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Huang, Lang-kwei. “Impact of consistency between brand image, involvement and brand extension on brand attitude - A case of Giant brand extension.” 2008. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0129108-101251.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Huang, Lang-kwei. “Impact of consistency between brand image, involvement and brand extension on brand attitude - A case of Giant brand extension.” 2008. Web. 26 Jan 2020.

Vancouver:

Huang L. Impact of consistency between brand image, involvement and brand extension on brand attitude - A case of Giant brand extension. [Internet] [Thesis]. NSYSU; 2008. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0129108-101251.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Huang L. Impact of consistency between brand image, involvement and brand extension on brand attitude - A case of Giant brand extension. [Thesis]. NSYSU; 2008. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0129108-101251

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

26. Hsueh, Yu-jou. none.

Degree: Master, Business Management, 2009, NSYSU

 The idea of developing cultural and creative industries has been putting forward by the government in recent years. As the result of regarding virtual channel… (more)

Subjects/Keywords: Brand Marketing Strategy; Own Brand Manufacturing; Entrepreneur; Cultural and Creative Industries; Brand Positioning

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APA (6th Edition):

Hsueh, Y. (2009). none. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0620109-104359

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hsueh, Yu-jou. “none.” 2009. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0620109-104359.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hsueh, Yu-jou. “none.” 2009. Web. 26 Jan 2020.

Vancouver:

Hsueh Y. none. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0620109-104359.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hsueh Y. none. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0620109-104359

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

27. Kuo, Chun-nan. Research on Product Identity and Brand Equity â The Case of Apple Inc.

Degree: Master, Business Management, 2009, NSYSU

 Firms invested numerous resources in enhancing brand equity. The overall efforts in enhancing design, researching, manufacturing, marketing mix, quality, customer satisfaction, etc are all necessary… (more)

Subjects/Keywords: product identity; customer satisfaction; Corporate identity system; brand equity; marketing mix

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APA (6th Edition):

Kuo, C. (2009). Research on Product Identity and Brand Equity â The Case of Apple Inc. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0622109-124056

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Kuo, Chun-nan. “Research on Product Identity and Brand Equity â The Case of Apple Inc.” 2009. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0622109-124056.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Kuo, Chun-nan. “Research on Product Identity and Brand Equity â The Case of Apple Inc.” 2009. Web. 26 Jan 2020.

Vancouver:

Kuo C. Research on Product Identity and Brand Equity â The Case of Apple Inc. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0622109-124056.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Kuo C. Research on Product Identity and Brand Equity â The Case of Apple Inc. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0622109-124056

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

28. Huang, Li-Wei. The Industry Analysis of Netbook in Taiwan.

Degree: Master, Master of Business Administration Program in International Business, 2009, NSYSU

 Netbook is a kind of discontinuous innovation product. It is the first time that the brands in Taiwan such as ASUS,Acer and MSI become the… (more)

Subjects/Keywords: Marketing mix; Netbook; Porter's five forces

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Huang, L. (2009). The Industry Analysis of Netbook in Taiwan. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0803109-004943

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Huang, Li-Wei. “The Industry Analysis of Netbook in Taiwan.” 2009. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0803109-004943.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Huang, Li-Wei. “The Industry Analysis of Netbook in Taiwan.” 2009. Web. 26 Jan 2020.

Vancouver:

Huang L. The Industry Analysis of Netbook in Taiwan. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0803109-004943.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Huang L. The Industry Analysis of Netbook in Taiwan. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0803109-004943

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

29. Leung, Chung-man. The Quality of Life for Patients with Head and Neck Cancer after Radiotherapy.

Degree: Master, Institute of Health Care Management, 2010, NSYSU

 The purpose of this study is to evaluate the health related quality of life (QoL) of head and neck cancer (HNC) patients with cancer-free survival… (more)

Subjects/Keywords: radiotherapy; head and neck cancer; quality of life

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APA (6th Edition):

Leung, C. (2010). The Quality of Life for Patients with Head and Neck Cancer after Radiotherapy. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0201110-120744

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Leung, Chung-man. “The Quality of Life for Patients with Head and Neck Cancer after Radiotherapy.” 2010. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0201110-120744.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Leung, Chung-man. “The Quality of Life for Patients with Head and Neck Cancer after Radiotherapy.” 2010. Web. 26 Jan 2020.

Vancouver:

Leung C. The Quality of Life for Patients with Head and Neck Cancer after Radiotherapy. [Internet] [Thesis]. NSYSU; 2010. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0201110-120744.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Leung C. The Quality of Life for Patients with Head and Neck Cancer after Radiotherapy. [Thesis]. NSYSU; 2010. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0201110-120744

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

30. Fu, Cong-Mao. Relationship among Experience marketing, brand image and purchase intention- ASUS exhibition as an example.

Degree: Master, Business Management, 2011, NSYSU

 Marketing and brand are that recent activities by enterprises can be seen the company create value through two major tools in the future. Schmitt (1999)… (more)

Subjects/Keywords: MICE; purchase habits; purchase intention; experience marketing; brand image

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Fu, C. (2011). Relationship among Experience marketing, brand image and purchase intention- ASUS exhibition as an example. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0627111-110423

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Fu, Cong-Mao. “Relationship among Experience marketing, brand image and purchase intention- ASUS exhibition as an example.” 2011. Thesis, NSYSU. Accessed January 26, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0627111-110423.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Fu, Cong-Mao. “Relationship among Experience marketing, brand image and purchase intention- ASUS exhibition as an example.” 2011. Web. 26 Jan 2020.

Vancouver:

Fu C. Relationship among Experience marketing, brand image and purchase intention- ASUS exhibition as an example. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Jan 26]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0627111-110423.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Fu C. Relationship among Experience marketing, brand image and purchase intention- ASUS exhibition as an example. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0627111-110423

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

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