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You searched for +publisher:"NSYSU" +contributor:("Ching-ning Wang"). Showing records 1 – 10 of 10 total matches.

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NSYSU

1. Hung, Jung-chih. The Research of Instant-Messaging User Behavior.

Degree: Master, Communications Management, 2008, NSYSU

 Instant Messaging ï¼IMï¼ has becomes an important tool of communication. Currently, eighty percent of the Internet users use IM to communicate each other. This study… (more)

Subjects/Keywords: Instant Messaging; Unified Theory of Acceptance and Use of Technology; Performance Expectancy; Effort Expectancy; Interpersonal-Communication Need

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Hung, J. (2008). The Research of Instant-Messaging User Behavior. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514108-172221

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Hung, Jung-chih. “The Research of Instant-Messaging User Behavior.” 2008. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514108-172221.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Hung, Jung-chih. “The Research of Instant-Messaging User Behavior.” 2008. Web. 30 Nov 2020.

Vancouver:

Hung J. The Research of Instant-Messaging User Behavior. [Internet] [Thesis]. NSYSU; 2008. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514108-172221.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Hung J. The Research of Instant-Messaging User Behavior. [Thesis]. NSYSU; 2008. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0514108-172221

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

2. Chen, Shao-chien. How do advertisers influence the production of Taiwan male fashion magazine.

Degree: Master, Communications Management, 2008, NSYSU

 Since the Condé Nast Publications launched the first male fashion magazine GQ in Taiwan, Male fashion magazines in Taiwan have been booming for twelve years.… (more)

Subjects/Keywords: content producing; male fashion magazine; advertisement

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chen, S. (2008). How do advertisers influence the production of Taiwan male fashion magazine. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0722108-163031

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chen, Shao-chien. “How do advertisers influence the production of Taiwan male fashion magazine.” 2008. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0722108-163031.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chen, Shao-chien. “How do advertisers influence the production of Taiwan male fashion magazine.” 2008. Web. 30 Nov 2020.

Vancouver:

Chen S. How do advertisers influence the production of Taiwan male fashion magazine. [Internet] [Thesis]. NSYSU; 2008. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0722108-163031.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chen S. How do advertisers influence the production of Taiwan male fashion magazine. [Thesis]. NSYSU; 2008. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0722108-163031

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

3. Yeh, Yung-hsiang. Understanding Downsizing Decision in Media Firms.

Degree: Master, Communications Management, 2010, NSYSU

 The purpose of this paper is to understand what factors make media firms downsize and which channel managers will choose to inform the layoff message… (more)

Subjects/Keywords: media firm; downsizing decision making; information behavior; media adoption

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Yeh, Y. (2010). Understanding Downsizing Decision in Media Firms. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0707110-185151

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Yeh, Yung-hsiang. “Understanding Downsizing Decision in Media Firms.” 2010. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0707110-185151.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Yeh, Yung-hsiang. “Understanding Downsizing Decision in Media Firms.” 2010. Web. 30 Nov 2020.

Vancouver:

Yeh Y. Understanding Downsizing Decision in Media Firms. [Internet] [Thesis]. NSYSU; 2010. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0707110-185151.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Yeh Y. Understanding Downsizing Decision in Media Firms. [Thesis]. NSYSU; 2010. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0707110-185151

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

4. Chang, Pei-ying. Mommy Is Not At Home! What Should We Eat Today,Daddy?â The Image of Father Represented in Instant Processed Food Advertisements.

Degree: Master, Communications Management, 2009, NSYSU

 Media is an important social institution to shape gender image especially TV advertising. People expose to a lot a great deal of TV advertising in… (more)

Subjects/Keywords: fatherâs image; instant processed food; semiotics; TV advertising; fatherhood

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chang, P. (2009). Mommy Is Not At Home! What Should We Eat Today,Daddy?â The Image of Father Represented in Instant Processed Food Advertisements. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-010240

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chang, Pei-ying. “Mommy Is Not At Home! What Should We Eat Today,Daddy?â The Image of Father Represented in Instant Processed Food Advertisements.” 2009. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-010240.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chang, Pei-ying. “Mommy Is Not At Home! What Should We Eat Today,Daddy?â The Image of Father Represented in Instant Processed Food Advertisements.” 2009. Web. 30 Nov 2020.

Vancouver:

Chang P. Mommy Is Not At Home! What Should We Eat Today,Daddy?â The Image of Father Represented in Instant Processed Food Advertisements. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-010240.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chang P. Mommy Is Not At Home! What Should We Eat Today,Daddy?â The Image of Father Represented in Instant Processed Food Advertisements. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0624109-010240

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

5. Chen, Wen-chun. The match between the consumer needs of pop music and the product attributes of records affect consumer satisfaction.

Degree: Master, Communications Management, 2009, NSYSU

 This research aims to investigate three issues :(1) how the consumer needs of pop music and the product attributes of records affect consumer satisfaction, (2)… (more)

Subjects/Keywords: pop music; consumers needs; product attributes; Task-Technology Fit model

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chen, W. (2009). The match between the consumer needs of pop music and the product attributes of records affect consumer satisfaction. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0629109-133949

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chen, Wen-chun. “The match between the consumer needs of pop music and the product attributes of records affect consumer satisfaction.” 2009. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0629109-133949.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chen, Wen-chun. “The match between the consumer needs of pop music and the product attributes of records affect consumer satisfaction.” 2009. Web. 30 Nov 2020.

Vancouver:

Chen W. The match between the consumer needs of pop music and the product attributes of records affect consumer satisfaction. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0629109-133949.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chen W. The match between the consumer needs of pop music and the product attributes of records affect consumer satisfaction. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0629109-133949

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

6. Liu, Li-kuan. A Study on the Consumer Attitudes Toward Location-based Mobile Advertising.

Degree: Master, Communications Management, 2009, NSYSU

 The location-based advertising utilizes location-tracking technology to provide users commercial information according to the locations of their mobile devices. This study discussed impact factors on… (more)

Subjects/Keywords: location-based advertising; attitude toward advertising; mobile advertising; location-based service

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Liu, L. (2009). A Study on the Consumer Attitudes Toward Location-based Mobile Advertising. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0708109-140710

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Liu, Li-kuan. “A Study on the Consumer Attitudes Toward Location-based Mobile Advertising.” 2009. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0708109-140710.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Liu, Li-kuan. “A Study on the Consumer Attitudes Toward Location-based Mobile Advertising.” 2009. Web. 30 Nov 2020.

Vancouver:

Liu L. A Study on the Consumer Attitudes Toward Location-based Mobile Advertising. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0708109-140710.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Liu L. A Study on the Consumer Attitudes Toward Location-based Mobile Advertising. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0708109-140710

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

7. Chang, Chan-chung. Understanding Strategic Planning in culture and creative industryï¼A Case Study of PiLi Multimedia.

Degree: Master, Communications Management, 2009, NSYSU

 Culture is one of the most important properties in every country. Although every country has her own culture, it isnât easy to find a viable… (more)

Subjects/Keywords: strategic planning; information behavior; case study; culture and creative industry

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chang, C. (2009). Understanding Strategic Planning in culture and creative industryï¼A Case Study of PiLi Multimedia. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907109-164037

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chang, Chan-chung. “Understanding Strategic Planning in culture and creative industryï¼A Case Study of PiLi Multimedia.” 2009. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907109-164037.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chang, Chan-chung. “Understanding Strategic Planning in culture and creative industryï¼A Case Study of PiLi Multimedia.” 2009. Web. 30 Nov 2020.

Vancouver:

Chang C. Understanding Strategic Planning in culture and creative industryï¼A Case Study of PiLi Multimedia. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907109-164037.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chang C. Understanding Strategic Planning in culture and creative industryï¼A Case Study of PiLi Multimedia. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0907109-164037

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

8. Chou, Kuan-hong. The Production and Changes in Newspaper Consumption News: A Qualitative Study of the Liberty Times Weekender.

Degree: Master, Communications Management, 2009, NSYSU

 In recent 10 years, the operation environment of newspaper in Taiwan had become more and more difficult. China Times Express announced to cease publication on… (more)

Subjects/Keywords: hierarchy of influences model; market-driven journalism; consumption news of newspaper; local news; news factory model

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Chou, K. (2009). The Production and Changes in Newspaper Consumption News: A Qualitative Study of the Liberty Times Weekender. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0119109-161746

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Chou, Kuan-hong. “The Production and Changes in Newspaper Consumption News: A Qualitative Study of the Liberty Times Weekender.” 2009. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0119109-161746.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Chou, Kuan-hong. “The Production and Changes in Newspaper Consumption News: A Qualitative Study of the Liberty Times Weekender.” 2009. Web. 30 Nov 2020.

Vancouver:

Chou K. The Production and Changes in Newspaper Consumption News: A Qualitative Study of the Liberty Times Weekender. [Internet] [Thesis]. NSYSU; 2009. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0119109-161746.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Chou K. The Production and Changes in Newspaper Consumption News: A Qualitative Study of the Liberty Times Weekender. [Thesis]. NSYSU; 2009. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0119109-161746

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

9. Lai, Yen-Ling. Exploring Social Network and Interaction Patterns of Massively Multiplayer Online Role-playing Players.

Degree: Master, Communications Management, 2011, NSYSU

 The interaction in massively multiplayer online role-playing gamesï¼MMORPGsï¼form a considerable component in enjoyment of playingï¼Kerr, 2006ï¼Cole & Griffiths, 2007ï¼. So player is attracted by the… (more)

Subjects/Keywords: social network; online game; interaction patterns

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lai, Y. (2011). Exploring Social Network and Interaction Patterns of Massively Multiplayer Online Role-playing Players. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0806111-014320

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lai, Yen-Ling. “Exploring Social Network and Interaction Patterns of Massively Multiplayer Online Role-playing Players.” 2011. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0806111-014320.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lai, Yen-Ling. “Exploring Social Network and Interaction Patterns of Massively Multiplayer Online Role-playing Players.” 2011. Web. 30 Nov 2020.

Vancouver:

Lai Y. Exploring Social Network and Interaction Patterns of Massively Multiplayer Online Role-playing Players. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0806111-014320.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lai Y. Exploring Social Network and Interaction Patterns of Massively Multiplayer Online Role-playing Players. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0806111-014320

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation


NSYSU

10. Lin, Yi-cheng. Media Literacy and the Third-Person Effect of Product Placement in the Television News.

Degree: Master, Communications Management, 2011, NSYSU

 ãããThis study aimed to examine the third-person effect of product placement in the television news, for clarifying the effect of persuasiveness of news with product… (more)

Subjects/Keywords: media literacy; advertorial; product placement in the television news; media censorship; the third-person perception differential; third-person effect

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APA · Chicago · MLA · Vancouver · CSE | Export to Zotero / EndNote / Reference Manager

APA (6th Edition):

Lin, Y. (2011). Media Literacy and the Third-Person Effect of Product Placement in the Television News. (Thesis). NSYSU. Retrieved from http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802111-154208

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Chicago Manual of Style (16th Edition):

Lin, Yi-cheng. “Media Literacy and the Third-Person Effect of Product Placement in the Television News.” 2011. Thesis, NSYSU. Accessed November 30, 2020. http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802111-154208.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

MLA Handbook (7th Edition):

Lin, Yi-cheng. “Media Literacy and the Third-Person Effect of Product Placement in the Television News.” 2011. Web. 30 Nov 2020.

Vancouver:

Lin Y. Media Literacy and the Third-Person Effect of Product Placement in the Television News. [Internet] [Thesis]. NSYSU; 2011. [cited 2020 Nov 30]. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802111-154208.

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

Council of Science Editors:

Lin Y. Media Literacy and the Third-Person Effect of Product Placement in the Television News. [Thesis]. NSYSU; 2011. Available from: http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802111-154208

Note: this citation may be lacking information needed for this citation format:
Not specified: Masters Thesis or Doctoral Dissertation

.