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Title Of humans and avatars: how real world gender practices are brought into World of Warcraft
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Publication Date
Date Accessioned
Degree MS
Discipline/Department Literature, Communication, and Culture
Degree Level masters
University/Publisher Georgia Tech
Abstract This thesis explores the idea of how people 'do gender' in their online use of avatars, specifically avatar choice. A secondary question of whether or not a chatterbot can be used as a potential interviewer will also be examined as a tool acquiring large amounts of interview data. Gender is one of the ways in which we structure our society, and is completely omnipresent. We cannot opt out of participating in our gender, as we are constantly performing and reaffirming it. Because of this, gender performance and choice spills over into all domains. This includes entertainment such as massively multiplayer online games, both in how the designers make the game, and what the players bring to the game. Deconstructing how and why people engage in these gendered practices and choices becomes an interesting avenue of research, because it allows researchers to partially separate the mental aspects of gender from physical attributes, as the players' physical bodies are not actually in the game. Through the lens of the popular massively multiplayer online game, World of Warcraft, this thesis will utilize a qualitative user research study to understand how gender affects avatar choices. Prior research identified areas where players brought real world gender norms into the games they played. This research study will extend previous research by having players identify why they made the choices they made for their avatars, and how they feel about those choices. The methodology for this study will also involve using a chatterbot as a way of gathering interviews. In normal person-to-person interview studies, recruiting and organizing meetings for these interviews can often be a difficult task. This thesis brings in the idea of using a chatterbot as a mechanism to gather more interviews in a shorter time span to alleviate the problem of getting these one-on-one interviews in some types of studies.
Subjects/Keywords Chat bot; Chatterbot; Interviewing; MMOG; Games; Gender performance; Gender expression; Avatars (Virtual reality); Video games; Choice (Psychology)
Contributors Pearce, Celia (Committee Chair); D'Unger, Amy (Committee Member); Magerko, Brian (Committee Member); Pollock, Anne (Committee Member)
Country of Publication us
Record ID handle:1853/39573
Repository gatech
Date Indexed 2020-05-13
Issued Date 2011-04-05 00:00:00
Note [degree] M.S.; [advisor] Committee Chair: Pearce, Celia; Committee Member: D'Unger, Amy; Committee Member: Magerko, Brian; Committee Member: Pollock, Anne;

Sample Search Hits | Sample Images

…Playing with an Autonomous Interviewing Agent 41 Evaluating Gender in Games 42 Evaluating the Chatterbot 43 5 Of Warcraft and Gender 44 The Participants 45 Why Play a Gender 48 Gender Impacts 52 Why Play a Faction 55 Dressing Up an…

…Thing 70 A Chatterbot Thing 73 Final Note About Avatars 75 REFERENCES 77 viii LIST OF TABLES Page Table 1: Breakdown of 2009 Interview Group Participants 24 Table 2: Breakdown of Study Participants 45 ix LIST OF FIGURES Page Figure 1…

…Primary and Opposing Factions) 48 Figure 6: Participant Opinion of Chatterbot 62 x LIST OF SYMBOLS AND ABBREVIATIONS MMOG Massively Multiplayer Online World H Horde A Alliance MpM Males playing male avatars only MpF Males playing…

chatterbot can be used as a potential interviewer will also be examined as a tool acquiring large amounts of interview data. Gender is one of the ways in which we structure our society, and is completely omnipresent. We cannot opt out of participating in our…

…the choices they made for their avatars, and how they feel about those choices. The methodology for this study will also involve using a chatterbot as a way of gathering interviews. In normal person-to-person interview studies, recruiting and xiii…

…organizing meetings for these interviews can often be a difficult task. This thesis brings in the idea of using a chatterbot as a mechanism to gather more interviews in a shorter time span to alleviate the problem of getting these one-on-one interviews in…

…2003a, p. 31). And because society uses gender in specific ways, these ways are integrated into the games made. Chatterbots and Interviewing Aside from gender and games, this thesis also looks at methodology utilizing a chatterbot to interview…

…Loebner Prize in AI. ELIZA Therapy Weizenbaum wrote in 1966 about ELIZA, which was created as an artifact of AI to study natural language processing. In his study, people had difficulty discerning she was a “chatterbot,” instead thinking she was a real…

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