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You searched for +publisher:"California State University – Sacramento" +contributor:("Bridges, Claudia"). Showing records 1 – 6 of 6 total matches.

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California State University – Sacramento

1. Auwinger, Holly M. Entertainment software and hardware industry : utilizing market research and experiential techniques.

Degree: M.B.A., Business Administration (Marketing, 2010, California State University – Sacramento

 Despite the expansion of target audience for the entertainment software and hardware industry through focused segmentation over the past three years, there is room for… (more)

Subjects/Keywords: Experiential marketing; Marketing; Software industry; Marketing research; Entertainment industry

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APA (6th Edition):

Auwinger, H. M. (2010). Entertainment software and hardware industry : utilizing market research and experiential techniques. (Masters Thesis). California State University – Sacramento. Retrieved from http://hdl.handle.net/10211.9/702

Chicago Manual of Style (16th Edition):

Auwinger, Holly M. “Entertainment software and hardware industry : utilizing market research and experiential techniques.” 2010. Masters Thesis, California State University – Sacramento. Accessed October 15, 2019. http://hdl.handle.net/10211.9/702.

MLA Handbook (7th Edition):

Auwinger, Holly M. “Entertainment software and hardware industry : utilizing market research and experiential techniques.” 2010. Web. 15 Oct 2019.

Vancouver:

Auwinger HM. Entertainment software and hardware industry : utilizing market research and experiential techniques. [Internet] [Masters thesis]. California State University – Sacramento; 2010. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10211.9/702.

Council of Science Editors:

Auwinger HM. Entertainment software and hardware industry : utilizing market research and experiential techniques. [Masters Thesis]. California State University – Sacramento; 2010. Available from: http://hdl.handle.net/10211.9/702


California State University – Sacramento

2. Dennick, Debbie Marie. Managing the customer experience.

Degree: M.B.A., Business Administration, 2010, California State University – Sacramento

 Companies need to find ways to differentiate themselves in order to compete. The next level of competition will be based on creating and managing unique… (more)

Subjects/Keywords: Experience model; Experience audit; Customer touchpoint

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APA (6th Edition):

Dennick, D. M. (2010). Managing the customer experience. (Masters Thesis). California State University – Sacramento. Retrieved from http://hdl.handle.net/10211.9/177

Chicago Manual of Style (16th Edition):

Dennick, Debbie Marie. “Managing the customer experience.” 2010. Masters Thesis, California State University – Sacramento. Accessed October 15, 2019. http://hdl.handle.net/10211.9/177.

MLA Handbook (7th Edition):

Dennick, Debbie Marie. “Managing the customer experience.” 2010. Web. 15 Oct 2019.

Vancouver:

Dennick DM. Managing the customer experience. [Internet] [Masters thesis]. California State University – Sacramento; 2010. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10211.9/177.

Council of Science Editors:

Dennick DM. Managing the customer experience. [Masters Thesis]. California State University – Sacramento; 2010. Available from: http://hdl.handle.net/10211.9/177


California State University – Sacramento

3. Freitas, James Aaron. Marketing in-home health care services through social networks.

Degree: M.B.A., Business Administration (Marketing, 2010, California State University – Sacramento

 Is there a potential opportunity to create a business entity that could meet the demand for assisted living services through the use of a targeted… (more)

Subjects/Keywords: Baby boomers; Social networks; Assisted living

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APA (6th Edition):

Freitas, J. A. (2010). Marketing in-home health care services through social networks. (Masters Thesis). California State University – Sacramento. Retrieved from http://hdl.handle.net/10211.9/243

Chicago Manual of Style (16th Edition):

Freitas, James Aaron. “Marketing in-home health care services through social networks.” 2010. Masters Thesis, California State University – Sacramento. Accessed October 15, 2019. http://hdl.handle.net/10211.9/243.

MLA Handbook (7th Edition):

Freitas, James Aaron. “Marketing in-home health care services through social networks.” 2010. Web. 15 Oct 2019.

Vancouver:

Freitas JA. Marketing in-home health care services through social networks. [Internet] [Masters thesis]. California State University – Sacramento; 2010. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10211.9/243.

Council of Science Editors:

Freitas JA. Marketing in-home health care services through social networks. [Masters Thesis]. California State University – Sacramento; 2010. Available from: http://hdl.handle.net/10211.9/243


California State University – Sacramento

4. Castellan, Emmet Mario. Implementing sustainabaility initiatives through the strategy execution framework (sef) of Morgan, Levitt & Malek.

Degree: M.B.A., Business Administration, 2010, California State University – Sacramento

 Scientists overwhelmingly agree that high population growth rates, finite resources and irresponsible use of those assets have led us down a path of unsustainable consumption… (more)

Subjects/Keywords: Climate change; Resource diminution

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APA (6th Edition):

Castellan, E. M. (2010). Implementing sustainabaility initiatives through the strategy execution framework (sef) of Morgan, Levitt & Malek. (Masters Thesis). California State University – Sacramento. Retrieved from http://hdl.handle.net/10211.9/521

Chicago Manual of Style (16th Edition):

Castellan, Emmet Mario. “Implementing sustainabaility initiatives through the strategy execution framework (sef) of Morgan, Levitt & Malek.” 2010. Masters Thesis, California State University – Sacramento. Accessed October 15, 2019. http://hdl.handle.net/10211.9/521.

MLA Handbook (7th Edition):

Castellan, Emmet Mario. “Implementing sustainabaility initiatives through the strategy execution framework (sef) of Morgan, Levitt & Malek.” 2010. Web. 15 Oct 2019.

Vancouver:

Castellan EM. Implementing sustainabaility initiatives through the strategy execution framework (sef) of Morgan, Levitt & Malek. [Internet] [Masters thesis]. California State University – Sacramento; 2010. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10211.9/521.

Council of Science Editors:

Castellan EM. Implementing sustainabaility initiatives through the strategy execution framework (sef) of Morgan, Levitt & Malek. [Masters Thesis]. California State University – Sacramento; 2010. Available from: http://hdl.handle.net/10211.9/521


California State University – Sacramento

5. Rogers, S. Joshua. Student insights on sustainability in business.

Degree: M.B.A., Business Administration, 2011, California State University – Sacramento

 Due to the dearth of curriculum about sustainability, and also due to the emerging information on the topic, understanding of sustainability varies greatly from person… (more)

Subjects/Keywords: Undergraduate surveys; Ecological issues; Environmental sustainability

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APA (6th Edition):

Rogers, S. J. (2011). Student insights on sustainability in business. (Masters Thesis). California State University – Sacramento. Retrieved from http://hdl.handle.net/10211.9/949

Chicago Manual of Style (16th Edition):

Rogers, S Joshua. “Student insights on sustainability in business.” 2011. Masters Thesis, California State University – Sacramento. Accessed October 15, 2019. http://hdl.handle.net/10211.9/949.

MLA Handbook (7th Edition):

Rogers, S Joshua. “Student insights on sustainability in business.” 2011. Web. 15 Oct 2019.

Vancouver:

Rogers SJ. Student insights on sustainability in business. [Internet] [Masters thesis]. California State University – Sacramento; 2011. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10211.9/949.

Council of Science Editors:

Rogers SJ. Student insights on sustainability in business. [Masters Thesis]. California State University – Sacramento; 2011. Available from: http://hdl.handle.net/10211.9/949

6. Lunetta, Megan. A marketing plan for API Global Transportation.

Degree: M.B.A., Business Administration (Marketing, 2012, California State University – Sacramento

 API Global Transportation has not established a formal business structure since it???s opening in 2005. Other than verbal goal setting, the company has not developed… (more)

Subjects/Keywords: Marketing; External environment analysis; Internal environment analysis; Marketing mix

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APA (6th Edition):

Lunetta, M. (2012). A marketing plan for API Global Transportation. (Masters Thesis). California State University – Sacramento. Retrieved from http://hdl.handle.net/10211.9/1876

Chicago Manual of Style (16th Edition):

Lunetta, Megan. “A marketing plan for API Global Transportation.” 2012. Masters Thesis, California State University – Sacramento. Accessed October 15, 2019. http://hdl.handle.net/10211.9/1876.

MLA Handbook (7th Edition):

Lunetta, Megan. “A marketing plan for API Global Transportation.” 2012. Web. 15 Oct 2019.

Vancouver:

Lunetta M. A marketing plan for API Global Transportation. [Internet] [Masters thesis]. California State University – Sacramento; 2012. [cited 2019 Oct 15]. Available from: http://hdl.handle.net/10211.9/1876.

Council of Science Editors:

Lunetta M. A marketing plan for API Global Transportation. [Masters Thesis]. California State University – Sacramento; 2012. Available from: http://hdl.handle.net/10211.9/1876

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